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iGaming Daily

A daily podcast delving into the biggest stories of the day throughout the sports betting and igaming sector.

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All Episodes

31:53

Ep 344: Maximising the value of influencers and...

iGaming Daily ·

2024/09/09

For the latest episode of iGaming Daily, supported by Optimove, we will be looking back on the highlights of a panel from the recently held SBC Affiliate Marketing Digital Day, titled ‘Influencers and the value of social media marketing’.Influencer marketing can be extremely impactful in reaching new audiences and promoting your business through mainstream social media, as influencers are experts in content production and grasping the attention of potential customers without deviating from

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21:28

Ep 343: Has Loterj overstepped its authority via...

iGaming Daily ·

2024/09/06

Earlier this year, Flamengo revealed its plans to launch Flabet in partnership with Pixbet, a licensed operator. Instead of just being another sponsorship deal, Flamengo is now becoming an active player in the Brazilian sports betting market operating under a brand licensing model.And today's episode of iGaming Daily, supported by Optimove, will be exploreing this partnership between one of Brazil's most iconic football clubs and its new sportsbook, as James Ross is joined by Isadora

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17:02

Ep 342: Path to Lisbon - NFL HoF star Dan Marino on...

iGaming Daily ·

2024/09/05

As SBC Summit Lisbon draws even closer, attention now turns to the greatest show in gaming.On the latest episode of the iGaming Daily’s limited series Path to Lisbon, we will be looking back at a keynote speech from the former NFL quarterback Dan Marino at June’s SBC Summit North America in New Jersey.During the session, the Miami Dolphins superstar talked with Dylan Slaney, the CEO of Light & Wonder about his charitable foundation, work with the NFL, and partnership with Pixiu

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19:46

Ep 341: Stake advertising banished from Dutch Grand Prix

iGaming Daily ·

2024/09/04

The recent Dutch Formula 1 Grand Prix has highlighted the regulatory sensitivities of gambling sponsorship displayed in sports. In the week before the Grand Prix, the Netherlands gambling authority De Kansspel-autoriteit (KSA) demanded that Stake.com be removed from the team it sponsors or risk participation. On today’s episode of iGaming Daily, supported by Optimove, Ted Menmuir, SBC’s Content Director was joined by Ted Orme-Claye and Callum Williams from the Insider Sport team to take a

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27:41

Ep 340: How tech is changing the world of affiliate...

iGaming Daily ·

2024/09/03

For today's episode of iGaming Daily, supported by Optimove, we will be looking back at a scaled-down version of a panel from this year’s CasinoBeats Summit, titled ‘Is tech changing the way affiliates work?Moderated by SBC’s Affiliate Relationship manager, Brandon Spiteri, executives from White Label, MediaTroopers and StatsDrone explored how innovations are satisfying the changing appetites of audiences and players alike, as well as how these changes in player behaviour and preferences

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18:50

Ep 339: UKGC sets risk and friction benchmark for...

iGaming Daily ·

2024/09/02

As scheduled, on Friday 30 August the UK Gambling Commission launched its pilot programme on affordability checks. The programme will test the viability of unintrusive checks on customer deposits, beginning at a £500 net loss threshold and moving onto £150 net loss by February 2025.SBC’s Multimedia Editor, James Ross, was joined by SBC’s Content Director, Ted Menmuir, on the latest episode of iGaming Daily, supported by Optimove to delve deeper into the methods and objectives of the pilot

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37:04

Ep 338: Path to Lisbon - Promoting a successful...

iGaming Daily ·

2024/08/30

The latest episode of our Path to Lisbon series takes us across the pond to our recent SBC Summit North America event held earlier this year, with a focus on the Player Protection Symposium. This episode will see us revisit a scaled-down version of the panel session “Does responsible gambling truly create both sustainability and long-term growth for operators?” Featuring voices from BetMGM, DraftKings, FanDuel and EPIC Global Solutions, the conversation focused on the expanding North

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14:10

Editor's Episode: The problem with fan-led channels

iGaming Daily ·

2024/08/30

SBC’s Multimedia Editor James Ross is flying solo for a special bonus episode of iGaming Daily, supported by Optimove.On the agenda for James, a self-proclaimed man who likes to rant, is the rise of fan-led football channels. Channels like Arsenal Fan TV and The United Stand rack up millions of views every month and inevitably this has caught the attention of sports betting operators, who now sponsor a number of the channels. The newest addition to the genre is the Adopted Geordies podcast

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22:26

Ep 337: No sugar rush as affiliates stagnate

iGaming Daily ·

2024/08/29

Gambling's interim results have highlighted the woes of igaming's affiliate media companies. Across the board, the results of affiliates have been lacklustre, witnessing a slowdown in growth across key markets and declines in the performance of media assets.James Ross, SBC's Multimedia Editor, was joined by Ted Menmuir, SBC's Content Director, and Martyn Elliott, SBC's Project Director, on the latest episode of iGaming Daily, supported by Optimove, to dig deeper into the causes of the

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23:09

Ep 336: Inside the Affiliate Leaders Digital Day

iGaming Daily ·

2024/08/28

The latest SBC digital day is fast approaching and this time it is all about digital affiliates. On September 4, experts from across the industry will be offering their insights on a range of key topics and the latest news in the SEO landscape.And this will be the topic of today’s episode of iGaming Daily, supported by Optimove. Host James Ross is joined by Martyn Elliott, SBC’s Media Project Director, and Jack Howe, SBC’s Digital Event Producer, to look ahead to the digital day.The trio

