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PODCAST

The Small Business Big Marketing Podcast with Tim Reid

Tim Reid (AKA Timbo) interviews the most innovative founders in the world of small business. In this award winning podcast business owners share where their original business idea came from, how they got it to market and the strategies they used that led to their business’s unprecedented growth. Tim Reid"s curiosity for what makes business owners tick and his passion for small business success means that every episode is chock full of marketing gold that will help you build that beautiful business

business

All Episodes

66:39

Motor racing legend Steve Richards nearly bought a...

The Small Business Big Marketing Podcast with Tim Reid ·

2018/03/14

Steve Richards is Australian motor racing royalty with four Bathurst titles under his belt. He’s also a small business owner who came perilously close to becoming a fast food franchisee, before he and his wife realised that there was much stronger business calling for them both. So join me as Steve shares his journey from being an employee for other people’s racing teams, to starting his own small business in Steve Richards Motorsports. Plus in episode 408 of your favourite marketing

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79:13

How to overcome adversity in business with double...

The Small Business Big Marketing Podcast with Tim Reid ·

2018/03/08

Want to know how to deal with adversity in business? London-based entrepreneur Damien Lee was given just weeks to live when he was diagnosed with cancer. He quickly decided that a diet of no nasties, raw food and chemo, as well as a determined mindset and spirit was the only way to get well. But all the time he craved one guilty pleasure - instant noodles! But because they are full of junk, he couldn’t have them. So, in the face of a double adversity - cancer and no instant noodles - he vowed

en-AU

74:28

How to become an opinion leader in your industry with...

The Small Business Big Marketing Podcast with Tim Reid ·

2018/02/28

In episode 406 we catch up with Sharon Witt, school teacher turned prolific author, keynote speaker, media personality and mum to two beautiful teendagers. She’s done an amazing job at carving out her own personal brand in order to become a true opinion leader in her industry. So much so that she now only spends two days a week in the classroom. Plus you’ll discover the importance of a quality backlink for your website, and how to get them . Oh, and I giveaway more prizes to my precious

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48:58

Look out Pringles, Matthew Parry of The Good Crisp...

The Small Business Big Marketing Podcast with Tim Reid ·

2018/02/22

In episode 405, Matthew Parry is a 32 year old entrepreneur living in Adelaide who has founded a brand called The Good Crisp Company that is taking on Pringles around the world. And already has had some big wins in its first year of manufacture. Plus you’ll discover why and how to claim your Google My Business page. Plus I’ll give away some prizes to some motivated small business owners. “There are multi-billion dollar brands that are built on the premise of creating good-for-you

en-AU

51:38

How to launch a product (or service) on a tight...

The Small Business Big Marketing Podcast with Tim Reid ·

2018/02/14

Want to know how to launch a product on a tight marketing budget? Sofi Spritz was dreamed up by Tom Maclean as he worked in the corporate world as a fund manager. His dream of creating a refreshing alcoholic beverage finally came true in 2014 when he decided to jump ship and divert all his attention in to bringing it to market. Four years later, thanks to some clever publicity on Shark Tank and through crowdfunding campaigns, Tom’s budgeted to deliver one million servings in 2018. Plus I

en-AU

54:22

How using a spokesperson in their marketing has...

The Small Business Big Marketing Podcast with Tim Reid ·

2018/02/07

Using a spokesperson in your marketing is a great idea if you don’t want to be in front of the camera or behind the microphone (which BTW many business owners don't). In fact, this marketing strategy has worked so well for Terrain Tamer 4WD that they now have three spokespeople appearing in a series of very helpful videos aimed at helping their customers make a more informed purchase decision. Plus I’ll give you good reason to ignore those spammy emails selling cheap SEO services. And

en-AU

58:17

Behind-the-scenes with serial entrepreneur Robbie...

The Small Business Big Marketing Podcast with Tim Reid ·

2018/02/01

Today we catch up with 24 year old, serial entrepreneur Robbie Ball who ran two businesses whilst at school. One in which attempted to take on compression clothing giant Skins! He’s built and sold a web design business, and is now the founder of Uncle Jacks Watches and boutique sneaker brand Athletikan. He loves the hustle of business, and is working hard at perfecting a launch strategy he calls Hype Marketing which has seen him attract over $100,000 in sales on day one of a product launch

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51:02

‘Shi* The Bed’ creator Renae Bunster left a career in...

The Small Business Big Marketing Podcast with Tim Reid ·

2018/01/24

Today we catch up with Renae Bunster who, on a chilled out holiday to South America, came up with the idea to create a hot chilli sauce like no other. In fact, it’s called Shit The Bed and after just two years, Renae has left her journalism career and is selling $8,000 worth of this mouth torturing delicacy per day! Also in episode 401 of your favourite marketing podcast you’ll discover the importance of suburb pages on your website, I help listener Adam buy an online business and

en-AU

46:43

How to sell fresh air. Seriously! Troy Paquette from...

The Small Business Big Marketing Podcast with Tim Reid ·

2018/01/17

Ex deep sea diver Troy Paquette is the co-founder of Vitality Air - a business that sells fresh air in a can from the Canadian Rockies! Which raises so many questions like “Really?!” And “Why? How? To who? How much? Why??!!” He and his partner started off by selling a bag of fresh Canadian air on eBay and now they’ve come up with a way of capturing it in bulk, and they’re selling it by the can by the thousands! So many questions … so little time

en-AU

31:11

How community notice boards can improve your local...

