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PODCAST

Make Marketing Suck Less for Expertise-Driven Solo Businesses

Dr. Michelle Mazur

The only podcast that admits marketing is F@$!ing hard and makes it suck less for solo business owners who are juggling client delivery and sales on top of all those marketing tasks. I"m your host, Dr. Michelle Mazur, the author of the 3 Word Rebellion and founder of The Expert Up Club. Unlike most marketing podcasts that share the latest marketing fads that promise “Viral Internet Fame,” I know you don’t need any of that BS to run a thriving business. Each week, I share unconventional strategies

business marketing

All Episodes

11:19

Creating the Audience Journey to Yes

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/05/14

Hey, rebels, you've done the writing prompts in the 3 Word Rebellion book. You've completed the analysis and Eureka! You think you have found it, the 3 Word Rebellion that you want to lead within your business and grow your movement around. So, now what? Tune into the newest episode of the Rebel Rising Podcast as I share the journey to yes for your audience. For full notes and links click here: https://drmichellemazur.com/2019/05/creating-the-audience-journey-to-yes.html

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11:19

The Rules Do No Apply: Questioning Well-Intentioned...

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/05/07

We live in a world of shoulds. We live in a world of experts who are full of well-meaning advice about what works and what doesn't. And some of those experts are legit and really know their stuff and can help you move your business forward and others are less legit. So today what I want to talk to you about on this episode is how to question the should, how to question the advice and figure out what really works for you because it doesn't matter what works for me, it matters what works for

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19:10

Creating a Business that Does Good with Sandy Connery

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/04/30

Hey hey, rebels. Sandy Connery, co-creator of Namastream Software and co-host of the Soulful MBA podcast, is on the show today. We're talking about one of my favorite topics, the dreadful dude bro marketing and why it needs to end. We're also chatting about why there needs to be more women in entrepreneurship, how this can happen, and what the world would look like if women stepped in this role. Enjoy!

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18:03

Before Your Invest In Another Online Course...

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/04/22

Hey rebels, I wanted to get real with you today and talk about something that has been bugging me for ages: online course addiction. Taking course after course is a recipe for getting stuck in your business. So today I am breaking down four stages in your business and what exactly you should be focused on and investing in during that stage of your business.

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21:55

Getting BARE with Susan Hyatt

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/04/16

Susan Hyatt is on the show today and her interview is sure to fire you up, especially if you often find yourself fighting against self-control. Susan is rebelling against is really the status quo, the patriarchy, and the diet industry. In her new book, Bare, Susan shares her personal story of weight gain, weight loss, diet hell, body drama, and her journey to health, happiness, and liberation—and how she decided to try the most radical thing of all: treating her body like a friend. Listen

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8:11

Why You are NOT Your Message

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/04/09

You are your message. You've heard that one before, right? but what if you are not? What if it's counterproductive to the impact that you want to make in the world? What if you are not your message and thinking you are is keeping you stuck and playing small. So that's what we are going to break down today. On this episode of the rebel rising podcast, we're gonna talk about why you are not your message.

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13:04

Does Your Business Have a “True Believer” Problem?

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/04/02

So many of my clients decided to start working with me because they have plateaued in growth. I have found that 9 times out of 10 this is an audience problem, due to only catering to your "true believers". What is the true believer problem and how do you know if you have one that could impact your business? And if you have that problem, what do you do about it? Listen in because that's what I'm going to talk to you about today. We'll shift the way you are developing content for your

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19:01

3 Word Rebellion Book Launch Debrief

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/03/26

Today is the day. I'm going to break it all down for you. I'm going to let you know exactly how the 3 Word Rebellion book launch went. We're going to talk about the good, the bad, the downright terrible, and I'm going to reveal all the numbers to you. How much did it take to create this book? How many copies did I sell and is it profitable for my business? Are you ready for this? Because I certainly am. And whether you're thinking about writing a book or not, this episode, we'll have some

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31:41

Create How You Feel with Stacy Fischer

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/03/19

Stacy Fischer, the founder of The W Collective, is joining me on today's show. Her work centers on female founders, teaching them how to create how they want to feel in their business and their life. Today we'll be talking about how we can train our brains to be in control of our thoughts and how this can and should change our world, as well as all the things Stacy is rebelling against.

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14:03

What to Do When Your Business is Amazing & Terrible...

