x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Audio Branding

Keeping a consistent sound in how you present your company really is the "hidden gem" of marketing. But audio or sonic branding influences us in many different ways and in many different places within our lives. Education is key! I explore that here, both with my own observations and by interviewing knowledgeable professionals in the field of advertising, marketing, music, technology and science. Want to be a guest on Audio Branding? Do you contribute something unique to the world of sound? Send me

education marketing

All Episodes

27:08

Interview with Life Coach & Shamanic Sound Healer,...

Audio Branding ·

2020/12/09

This interview is unlike any other that I’ve had the opportunity to do and Kaye Doran brings such a fascinating take on life! She's an entrepreneur and is passionate about helping people create their greatest lives, from the inside out. She is both a life coach and a shaman, which creates such a unique take on healing - and specifically, healing with sound. I can’t wait to share this with you!Tune in to hear:Kaye’s background and how she jumped into the world of sound healingThe adverse effects to

en

07:10

A World of Living Sound

Audio Branding ·

2020/12/02

So much has changed about our world, from one century to the next, even from year to year. Just imagine taking someone even from the 1980s and dropping them into the world we live in right now, much less someone from a hundred or two hundred years ago. But all the way back through history, as far back as the dinosaurs and even much further, there are sounds that we’d still instantly recognize today. Let’s take a closer look at that timeless world of sound and what can happen when we start to add our

en

33:20

Interview with Audio Producer & Voice Talent, Macha...

Audio Branding ·

2020/11/25

I continue my conversation with Macha Gruber. In this second half of the interview, we discuss everything from advertising to diversity in voice acting to COVID to the Keto diet.This part of our interview is even better than the first part!Tune in to hear Macha and I discuss:The importance of imaging for radio and how the voice actor becomes part of the brandHow voices have changedThe increase of female voices on voice oversThe increase of diverse voices on voice oversNot being in competition with

en

40:09

Interview with Audio Producer & Voice Talent, Macha...

Audio Branding ·

2020/11/18

I'm so excited to chat with Macha Grueber. She's done some amazing things in the audio world and I have to tell you -I've been looking forward to hearing her perspective on the current status of the audio branding world. Macha is a professional voice actor and has spent the better part of 15 years in the audio industry, doing everything from voice acting to now being part of the elite creative team at iHeartRadio. This is quite the interview and we had so much fun chatting!Tune in to hear Macha and

en

06:04

Changing The Shape Of Music

Audio Branding ·

2020/11/11

Music can have a powerful effect on our feelings, our behavior, even how we see the world around us. But what if music itself can react to our feelings?Weav Run, an award-winning workout app that instantaneously adjusts a song's tempo to match the listener's own pace, offers just one example of the fascinating potential of dynamic music.When it comes to audio branding, music's usually thought of as the product- and the audience is just a passive consumer. You can listen to a song and let its melody

en

33:22

Interview with Co-founder and CXO of Audio UX, Eric...

Audio Branding ·

2020/11/04

This is the second part of my interview with Eric Seay. We dive into more about how audio varies for different brands. Eric also walks us through his entire process for creating an audio brand. This second part of our conversation is just as intriguing as the first and I can’t wait for you to dive in!In this episode, we explore:How to create audio branding for a company that just has a feelThe different phases of developing an audio brandHow many companies and brands have thought about their audio

en

29:50

Interview with Co-founder and CXO of Audio UX, Eric...

Audio Branding ·

2020/10/28

This week’s episode is part 1 of an interview with Eric Seay. He has a deep understanding of vertical sound. He combines his love for the artistic expression of music and the study of psychoacoustics (fascinating, right?). He and his team have done extensive research into the power of sound and are constantly pushing the limits of what is possible for the future of audio branding. This is a conversation I've wanted to have for a while - and I hope you find it as fascinating as I do!In this episode,

en

29:30

Interview with Confidence Coach & Musician, Emily...

Audio Branding ·

2020/10/21

This is the second part of my interview with Emily Rose Giddings. This episode is a continuation of our conversation about music and sound and really dives into what she does to help her clients embody their own sound as well as what’s involved in training your voice for video/speaking.Listen in to our continued conversation about:What it means to be “performing a script”The difference between a good actor and a great actorHow to shift your mind to creating the environment to speak wellHow

en

26:40

Interview with Confidence Coach & Musician, Emily...

Audio Branding ·

2020/10/14

In this episode, I had the joy of talking with Emily Rose Giddings. She is a self-taught musician who has toured the country multiple times as the lead vocalist in the indie band Zigtebra. She's also a certified life coach who focuses on helping her clients find confidence and authenticity in marketing online. With the change in schedule due to COVID, she's creating lots of workshops in her Facebook group, Confident Creative Entrepreneurs, to keep her community engaged. I'm excited to share with you

en

27:15

Interview with Public Speaker, Educator & Author,...

Audio Branding ·

2020/10/07

In this second part of my interview with Robert Kennedy III, we continue our conversation about communication and how it plays into the realm of public speaking. There are so many good tidbits that are applicable to anyone who needs to use communication as part of their lives!Tune in to hear Robert and I talk about:Determining what other people need from youHow asking “what’s going on in your world?” helps to know what’s drive peopleListening as the flip side of communicationExploring your own

en

25:38

Interview with Public Speaker, Educator & Author,...

