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PODCAST

Future Commerce

Phillip Jackson, Brian Lange

Future Commerce is the culture magazine for Commerce. Hosts Phillip Jackson and Brian Lange help brand and digital marketing leaders see around the next corner by exploring the intersection of Culture and Commerce. Trusted by the world"s most recognizable brands to deliver the most insightful, entertaining, and informative weekly podcasts, Future Commerce is the leading new media brand for eCommerce merchants and retail operators. Each week, we explore the cultural implications of what it means to

business marketing

All Episodes

00:48:41

[STEP BY STEP] What is the Importance of Storytelling?

Future Commerce ·

2023/02/03

We’re in Season 11 of Step by Step and this season, we’re focusing on architecting your business for a dream exit. We’ve partnered with OpenStore to bring you stories from real founders who have successfully built and sold their businesses and will equip you with the tools you need to confidently sell your own business.We talk with Miguel Facusse, the founder of Jack Archer. Miguel touches on how to build a business with your exit plan in mind and the importance of storytelling in finding product

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00:38:54

[STEP BY STEP] What is the Role of Solid Fundamentals...

Future Commerce ·

2023/02/02

We’re in Season 11 of Step by Step and this season, we’re focusing on architecting your business for a dream exit. We’ve partnered with OpenStore to bring you stories from real founders who have successfully built and sold their businesses and will equip you with the tools you need to confidently sell your own business.In this episode of Step by Step, Phillip and Brian talk to Manny Estrada, the founder of Wearva, about the role of solid fundamentals in scaling a business. Manny emphasizes the

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00:39:10

[STEP BY STEP] How Do I Keep My Business Lean?

Future Commerce ·

2023/02/01

We’re in Season 11 of Step by Step and this season, we’re focusing on architecting your business for a dream exit. We’ve partnered with OpenStore to bring you stories from real founders who have successfully built and sold their businesses and will equip you with the tools you need to confidently sell your own business.We talk with Jonathan Paquin, the founder of Nine Months Sober, about his experience in selling his business, and how he was able to keep it lean throughout the process. He explains

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00:43:16

[STEP BY STEP] How Do I Vet for My Next Owner?

Future Commerce ·

2023/01/31

We’re in Season 11 of Step by Step and this season, we’re focusing on architecting your business for a dream exit. We’ve partnered with OpenStore to bring you stories from real founders who have successfully built and sold their businesses and will equip you with the tools you need to confidently sell your own business.We talk with Brendan Brosnan and Chris Heckman, co-founders of Yogaste about their experience co-founding Yogaste and how their shared passion and ability to communicate well led them

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00:40:43

[STEP BY STEP] How Do I Architect my Business for a...

Future Commerce ·

2023/01/30

We’re in Season 11 of Step by Step and this season, we’re focusing on architecting your business for a dream exit. We’ve partnered with OpenStore to bring you stories from real founders who have successfully built and sold their businesses and will equip you with the tools you need to confidently sell your own business. In this episode, we welcome Jeremy Wood, Co-Founder of OpenStore to discuss OpenStore’s approach to negotiating and buying businesses and what entrepreneurs need to know when

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00:44:01

The Human Use of Human Beings

Future Commerce ·

2023/01/27

Is the current shift to more machines reminiscent of the eCommerce movement, where ease of use and fewer middlemen were promised but where actually more middlemen are created? What is ChatGPT leading to already, how will that continue to influence the future, and what did Norbert Wiener say back in 1964 that was chillingly accurate? There is a lot to discuss, so listen now! Say That, But Shorter“Layoffs are refocusing where the priorities are in one part of the business to futureproof itself for the

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00:52:30

Crossing the Rubicon

Future Commerce ·

2023/01/20

Even in the aftermath of difficulties within the retail and commerce world, there is a relentless positivity and excitement shared among those living and working in it. This was evident at The NRF Big Show this year. Have a listen as Phillip and Brian share more about their perspective on this and what this could mean for the very near future!Aggressive OptimismThe NRF Big Show was great, and everyone was enthusiastic about being there, back at the Big Show like old timesWalmart Technologies and the

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01:38:40

2023 Predictions: Looking Back, Looking Forward

Future Commerce ·

2023/01/13

Some Bold PredictionsWho are The Biggest Retail Winners of 2022? What about The Biggest Retail Losers of 2022? Are these surprises? Who will it be for 2023?“If there is digital business to be won, Walmart can win it and they'll win it away from Amazon.” - Phillip“The call to work back in the office again is going to spur a set of entrepreneurs from big and small brands alike,” leading to growth in the maker economyThe Biggest DTC Winner prediction for 2022 was so so right and was basically a no-look

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01:33:22

The Twelve Days of Future-mas

Future Commerce ·

2023/01/06

What a year 2022 was. Let’s recap it together, shall we? Phillip and Brian look back on the most popular episodes, articles, and happenings at Future Commerce and tease a lot about what is coming in 2023 and why they are excited about what’s ahead. Listen now!“You Had Me at Beowulf”The most listened-to-episode of 2022 was Episode 240 featuring Magdalena Kala, in which she dropped lots of great insights that became even more profound as the year unfoldedAs technology like blockchain and other

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00:49:14

“If You’re Building for This Moment, You’re Already...

