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PODCAST

Masters of Scale

On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world"s most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream

business management

All Episodes

00:28:00

79. Disney’s Bob Iger: How acquisitions become an...

Masters of Scale ·

2022/11/26

From Pixar to Marvel to Lucasfilm, Disney's Bob Iger defied expectations, acquiring world-renowned brands and meshing them seamlessly with the House of Mouse. In Part 2 of our epic conversation with Iger – Disney's executive chair and former CEO – we delve into the next phase of the process, how he helped build a diverse, sustainable ecosystem for Disney companies in the China market, and how all the lessons learned played out in the massive acquisition of 20th Century Fox. Read a transcript of

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00:40:00

77. Disney’s Bob Iger: How acquisitions become an...

Masters of Scale ·

2022/11/23

For any distinctive brand or business, it can be a challenge to expand reach without diluting what makes you special. No one has a keener understanding of this issue than Bob Iger, executive chair and former CEO of the Walt Disney Company. In this special two-part episode, Iger takes us through how he supercharged the House of Mouse while acquiring Pixar, Marvel, Lucasfilm, and 21st Century Fox. The trick, he explains, is setting up a diverse ecosystem that preserves the culture, methods, and core

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00:27:20

How to unite a team around a shared mission: A story...

Masters of Scale ·

2022/11/21

What can an entrepreneur learn from a world-class musician? How to create a world-class team, and unite around a clear mission. In this special crossover episode with our sister podcast, Spark & Fire, you’ll hear world-renowned cellist Yo-Yo Ma tell the story of co-founding The Silk Road Project — a musical collective that brings together musicians from wildly different traditions to write and perform original music. Yo-Yo Ma had to foster a collaborative atmosphere between musicians that

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00:30:08

Rapid Response: Don’t be a unicorn, be a dragon,...

Masters of Scale ·

2022/11/17

The tech industry and its investors have been captivated by the spell of the Unicorn for too long — and the ambitious goal of a billion-dollar valuation has done more harm than good. Instead, founders should aim to be resilient dragons. That's the view of Maëlle Gavet, who as CEO of early-stage investment business Techstars has unmatched insight into the hopes, dreams, and challenges of thousands of founders. Maëlle also shares her experience as a “Fixer and Scaler” and offers important lessons for

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00:36:18

70. Nike’s Phil Knight: How to sell without selling

Masters of Scale ·

2022/11/15

Great branding is about identity — and it’s about matchmaking too. No one knows this better than the legendary co-founder of Nike, Phil Knight. When he and his partner, Hall of Fame track coach Bill Bowerman, started the sneaker company, they never tried to force-feed customers a product just to drive up the bottom line. They focused on one thing: making an excellent product for people who believed in the edgy Nike ethos. Because they knew, when there’s a mismatch between product and market, the

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00:24:27

Rapid Response: Expand your definition of leadership,...

Masters of Scale ·

2022/11/10

Despite only 8% of Fortune 500 companies with women CEOs, women leaders more often utilize leadership skills that are perfectly suited for the current business climate. Julia Boorstin, who created CNBC’s Disruptor 50 platform, argues in her new book When Women Lead that counterintuitive approaches used by women leaders can have a great impact on business, and can be learned by anyone. Julia, as a senior tech and media reporter, also offers her in-depth knowledge on big tech from Twitter, Meta, and

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00:45:52

122. Brand while you build, w/Warby Parker’s Neil...

Masters of Scale ·

2022/11/08

Some aspects of your brand will be defined by what customers tell you; others, by what you tell them. In their stories of how they scaled Warby Parker from scrappy e-commerce site to comprehensive eyewear and eye care juggernaut, co-founder and co-CEOs Neil Blumenthal and Dave Gilboa give a master class in how to articulate crystal-clear brand values while also building and iterating based on fast customer feedback. Their lesson? Branding isn’t static. It’s a conversation. Read a transcript of this

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00:32:34

Rapid Response: Why design matters more than ever,...

Masters of Scale ·

2022/11/03

Design is more than aesthetics. It is an essential competitive tool for an age of perpetual disruption. PepsiCo Chief Design Officer Mauro Porcini shares his 5-point system for sparking creativity at scale. Author of the new book The Human Side of Innovation, Porcini explains how anyone can deploy a designer’s mindset to improve their business and organization. Sharing stories from 3M to Mountain Dew, Porcini emphasizes the imperative of excellence and why innovation is "an act of love." Read a

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00:39:58

121. Let waypoints guide you, w/Aurora's Chris Urmson

Masters of Scale ·

2022/11/01

To complete an audacious journey, you need to set short, achievable goals — or waypoints — to avoid getting wildly lost. But waypoints also need to be flexible because when you're knocked off track, you need to be able to realign your waypoints to get back on course. Aurora's Chris Urmson shares how he keeps returning to short, flexible waypoints on his daunting journey to make autonomous vehicles part of our everyday lives. Read a transcript of this episode: https://mastersofscale.com Subscribe

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00:31:28

Rapid Response: Why we need to think again, w/Adam Grant

Masters of Scale ·

2022/10/27

As we grapple with pandemic-charged change in business and as a society, we’ve become more fractured, more divisive, and more vulnerable. Adam Grant, best-selling author and professor at the Wharton School, argues that recognizing what we don't know is the key step on the road to insight, competitive advantage, and community peace. In his new book, "Think Again," Grant illuminates why taking a fresh look at our assumptions, about others and about ourselves, is such a powerful tool. His

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00:59:12

45. LIVE! Patience or speed? Both. w/Tory Burch

Masters of Scale ·

2022/10/25

Tory Burch built a billion-dollar business from the ground up, by speeding forward when others might have hit pause, and showing watchful patience when others may have gone full tilt. In our live onstage interview, Tory shows how this approach plays out in her global business – and in her impactful foundation that supports women business owners. Live audience energy and great music make this first-ever event a fun listen. Cameo appearances by the Polynesian Voyaging Society's Lehua Kamalu and

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00:34:17

How great cultures are built and rebuilt, w/Angela...

