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PODCAST

The Three Month Vacation Podcast

Sean D"Souza made two vows when he started up Psychotactics back in 2002. The first was that he"d always get paid in advance and the second was that work wouldn"t control his life. He decided to take three months off every year. But how do you take three months off, without affecting your business and profits? Do you buy into the myth of "outsourcing everything and working just a few hours a week?" Not really. Instead, you structure your business in a way that enables you to work hard and then take

business marketing

All Episodes

11:23

Coolest Transcription Service (That Even Detects...

The Three Month Vacation Podcast ·

2019/06/01

What is the biggest headache with transcription? Well, there are many, aren't there? Errors bug me no end, and they seem to make a lot of them. There's also the cost, the turnaround time and other issues. But what if there were a service that solved all of these problems? Better still, what if there were a service that you could just dictate into, like normal speech and find that it put the right punctuation in place? Here we go into the fantastic world of transcripts. You'll be amazed, because

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29:21

Stories of Failure (Filos Moments)

The Three Month Vacation Podcast ·

2019/05/25

You know how you're told to make lemonade when life hands you lemons? Well, what do you do with overripe bananas? You make Filos! This episode is about the times when we should have given up because the failure seemed so great. But they are also stories that show you what happens when you persist. You'll enjoy these stories about 5000bc and Psychotactics. And it's all about failure, and how things turned out on the other side. Read the transcript here: Failure Through Different Lenses.

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17:10

How To Overcome the Impostor Syndrome (By...

The Three Month Vacation Podcast ·

2019/05/18

Many, if not most of us, have already experienced what it seems like to be a fraud in our mind. Still we can't seem to shake the impostor syndrome. But what if we understood how the psychology works? Find out the twin factors ramming into you and me, and how we can avoid feeling like we're not worthy. Click here to read: How To Overcome The Impostor Syndrome

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15:25

How to De-Stress with the "Second-Last-Minute Deadline"

The Three Month Vacation Podcast ·

2019/05/14

Most of us have probably said something to the effect of "If it weren't for the deadline, I'd get nothing done". Yet, for many of us, a deadline is crushing, if not crippling. We scramble at the last minute and wish there were a better way to get things done on time. We could fool ourselves by having an earlier deadline but that doesn't seem to work either. But have you tried the "second-last-minute-deadline"? And how do you use it to get things done not just well before time but also a lot

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27:45

The Magic of Set Up: Why Some Courses Are Better Than...

The Three Month Vacation Podcast ·

2019/05/04

What makes some courses vastly better than others? The answer lies not in the content, or the instruction, but rather in the set up. But why is setup so crucial? Setup becomes vital because it gets rid of clients that don't follow instructions and gives you the cream of the crop. You get clients that follow through and therefore get better results. The more consistent the results, the less you have to market your course. But the question is: how do you set up a course?Let's find out. The Magic

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23:38

How to Accelerate Client Learning (And The Suprising...

The Three Month Vacation Podcast ·

2019/04/27

Fun seems obvious as a concept. But "fun in learning" almost seems like a bit of a paradox. What is "fun" and how can you find it, let alone use it when you're teaching a skill? Let's take a bit of a deep dive into intimidation and find how fun can save the day—yes, yet again. How To Accelerate Learning

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35:31

How to Accelerate Client Learning (Using Spaced...

The Three Month Vacation Podcast ·

2019/04/20

Why do we get upset with ourselves when we forget information? Surely we should be able to remember at least 30-40% of a book. But it seems to slide through our brain like semolina in a sieve. Yet, there is a way to remember things—and there's also a big reason to forget. Find out why forgetting is just as important as retaining facts. Find out exactly how to go about it in this episode on memory. How to Accelerate Client Learning

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10:11

How To Use Contrast To Create Your Uniqueness In Seconds

The Three Month Vacation Podcast ·

2019/04/13

If you were asked: What is the uniqueness of this podcast, would you be able to answer the question? The chances are that you might state one of the features, but not what makes it truly unique. —What do you have to do to make the uniqueness come to life? —And how do you get clients to pass on that uniqueness? Find out in this case study on our own podcast. How To Use Contrast To Create Your Uniqueness In Seconds

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18:09

How to Stop "Perfectionist” Clients From Sabotaging...

The Three Month Vacation Podcast ·

2019/04/05

It's not unusual for clients to say they're perfectionists. This means they take more time, spend more effort and they sound like the ideal client on your course. But as perfectionists know fully well, they're often jeopardising their own success, because all the extra work isn't dramatically improving their work. —How, then should you make them pay attention to what's important? —How can you help them gain the confidence and the skill? If you want your clients to be really skilled, here are

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33:23

How do you incentivise clients to finish a course?

