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PODCAST

Built by Business: Amazon FBA, E-Commerce, Brand Building

Andy Isom | Amazon FBA Seller & Agency Founder

Welcome to Built by Business — the Amazon FBA and E-Commerce podcast for brand builders, operators, and sellers who know this game isn"t easy, but they were made for it. I"m Andy Isom — Amazon seller, ecom brand owner, and founder of the Weavos agency — sharing real-world strategy from inside the trenches of building profitable brands. You"re going to learn about selling on Amazon FBA, E-Commerce strategies and marketing, entrepreneurship, and online business. Whether you"re launching your first

business entrepreneurship

All Episodes

13:08

#272 - How to determine if your listing is optimized

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/08/07

Optimizing means making sure that your listing is in the best state in can be. In this episode, I talk about how to determine if your listing has already reached it's optimal state and this will take a lot of time and testing. Optimizing your listing is not a one and done thing; it is a continual and consistent process. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me

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14:00

#271 - Amazon Prime Day 2023 Results (and from Students)

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/08/02

We ran a 20% discount for our Prime Day sale and sold an average of 350 units during the two days of Prime Day. In this episode, I share the performance of my brand and some of the brands of the students in my coaching program. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

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31:50

#270 - Habits of good sellers vs bad sellers

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/07/31

The most important habit you must have to be a successful entrepreneur is consistency. This trait doesn't only apply to your entrepreneurial journey but also with anything in life. If you want to be in shape, you have to be consistent at the gym. If you want to keep your 9 to 5 job, you have to show up to work everyday. Consistency is the key. In this episode, I talk about habits of good sellers and share my experience from mentoring and coaching my students. ⬇️ Click to view my available

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21:35

#269 - What is Amazon account reserve for payments?

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/07/26

The account level reserve is the amount of money Amazon sets aside to cover any claims or chargebacks. It occurs when Amazon holds all or a portion of your payment for more than 14 days. In this episode, I talk about the reasons why Amazon does this. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and

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24:16

#268 - How do you know which suppliers to trust?

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/07/24

When you're starting out a business, you have to look for suppliers you can trust to make high quality products for you. In this episode, I talk about why looking for suppliers is similar to dating. Building a good relationship wit your supplier is one of the most important things when you want to be a successful entrepreneur. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or

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25:27

#267 - Stop comparing your business expenses to...

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/07/19

When you're beginning your entrepreneurial journey, I want you to avoid comparing your business expenses to personal expenses. Running your finances for your business is a different game and your have to draw a hard line in the sand. In this episode, I talk about how you can have a better mindset when it comes to your expenses. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or

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18:32

#266 - I just setup my student’s entire Amazon PPC...

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/07/17

I've set up over 300 campaigns for my brand and I can say that the campaign setup process can be a daunting process even after all this time. I'm happy to share that I've started offering a service where I can set up the Amazon PPC account for my students. In this episode, I talk about how PPC is the most important thing you should be spending your time and money on after you've launched your business. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources

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33:41

#265 - Trust the process. You’re one SKU away.

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/07/12

When it comes to running your own business, you have to have the mental fortitude to go through with the ups and downs. In this episode, I talk about ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

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26:54

#264 - Please don’t make this Amazon PPC mistake!

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/07/10

The number one Amazon PPC mistake my students and non-students make is that they do not structure their Amazon advertising campaigns effectively. About 90% of the time, I see this critical mistake being made. In this episode, I talk about how you can organize and create strategy for your campaign. I recommend that you check other podcast episodes related to Amazon PPC. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no

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16:01

#263 - When does your advertising cost go down enough...

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/07/05

The Amazon business process that I teach in my course has five phases: discover, calculate, develop, source, and scale. One of the hardest phases my students and sellers encounter is scaling. In this episode, I talk about when your advertising cost goes down enough to make money. To get to the next level for your business, you have the trust the process. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered

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18:17

#262 - You can email your customers on Amazon. We...

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/07/03

Did you know that you can email your customers on Amazon? Over the past couple of years, Amazon has been turning this feature on and off. In this episode, I share what happened when we emailed our customers and the outcome. For you to be able to do this, you need to be a brand-registered business. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for

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14:40

#261 - We ran some lightning deals, the results may...

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/06/28

Getting your products on the Deals page will help spike sales for your brand. In this episode, I talk about how you can run lightning deals. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

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30:19

#260 - Go all in on one SUPER high demand product? Or...

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/06/26

In this episode, I talk about the pros and cons of going all in on one high demand product. I also share the top searched products for the month of May 2023 on Amazon. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

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31:01

#259 - If Amazon PPC wasn’t an option, where would I...

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/06/21

In this episode, I talk about why and how you can spend your marketing dollars on influencers. I believe this is the most impactful type of marketing outside of Amazon PPC. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

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18:56

#258 - Use attribution links to drive external...

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/06/19

In this episode, I talk about what attribition links are and how you can use it to drive traffic and measure the results. We've been testing this on our own brand and I'm excited to share the results. Attribution means creating links that have special string of characters so that we can track where the purchases and clicks are coming from. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit

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27:36

#257 - The low price launch strategy may be worth it…

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/06/14

The question I get a lot is, "Should I launch my product at a competitive, low price to gain market share and raise my prices later?" In this episode, I talk about how you can use the low-price launch strategy to your advantage. Previously, I have said that you should launch your product at the price you intend to sell it and I elaborate more on what you can do. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be

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24:47

#256 - What am I focused on right now for Remy+Roo

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/06/12

We are ranked number one in a lot of different keywords and SKUs, however, there are other SKUs with so much potential and can be improved. In this behind-the-scenes episode, I share the brand experiments we are doing to improve our organic ranking. One of the ways we do this is through optimizing our listing with the help of Jungle Scout's Keyword Scout and Listing Builder. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may

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11:35

#255 - We cut our PPC bids in half! Here’s what...

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/06/07

To try to improve our profitability, we cut back on our aggressive marketing spend so we can have more cash for inventory and have cash on hand in the bank. In this episode, I talk about what happened when we lowered our PPC bids. This episode is also related to Episode 251 - When is financing worth the risk? ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social

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31:21

#254 - The top 5 traffic sources off Amazon to get sales

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/06/05

The top five traffic sources off Amazon are search, social, display, video, and email and the number one source is search. This includes articles, blogs, websites, and Google ads. In this episode, I talk about the report Amazon came up with that is based on their referral program. Amazon rewards sellers up to 10% bonus for any sale that came off of Amazon. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be

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37:56

#253 - How I approach my physical and mental health

Built by Business: Amazon FBA, E-Commerce, Brand... ·

2023/05/31

Working out Monday through Friday is my number one priority because I believe that your physical health affects how your brain functions. In this episode, I talk about how I approach my physical and mental health. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

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512 results

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