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PODCAST

Digital Marketing Today

<p>How to do it, who is doing what and how to succeed in the wild world of digital marketing. Every day we scour the world for the best stories on Digital Marketing. Tune in each week day to get new ideas and techniques.</p>

arts

All Episodes

5:28

Navigating New Frontiers: AI, Data-Driven Strategies,...

Digital Marketing Today ·

2025/02/04

Digital Marketing Today PodcastDigital Marketing Today: News on Techniques and InnovationsWelcome to Digital Marketing Today, your go-to podcast for the latest news and insights in the ever-evolving world of digital marketing techniques and innovations. Dive deep into the transformative trends shaping the future of marketing, as we explore findings from the State of Destination Marketing 2025 report. Episode Highlights New Horizons for Digital Advertising: With 85% of destination marketing o...

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5:56

Harnessing Location-Based Innovations and the Email...

Digital Marketing Today ·

2025/02/03

Digital Marketing Today Podcast Digital Marketing Today: News about Digital Marketing Techniques and Innovations Welcome to another insightful episode of the Digital Marketing Today podcast, where we delve into the transformative trends reshaping the world of digital marketing. This episode is packed with valuable insights on two pivotal areas: location-based services and the evolution of email marketing. Unlocking the Potential of Location-Based Services The loca...

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4:32

AI Revolution: Transforming Digital Marketing and...

Digital Marketing Today ·

2025/02/02

Digital Marketing Today Podcast Digital Marketing Today Join us on Digital Marketing Today as we delve into the latest news and innovations in digital marketing. Our latest episode uncovers the transformative role of artificial intelligence, with a focus on generative AI, in reshaping marketing strategies and enhancing online shopping experiences. Episode Highlights AI Chatbots on the Rise: Discover the impressive 1,300% increase in AI chatbot engagement durin...

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10:03

Embracing Innovation: Social Media Growth, AI Voice,...

Digital Marketing Today ·

2025/01/30

Digital Marketing Today Podcast Digital Marketing Today: Exploring New Frontiers In this engaging episode of the Digital Marketing Today podcast, our host delves into the latest breakthroughs and strategic innovations reshaping the digital marketing arena. Spotlight on Thumzup Media Corporation We begin with an in-depth look at Thumzup Media Corporation's remarkable growth trajectory. With a 230% increase in its advertiser base, a su...

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5:25

Transformative Trends: AI's Role in Creativity and Ad...

Digital Marketing Today ·

2025/01/29

Digital Marketing Today - Podcast Description Digital Marketing Today Exploring the Latest in Digital Marketing Techniques and Innovations Welcome to Digital Marketing Today, where we delve into the latest news and breakthroughs in digital marketing techniques. In this fascinating segment, we explore two pivotal trends revolutionizing the marketing landscape: the transformative role of generative AI in creative processes and the advancements in advertising management tool...

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6:44

Elevating User Experience: Navigating Ad Spend,...

Digital Marketing Today ·

2025/01/28

Digital Marketing Today Podcast: Latest Insights and Innovations Digital Marketing Today Podcast Description In the latest episode of the Digital Marketing Today podcast, we delve into the pivotal role of optimizing user experiences amidst the constantly evolving landscape of digital marketing. Drawing insights from the 2025 Digital Experience Benchmarks Report by Contentsquare, this episode reveals a staggering disparity between rising...

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6:46

Balancing Personalization and Privacy in Digital...

Digital Marketing Today ·

2025/01/27

Digital Marketing Today Podcast Digital Marketing Today: Navigating Innovation in an Evolving Landscape In this episode of Digital Marketing Today, we delve into the dynamic world of digital marketing techniques and innovations, exploring the intriguing intersection of personalized marketing and consumer privacy. Finding Balance: Personalization vs. Privacy Sowmya Kotha's insightful study reveals a key paradox: 73% of consumers feel uneasy about data collection, ye...

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5:18

AI Revolution: Transforming Digital Marketing with...

Digital Marketing Today ·

2025/01/23

Podcast Description: Digital Marketing TodayWelcome to the latest episode of Digital Marketing Today, where we delve into the groundbreaking impact of Artificial Intelligence (AI) in the world of digital marketing. This episode unravels how industry giants like Meta Platforms and Microsoft are at the leading edge of leveraging AI to transform user engagement and optimize the efficacy of digital ads.Discover how Meta is using AI-powered creative tools to refine ad targeting, which not only dri...

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5:41

Balancing AI and Human Creativity: Elevating Your...

Digital Marketing Today ·

2025/01/22

Digital Marketing Today Digital Marketing Today Podcast Episode: Integrating AI with Human Creativity in Digital Marketing In this episode of the Digital Marketing Today podcast, we delve into the rapidly evolving world of digital marketing, with a particular focus on the integration of artificial intelligence (AI) with human creativity. The AI and Human Creativity Blend As AI-generated content becomes increasingly widespread,...

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4:35

Revolutionizing MarTech and AdTech: Empowering SMEs...

Digital Marketing Today ·

2025/01/21

Digital Marketing Today Podcast Description Digital Marketing Today: Unpacking the Future of MarTech and AdTech Welcome to another exciting episode of Digital Marketing Today, where we delve into the latest news about digital marketing techniques and innovations. In this segment, we uncover the groundbreaking collaboration between Audiencerate and V-Valley, heralding a new era in MarTech and AdTech. This strategic partnership marks a significant milestone, particularly fo...