Masters of Scale ·

2022/10/22

Three legendary culture setters come together live on stage at the inaugural Masters of Scale Summit. In the first released recording from the sold-out event, Angela Ahrendts, Dara Khosrowshahi, and Eric Schmidt reveal how they’ve built and rebuilt great cultures at Apple, Uber, Google and more. Host Bob Safian delivers surprising stories, counterintuitive anti-lessons and live-show energy from the stage of San Francisco's Presidio Theatre. The first of many episodes from the Masters of Scale Summit

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00:24:40

Rapid Response: The promise and peril of engineering...

Masters of Scale ·

2022/10/20

Moderna's Covid-19 vaccine would not have scaled without Ginkgo Bioworks. Reshma Shetty, co-founder and COO of Ginkgo – slated to go public via SPAC acquisition at a reported $15 billion valuation – explains how biotech innovation can build a better future now. Ginkgo's platform already serves industries from food and agriculture, to materials, to healthcare. Shetty acknowledges that engineering genes is a high stakes pursuit, and says Ginkgo is trying to pair the ambition of Silicon Valley with a

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00:42:03

21. How to do good and do good business, w/Starbucks'...

Masters of Scale ·

2022/10/18

You can make your social impact and your bottom line work hand-in-hand. But you'll have to be as creative and innovative about your company's values as you are about the business itself. Howard Schultz, chair and former CEO of Starbucks, not only changed how America wakes up, but set new standards for employee benefits. From offering college tuition to American employees to providing health care for employees' parents in China, Howard has always been one step ahead of the social impact curve. Read

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00:24:04

Rapid Response: Rally a team in turmoil, w/NFL...

Masters of Scale ·

2022/10/13

As a new leader, how do you honor an established brand while trying to shepherd it into the next era? Las Vegas Raiders’ president Sandra Douglass Morgan took the helm amid a front office scandal and a team new to the desert. Morgan talks about prioritizing customers over all else, taking risks at the beginning of a new venture, and why to bet on yourself from the moment you apply for a job. Read a transcript of this interview at: mastersofscale.com Subscribe to the Masters of Scale weekly

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00:30:49

120. Think like an intrapreneur, w/Mach49's Linda Yates

Masters of Scale ·

2022/10/11

Innovation is the lifeblood of the startup — from product to processes and culture to creativity. But innovation is just as essential for scale companies. So how do you keep the innovation flywheel spinning at all levels of scale? The answer according to Linda Yates is to seed every level of your company with an intrapreneurial mindset. As CEO of Mach49, an incubator for large global companies, Linda shares her vast experience and strategies for injecting intrapreneurial thinking and bias-to-action

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00:30:30

Rapid Response: Mastering the hybrid workplace,...

Masters of Scale ·

2022/10/06

Hybrid, remote, in-person, a little bit of everything? Work has transformed into a giant experiment. Priya Parker, expert facilitator and author of The Art of Gathering: How We Meet and Why It Matters, shares her advice on how to manage the new hybrid workplace. Where to start? Focus first, she suggests, on making your meetings better. Read a transcript of this interview: https://mastersofscale.com/mastering-the-hybrid-workplace-priya-parker/ Get a free copy of Priya Parker's guide to hybrid

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00:47:00

5 ways to build your tolerance for risk

Masters of Scale ·

2022/10/04

Taking risks can be the catalyst for immense scale or dire straits. Avoiding taking any risks at all leads to stagnancy and empowered competitors. The key is to know which risks are worth taking, and when and how to take them. This episode highlights the best conversations we’ve had recently about taking advantage of risk and how fortune favors the brave. Featuring New Georgia Project’s Stacey Abrams, Care.com’s Sheila Lirio Marcelo, Bankable Productions & SMiZE Cream’s Tyra Banks,

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00:32:18

Rapid Response: How Covid lessons get tested by...

Masters of Scale ·

2022/09/29

After slashing his NYC restaurant team from 2,400 people to just 45 in the teeth of the pandemic, Danny Meyer has rebuilt Union Square Hospitality Group back to its former size. But in his fifth appearance on Rapid Response since Covid struck, Danny says he isn’t yet triumphant. With inflation creating fresh challenges even at Shake Shack, Danny shares lessons on the good and bad of leading through a crisis, plus explains why he’s handed off his CEO title — and where he finds inspiration to fuel new

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00:34:56

119. Why mission matters more than products, w/Noom’s...

Masters of Scale ·

2022/09/27

For truly sustainable long-term growth, you must prioritize your mission over your product — even if that means letting your product go. Noom founder and CEO Saeju Jeong has repeatedly turned his back on successful products in the name of his mission to help as many people as possible live healthier lives. In this episode, Saeju brings to life many of these make-or-break moments, and how his dedication to mission has driven his scale journey. Read a transcript of this

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