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PODCAST

Product Chats Podcast

Pragmatic Institute

Pragmatic Live’s Product Chat is a podcast focused on tackling the biggest challenges facing today‘s product management, product marketing, and other market and data-driven professionals with some of the best minds in the industry.

business management

All Episodes

20:54

The Product Marketers Modus Operandi

Product Chats Podcast ·

2020/02/21

Do you have product marketers in your organization? Do you know what they do from day to day? Josh Gosliner, senior director of market strategy at Juvo, joins Rebecca Kalogeris, VP of marketing for Pragmatic Institute, in this episode of the Pragmatic Live podcast to dive into just this - what product marketing is, what a product marketer does, and why it’s important to your organization.

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24:39

Love Thy Customer

Product Chats Podcast ·

2020/02/14

Have you made the decision to love your customers? Do they trust you? In this episode of the Pragmatic Live podcast Rebecca Kalogeris chats with Tom Noser, founder and president of Fortune's Path. Tom details how to build an honest and trusting relationship with your customers so they keep coming back.

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30:32

Ready, Set, Implement

Product Chats Podcast ·

2020/02/12

So how do you implement what you’ve learned in Pragmatic training into your organization?In this episode of Pragmatic Live, Pragmatic’s Rebecca Kalogeris explores this question with Stacey Weber and Charles Topping, co-founders of Market-Driven Business and our partners for our new Pragmatic Labs. Rebecca, Stacey and Charles share their experiences implementing the Pragmatic Framework, and detail how the new Pragmatic Labs can help organizations quickly leverage lessons learned in our courses

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22:07

How Product Managers Learn - Readying the Next...

Product Chats Podcast ·

2020/02/07

Did you know that there is a professional degree in Product Management? In this episode of the Pragmatic Live podcast Rebecca Kalogeris chats with Greg Coticchia, head of Carnegie Mellon’s Product Management program. Greg details how the program prepares the next generation of product managers and broadens the talent pool for this essential profession. Make sure you check out this podcast with Greg Cotichia on Carnegie Mellon’s Product Management degree, and sign up for one of our many Product

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21:20

What's Next For Pragmatic?

Product Chats Podcast ·

2020/02/06

Here at Pragmatic Institute, we're hard at work to bring new and exciting offerings to, well, you. There's a larger vision in place as Pragmatic continues to evolve to better accommodate our customers, and there is one woman who is perfect to detail these changes. Pragmatic Institute's courseware designer, Eddie Gordon is joined by our very own VP of marketing, Rebecca Kalogeris, to discuss the future of Pragmatic Institute and how we will further help our customers improve their product, their

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35:36

Keys to a Successful Sales Enablement Team

Product Chats Podcast ·

2020/01/24

This week Rebecca Kalogeris is joined by Jen Haskell, Director of Sales Training and Enablement at Monotype to discuss Sales Enablement teams and her tips and tricks for their success. Why is Sales Enablement considered the key to being the ultimate psychologist? Listen in for Jen’s approach to gaining credibility, making personal connections and how to nurture each relationship with all of your sales reps. From looking at things from a psychological point of view to the difference in empathy and

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32:49

Fandom and Fanocracy

Product Chats Podcast ·

2020/01/17

What does neuroscience and selfies have in common? They help create "fandom". Join us for this episode of our Pragmatic Live Podcast to address just this, and what it means to build and keep fans. Our own Rebecca Kalogeris is joined by David Meerman Scott, to discuss his recent book, Fanocracy: How to turn fans into customers and customers into fans, to address more than just proximity, but how you can empower your fans to help you grow. We chat with David to understand what Fanocracy is, how it

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29:05

Knowledge Through Data

Product Chats Podcast ·

2020/01/10

Is knowledge data, and data knowledge? David Linthicum, Chief Cloud Strategy Officer at Deloitte Consulting says yes. “Knowledge is the ability to look at massive amounts of information, discern patterns within information, and the ability to deduce things that are occurring within those massive amounts of information” states David in this Pragmatic Live podcast. Pragmatic Institute’s very own Michael Li, president of data sciences, is joined by David to discuss data and its role in enterprises

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25:43

Planning and Prioritizing your Product Roadmap

Product Chats Podcast ·

2020/01/03

“The roadmap really should be a conversation” - Jim Semick, founder and chief strategist of Product Plan. Are you curious what the best framework is to plan and prioritize a product roadmap? Are you a Product Manager that wonders how often to update this tool? Listen in as Rebecca Kalogeris is joined by Jim Semick to discuss Product Plan’s annual survey results, his tried and true method of ‘value vs effort’ and his advice on updating and maintaining roadmaps that work. Jim explains that updating

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24:57

A Sneak Peek at Pragmatic Institute’s Online Community

Product Chats Podcast ·

2019/12/20

So what really happens in an online community? Real conversations from your peers. Thought-provoking questions. A place to meet product people like you and find a sense of belonging in a very diverse industry. You’ll find all of that and more in Pragmatic Institute’s new online community. Listen in as Pragmatic community manager Georgina Cannie joins Rebecca Kalogeris to tell us why this dedicated online space is going to keep the learning going long after class has ended. See what kind of