Future Commerce ·

2022/12/23

Where are people shopping and how is that affecting how people are launching brands today? The guys sit down with Calvin Lammers to hear what he is seeing as an emerging CPG leader to get his take on the opportunity available to brands today.Rare Eye for the CPG GuyHow brands launch has now significantly changed. Before, brands could decide to avoid Amazon but now, it’s an imperative part of their early business strategy.Amazon is a true platform now and has become more competitive, so

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00:48:39

Our Favorite Product Placements in Film, Feat. Andrea...

Future Commerce ·

2022/12/13

If only there was a directory where we can find out concise information about CPG and also a directory of agencies for brands to find. Well, there is! Listen in as Phillip and Brian discuss the CPG world with Andrea Popova and also find out what some of their favorite product placements in films are and why the future of feature is different.McCallister MoneyCPGD is a wealth of information for leaders in the CPG world and a great resource for connections and was a huge lucky moment for AndreaTikTok

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00:47:04

Fingers and Scissors: AI Product Photography Feat....

Future Commerce ·

2022/12/09

AI advancements are changing the landscape of product photography in many industries, including eCommerce. There are many exciting use cases and possibilities and also some snags that the AI world is trying to untangle, such as rights to content, proper execution of image generation, and other issues that could be figured out by the time 2023 rolls around. Seriously? Listen now to hear Sofiia Shvets’ take on this and more!Have Your Robots Call My Robots The power of AI technology is not only about

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00:49:38

The Uncanny Ability to Balance Idealism and...

Future Commerce ·

2022/11/25

With the advancements in technology over the years and the prospect of advancements looking into the future, how can we make sure we are looking around and keeping our approach as one that brings others with us? Is there a way to build that also lifts others and strives to not leave some behind? Phillip and Brian chat with Adii Pienaar about this and more. Listen now! Human-Centered Future“Going from 0 to 1 remains hard. As a founder, especially when you are responsible to your shareholders and your

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00:48:44

STEP BY STEP: Make B2B Sexy Again, with Bar Geron,...

Future Commerce ·

2022/11/23

Balance strives to make online B2B payments something that doesn’t suck. Why is it important to take action and learn as much as you can about digitizing your business? How do you move from a “keep our business alive” mentality to “grow our business in 2023” strategy? Why is B2B such a vital part of the new world of eCommerce? Listen Now!Old World/New World“Because there are more opportunities, more relationships that can be formed, and because discovery is so much higher due to digitization of B2B,

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00:39:54

STEP BY STEP: The Consumerization of B2B with Kirsten...

Future Commerce ·

2022/11/22

Venture Capital has been powering brands in the modern era and has also shifted with the changing times. How has Forerunner experienced those changes over the past decade and what opportunity is there ahead? Kirsten Green, General Partner at Forerunner Ventures joins this episode of Step by Step to talk about the evolution of eCommerce, the massive monetary potential of the B2B industry, and the role of data and research in eCommerce. Listen Now!Table Stakes“The customer wants what they want, where

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00:57:07

STEP BY STEP: B2B Payments: The Final Frontier, with...

Future Commerce ·

2022/11/21

There are a million reasons why B2B payments are behind the times. In an era where margins are razor thin, businesses make irrational decisions that cause frustration and headaches for employees and for finance. The modernization of payments in business is the final frontier of digital transformation, employee experience, cash flow management, and profitability. When every point of margin matters, investing in your payments infrastructure is critical to your success. Listen in as Paul do Forno,

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00:48:19

FOMO Is Not A Strategy [feat. Dr. Amy Gershkoff...

Future Commerce ·

2022/11/18

Phillip and Brian talk with Dr Amy Gershkoff Bolles about how having an innovation strategy that connects to your larger corporate strategy and a very disciplined approach, looking for opportunities that add value for your business and most importantly for your customers, is key to longevity. Evaluating opportunities in the digital and technology space, given how much opportunity there is, is a very important discussion. Listen in to hear what they are doing at Levi’s, and how the future there is

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00:57:05

Deepfake the World

Future Commerce ·

2022/11/11

On today’s episode, Phillip and Brian discuss e-biking and deficient snack drawers, AI and the recent developments within use cases for eCommerce, and also about that guy in Starbucks who was in full-VR use like it was his job. Was it his job? I mean, he did have a tie on.Jeroboam-sized BOOMCHICKAPOPHow has Phillip’s experience with being a one-car family for a year been going and wait, how many miles has he either biked or run this year so far?Artificial limitations can provide great opportunities

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00:28:56

eCommerce is Violence

Future Commerce ·

2022/11/09

On today’s episode, Philip and Brian discuss their recent issue of The Senses, as well as some tips for preparing for the Black Friday/Cyber Monday season. They also talk about the recent release of a Ralph Lauren collection in Fortnite and how Roblox has become a giant brand playground. Plus listen in for a HUGE announcement that we are really excited about!Do you Insta Cop?How to be prepared for the Black Friday/Cyber Monday season, including some horror stories from past yearsECommerce itself is

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00:34:45

[STEP BY STEP] Platforms Don't Solve Problems, People do

Future Commerce ·

2022/11/04

Open source software is such an important part of how the whole world is run, and it takes a community to build it. In fact, so much has been built up to this point, that everything new that’s created is standing on the shoulders of the giants that have solved problems in the past, problems that we don’t even have to think about much today. So what are the problems that we do need to investigate today and how shall we best address them? Yitzchak Lieblich from Web Solutions NYC shares how they do it

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611 results

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