The Small Business Big Marketing Podcast with Tim Reid ·

2018/01/10

Joe Dorfman and Joel Abel founders of Notice Board Systems which are those community noticeboards you may have seen in your local shopping centre, often located outside the supermarket. A place for local businesses to promote themselves, and for locals to sell household items. Now, I always assumed these notice boards were simply put there by the local shopping centre management as a community service; however, it’s actually a real business making some pretty good coin! There’s 650

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64:17

Hunting For George started as a side-hustle for...

The Small Business Big Marketing Podcast with Tim Reid ·

2018/01/04

Sisters Lucy Glade-Wright and Jo Harris are the founders of homewares brand Hunting For George. Launched in 2010, it’s now turning over $5M per annum, with 5 fulltime and 2 part-time employees, it stocks 5,0000 different products, they’ve an email database of 60,000 and an Instagram following of 200K. We cover plenty of ground in this chat including building a brand from scratch, working with family, the power of creating your own product line and content strategy instead of relying on

en-AU

48:58

A genuine business purpose enabled Riz Syed to open...

The Small Business Big Marketing Podcast with Tim Reid ·

2017/12/26

Zubia’s Riz Syed has opened 30 brow threading bars across Perth in the past few years. And he attributes a huge part of his success to being crystal clear on his business’s purpose. He’s also incredibly passionate about offering a consistently shareable customer experience “I’ve got the drive and I’ve got the willpower; and I can see the end and the bigger picture straight away. I’m just not good at detail! Whereas my wife is brilliant at that. She’s a

en-AU

53:10

15 year-old entrepreneur Will Deeth made $70,000...

The Small Business Big Marketing Podcast with Tim Reid ·

2017/12/18

If you find yourself a little stuck in your business, then take some inspiration from 15 year-old entrepreneur Will Deeth of Will Be Fun who sees no blockages but only opportunities when running his already two year-old toy importing business. Having made $70,000 last Xmas, Will’s now on his way to building a serious toy empire, and has his mind set on buying his first house (of may) in the coming 12-months! “I hired my sister to work for me. It was one of the first times I’d ever

en-AU

65:47

How to motivate employees in 5 easy steps with Jenn...

The Small Business Big Marketing Podcast with Tim Reid ·

2017/12/12

Having interviewed hundreds of successful business owners, I can confidently say that knowing how to motivate employees is their #1 ongoing concern. If that’s you, then you’re going to love this chat with Jenn Lim of San Francisco-based agency Delivering Happiness. Jenn goes into great detail about how to attract and retain great staff, by sharing the five (tried and trusted) ways to deliver happiness in any business. “Happier employees equal happier customers equal successful

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55:45

How to create amazing customer experiences using...

The Small Business Big Marketing Podcast with Tim Reid ·

2017/12/04

If you’re a business owner still trying to manage customers with spreadsheets and diary entries, then you’ll love this chat I have with Salesforce’s Jeremy Smith about how customer relationship management (CRM) software (like Salesforce) ensures you create amazing customer experiences. Plus I’ll show you how to create an effective voicemail greeting and we revisit a past episode where we covered the clever use of social media. “People are loyal to an experience, not a

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48:21

Radio advertising guru Dan Presser on how to create...

The Small Business Big Marketing Podcast with Tim Reid ·

2017/11/27

Today we’re joined by radio advertising legend Dan Presser. Famous for his much discussed radio campaigns for Sunraysia Natural Prune Juice and Blue Banner Pickled Onions, Dan has been kind enough to share his insights and experience into how to create radio ads that cut through and sell. If you’ve ever wondered if radio advertising works, and if it does, how it works, then you’re in for an absolute treat. I’ll also show you how to make a great first impression with your new

en-AU

73:49

Richard Stubbs on how to conduct a world class...

The Small Business Big Marketing Podcast with Tim Reid ·

2017/11/20

Today we’re joined by Australian media personality Richard Stubbs who, in a media career spanning decades, has conducted hundreds of interviews with Hollywood stars through to homeless people. Richard steps us through how to conduct a world class interview for your content marketing that has you leaning in, what questions to ask, how to draw out compelling answers and why life’s too short for bad content. If you’re creating content to market your business then you’ll love

en-AU

25:10

Joke eBay video selling girlfriend’s old Honda goes...

The Small Business Big Marketing Podcast with Tim Reid ·

2017/11/16

Welcome to a bonus episode of The Small Business Big Marketing Show. I’ve just come across this video that’s gone viral - it involves a guy out of the States who’s created what looks like a TV commercial for a luxury car, but is actually helping to sell his girlfriend’s beaten up old Honda on eBay! It was produced by Max Lanman who's a LA-based writer and director. He explains why he did it early up in the interview, suffice to say that at the time of me going to air with

en-AU

64:19

Four Pillars Gin creator Stu Gregor on how to build a...

The Small Business Big Marketing Podcast with Tim Reid ·

2017/11/14

Today we’re joined by Stu Gregor, the co-founder of premium Gin brand Four Pillars who’ll walk us through why he decided the world needed another Gin, and how he’s managed to build it into a world class brand … and destination! “Small business is courage first, and then it’s perseverance. Even if you’ve got the courage to jump, that’s great … but you’ve not even begun the journey yet. What it’s all about is perseverance. The one

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48:11

How a small blog turned into a $20 million toxin-free...

The Small Business Big Marketing Podcast with Tim Reid ·

2017/11/06

Today we’re joined by toxin-free product activist and founder of Nourished Life, Irene Falcone, who’ll walk us through how starting a simple Wordpress blog lead to the creation of a business that in its third year is turning over $20 million. “It was a shocking thing for a female to throw away $5,000 worth of cosmetics, and to then start blogging about just how bad they were for you. It was such an obvious thing to do for me .. express my opinions about something I felt so

en-AU

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