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PODCAST

Social Media Marketing Podcast

Michael Stelzner, Social Media Examiner

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

business marketing

All Episodes

00:47:58

Clubhouse Strategy: How Your Business Can Benefit

Social Media Marketing Podcast ·

2021/05/13

Wondering if you should be using Clubhouse? Looking for a strategy to get the best return on your Clubhouse time? To discover how your business can benefit from Clubhouse and learn a six-step strategy to maximize the return on the time you invest on the platform, I interview TerDawn DeBoe.

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00:46:03

TikTok Ads: How They Differ From Facebook Ads

Social Media Marketing Podcast ·

2021/05/06

Wondering if TikTok ads are right for your business? Want to know how TikTok ads compare to Facebook ads? To discover how TikTok ads differ from Facebook ads and what types of ad creative work on TikTok, I interview Caleb Roberts.

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00:39:38

Facebook Retargeting Strategy: Creative Applications

Social Media Marketing Podcast ·

2021/04/29

Do you use retargeting on Facebook and Instagram? Wondering how to leverage ad retargeting in light of recent privacy changes? To discover creative ideas for retargeting audiences on Facebook and Instagram, I interview Tristen Sutton.

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00:46:21

How to Improve Your Facebook Organic Reach

Social Media Marketing Podcast ·

2021/04/22

Has your Facebook reach plummeted? Looking for better ways to get in front of your ideal audience? To discover a three-step system to improve your Facebook organic reach, I interview Rachel Miller.

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00:46:44

Email Marketing Strategy: What Marketers Need to Know

Social Media Marketing Podcast ·

2021/04/15

Do you have an email list? Wondering how to leverage email in your marketing? To explore how to develop an email marketing strategy to sell your products and services, I interview Jenna Tiffany.

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00:45:44

TikTok Trends: How to Leverage Trending Content for...

Social Media Marketing Podcast ·

2021/04/08

Do you want more exposure on TikTok? Wondering how to tap into trending TikTok content? To discover three ways to identify trending TikTok content and learn how to leverage trends to promote your business on TikTok, I interview Wave Wyld.

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00:46:34

Using YouTube to Grow a Business

Social Media Marketing Podcast ·

2021/04/01

Wondering if your business should have a YouTube presence? Have you tried publishing on YouTube but it hasn’t done anything for your business? To explore how to use YouTube videos to grow your business organically, I interview Jessica Stansberry.

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00:46:07

LinkedIn Video Strategy: Getting More Exposure on...

Social Media Marketing Podcast ·

2021/03/25

Want to use LinkedIn video to position yourself as an expert? Wondering what kind of video content to produce? To explore how to build your expertise using three types of video on LinkedIn, I interview Alex Minor.

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00:46:09

Influencer Marketing Strategy: How to Grow Your...

Social Media Marketing Podcast ·

2021/03/18

Could influencers bring you more business? Wondering how to incorporate influencers into your marketing strategy? To discover how your business can benefit from influencers and find tools to help you partner with the right influencers, I interview Jason Falls.

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00:50:11

YouTube Shorts: The Opportunity for Creators and...

Social Media Marketing Podcast ·

2021/03/11

Have you heard of YouTube Shorts? Wondering how to use shorts on YouTube for business? To explore what YouTube shorts are and how marketers can take advantage of this new content type on YouTube, I interview Derral Eves.

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00:44:04

The Future of Social Marketing: Trends to Track

Social Media Marketing Podcast ·

2021/03/04

Wondering what's next for social marketing? Wondering what disruptive changes in content and distribution might mean for business? To explore the latest social marketing trends and how marketers should prepare for a changing world, I interview Mark Schaefer.

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00:48:25

Content Marketing With Instagram: How to Build Demand

Social Media Marketing Podcast ·

2021/02/25

Wondering how to use Instagram organic content to create demand for your products or services? Looking for wisdom on building your content strategy? To explore how to use Instagram content to generate greater interest in your product or services, I interview Vanessa Lau.

