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PODCAST

6 Figure Creative

6 Figure Creative is a podcast that helps freelance creatives earn more money by doing what they love. If you’re trying to avoid the never-ending grind of a 9–5, or just want to earn more money doing what you do best (creating), 6 Figure Creative is your new favorite show! Join host Brian Hood and his guests as they explore topics such as mental health, finances, sales, marketing, time management, the digital nomad lifestyle, and more.

arts design

All Episodes

45:47

#140: Business Basics: Why Cashflow Is Crucial, And...

6 Figure Creative ·

2020/07/14

With unprecedented amounts of businesses shutting down worldwide, it’s time for us to talk about business basics. For a business to make it through tough times, they have to have to understand cash flow. Failing to understand why this is important, or how to have a positive cash flow, will result in an unstable business. Listen now to find out how you can adjust your business practices to ensure you have a positive cash flow to keep your heads above water in 2020 and beyond!

en

14:48

#139: The 4 Most Important Requirements For Naming...

6 Figure Creative ·

2020/07/07

“What should I name my studio? Should it be my personal name or should I pick another name?” People ask me questions like this at least twice per month I’ve answered it dozens of times on group coaching calls inside The Profitable Producer Course, and this episode is my attempt at never having to answer this question again. I have four requirements for naming any business. As long as you follow these rules, you’ll be good to go.

en

46:21

#138: The 4 Audio Business Models, The Pros And Cons...

6 Figure Creative ·

2020/06/30

Too many audio engineers start off by offering cheap services and are then shocked when their clients leave as they raise prices. Others are so inundated with work that they can’t keep up but are unable to outsource what they need to keep the business running smoothly. Do either of those sound like you? Listen now to learn how to ensure that your business is on the correct track so you don’t have to do mixes for $50 a pop, or deal with headache clients because they’re your only high-paying cl

en

36:59

#137: How To DeF*ck Your Marketing Message With A...

6 Figure Creative ·

2020/06/23

Think fast: Can you tell me what your business provides in 20 seconds or less without fumbling your words or pausing to think? If not, how do you think you come across to the person you just met if you can’t clearly articulate what it is that you do? You have to be able to help your client see how you are the bridge between where they are now and where they want to be. Listen now to learn how you can DeFuck your marketing and finally get clients to understand the value you bring to their

en

46:10

#136: How You Can Make Marketing 10x Easier By Using...

6 Figure Creative ·

2020/06/16

Online mixing is a red ocean. Thousands of studio owners are now trying to compete for the same pool of clients online, and only the strongest survive. By creating a business that operates in a blue ocean, you can worry more about providing an amazing experience and less about how to “market” your way to success. Listen now to find out how you can harness the power of The Motown Model to grow your business in a blue ocean market!

en

28:39

#135: Why COVID Is The Final Nail In The Coffin For...

6 Figure Creative ·

2020/06/09

Every single industry sees the cycle of Life, Death, and Rebirth. Ours is no exception. We’ve been in a cycle of death since 2008, and have slowly been shifting to the cycle of Rebirth in the form of home studios. COVID has sped up the inevitable end of the old-school recording industry, and business will never look the same again. Listen now to hear our discussion about Life, Death, and Rebirth in our recording industry, and how to make sure you’re still around to be a part of the next

en

47:51

#134: The 5-Step Process For Go-Giver Marketing (And...

6 Figure Creative ·

2020/06/03

If you’re constantly struggling to find more clients, there’s more to marketing your studio than simply “getting the word out” about your business. Do your leads know you? Do they trust you? Do they like you? If not, this is a major problem that you need to solve. Listen now to find out how you can use go-giver marketing to jumpstart a relationship with fresh leads to help grow your business!

en

81:16

#133: The Keys To A Six Figure Mastering Studio |...

6 Figure Creative ·

2020/05/26

Mastering is a dark art that the average person has no idea how to comprehend. Because of this, it can be a struggle to build a thriving, steady, sustainable mastering business. How do you stand out from the crowd as things get more and more crowded? How do you get clients to give you a chance? How can you get your first handful of clients? Listen now to learn from how Chris Graham grew his mastering studio to six figures.

en

24:20

#132: Turn More Quote Requests Into Clients By...

6 Figure Creative ·

2020/05/19

You have a solid website, a badass portfolio, and people are starting to show more and more interest in hiring you. Now you need to turn those leads into clients. If you want to start closing sales like a badass, make sure you have five key systems in place to make this easier… even if you suck at “selling yourself”. Listen now to learn what these systems are and how you can implement them to give your business the boost it needs!

en

65:08

#131: How To Set Up Your Instagram Account For...

