PODCAST

The Expert Author Show

Brian Ellwood

This is a show about optimizing all areas of your life: career, health, productivity, and wealth.

business marketing

All Episodes

12:06

3 Steps To Designing Your Ideal Coaching Business

The Expert Author Show ·

2021/03/29

Successful entrepreneurs want to become thought leaders all the time but are totally confused on how to break into the space. They don't want to be a douchebag like the gurus they've been watching. They want to do it their way. They can, and there are 3 vital steps to making that happen. In this episode I lay them out for you - my entire blueprint - so you can take action and start making the difference you crave. To see if my 6 week 1:1 coaching program would be a fit for you, DM me here:

45:49

Make Hitting Your Goals Easy And Fun With Kristine...

The Expert Author Show ·

2021/03/17

Have you ever noticed that what most people really want is to FEEL a certain way? We say we want more money or a better relationship, but what we really want is the feeling (we hope) these things will bring. What if you could feel that way BEFORE getting the thing you say you want? What if getting into that feeling would make getting what you want even easier? Kristine Kolzing is an expert in "alignment", which means BEING the person you need to be first in order to get the things that you want

19:30

The Problem With Making "Revenue" Your Main Goal As A...

The Expert Author Show ·

2021/03/05

Focusing on how much money you need to make next month as a coach is the fastest way to disconnect yourself from the legacy you want to leave and the business you want to build. Find out how to avoid this huge mistake that most coaches are making by tuning in. To see if my 6 week 1:1 coaching program would be a fit for you, DM me here: http://m.me/brian.ellwood1

19:05

When Modeling Other Successful Coaches Is A Bad Idea

The Expert Author Show ·

2021/02/25

One of the biggest mistakes I made as a coach was trying to model and copy the way the gurus marketed their businesses. This led to about 6 years of starting and stopping dozens of marketing projects... As well as multiple six figures invested in coaching and programs and seminars (and not a lot of ROI). The funny part - that I learned in the end - was that I shouldn't have been listening to all the noise. I should have gotten real about what type of marketing I wanted to build my business on the

35:27

5 Secrets To Growing A Coaching Business You Will...

The Expert Author Show ·

2021/02/19

6 years coaching plus spending 300K on my own coaches... Still couldn't find the answers. Turns out, they were right in front of me all along. Here's the best advice I could ever give you on building your coaching business....the 5 "Secrets" that most coaches will never know. To see if the 6 week workshop would be a great fit for you, DM me here: http://m.me/brian.ellwood1

14:16

Why We Are The Most Overserved Marketing Generation...

The Expert Author Show ·

2021/02/10

Imagine going to the gym, never learning the proper way to lift weights, and instead just going hard, pushing yourself to lift more and more each time. You're going to get hurt, and then encounter a setback, where you lose all the gains you made. This is what I did inside of my coaching business. I wasted 6 years of my coaching career being sucked in by all of the "noise" on the internet every day. I thought marketing strategies like "building my Facebook group" were the ticket to building my

13:15

What To Do If You Lack Confidence In Your Offer

The Expert Author Show ·

2021/02/03

If you're lacking confidence in what you offer people, then trying harder to market and sell it is NOT the answer. Fixing the offer is. This training will show you how to do that. If you're a coach doing less than 5K/month and want to leap up into the 10-20K+ range... I've developed a powerful 10 week workshop to help you do just that. DM me on Facebook using the link below and let's chat to see if it's a fit. If so, we can get you started right away. http://m.me/brian.ellwood1

13:58

The Real Reason Your Coaching Business Is Broken

The Expert Author Show ·

2021/01/15

Marketing or sales techniques won't fix: -low energy -lack of excitement or enthusiasm -lack of connection with your clients The foundation of a thriving coaching business isn't strategic...in fact, it's invisible. But just because it can't be seen, doesn't mean it can't be FELT. And the feeling is the foundation. Am I losing you with this weirdness? Watch the training and you'll thank me once you do ;) You're passionate about your area of expertise. You have a message you know the world

06:32

You Want People To Hire You As A Coach...But You...

The Expert Author Show ·

2021/01/13

Would you hire a personal trainer who didn't work out? A nutrition coach who ate unhealthy? Then why would anyone hire a coach who didn't have his or her own coach? You can say you believe in coaching... But if you don't actually have your own coach... Well, let's just say actions speak louder than words. Not all is lost though (and I've been guilty of this myself too) Tune in to find out how to think about this for you. You're passionate about your area of expertise. You have a message you know

07:31

Does Hardly Anyone Believe In You?

The Expert Author Show ·

2021/01/11

If you're a coach, I bet you only have a small handful of people in your corner rooting you on to succeed. Dealing with the doubt and judgment from others can be debilitating as a coach (if you let it). You would have a much easier time succeeding if you had a lot more support from positive, successful people. In this video i show you how to deal with the lack of support - get this right and success will be 10x easier for you! You're passionate about your area of expertise. You have a message you

11:23

Is Selling Low Ticket Products Unethical?