The Three Month Vacation Podcast ·

2019/03/29

Most courses have huge dropout rates. And yet, that's not the case for some teachers and trainers. What makes some courses so dramatically different? The slightly surprising answer is that the course material itself can doom the course. If that makes no sense, follow along, because there's a method to this madness. Find out how to create a scenario where clients never want to leave.

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08:19

How to Validate Your Uniqueness with Testimonials

The Three Month Vacation Podcast ·

2019/03/22

Let's say you come up with what you believe is a great uniqueness for your product or service. How would you know if it's great or not? The answer is deceptively simple: every client needs to echo your uniqueness over and over again. But how are you supposed to hear that echo? Interestingly that echo is located in the testimonial. But not just anywhere in the testimonial, but in one really interesting area. Listen to find out and then do the same for your products and services as well. How to

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24:38

Company of One: Why Staying Small Is Smart, Book...

The Three Month Vacation Podcast ·

2019/03/15

Big companies talk a lot about leadership. However you and I may not have that big charisma factor. What do we have to do to get things done when working with freelancers? What if we need to work with several team members? In this episode, we look at how the primary task is to get the right people in, rather than playing leader. And how that frees up a lot of your time and moves your company forward with a momentum that is quite unexpected. Why Staying Small Is Smart

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35:35

Why Staying Small is Probably A Smarter Move, Book...

The Three Month Vacation Podcast ·

2019/03/08

Think Big. Really? Studies show us that scaling up is often disastrous for most companies. But what's the alternative? That's what we look at in this book review—well, chapter review—of Company of One by Paul Jarvis. Instead of driving ourselves crazy, we bring in sanity and upper boundaries to our business, while living a very good life. How do we do that? Let's find out. Why Staying Small Is Probably A Smarter Move

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07:22

How WhatsApp Helped Fill The Munich Workshop

The Three Month Vacation Podcast ·

2019/03/01

People are often amazed at how quickly we fill our workshops and courses. It's almost like we have a separate channel to our clients. Well, as it appears, we do. And it's not quite a Facebook group. It's even cooler. Here's how we filled a big chunk of the Munich workshop. How WhatsApp Helped Fill The Munich Workshop

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02:02

Announcement: Frankfurt Meetup Details - May 2019

The Three Month Vacation Podcast ·

2019/02/23

Quick announcement regarding the Frankfurt Meetup coming up in May.

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32:23

Are You Tempted to Use Hype? How to Avoid Hype and...

The Three Month Vacation Podcast ·

2019/02/22

Hype works exceedingly well, even when the client knows they're being duped a bit. But what if you can't stand hype? Does that mean you roll over and play dead? Here's how you can avoid hype completely, if you wish to do so. And if the hype is so great, that it can't be ignored, you can use the hype like mental judo to turn the tables and to achieve precise results for your clients. How to Avoid Hype and Still Get Clients

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07:07

When Quitting Is the Smarter Option (Instead of Just...

The Three Month Vacation Podcast ·

2019/02/15

In business the advice we get is to hang in, no matter what happens. Yet, to me that sounds like the wrong advice. You definitely need to hang in a bit when things get slightly tougher than you expected. But there's a time for quitting as well. How do you know if you should quit or soldier on? When Quitting Is the Smarter Option

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24:39

The Philosophy of Psychotactics - Part Two

The Three Month Vacation Podcast ·

2019/02/08

We may often hear ourselves saying, we have a long to-do list. Or things that we still haven't completed. Or worse, we may talk about how we have no time. Often, it's just a matter of issues that can get resolved with a touch of philosophy. There's work to be done as well, but the philosophy needs to come first. In this second part of the series, let's find out how philosophy can come to our rescue and serve our business—even save us time! The Philosophy of Psychotactics

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25:29

The Crazy Philosophy Of Psychotactics (And Why It May...

The Three Month Vacation Podcast ·

2019/02/01

When we think of business, marketing tactics and strategy comes to mind, doesn't it? Philosophy does exist but it may be a bit on the back burner. Yet, for us at Psychotactics, philosophy looms large. Here are just a few nuggets that you can ponder over and see how they apply to you—and how you can use them in your life and business. The Psychotactics Marketing Philosophy

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30:51

How To Sell A Product When There's No Scarcity Factor

The Three Month Vacation Podcast ·

2019/01/25

So much effort goes into the launch of a product, but what happens next? How do you handle the calm after the launch? How do you keep selling products on an ongoing basis? These are the questions we tackle in this episode as we get rid of the "post-launch" blues. Click here to read the full transcript.

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