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PODCAST

The P.T. Entrepreneur Podcast

Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur

The PT Entrepreneur Podcast with Danny Matta brings you interviews and insights from top physical therapy business owners. Topics range from starting and running a cash physical therapy practice to creating digital products and even physical products. The PT Entrepreneur Podcast gives you an inside look of the minds and businesses of some of the most successful physical therapists today. No empty fluff.... just actionable, helpful information you can use TODAY.

business management

All Episodes

57:22

Ep572 | Decision Making and Leadership

The P.T. Entrepreneur Podcast ·

2023/01/17

Welcome back to another edition of the P.T. Entrepreneur Podcast! This week, we talk about how to best approach opportunities and the importance of making decisions that are beneficial to the long-term success of a business. Enjoy! Leveraging opportunities for maximum momentum Dealing with saying no without burning bridges Effective team management strategies for business owners Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge

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12:44

Ep571 | Stop Learning And Start Doing

The P.T. Entrepreneur Podcast ·

2023/01/12

People that make improvements in their businesses are action-takers. They don't procrastinate and they are quick to do things and get their hands dirty. People who stall out or plateau are procrastinators. In order to learn something, you have to apply it. This is true for everything from school to work to hobbies. Just because you've put time into learning something doesn't mean you know it. In order to be good at something, you have to allow yourself to be bad at it first. This means being okay

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31:10

Ep570 | Why You Must Dominate A Niche

The P.T. Entrepreneur Podcast ·

2023/01/10

Today, I wanted to discuss the importance of leaning into a niche for your business. It can be massive for your business if you can find a specific group of people and cater to their needs. In this episode, I go over some real-world examples of this. Enjoy! The benefits of narrowing your target market How to choose a niche for your PT business The Power of Specialization: How Knowing Your Niche Can Help You Make More Money Head to the link below to participate in our 5 Day Challenge!

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17:18

Ep569 | Safe Businesses Are The Best Businesses

The P.T. Entrepreneur Podcast ·

2023/01/05

In today's short lesson, I address whether brick-and-mortar businesses are outdated compared to online businesses. Cash practices are predictable and can be quite successful, with many reaching a top line of $250,000 within two years. I dig into the advantages of a cash-based private practice. Enjoy! The speed of business growth The benefits of Physical Therapy over other business structures The benefits of a slow and steady business model Head to the link below to participate in our 5 Day

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01:07:16

Ep568 | Building An Authentic Business With Scott...

The P.T. Entrepreneur Podcast ·

2023/01/03

Welcome to 2023 and welcome back to the P.T. Entrepreneur Podcast! This week, I am honored to be joined by Mastermind member Scott Jablonka of Carolina Movement Doc! Scott is a fellow podcaster and former athlete, and we get into his amazing operation in Charlotte, NC. Enjoy! How Scott ended up in Charlotte from New York How Scott turns social media into patients Building a culture and leading a group Head to the link below to participate in our 5 Day Challenge!

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29:08

Ep567 | How To Have A Successful 2023

The P.T. Entrepreneur Podcast ·

2022/12/29

Welcome to the final episode of 2022! We all have big plans for 2023 and today I wanted to give you my thoughts on how to crush 2023. It all revolves around organizing, planning, and visualizing the future. Happy New Year! Doing more than just hoping for the best Avoid letting fear drive your actions Did you progress in a meaningful way? Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply PT

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55:04

Ep566 | Three Big Takeaways From 2022

The P.T. Entrepreneur Podcast ·

2022/12/27

One of my favorite things I get to do each year on this podcast is to look back and reflect on the lessons learned from the year. Use these lessons and make next year the best year possible for your business. I appreciate you all listening, I hope you have a great New Year, and can't wait to get into 2023 with you all. Enjoy! Making the right decision is really hard Hobbies are important even if you think you're too busy We can be happy with far less than we have Head to the link below to

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15:37

Ep565 | How To Be More Authentic

The P.T. Entrepreneur Podcast ·

2022/12/22

One thing that kept coming back to me in a recent interview I did with one of our Mastermind members was authenticity. People will always seek out authenticity and will follow it. Authenticity should be noticeable in every facet of your business. Today, I talk about better ways to let your authenticity show. Enjoy! How you come across on social media Overcoming the fear of people seeing your true interests Pretend you're always having a conversation with your friends Head to the link below to

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01:00:51

Ep564 | Buying A Cash Practice With Elliot Lance

The P.T. Entrepreneur Podcast ·

2022/12/20

Today, I catch up with one of our Mastermind members, Elliot Lance! He goes over how he got a great clinical rotation at a cash practice, how he started his cash practice, and ultimately how he ended up buying the largest cash practice in Charleston, SC. Enjoy! Developing long-term health and wellness relationships Maintaining a great company culture Buying a business with your girlfriend Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge

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15:42

Ep563 | Why You Need To Raise Your Rates Right Now

The P.T. Entrepreneur Podcast ·

2022/12/15

Today, we jump into a topic that has been covered by myself many times and that is raising your rates. Now is a good time to look at your comp structure and determine if you are undercharging. If you did not do this at any point this past year, you probably are undercharging. Compensation structures Maintaining net profit margins Raising prices to be more competitive Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge

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01:03:10

Ep562 | What's Working Now In The ACL Niche With Ziad...

