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PODCAST

SPA Girls Podcast

SPA Girls Podcast

Each week the SPA Girls provide information, tips and honest advice on self publishing for indie authors. Hosted by four experienced self-publishing writers, we provide a mix of interviews, craft shows, and marketing information that will help you start your self-publishing journey. Join us today!

arts books

All Episodes

33:45

SPA Girls Podcast - Ep 275 - Read Through On A Series

SPA Girls Podcast ·

2021/01/19

This week's podcast is all about Read-through - ie what percentage of readers read from the first book in your series to the next, and onwards. We cover: * how to calculate read-through and why its important that you do! * What is the ideal percentage you should be aiming for * Red flags to look for if you DON'T get great read-through * How it affects advertising * How to deal with a "weak" book in the series * The difference between calculating wide read-through vs kindle unlimited * Tools for

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44:11

SPA Girls Podcast - EP274 - Five Golden Guidelines...

SPA Girls Podcast ·

2021/01/13

Inspired by a post from The Greater Good Science Center at the University of California, Berkeley, today we're guiding you through five golden questions or guidelines to ask yourself when you're setting your 2021 writing / author business goals. https://greatergood.berkeley.edu/article/item/why_new_years_resolutions_matter_more_in_a_pandemic?fbclid=IwAR2V2sBJwXJchQ8i6eU2Xbq9TioEoz-fGhtZCIp1tmHRBN-9m-vDdGaRDKw Be warned - this is a different approach to the usual SMART goal systems, but it really

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35:03

SPA Girls Podcast - EP273 - The One Right Way To Sell...

SPA Girls Podcast ·

2021/01/06

Isn't that what we're all after? The ONE RIGHT answer to everything - the BEST newsletter strategy, the RIGHT way to sell books, the ONE secret to making ads work? Well, listen up folks because in this episode we've got the Magic Wand! Resources mentioned: Bella Andre with the SPA Girls http://www.selfpublishingauthorspodcast.com/spa-girls-podcast-ep148-interview-with-indie-superstar-bella-andre/ Becca Syme's Strengths For Writers Course https://betterfasteracademy.com/ Larissa Reynolds talks

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30:33

SPA Girls Podcast - How To Believe In Yourself

SPA Girls Podcast ·

2020/12/30

Ever wondered why on earth you're spending all this time writing? Ever think to yourself that maybe your writing isn't that great? Ever think this self publishing lark is just too hard? Yeah, so have we. But this episode is all about how to throw away those dumb old negative thoughts, and learn to believe in yourself and your writing! We talk through some of the most common misbeliefs that authors have, and give you some awesome ways to change your thinking, and learn to believe in yourself and most

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37:25

SPA Girls Podcast - EP271 - Christmas Roundup 2020

SPA Girls Podcast ·

2020/12/22

Celebrating the season with a quick recap of our Words For 2020. Hahahahahaha And then onto Important Burning Questions about our Christmas favorites. Sometimes controversial, always tongue-in-cheek, our "unplugged" conversation will hopefully add some Christmas cheer to your day. Thank you to all our listeners for your support. We are sending all our love and thoughts to you this festive season xx Watch recording (complete with reindeer horns) on youtube: http://www.youtube.com/c/SPAGirlsPodcast

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33:29

SPA Girls Podcast - EP270 - From Great Idea To...

SPA Girls Podcast ·

2020/12/15

You've had a great idea for a story - now how do you turn it into a workable outline? This is a "live action" recording where the SPA Girls take a "great" idea - an Elf who hates Christmas - into a workable outline! Probably NSFW, you'll hopefully find this episode informative and a lighthearted break from holiday stress! And don't forget to visit us on facebook and let us know which story you think we should write! full show notes and resource links at: www.spagirlspodcast.com

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34:08

SPA Girls Podcast - EP269 - What To Do When You've...

SPA Girls Podcast ·

2020/12/08

What do you do when you're running out of steam and you're only in the middle of the book? Or you're just running out of steam in general, especially in your author career? This episode we share our suggestions for getting yourself re-energized and moving again. Some topics we cover include: writing sprints writing with others either in person or on zoom/skype sexy times add more conflict change up environment - add music, go to a cafe or outside (depending on local quarantine measures) try

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31:21

SPA Girls Podcast - EP268 - How to Use Bonus Content...

SPA Girls Podcast ·

2020/12/01

Bonus content is an awesome marketing tool that can be used in a variety of ways - from encouraging people to sign up to newsletters, to convincing them to buy the next book in the series, or thanking superfans for their ongoing support. This week we talk about the ways we've used the bonus content that we've created for our readers - from extra scenes and epilogues, to short stories, prequel novellas and everything in between - and give suggestions for other options you could create. We talk

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42:14

SPA GIrls Podcast - EP267 - How To Start A Series

SPA Girls Podcast ·

2020/11/25

Want to make sure you give your first book the best possible chance of success? And then have readers auto-buying the next in your series? Then this is the podcast for you! This week we give you a checklist of elements for a successful first book in a series, before you even start writing a single word! We talk about everything - including the tropes that sell, what backmatter to use, what kind of characters readers love and much more in this overview of how to make sure the first book in your

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01:08:05

SPA Girls Podcast - EP266 - Nail Your Keywords with...

