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PODCAST

Mi3 Audio Edition

A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI).

All Episodes

32:17
Why aren’t ads featuring women funny? How to be funny...
Mi3 Audio Edition ·
2021/06/10
en-US
42:15
Creamed by media agencies, only ‘small data’ can save...
Mi3 Audio Edition ·
2021/06/07
en-US
62:25
“Mea culpa” - Sir Martin Sorrell admits he couldn’t...
Mi3 Audio Edition ·
2021/05/31
en-US
35:29
'Reach trumps morality every time': Brands talking a...
Mi3 Audio Edition ·
2021/05/27
en-US
44:03
Shift happens: Unilever global media chief predicts...
Mi3 Audio Edition ·
2021/05/24
en-US
40:55
Yes, ‘premium’ digital content is a thing: why...
Mi3 Audio Edition ·
2021/05/20
en-US
44:12
If we don’t get the balance right, people’s careers...
Mi3 Audio Edition ·
2021/05/17
en-US
29:33
QMS Media breaks silence on City of Sydney street...
Mi3 Audio Edition ·
2021/05/13
en-US
55:00
‘The larger the marketer, the more subject to fraud...
Mi3 Audio Edition ·
2021/05/10
en-US
48:46
RyanCap’s Simon Ryan reveals his grand 2025 plan for...
Mi3 Audio Edition ·
2021/05/06
en-US
50:04
Indie media: Advertising scale and consolidation at...
Mi3 Audio Edition ·
2021/05/03
en-US
41:51
‘Purpose’ is polarising: Volvo unpacks killing its...
Mi3 Audio Edition ·
2021/04/26
en-US
40:33
‘Agencies are not banks’ warns Initiative global...
Mi3 Audio Edition ·
2021/04/19
en-US
41:08
Digital audio replicating BVOD’s early J-curve surge...
Mi3 Audio Edition ·
2021/04/15
en-US
22:44
The CMO Couch - marketers as consumers: Suncorp’s Mim...
Mi3 Audio Edition ·
2021/04/13
en-US
42:19
Mecca Brands founder Jo Horgan on why customer...
Mi3 Audio Edition ·
2021/03/22
en-US
49:00
'It’s going to get really complicated': Marketers at...
Mi3 Audio Edition ·
2021/03/16
en-US
28:03
Monash Marketing Professor: Don’t drink with Mark...
Mi3 Audio Edition ·
2021/03/11
en-US
22:54
Attention economy surges; Facebook to create ad...
Mi3 Audio Edition ·
2021/03/08
en-US
36:57
‘Shortcast’ 10-minute podcasts set to surge as...
Mi3 Audio Edition ·
2021/03/04
en-US
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