The Expert Author Show ·

2021/01/08

Low Ticket products can't possibly deliver on their promise 99% of the time... How you position them can be misleading for your clients... Plus, you'll never make much $ with them anyways when you're in the early stages of figuring out your business. You're passionate about your area of expertise. You have a message you know the world needs to hear. You've tried books, online courses, 1-on-1 coaching, webinars, and paid ads even... Yet none of that has really worked to create a predictable stream

01:01:54

The 3 Secrets Aligned Coaches Know That Struggling...

The Expert Author Show ·

2021/01/06

5 years plus 100K on coaching programs. That's what it took me to "crack the code" on what it takes to be a successful online coach. By successful, I mean: -You pay your bills (and then some) from your coaching biz revenue -You only work part-time, from anywhere -You love your clients -You are passionate about the problem you solve for your clients -You aren't confused about what to do to grow and sustain your biz Man, I tried literally everything in the book (and failed) in order to figure

25:31

From Brand New Coach To 35K/Month In Sales w/ Blake...

The Expert Author Show ·

2021/01/04

If you think it's hard to earn a living as a coach... It's likely that your MODEL is broken. Today I interviewed Blake Choisnet, who came through my Aligned Coach Workshop only about 7 months ago. Today, he's not just coaching full-time, he's not just living his ideal lifestyle ever day, he's also making a damn good living doing it. But to him, the lives he's now changing are by far the most important part. Tune in to learn the big "shifts" Blake made that allowed his coaching business to

05:26

Do You Have What It Takes To Be An Entrepreneur?

The Expert Author Show ·

2020/12/28

Being an entrepreneur isn't for everyone. It takes a special type of personality to be able to predictably pull it off (meaning you can actually succeed). I quit my last job over 10 years ago and have been making it on my own since then. Sometimes it's crazy to look back at the journey with all the ups and downs. I know that, without having the personality traits that I do - I probably would have never made it. I see the same traits in other entrepreneurs (who are making it) all the time

10:02

How To Dominate In 2021

The Expert Author Show ·

2020/12/25

If you want a different outcome in 2021 (than you got in 2020)... You have to take different action Inputs equal outputs. Doing the same thing but expecting a different result = insanity. I have an idea for you (that will make 2021 the year to remember). Check it out (then DM me) :) Have you ever wanted to start an online education business/be a coach? Did you know that you can make SIX FIGURES per year doing that... While also getting to work with amazing clients and help them improve their lives

03:50

How To Take One Piece Of Content & Put It Everywhere

The Expert Author Show ·

2020/12/21

Ever see someone on social media and think: "Man, it looks like they spend their entire life doing this stuff"? I used to do content creation the wrong way. I'd make a separate piece of content for every single platform. That will cause you to LIVE in the world of content creation and social media (Ugh...) There's a much better way (I learned it from Brendon Burchard) to take one piece of content and repurpose it everywhere. Have you ever wanted to start an online education business/be a coach? Did

06:12

Why Starting With Online Courses Is A Bad Idea

The Expert Author Show ·

2020/12/17

Oh, the online course... Such an amazing, powerful tool... Yet so misunderstood by coaches. Courses are a WORKHORSE that will do wonders for you as a coach. But, if you think you're going to start out by selling them, you're doing it backwards. Have you ever wanted to start an online education business/be a coach? Did you know that you can make SIX FIGURES per year doing that... While also getting to work with amazing clients and help them improve their lives? So they can not only have more

07:48

If You Hate Sales Calls, Watch This

The Expert Author Show ·

2020/12/14

I used to avoid and resist doing sales calls. I always felt slimy and pushy and I avoided actually asking for money. There were 2 big reasons why that was happening. Once I fixed them, everything got WAY easier (and sales calls became fun!). Have you ever wanted to start an online education business/be a coach? Did you know that you can make SIX FIGURES per year doing that... While also getting to work with amazing clients and help them improve their lives? So they can not only have more

05:01

The #1 Reason Your Coaching Businesses Can't Scale

The Expert Author Show ·

2020/12/10

Are you stuck in the land of 1-on-1 coaching? Are you stuck trying to sell your online course? Are you confused on what you need to do to get out of that hole and start making some real money (without trading more time)? I was in this same position too just a couple years back. I was confused on what I was supposed to be doing to really scale my biz (without just taking on more 1-on-1 clients) Once I finally cracked the code, I was able to hit 20K/months with only a few hours a week on fulfillment

20:09

Why You Should Become An Online Coach

The Expert Author Show ·

2020/12/07

I'm really passionate about online coaching. In fact, I think it's the best career in the world. I have a ton of reasons to back that up. Want to hear them? Tune in 😎 Have you ever wanted to start an online education business/be a coach? Did you know that you can make SIX FIGURES per year doing that... While also getting to work with amazing clients and help them improve their lives? So they can not only have more money to invest.. But also feel like they have a strong sense of purpose in the

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