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00:47:28

Instagram Reels Strategy: What Marketers Need to Know

Social Media Marketing Podcast ·

2021/02/18

Want to do more with Instagram Reels? Wondering how to enhance your Reels content? To explore a strategy to promote your products and services using Instagram Reels, I interview Elise Darma.

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00:45:52

Using Facebook Ads to Move Leads Into Sales

Social Media Marketing Podcast ·

2021/02/11

Do you use Facebook ads to acquire leads? Wondering how to follow up with and engage your Facebook leads? To explore a process for using Facebook ads to turn leads into paying customers I interview Allie Bloyd.

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00:50:59

Clubhouse App for Business: What Marketers Need to Know

Social Media Marketing Podcast ·

2021/02/04

Are you curious about the Clubhouse App? Wondering if Clubhouse works for marketing? To explore how to use Clubhouse App for business, I interview Ed Nusbaum and Nicky Saunders.

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00:42:13

LinkedIn Ad Retargeting: What Marketers Need to Know

Social Media Marketing Podcast ·

2021/01/28

Want to reach warmer prospects on LinkedIn? Are you using LI retargeting to its fullest potential? To explore LinkedIn ad retargeting, I interview AJ Wilcox - the world’s leading expert on LI ads & founder of the B2Linked ad agency. More on AJ: b2linked.com Show notes: socialmediaexaminer.com/443 Get tix to Social Media Marketing Workshops: marketingworkshops.live Download the SMMIndustry Report: socialmediaexaminer.com/report2020 Show Review: socialmediaexaminer.com/apple

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00:45:00

Snapchat Ads: How to Get Started

Social Media Marketing Podcast ·

2021/01/21

Wonder if Snapchat ads are right for your business? Need to diversify your advertising? To explore Snapchat ads, I interview Savannah Sanchez - founder of The Social Savannah, a consultancy that helps eCommerce brands w/ paid social media. More on Savannah: thesocialsavannah.com Show notes: socialmediaexaminer.com/442 Get tix to Social Media Marketing Workshops: marketingworkshops.live Download the SMMIndustry Report: socialmediaexaminer.com/report2020 Show Review: socialmediaexaminer.com/apple

en

00:44:24

What to Do When Your Facebook Ads Fail

Social Media Marketing Podcast ·

2021/01/15

Are your FB ads not working for you? Explore how to make changes that deliver better results w Tara Zirker, a FB ads expert & founder of the Successful Ads Club, a membership site designed to help marketers improve FB & IG ads results. More on Tara: successfuladsclub.com Show notes: socialmediaexaminer.com/441 Get your ticket to Social Media Marketing Workshops: marketingworkshops.live Download the SM Mrkting Industry Report: socialmediaexaminer.com/report2020 Show Review:

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00:45:26

Organic LinkedIn Marketing: Proven Techniques for...

Social Media Marketing Podcast ·

2021/01/08

Wondering if LinkedIn Stories & Live could work for you? Explore organic LI marketing strategies w/ Michaela Alexis, a LI expert and an official LinkedIn Learning trainer, coach, & consultant helping businesses master LI organic presence. More on Michaela: mickalexis.com Show notes: socialmediaexaminer.com/440 Get your ticket to Social Media Marketing Workshops: marketingworkshops.live Download the SM Mkting Industry Report: socialmediaexaminer.com/report2020 Show review:

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00:47:58

How to Get More Views on YouTube: Strategy From a Top...

Social Media Marketing Podcast ·

2021/01/01

Wondering how to get more people to watch your YouTube videos? Explore a strategy you can model with Justin Brown, a YouTube expert and video strategist who helps businesses grow an audience and scale their revenue with online video. More on Justin: primalvideo.com Show notes: socialmediaexaminer.com/439 Get your ticket for the Social Media Marketing Workshops: marketingworkshops.live Download the SM Mkting Industry Report: socialmediaexaminer.com/report2020 Show review:

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389 results

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