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23:49

Ep 335: Charles Floate, “the Godfather” of parasite SEO

iGaming Daily ·

2024/08/27

iGaming Daily’s SEO expert Ivana Flynn is back and this time she is joined by the CMO and Co-founder of ParasiteSEO.com, Charles Floate, to delve deeper into the world of Parasite SEO.The duo discuss why Google is persisting with manual penalties, how to integrate Reddit into your SEO strategy and how parasite SEO can be used to overcome the challenge posed to the SEO industry by Google’s AI overview. Remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to

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26:15

Ep 334: Post-EUROs 2024 data, with Optimove's...

iGaming Daily ·

2024/08/26

As the curtain closes on a summer of sports, with the European Championships having taken place in Germany and Olympics in Paris, iGaming Daily will be looking at some of the trends we’ve witnessed this past summer, in the latest episode of our CRM-focused series. And joining the host James Ross, to discuss all this is Jonathan Collins, Strategic Services Team Leader at Optimove. Remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month

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29:26

Ep 333: Path to Lisbon - Affiliate leaders on finding...

iGaming Daily ·

2024/08/23

In the latest episode of iGaming Daily’s Path to Lisbon limited series, we’ll be looking back at the Affiliate Leaders panel held earlier this year at SBC Summit Rio.Moderator Gilda Caldas, Afiliapub’s Marketing Manager for Brazil, was joined by executives from Better Collective, Clever Advertising, GR8 Tech and Traffic Balance to discuss how affiliate marketers can find success in the Brazilian market.Culturally in Brazil, customer acquisition is driven by influencers, streamers and

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19:29

Ep 332: Unpacking Brazil’s influx of licence...

iGaming Daily ·

2024/08/22

Today’s episode of iGaming Daily, supported by Optimove, heads to Brazil to examine the latest developments ahead of the imminent launch of its nationwide regulated market.Just months ago, Brazil’s government, led by President Lula, took a historic step by signing into law the regulations that will soon govern sports betting and online gaming across the country. As a result, we’ve seen an influx of gambling licence applications, with over 113 companies racing to secure their place in what

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23:41

Ep 331: Resorts World Las Vegas in “hot water” over...

iGaming Daily ·

2024/08/21

On today's episode of iGaming Daily, supported by Optimove, we will be immersing ourselves in the complex and fascinating ongoing legal story involving Resorts World Las Vegas.The Nevada Gaming Control Board has filed a disciplinary complaint against the casino and its parent and affiliated companies, as well as individuals working at the property. The probe focuses on the conduct of Matthew Bowyer, the bookie caught up in the Shohei Ohtani scandal, who was allegedly able to lose over $1.2m

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21:59

Ep 330: bet365 scores “historic” UEFA Champions...

iGaming Daily ·

2024/08/20

UK-based gambling company, bet365, has just become the first ever sports betting brand to sponsor the UEFA Champions League tournament.From the details known so far, the three-year deal covers the men’s competition and is well-positioned to bring net commercial positives for the biggest European football event on the calendar, and to a wider extent football in general. On today’s episode of iGaming Daily, supported by Optimove, SBC News’ Senior Journalist, Viktor Kayed, is joined by his

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24:58

Ep 329: Bridging the gap between fantasy football and...

iGaming Daily ·

2024/08/19

After a busy summer of sports with the European Championships, Copa America and Paris Olympics, normality resumed over the weekend with the return of the Premier League season.And with that, the Fantasy Football season also got underway after a month of everyone switching and changing their teams ahead of the Manchester United vs Fulham kick-off on Friday evening.And Fantasy Football will be the topic of conversation today as I’m joined by Insider Sport’s Editor, Ted Orme-Claye and

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21:29

Ep 328: Path to Lisbon - Leveraging brand and media's...

iGaming Daily ·

2024/08/16

In the latest episode of iGaming Daily’s Path to Lisbon limited series, we’ll be looking back at a panel session titled, which took place at SBC Summit Barcelona last year, talkSPORT Bet: Leveraging brand and media. SBC’s Managing Director, Andrew McCarron, was joined by BV-Group’s Chief Commercial Officer, Brent Almeida and the two discussed how TalkSPORT & BetVictor can leverage each other as a huge media presence and trusted betting operators to create a new betting brand and gain a

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22:27

Ep 327: Evoke faces critical H2 after early-year losses

iGaming Daily ·

2024/08/15

This morning Evoke Plc, the rebranded business of 888 Holdings, announced interim trading losses of £146m. The figure represents a 300% increase in H1 losses and reflects the myriad of challenges faced by the firm’s new leadership team.Moving into the second half of the year, all eyes are on Evoke's ability to execute its short-term actions value creation plan which aims to improve the earnings efficiencies of the business Joe Streeter, Editor of CasinoBeats, is joined by SBC’s Content

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24:11

Ep 326: DraftKings U-turn on winning bet surcharge...

iGaming Daily ·

2024/08/14

Just as quickly as DraftKings announced a surcharge on winning bets in high-tax states, the operator rowed back on the policy following an outcry on social media and a series of earnings calls from competitors who spoke out against the charge.On today’s episode of iGaming Daily, supported by Optimove, Jessica Welman, Editor of SBC Americas, is joined by SBC’s Media manager, Charlie Horner, to discuss the change of heart by DraftKings and how operators in general handle high tax markets. In

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