6 Figure Creative ·

2020/05/12

Whether you’re relying on word-of-mouth, cold outreach, organic social media, or paid advertising, the way you set up your Instagram profile can make or break your efforts. That’s why this week we brought on Brandon Brown of Media Whisper to share his expertise about all things Instagram. Listen now to find out how to set up a social media presence that helps you pre-sell clients before they’ve even contacted you.

en

36:17

#130: My $250,000 Lesson On Marketing

6 Figure Creative ·

2020/05/05

Out of sheer curiosity, I checked the Facebook Ads platform to see how much I’ve spent on advertising so far. $254,336.67 This has all been done with a 2.65x return on ad spend (i.e. I make $2.65 for every $1 spent). The result is that all of my businesses have benefited from what I’ve learned during this journey. In this episode, I want to talk you through what I learned, how it applies to your studio, and what you can do to start unf*cking your marketing funnel.

en

66:24

#129: How Mark Eckert Is Running A Thriving Pop...

6 Figure Creative ·

2020/04/28

Right now struggling studio owners have two choices: Choice A: You can stick your head in the sand, complain about the end of the world, and wait around for months until this is all over. Choice B: You can take action to turn things around by understanding that just because things are bad for some people (let’s be real, many people), doesn’t mean that you can’t get clients! Mark Eckert is kicking ass in the indie-pop world. Listen now to find out how you can do the same for your business

en

80:18

#128: Big Picture | Why Mindset Is The Key To Your...

6 Figure Creative ·

2020/04/21

I’ve seen businesses in similar niches, with similar resources at their disposal, and similar family lives who are in completely different places only 1 month into this quarantine. One is falling apart. The other lost all of their upcoming projects, but they’ve decided to pivot their business to something they can still do remotely. Why is there such a big difference between these people? It all comes down to mindset. Nothing else matters if your mindset is fucked.

en

59:44

#127: 5 Things Every Studio Should Do NOW To Take...

6 Figure Creative ·

2020/04/14

Now, more than ever, many studio owners have an abundance of free time on their hands. What you do with that free time is going to separate the winners from the losers when this is all over. Which side do you want to be on? Listen now to learn 5 things you can work on today to make sure your studio is ready for the onslaught of customers tomorrow!

en

54:48

#126: How Struggling Studios Can Adapt To The...

6 Figure Creative ·

2020/04/07

The audio industry has been hit hard by the COVID-19 crisis. Studios around the world have had their bookings wiped out, and everyone’s scrambling to adapt. So, what can we do to make it through this crisis and come out of it stronger than we were before? With no slowdown in sight for COVID-19, there is still a light at the end of the tunnel that we need to keep moving toward. Listen now to find how you can adapt your business so that you make it through this crisis as strong as ever.

en

80:35

#125: How To Build An Online Recording Studio That...

6 Figure Creative ·

2020/03/31

This virus isn’t going away soon. As things continue, reality becomes bleaker and bleaker. But it doesn’t have to mean the end of your business! Joe Wadsworth's business has over 30 audio engineers and producers on staff, and he’s in the process of hiring more simply because he can’t keep up with the amount of work coming in. Listen now to find out what sets Joe’s business apart from all the other recording studios who are struggling right now so you can make it through this crisis.

en

79:50

#124: The Virus-Resistant Audio Business | A...

6 Figure Creative ·

2020/03/24

The audio industry has always been one to change quickly due to advances in technology, however, this is the first time we’ve ever been forced to rapidly adapt due to a virus. Fortunately, you can create a business that will not only put food on the table for you and your family, but also let you continue working from home until the COVID chaos dies down. Listen now to find out how you can build a business that will let you survive the coming months without having an existential crisis.

en

34:27

#123: Two Idiotic Things We Need To Stop Doing If We...

6 Figure Creative ·

2020/03/17

This isn’t a bullshit clickbait episode title. We ALL do these two things, and they’re potentially wrecking our businesses, personal lives, and relationships. This first step to recovery is understanding what these two things are. The second step is admitting that you do these things. Listen now to find out what these two things are, how they affect your lives, and what you can do to stop.

en

52:23

#122: Why It's Time For You To FINALLY Hire Someone

6 Figure Creative ·

2020/03/10

Listen now to find out how you can earn more per hour, increase your productive time, and start growing your business to new heights.

en

70:47

#121: How To Double Your Conversion Rates By Turning...

6 Figure Creative ·

2020/03/03

Listen now to find out how you can create high-class proposals and drive your leads to become clients without spending an arm and a leg.

en

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