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Resourceful Designer: Strategies for running a graphic design business

Wouldn"t it be nice if you could spend more time designing and less time worrying about your design business? Resourceful Designer offers tips, tricks and resources for freelancers in order to help streamline your graphic design and web design business so you can get back to what you do best… Designing! Let me know what topics you would like me to cover by emailing feedback@resourcefuldesigner.com

arts design

All Episodes

25:58

Selling Your Idea to Your Graphic Design Clients - RD025

Resourceful Designer: Strategies for running a... ·

2016/03/04

The Client Isn't Always Right. The idea for this episode's topic about selling your idea to your client came about because of a Facebook group I'm part of. Recently a graphic designer posted a logo she was working on for critique. The logo was an acronym, a single common word with each letter separated by a period. General consensus in the group was that she should loose the periods and the designer agreed. The hard part was convincing her client. After several days she posted a new refined logo

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33:23

Benefits of a Home Based Graphic Design Business - RD024

Resourceful Designer: Strategies for running a... ·

2016/02/25

I will never work for someone else again. That's how I feel each and every day that I sit down in my home office and get to work. I spent over 15 years working as a graphic designer at a commercial printer. It was a wonderful place to work. The people I worked with were great, even my bosses. I wouldn't be the graphic designer I am today if not for my time spent there, but I wanted more. In the summer of 2007, after a year of running a part time web design business in the evenings, I handed in my

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26:45

Dangers of a Home Based Graphic Design Business - RD023

Resourceful Designer: Strategies for running a... ·

2016/02/19

Running a home based graphic design business isn't all fun and games. There are some dangers involved. There have been many times when I've told someone what I do for a living, and they've replied that they could never do what I do. I'm not talking about being a graphic designer, although for some people that would be an acceptable reply. What they mean is they could never work from home like I do. Now being the person that I am, I have a hard time imagining how anyone wouldn't want to be their own

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01:05:50

File Management For Graphic Designers - RD022

Resourceful Designer: Strategies for running a... ·

2016/02/11

The Amazing Task of File Management! A little to enthusiastic? Oh well, can't blame a guy for trying. The fact is file management is probably one of the most boring tasks we do as graphic designers. Boring, but necessary if we want to run an efficient and streamlined business. After all, the less time we have to spend searching for some file we haven't touched in several years the better. A good file management system will make your life as a designer so much easier. So although file management

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36:37

Ending Relationships With Your Graphic Design Clients...

Resourceful Designer: Strategies for running a... ·

2016/02/04

It was fun while it lasted. Or, maybe it wasn't. Either way, ending relationships with your graphic design clients is part of the job. If you've been at this long enough you've probably come across a client or two that just rubbed you the wrong way. Maybe they were too demanding. Maybe their personality clashed with yours. Maybe they took forever to pay their bills. Or maybe they wanted you to do something you weren't comfortable with. Any number of these or more can lead you to ending relationships

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22:04

Building Relationships With Your Graphic Design...

Resourceful Designer: Strategies for running a... ·

2016/01/28

Building Relationships With Your Graphic Design Clients. How do you define your relationships with your clients? I'm not talking about the graphic design work you do for them or their promptness to pay their bills. I'm talking about a true relationship. Outside of the actual projects you work on together, what sort of relationship do you have? Do you know anything personal about them? Could you hold a meaningful conversation with them that didn't involve work? Building relationships with your

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18:52

Are Your Communication Skills Scaring Away Design...

Resourceful Designer: Strategies for running a... ·

2016/01/21

Are Your Communication Skills Scaring Away Design Clients? When it comes to running a graphic design business, It's not just your creativity or your design skills that determine if you succeed or not. Your communications skills play a major role in the outcome of your business. Communications skills that are required when dealing with potential design clients. The fact is, without good communications skills, you'll have a hard time finding and retaining graphic design clients. I recently read a blog

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29:33

Tax Deductions For Home Based Graphic Designers - RD018

Resourceful Designer: Strategies for running a... ·

2016/01/14

Tax Deductions For Home Based Graphic Designers It's that time of the year again. The holiday season is behind you and the calendar has reset once again. Your New Year's resolutions are made, some of which you may have already broken. And you've gotten back to the grindstone running your graphic design business. It can only mean one thing. Tax season is almost upon you. Running a home based graphic design business has many perks. You are your own boss. You make your own hours. You choose the clients

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19:08

Being A Freelance Graphic Designer Could Hurt Your...