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22:54

O'Reilly's AI Conference Experience

Product Chats Podcast ·

2019/12/13

Listen in as Kelli Lapointe is joined by Roger Magoulas, VP of Radar at O’Reilly to share stories, laughs and expectations of the AI conference. From technology adoption to the way the conference came to be, Roger addresses some big ideas and shares how a paper he wrote in tandem with Ben Lorica back in 2008 inspired the conference that it is today. Both Ben and Roger knew that something was going on in the realm of sophisticated analytics and took the chance at diving in deeper. After starting the

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11:06

Product Led Growth with Pendo

Product Chats Podcast ·

2019/12/06

In this episode of the Pragmatic Live podcast, The Pragmatic editor Andrea Ozias is joined by Eric Boduch, co-founder of Pendo. Listen in as Eric shares his thoughts on his recent article in our latest edition of The Pragmatic magazine. Learn how to scale faster with product-led growth, and Eric’s tips and tricks on how this method has transformed from products he’s marketed and launched in the past. Get tips on how to leverage your product’s performance to accelerate, expand and retain customers,

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17:12

Usage Data’s Benefit to the Product Manager

Product Chats Podcast ·

2019/12/02

“If we have the data, let’s look at the data - if all we have is opinions, we will go with mine.” This podcast took place at Product Collective’s INDUSTRY conference in Cleveland, Ohio. Pragmatic Institute rockstar Steve Johnson and Keith Fenech, vice president of software analytics at Revulytics, join Pragmatic Live to talk about why product managers should be aware of product usage, how they can use that data to get a better understanding of who they are selling to and why data is important to

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19:52

Become a Better Listener

Product Chats Podcast ·

2019/11/22

How do you become a good listener and not only hear what your customers are saying, but what they are trying to say? Alex McDonnell joins us from Invision, previously the Managing Director at Eigenworks, to share his insights on a developed framework for listening and how to use conversations to get the most information out of your customers. Alex’s stories and experiences are shared in this episode of the Pragmatic Live podcast to help product managers and marketers “really understand what

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25:12

Implementing AI in the Enterprise

Product Chats Podcast ·

2019/11/15

Are you curious why AI is crucial to the success of your business? What are the practical applications to use AI for success? We discover how to utilize it in the workplace in this #Podcast with Sanjay Srivastava from Genpact. He joins us for this episode of the Pragmatic Live to discuss Implementing AI in the Enterprise and how to approach the challenges for adopting AI, the current state of AI and how to solve for explainability. We chat with Sanjay to discover what it is that companies do as

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22:08

Marketing to the 99% with Google’s Product Marketing...

Product Chats Podcast ·

2019/11/08

“I think that storytelling is the key to marketing” - Martin Aguinis How do you form a marketing strategy that curates for the 99%? Martin Aguinis, Product Marketing Manager at Google, joins us to discuss his strategy for reaching those that aren’t in the room with your product and how to focus on the human aspect of any product story to gain the most impact - not just results. From utilizing your customers to announce a new feature, to knowing your product thoroughly enough to connect its users to

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28:38

Industry Growth

Product Chats Podcast ·

2019/11/01

Mike Belsito, Co-Founder of Product Collective, joins Rebecca Kalogeris, Pragmatic Institute’s VP of Marketing and Sales, to discuss the roots of the world-famous INDUSTRY conference and how he propelled it to become one of the largest product management summits in the world.

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27:11

A Three-Question Process for Product Team Success

Product Chats Podcast ·

2019/10/25

How do managers take what their teams have learned and turn it into something tangible? How do those team members take that knowledge and apply it to their roles? Lori Haakmeester of Cox Automotive joins Rebecca Kalogeris, Pragmatic Institute’s VP of Marketing and Sales to discuss her approach to creating a system of using her team’s learned skills so that it doesn’t feel like another task, and how she created a three-question process to discover the essentials of product success within their

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24:46

Method Implementation for Cross-Functional Teams

Product Chats Podcast ·

2019/10/18

How do you create a cohesive approach to product methodology when working with cross-functional teams? What is the value in developing a consistent language, vocabulary and framework to a cross-functional organization? Neal Watkins of BAE Systems gives us his advice based on his five year experience with his product team at BAE and describes his newly defined processes, the importance of a universal language within a company, and how he’s learned that the correct input drives the correct output in

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31:54

Prioritizing Your Product Launch

Product Chats Podcast ·

2019/10/11

What is the best way to decide which story to tell during a product launch? What is the best way to prioritize your product launches and get everyone involved? Marcus Andrews, Principal Product Marketing Manager at HubSpot, joins Rebecca Kalogeris, VP of Marketing at Pragmatic Institute, to tell us how HubSpot maps out the road between launches and releases to package the perfect marketing story. From client research to turning to the market for validation, HubSpot uses a strategic approach to

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474 results

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