SPA Girls Podcast ·

2020/11/18

Why does Amazon choose someone else's book over yours to show in a search? And how can we make sure to use the best keywords for sales? Well wonder no more! We've got the answers for you in this info-packed episode! We're joined again by the awesome and knowledgeable, Dave Chesson, Founder and CEO of Publisher Rocket and Kindlepreneur. Dave breaks down all the best practices for getting the right keywords to deliver your book to the right readers, every time. About Dave Chesson A former Navy

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51:44

SPA Girls Podcast - EP 265 - Reader Groups

SPA Girls Podcast ·

2020/11/10

Today’s podcast is all about reader groups. Are they worthwhile? How they work and why you would want one? Wendy has recently started one, and we discuss how that is working for her, and also talk about some more established reader groups the SPA Girls belong to like, Lucy Score, C N Crawford, and Marie Force. Once again an episode chock full of information! You’ll find all the show notes and SPA Girls podcast episodes at: www.spagirlspodcast.com Make sure you’re signed up to our weekly

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37:44

SPA Girls Podcast - EP 264 - Insider Writing Secrets

SPA Girls Podcast ·

2020/11/04

A good old fashioned craft episode from the SPA Girls this week. Shar, Wendy and Cheryl discuss insider writing secrets from James Scott Bell's book Fiction Attack! They pull out five important secrets that have most impacted them, and discuss what they mean and how they've used them in their writing. From using conflict and suspense, to description, fuzzy POV, cliches and info dumps, they go deep on some of those writing secrets that will take you from average to amazing!

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32:56

SPA Girls Podcast - EP263 - SPA Girls Listener Q&A

SPA Girls Podcast ·

2020/10/27

In this episode we’re answering listener questions - a couple around the change of life many are experiencing right now. We have a few suggestions that helped us through switching to full time writing and the fickle motivation issue. Then we discuss how to tackle being visible in your local market. If you’ve had to deal with these things or are going through them now, please tell us about it on our Facebook page or comment on this post. Keen to join the SPA Girls in a live workshop? Join our

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47:09

SPA Girls Podcast - The Four Tendencies

SPA Girls Podcast ·

2020/10/21

SPA Girls Podcast

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01:02:55

SPA Girls Podcast - EP261 - Imposter Syndrome with...

SPA Girls Podcast ·

2020/10/13

BONUS - enter before Friday 16 October to win one of three FREE tickets to the Unstoppable Woman virtual summit in November 2020 Here's how to enter: Post on facebook before end of day Friday 16 October (make it public - you may need to change settings for the post) and tell us ONE reason why you'd like to attend the summit, then hashtag #unstoppablesummit #spagirlspodcast SIMPLE! Today we're delighted to welcome back mindset coach, Amira Alvarez. We had such a wonderful response to our previous

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52:32

SPA Girls Podcast - EP260 - Interview with Danielle...

SPA Girls Podcast ·

2020/10/07

This week we have an intriguing chat with author Danielle Annett (aka Daniela Romero) , who has recently switched genres from Urban Fantasy to Contemporary Romance, with some amazing results. She talks us through the decision to change genres, and what she did to make it a success, including some of the big decisions she had to make, such as whether to create a new pen name, how to market it, and what kind of social media/website and newsletter presence she wanted to have with the new genre/name

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33:31

SPA Girls - EP259 - Email Advertising Lists

SPA Girls Podcast ·

2020/09/29

What email promotion sites are working for us - plus, how to prepare your holiday season advertising! Christmas is coming whether we like it or not and starting now, as far as advertising is concerned, you need to get your ducks in a row. Spaces will already be dwindling as authors lock in their ads and if you want to have any decent ones, take our advice and get to it today. This week we look at the major sites we use, as well as some of the smaller, and talk about our success, or lack of it, with

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01:03:39

SPA Girls Podcast - EP258 - Nail Your Newsletter with...

SPA Girls Podcast ·

2020/09/22

This episode is a DOOZY! We're thrilled to interview author and marketing expert, Holly Mortimer. Holly is the owner of the consulting firm, The Socialvert, and runs a successful membership base and mastermind for romance writers, The Socialvert Society. Her mission is to teach romance writers how to use digital marketing and email list building to increase their sales and cultivate a loyal fan base. We talk all things email marketing with Holly, and get you some 'next level' tips that'll have your

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42:46

SPA Girls Podcast - EP257 - Connie Dowell

SPA Girls Podcast ·

2020/09/16

Today we're going to talk with author Connie Dowell about juggling family responsibilities, pandemic postponements, and upheaval, with the responsibilities of being a working writer. Connie B. Dowell is an author of historical and cozy mysteries and nonfiction for writers. She is the host of the Book Echoes podcast for authors. After having two kids in less than two years, Connie developed a passion for time management and loves to chat author productivity and work-life balance. A former university

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43:29

SPA Girls Podcast - EP256 - Self Publishing Versus...

SPA Girls Podcast ·

2020/09/09

In response to a listener question, this week we attempt to answer the question: Knowing what you know now, if you were starting out in publishing today, would you go straight to self publishing, or would you try out traditional publishing first? It's a hard question, because we're not starting out now, we do know an awful lot more than we did when we first started and when we started (7-8 years ago) everything was different. And also, we all clearly believe in self publishing over traditional...!

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