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PODCAST

Mi3 Audio Edition

A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI).

All Episodes

40:51
De-identified data is no longer enough: Brands,...
Mi3 Audio Edition ·
2021/11/01
en-US
43:52
Editors at The Age, The Australian, The Herald and...
Mi3 Audio Edition ·
2021/10/28
en-US
37:02
Marketing Academy CEO Sherilyn Shackell: CMOs more...
Mi3 Audio Edition ·
2021/10/25
en-US
44:54
‘Before you thump the table and expect clients to buy...
Mi3 Audio Edition ·
2021/10/21
en-US
39:20
The $200bn black hole: Marketers wasting a third of...
Mi3 Audio Edition ·
2021/10/18
en-US
42:06
Marketers ‘set up for failure’ by arbitrary growth...
Mi3 Audio Edition ·
2021/10/18
en-US
34:14
10 ViacomCBS’s Upfronts preview: I’m a Celebrity,...
Mi3 Audio Edition ·
2021/10/14
en-US
35:34
Apple turned-over: How Dell pulled out of price wars...
Mi3 Audio Edition ·
2021/10/11
en-US
39:27
‘Perfect storm’ of tech, e-commerce and household...
Mi3 Audio Edition ·
2021/10/07
en-US
39:19
Part 2: Cheat’s guide to the ACCC’s final Digital...
Mi3 Audio Edition ·
2021/10/05
en-US
27:59
Part 1: Cheats guide to the ACCC’s final Digital...
Mi3 Audio Edition ·
2021/10/04
en-US
34:59
Australian brands are behind on ESG messaging, but...
Mi3 Audio Edition ·
2021/09/30
en-US
32:21
Walking the talk: BWS’ top marketer on how going all...
Mi3 Audio Edition ·
2021/09/27
en-US
53:46
‘I invite my CFO to creative pitches’: Pet Circle CMO...
Mi3 Audio Edition ·
2021/09/23
en-US
35:34
Attitude adjuster: IPO-bound Australian unicorn...
Mi3 Audio Edition ·
2021/09/20
en-US
43:46
David Jones launched a print mag – and it drove...
Mi3 Audio Edition ·
2021/09/16
en-US
35:25
‘Digital is just not going to get you there’: How...
Mi3 Audio Edition ·
2021/09/13
en-US
41:29
Foxtel: ‘SVOD will replace Pay TV, AVOD will replace...
Mi3 Audio Edition ·
2021/09/09
en-US
45:54
‘We will recommend clients pull spend from publishers...
Mi3 Audio Edition ·
2021/09/06
en-US
42:41
‘It’s going to change how we plan digital media’: IAB...
Mi3 Audio Edition ·
2021/08/30
en-US
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