The P.T. Entrepreneur Podcast ·

2022/12/13

Today, we welcome back Mastermind member, Ziad Dahdul, owner of Ignite Phyzio Sports & Performance. In his past episode, we talked about business and getting out of a high-volume insurance-based clinic. Today, we dive into his specific niche of ACL rehab. Check out his story below! Enjoy. Working around your own success Developments Ziad has seen in ACL rehab Being creative in reaching people https://www.physicaltherapybiz.com/ziad-dahdul Head to the link below to participate in our 5 Day

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13:00

Ep561 | Avoid This Marketing Trap

The P.T. Entrepreneur Podcast ·

2022/12/08

Today, I am talking about how to avoid the shiny object syndrome that we have all fallen for at some point in our entrepreneurial journeys. To be more specific, I am discussing this in regard to the marketing of your practice. I use a real-life example to elaborate on what I am talking about. Enjoy! If something is working, why change it Doubling down The value in knowing if something is not working Head to the link below to participate in our 5 Day Challenge!

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28:17

Ep560 | The 3 Objections You Must Handle

The P.T. Entrepreneur Podcast ·

2022/12/06

Today, I am talking about the three areas of sales that you will need to handle as well as anything. Not only is it important for you to master, but if you have a staff or plan on it in the future, it is equally as important for them as well. Enjoy! Objection #1: Money Objection #2: Time Objection #3: Spouse Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply PT Everywhere: https://pteverywhere.com/ Do

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13:28

Ep559 | The Number 1 Customer Success Metric

The P.T. Entrepreneur Podcast ·

2022/12/01

On today's episode of the P.T. Entrepreneur Podcast, I am taking a look at what is considered the number one customer success metric. The more people you can get through an entire plan of care, and help them get back to the goals they have, the more likely it is you're going to have this compounding referral base of clients that will go out of their way to get people through the door for you. Enjoy! How a software company measures customer success How a Cash Practice should measure customer

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18:25

Ep558 | Past and Future Bias Personalities

The P.T. Entrepreneur Podcast ·

2022/11/29

Welcome back, to the P.T. Entrepreneur Podcast! Today, I am talking about personality types. You are either fixated on the past or you are thinking about the possibilities of the future. The better you can understand this in other people, the better you can help improve the lives of those around you. Enjoy! What you can learn from conversations with 10-year-olds Being reminded that consistent practice leads to improvement Developing relationships with the people that matter most to you Head to

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11:29

Ep557 | How To Add Scarcity Into Your Sales and...

The P.T. Entrepreneur Podcast ·

2022/11/24

Scarcity is one of the strongest techniques you can use in your marketing and in your sales to drive people to take action. Most people will naturally drag their feet unless given a real reason for why they should take action. Today, I give real examples of what I did and what I see others continue to do within their businesses. Enjoy! Marketing to prior customers Letting them know the scarcity of your schedule Using psychological elements Head to the link below to participate in our 5 Day

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01:20:59

Ep556 | How To Take A Chance On Yourself With Brett...

The P.T. Entrepreneur Podcast ·

2022/11/22

What's up, everyone? Welcome back to the podcast. This week, I am joined once again by my good friend, Brett Bartholomew. Brett is a performance coach, author, keynote speaker, and founder of Art of Coaching™. Today, we had the chance to catch up with him since we last had him on the podcast. Enjoy! Why leave what some would describe as a dream career How the coaching Brett does now is the hardest yet Brett's advice if you're thinking about working with your spouse Head to the link below to

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15:08

Ep555 | Two Important Business Metrics To Understand

The P.T. Entrepreneur Podcast ·

2022/11/17

Welcome back to another edition of the P.T. Entrepreneur Podcast! In order to understand the trajectory of your business, there are two very important metrics you need to understand within your business. They are cost to acquire and lifetime value. I dig into these in this episode. Enjoy! Why these numbers are important Practical examples of these in use How things can go sideways by not understanding these metrics Head to the link below to participate in our 5 Day Challenge!

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53:30

Ep554 | Small Town Hybrid Practice Success With...

The P.T. Entrepreneur Podcast ·

2022/11/15

Today, I had the chance to chat with Justin Dimitt, owner of South River Rehabilitation and Performance in Waynesboro, VA. We're seeing more and more hybrid practices within our Mastermind group and Justin's practice has to be one of them. We get into this, how he got into the profession, and more! Enjoy! Making the transition from home health to full-time business owner The differentiator between Justin's clinic and other clinics in his area Justin's favorite part of owning his own business

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13:16

Ep553 | Cash Reserves Are King

The P.T. Entrepreneur Podcast ·

2022/11/10

Welcome back to another tactical Thursday episode! If you get into a business for yourself and you don't have a strong understanding of finance, you can put yourself in a very poor position. Not having cash reserves is something that will lead to being in that poor position. I dive into this topic today. Enjoy! The importance of understanding business finance Understanding how much you need to project for taxes Dealing with unforeseen events like Covid Pandemic Head to the link below to

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