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/03/12

As you know, my book, the 3 Word Rebellion, has launched. So, today I wanted to talk about all the emotions of going through something like this, of creating the best work of your life, putting it out into the world, making sure you had all your I's dotted, all the t's crossed, you are doing everything you can to guarantee the success of this book. Then all of a sudden things outside of your control feel like it's going to tear it all down and meanwhile there are still some amazing things

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15:48

What's the Difference Between Persuasion & Manipulation?

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/03/05

There is something that has been really bothering me lately. I see a lot of business coaches and brand strategists talk about how sales are manipulation. I don't want to be manipulating people into working with me. That just feels bad and wrong. And frankly, I don't think that's what I do. And if you're doing sales in the right way, that's not what you're doing either. There's a difference between manipulation and persuasion, so let's talk about it.

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14:41

Introducing the 3 Word Rebellion BOOK!

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/02/26

Hey, hey rebels. It is time to pop the champagne and throw the confetti because today is one of the most exciting days ever at Communication Rebel headquarters. Because after over a year of work, the 3 Word Rebellion book is available right now. It's available on Amazon and Barnes and Noble and some of your favorite indie bookstores. So on today's podcast, I'm going to give you a taste of the book, but I wanted to start by sharing four reasons why you should head over to Amazon or your

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14:42

Why Nailing Your Message Has the Power to Change Your...

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/02/19

If you've listened to almost any of my other podcast episodes or visited my website, then you know messaging is important to me. Today I'm talking about the power of a really good message and how it can transform your business. In my newest solo episode, I'm going to share three reasons why nailing your message is worth the work and the effort and the time and how it can change everything in your business. Listen to the end for a few action steps that you can take today, as well as one of

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23:08

From Inner Kiddo to CEO with Nicole Lewis-Keeber

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/02/12

Nicole Lewis-Keeber is joining me today on the podcast. Nicole has over 20 years in the mental health field, including a Master's degree in social work and a licensed social worker. Today we're talking about the different types of traumas that we can experience throughout our lifetimes and how these traumas can deeply affect our lives and therefore our businesses, even decades after the fact. Nicole's work has truly helped me identify and solve problems in my business (that I didn't even

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15:21

Cultivating a Mindset that Allows You to Make Your...

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/02/05

If we let our minds run free, it goes places that we don't necessarily need to go to and then all of a sudden you find yourself stressed out. Having anxiety in the middle of the night or sometimes even in the middle of the day for no apparent reason. To do the change making work that you and I want to do to create the impact that we want to make, we have to cultivate our mindset. On this episode, learn how to consciously and deliberately choose your thoughts that help you reach your impact

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21:05

Evolving Your 3 Word Rebellion with Rachel Alexandria

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/01/29

After receiving many messages through signs and psychics, Rachel Alexandria began her journey to understand and integrate her calling as an energy healer and intuitive in 2006. Since then, she has worked with hundreds of clients as a therapist and now as a Leadership and Power Guide. Via Spirit’s guidance, she has innovated dozens of programs as an entrepreneur, including a video series combining tapping and the Enneagram, a series of guided meditations, a best-selling book about preparing

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31:37

Show Up and Engage on Instagram with Sue B. Zimmerman

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/01/22

Sue. B is joining me on today's episode and we are talking about the importance of being visible and really showing up in the world. We'll be digging into Instagram and why it is such a valuable social media channel.

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16:47

The Only Effect- Why Onlyness Matters in Noisy,...

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/01/15

On this week's episode, I am talking about the "Only Effect" and why it is crucial to have for your business. The Only Effect will help you to create significance while also leaving a lasting impact.

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11:46

The Death of Dude Bro Marketing & the Rise of...

Make Marketing Suck Less for Expertise-Driven Solo... ·

2019/01/08

In 2019, we're going to be in the process of moving away from that marketing that just talks about the money and instead we're going to start creating marketing and messaging that focuses on creating meaning with our lives and our business. Listen in for all the details and why I think this is a trend that you should adopt for your business.

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16:43

Reflecting On 2018 Before Creating What’s Next in 2019

Make Marketing Suck Less for Expertise-Driven Solo... ·

2018/12/18

Hey, rebel risers, welcome to the final episode of 2018! I almost didn't record this episode. I always think, oh, why would anyone care about what's going on with me and my business? But I realized something I realized I loved hearing behind the scenes stories of businesses. I love hearing people reflect. I love how Maggie Patterson does a monthly debrief on the Small Business Boss podcast or how Tara Newman did a CEO debrief on her Bold Leadership revolution podcast. I learned so much from

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