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4:35

Revolutionizing Engagement: RCS and ShopLiftr's...

Digital Marketing Today ·

2025/01/20

Digital Marketing Today - Podcast Description Digital Marketing Today Podcast Segment: Innovations in Digital Marketing Welcome to another insightful segment of Digital Marketing Today, where we dive deep into the latest digital marketing techniques and revolutionary innovations shaping the industry. This episode focuses on two groundbreaking advancements: Rich Communication Services (RCS) and the phygital advertising platform ShopLiftr. Rich Communication Services...

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4:19

Revolutionizing Marketing: AI, SEO, and Smart Video...

Digital Marketing Today ·

2025/01/16

Podcast Description - Digital Marketing Today Digital Marketing Today Podcast: Exploring the Latest Techniques and Innovations In our recent episode of Digital Marketing Today, we delve into the dynamic world of digital marketing, uncovering the latest innovations and techniques that are reshaping the industry. One of the featured highlights comes from insights shared by Ryan Redding of Levergy and Heather Ripley of Ripley PR at a recent seminar du...

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4:59

AI Transformations: Revolutionizing Digital Marketing...

Digital Marketing Today ·

2025/01/15

Digital Marketing Today Podcast Digital Marketing Today Episode Overview In today's episode, we dive into the transformative power of artificial intelligence (AI) in digital marketing, using the Avocados From Mexico Super Bowl campaign as our focal point. This campaign expertly integrates an AI-generated deepfake of NFL star Rob Gronkowski, showcasing how AI can capture audience imagination through interactive and memorable experiences. ...

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5:35

Embracing Innovations: Competitor Analysis & the...

Digital Marketing Today ·

2025/01/14

Digital Marketing Today Podcast - Episode on Innovations in Digital Marketing Digital Marketing Today Episode: News about Digital Marketing Techniques and Innovations In our latest episode of Digital Marketing Today, we dive deep into the rapidly changing realm of digital marketing tools and strategies. This week, our focus lies on competitor analysis and the burgeoning power of the creator economy. Key Highlights: Competitor Analysis Tools ...

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8:11

Leveraging AI: Transforming Digital Marketing and SEO...

Digital Marketing Today ·

2025/01/13

Digital Marketing Today Podcast Digital Marketing Today: Innovating with AI in the Digital Marketing Sphere Welcome to this episode of the Digital Marketing Today podcast, where we dive into the groundbreaking innovations reshaping the digital marketing landscape, especially those driven by the latest advancements in artificial intelligence. Revolutionizing Digital Asset Management with Bynder Dive into the world of enterpris...

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10:49

Embracing Style, Sustainability, and Innovation in...

Digital Marketing Today ·

2025/01/12

Podcast Description: Digital Marketing Today Digital Marketing Today: News on Digital Marketing Techniques and Innovations Welcome to Digital Marketing Today, your go-to source for the latest trends and insights in the world of digital marketing. In our recent episode, we dive deep into the dynamic landscape of digital marketing strategies, drawing meaningful insights from the 2024 European Accommodation Barometer. Our discussion highlights the pivotal role of style, sustain...

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5:44

Exploring Innovations in Digital Marketing: Amazon's...

Digital Marketing Today ·

2025/01/09

Digital Marketing Today Podcast - Episode on Digital Marketing Innovations Digital Marketing Today Podcast Episode: News about Digital Marketing Techniques and Innovations In the latest episode of the Digital Marketing Today podcast, we dive into the dynamic world of digital marketing and how it's being reshaped by cutting-edge technologies and novel strategies. Amazon's Advertising Revolution We kick off with Amazon's incredible journey from being an online booksto...

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6:45

Boost Your Digital Strategy: SEO, AI, & Video for...

Digital Marketing Today ·

2025/01/08

Digital Marketing Today: Enhancing Your Digital Strategy in Slow Business PeriodsIn this episode of Digital Marketing Today, we delve into innovative strategies and techniques to boost your digital marketing efforts during slower business periods, such as January. Our guest, Ben Herbert from LANDE, shares insights on optimizing your website for improved SEO, emphasizing the critical role of backlinks and organic strategies to enhance search visibility.Email Marketing: Crafting Personalized Ca...

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4:25

Embracing AI and Commerce Media: Transformative...

Digital Marketing Today ·

2025/01/07

Digital Marketing Today - Podcast Description Podcast: Digital Marketing Today Episode: News about Digital Marketing Techniques and Innovations In this episode of the Digital Marketing Today podcast, we focus on the transformative impact of new developments in digital marketing technologies and innovations. Join us as we dive into the world of breakthroughs and cutting-edge strategies, highlighted by recent initiatives by pioneering companies like AiAdvertising and Fl...

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6:55

AI-Driven Innovations: Transforming Digital Marketing...

Digital Marketing Today ·

2025/01/06

Podcast Description - Digital Marketing Today Digital Marketing Today: Latest Innovations and Techniques Welcome to another insightful episode of Digital Marketing Today where we delve into the transformative role of Artificial Intelligence (AI) in shaping the future of digital marketing by 2025. The AI Revolution in Marketing AI has evolved from being a buzzword to a critical driver of innovation and efficiency across industries. An astonishing 72% of businesses now i...

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