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PODCAST

Sounds Profitable

The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can"t miss industry news recaps. That Sounds Profitable, right

technology

All Episodes

7:36

Podcast Audience Interia, A Podcasting Election, & More

Sounds Profitable ·

2024/10/11

Here's what you need to know for this week in the business of podcasting: Wondery moves to merch, candidates go on a podcast tour, and why we need to promote podcasting.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

3:23

Podcasting's Inertia Problem, Wondery x Spencers, & More

Sounds Profitable ·

2024/10/10

Here's what you need to know for this week in the business of podcasting: a call to promote podcasting, presidential candidates take on podcasts, and a new Wondery collab.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

3:49

Influencers Focus Live Events, Podcast Ad Size...

Sounds Profitable ·

2024/10/09

Here's what you need to know for this week in the business of podcasting: influencer relationships in athletes, more dispatches from Advertising Week, and podcasters on tour.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

8:23

Inertia Is The Enemy of Podcasting

Sounds Profitable ·

2024/10/09

A significant amount of people simply stop listening to podcasts once they finish the show they’re listening to. Tom Webster talks about what can be done to rectify this.Written by Tom WebsterNarrated by Gavin GaddisAudio edited by Newton SchottelkotteHosted by SpreakerSounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com.

en

4:27

Walmart's Podcasting Insights, Audible en España, & More

Sounds Profitable ·

2024/10/08

Here's what you need to know for this week in the business of podcasting: more coverage of the presidential podcast tour, Audible's Spanish anniversary, and how Walmart is utilizing podcasting.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

4:43

Presidential Podcasting Tour, Wondery Launching Toy...

Sounds Profitable ·

2024/10/07

Here's what you need to know for this week in the business of podcasting: presidential candidates take the mic, the story of SmartLess, and news from Advertising Week NYC.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

8:52

Chartable Replacements, Podcasting @ Advertising...

Sounds Profitable ·

2024/10/04

Here's what you need to know for this week in the business of podcasting: what Liquid Death can teach podcasting, podcasting’s coming to Advertising Week, and updates to Apple Podcasts.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

3:52

Podcasting Like Liquid Death, Transcript Upgrade @...

Sounds Profitable ·

2024/10/03

Here's what you need to know for this week in the business of podcasting: why audio-only should stay special, can't-miss panels at ad week, an update to Apple transcripts.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

6:25

Podcasting 🔜 Advertising Week NYC, Ad Tolerance...

Sounds Profitable ·

2024/10/02

Here's what you need to know for this week in the business of podcasting: podcasting gears up for advertising week, why election season shouldn't put off brands, and how brands are using podcasts to network.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

7:36

19.2 Ounces of Podcasting Wisdom

Sounds Profitable ·

2024/10/02

What Liquid Death capitulating to produce a 12oz version after building their brand on 19.2oz can teach podcasting.Written and narrated by Tom WebsterAudio edited by Newton SchottelkotteHosted by SpreakerSounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com.

en

4:29

Can't Skip YouTube, Spotify Pod Fan Study, & More

Sounds Profitable ·

2024/10/01

Here's what you need to know for this week in the business of podcasting: Apple Podcasts' new "Series" feature, why YouTube ads are getting unskippable, and new requirements from Nielsen.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

4:31

Chartable to Close, NYT Teases VP Podcast Appearance,...

Sounds Profitable ·

2024/09/30

Here's what you need to know for this week in the business of podcasting: Chartable to sunset, how the news business can stay sustainable, and what demographic brands are missing.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

10:10

FTC Data Privacy Concerns, Podcasting’s Next 20m...

Sounds Profitable ·

2024/09/27

Here's what you need to know for this week in the business of podcasting: connecting with potential listeners, video podcasting goes talk show, and Meta AI spells trouble for advertisers.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

4:00

Podcasting's Next 20m Listeners, Spotify Syncs Feeds,...

Sounds Profitable ·

2024/09/26

Here's what you need to know for this week in the business of podcasting: the potential of the Persuadables, Spotify's new synced feeds feature, and fintech taps influencers and more for ad campaigns. Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

4:51

Meta Ad Bugs, Paramount Announces Layoffs, & More

Sounds Profitable ·

2024/09/25

Here's what you need to know for this week in the business of podcasting: layoffs at Paramount audio, new features on YouTube, and optimizing the news with AdExchanger. Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

3:38

Australia's 2m Daily Listeners, NYT Launches Podcast...

Sounds Profitable ·

2024/09/24

Here's what you need to know for this week in the business of podcasting: the top movers and shakers in podcast advertising, paywalled back catalogues at NYT podcasts, and more outlets shift their strategies.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

5:30

FTC on Privacy, Spotify Reaffirms Extremist Content...

Sounds Profitable ·

2024/09/23

Here's what you need to know for this week in the business of podcasting: FTC takes on privacy practices, working to stop violent content online, and the second wave of podcasting's deals.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

8:13

Women’s Sports 🔊 Revolution, Voters Trust Podcasts, &...

Sounds Profitable ·

2024/09/20

Here's what you need to know for this week in the business of podcasting: amplifying women in podcasting, what registered voters are listening to, and how the olympics shook out for broadcasters.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

4:59

Refocusing Podcasting for Women, YouTube's Launching...

Sounds Profitable ·

2024/09/19

Here's what you need to know for this week in the business of podcasting: women in podcasting, the sports revolution coming to audio, and YouTube's new Hype feature.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

4:24

FAST Fill Rates, Podcast Habits of Registered Voters...

Sounds Profitable ·

2024/09/18

Here's what you need to know for this week in the business of podcasting: the listening habits of registered voters, an ad-tech antitrust lawsuit may hurt YouTube, and the future of TV briefing.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

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