Audio Branding ·

2020/09/30

On this episode of the podcast, I am joined by the Co-Founder and President of Speak Write Now Communications. He is a serial entrepreneur and started his first business in 2001, an online music promotion portal with an internet radio station.He is an award-winning public speaker, corporate trainer and author.His books include 28 Days To A New Me, 7 Ways To Know You Should Lead and Find Your Voice: 28 Secrets To Help You Speak Up and Speak Out.He has a background in education, media, and

en

25:42

Interview with Editor & Producer, Carrie Caulfield...

Audio Branding ·

2020/09/23

Concluding the second part of my interview with Carrie Caulfield Arick, we go even deeper into what exactly you need to do in order to start a podcast, marketing issues Carrie sees even the best marketing companies make, and what’s next for her.In this episode, Carrie and I discuss:How to figure out what to do with your podcastDoing market research before you dive into creating podcast contentHow to look at negative reviews in a positive waySponsoring yourself first and what it meansHow to create an

en

31:03

Interview with Editor & Producer, Carrie Caulfield...

Audio Branding ·

2020/09/16

My next guest is the founder of YaYa Podcasting which empowers podcasters and podcasting professionals to create meaningful impact by providing production services, coaching and training. She’s the host of Just Podcasting, a seasonal show exploring podcasting life and culture and co-host of Podcast Editors Mastermind for those in the business of podcast post-production. She’s co-founder of the female podcast producers and editors community, Just Busters, which helps empower women in new media

en

27:44

Interview with Creative Director & Composer, Nick...

Audio Branding ·

2020/09/09

This is the second part of my interview with Nick Crane. We are diving into the different changes and challenges that culture brings to creating the perfect sound and how music connects us.In the 2nd part of this interview Nick shares:How he uses emotions to bridge the gap between himself and his clients when it comes to talking about their overall vision for their pieceThe challenges that different cultures bring to the table when choosing the right soundHow music communicates within different

en

22:16

Interview with Creative Director & Composer, Nick...

Audio Branding ·

2020/09/02

Nick Crane has been making music since he was 8 and making movies since he was 11. In 2019, he launched Racket Club- a boutique music production studio. Nick’s had the pleasure of working with Nike, Verizon, Ford, and others. Racket Club also creates scores for short films and his most recent score released in April of 2020.In this episode, we discuss:Nick’s background and how he got into this workWhat his business, Racket Club does differentlyThe struggle of making money in the music industry these

en

33:47

Interview with Podcast Producer & Storyteller, Elaine...

Audio Branding ·

2020/08/26

This week, we are diving back into part 2 of my interview with Elaine Appleton Grant. Last week, we discussed a lot of the ins and outs of starting and doing a podcast. This week we dive into a bit deeper how COVID is affecting the business of podcasting and how to tap into your audience when figuring out your own podcast.In this second part, we discuss:How COVID has affected podcasting and what is coming out of thisThe podcasts she’s seen out of COVID and what effects they’re having on

en

37:15

Interview with Podcast Producer & Storyteller, Elaine...

Audio Branding ·

2020/08/19

Elaine Appleton Grant is a writer, podcast producer, and public speaker. She co-founded Podcast Allies, LLC- a podcast consultancy and production studio out of Colorado. She has hosted programs in both Boston and Colorado on WBUR in Boston and Colorado Public Radio and appeared on National Public Radio. She currently produces two podcasts- Business Wars Daily and One More Shot. If you’re interested in the world of podcasting, this interview is for you!In the first part of the interview, we

en

33:55

Interview With Producer And Voice Director, Jeff...

Audio Branding ·

2020/08/12

Here’s part two of my interview with producer and voice director, Jeff Howell. We talked about what specifically ad agencies are considering when choosing talent for a voiceover gig and the most important thing that will influence their decision.We also discussed:How the dubbing work Jeff does has been affected by the COVID-19 shutdowns (during which time we recorded this episode)Why historically, dubbing has had a bad rapThe difference in how people are receiving programming these daysHow Jeff

en

35:21

Interview With Producer And Voice Director, Jeff...

Audio Branding ·

2020/08/05

Jeff Howell launched his voiceover industry career as an agent at Abrams-Rubaloff and Lawrence then crossed over to the creative side as a casting director / radio producer at Bert Berdis and Company. Later, he was hired as the VP of Production at World Wide Wadio. He has produced radio commercials and network radio TV promos, served as a post-production supervisor and director, directed narration, and more. He now runs his own company producing and directing all things voiceover. He teaches

en

27:42

Interview With Casting Director And Coach, Mary Lynn...

Audio Branding ·

2020/07/29

Here’s the second part of my interview with casting director and coach, Mary Lynn Wissner. We talked about common mistakes she sees voice actors make and what she suggests voice talent do to differentiate themselves.We also spoke about things like:How voiceover work is about so much more than having a nice voiceHow Mary Lynn helps producers open their eyes to possibilities they hadn’t considered when hiring talentThe difference in sound when adults do kids’ voices versus when kids do kids’

en

337 results

Similar Podcasts

Science Talk

Albert Einstein College of Medicine

五分钟心理学

柠檬心理

Daily Facts

Amalia Dupray and Montgomery Jones.

Les dents et dodo

BFMTV

Veterinary Clinical Podcasts

The Royal Veterinary College