Resourceful Designer: Strategies for running a... ·

2016/01/06

Being A Freelance Graphic Designer Could Hurt Your Business Do you call yourself a freelance graphic designer? Freelance web designer? Or freelance web developer? If you do I suggest you stop right now. I could be hurting your business. Let me share an email conversation (names withheld) I had with a potential client before the holidays... Mark, As you may or may not know, (graphic designer's name) is undergoing surgery in January and will be off for 3 months. I would like to know if you are

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35:50

20 Questions Your Design Clients Should Be Asking You...

Resourceful Designer: Strategies for running a... ·

2015/12/24

20 Questions Your Design Clients Should Be Asking You Choosing a graphic designer can seem like a scary task for some design clients. Some are approaching you with a clear vision of what they want, hoping you can deliver on their vision. While others are contacting you because they don't have any idea of what they want. Regardless of why they're reaching out to you, the graphic designer, they need to make sure that you're not only someone with design skills, but someone they can trust with the

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51:17

50 Questions To Ask Before Every New Design Project -...

Resourceful Designer: Strategies for running a... ·

2015/12/17

50 Questions To Ask Before Every New Design Project What makes you stand out as a graphic designer amongst the many "contest" sites that are springing up, is your ability to converse in detail and ask questions of your clients before every new design project. By asking questions you not only show that you are a professional, you also inspire confidence in your client. Questions put them at ease and let them know that you are viewing their design project seriously. By putting your clients at ease and

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31:33

Moving Your Graphic Design Business - RD014

Resourceful Designer: Strategies for running a... ·

2015/12/09

Moving Your Graphic Design Business Life is unpredictable. At some point in your career you may find yourself moving your graphic design business for one reason or another. Moving across town isn't that bad. You're still local and can continue meeting face to face with your clients if you need to. But what if you end up moving your graphic design business across the country? I've never had to move my own graphic design business, so on this episode of Resourceful Designer I invited special guest Wes

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25:40

Graphic Design Gift Ideas For Your Office - RD013

Resourceful Designer: Strategies for running a... ·

2015/12/03

Graphic Design Gift Ideas For Your Office It’s that time of year again, when everyone is touched by the festive spirit. I can’t help think back to when I was a young lad and I would write out long lists of gifts I would like to find under the tree. Now that I’m much older I no longer write out lists, but that doesn’t mean I don’t have a secret wish list of graphic design gift ideas I wouldn’t mind unwrapping. In honour of the season I posted a question to various graphic design groups on Facebook

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28:53

6 Ways To Boost Your Creativity - RD012

Resourceful Designer: Strategies for running a... ·

2015/11/25

6 Ways To Boost Your Creativity. Are you looking for ways to boost your creativity? If you're anything like me you sometimes suffer from a lack of creativity. Sometimes it's just a slump and sometimes it's a full on block. Wouldn't it be nice if there was a way to boost your creativity during these times? Unfortunately there is no magical on/off switch or throttle we can use to increase our creative output. There are however, ways you can help boost your creativity. In today's podcast I share six

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40:45

Pricing Strategies For Your Graphic Design...

Resourceful Designer: Strategies for running a... ·

2015/11/19

Pricing Strategies For Your Graphic Design Business. One of the hardest things to figure out when starting your graphic design business is what pricing strategies to use. There are so many options to consider; your location, your skill level, your reputation, your competition and many more. Hopefully after todays episode of Resourceful Designer you'll have a better understanding of the various pricing strategies you can use to run your business. Here are the 5 Pricing Strategies Discussed 1) Hourly

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17:31

How To Deal With Design Clients Who Have Tunnel...

Resourceful Designer: Strategies for running a... ·

2015/11/11

How To Deal With Design Clients Who Have Tunnel Vision It's happened to all graphic designers. A client asks you to create some wonderful design but when you're given the information you realize that your client is designing this piece for their own needs and not the needs of their clients. I call this tunnel vision. When the client isn't looking beyond themselves. Tunnel Vision can also occur when a client has a design idea in their head, and wants you to create it exactly how they picture it. They

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36:26

12 Ways To Earn Extra Income As A Graphic Designer-RD009

Resourceful Designer: Strategies for running a... ·

2015/11/04

12 Ways To Earn Extra Income As A Graphic Designer. No matter how good a graphic designer you are there will be times when work is slow and you find yourself with some extra time on your hands. These times are perfect opportunities to put your design skills to work and earn extra income. Methods to earn extra income discussed in this episode Become a print broker Become a media host Create designs to sell on merchandise Create and sell website themes. Sell your design leftovers. Create and sell

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28:47

Just In Time Learning And Your Ongoing Design...

Resourceful Designer: Strategies for running a... ·

2015/10/28

Just In Time Learning And Your Ongoing Design Education! We work in a profession that is constantly changing. If we don't keep up with our ongoing design education we can quickly fall behind and become obsolete. In this episode of Resourceful Designer I talk about the concept of Just In Time Learning. Just In Time Learning is something I first heard about a couple of years ago and it drastically changed the way I look at courses, tutorials, guides and everything else involved in my ongoing design

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55:38

Considerations When Starting A Graphic Design...

Resourceful Designer: Strategies for running a... ·

2015/10/21

Considerations When Starting A Graphic Design Business. Starting a graphic design business is a big step in your design career and not one to take lightly. There are many things to consider before jumping in with both feet. In this episode of Resourceful Designer I go over several topics that you may want to consider before, during and after you've started your graphic design business. Things to Consider... Before Starting A Graphic Design Business Do you want to work in a specific niche of graphic

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34:46

8 Myths About Starting A Home Based Design...

Resourceful Designer: Strategies for running a... ·

2015/10/14

8 Myths About Starting A Home Based Design Business. If doesn't matter if you're a graphic designer or a web designer, it's all the same when it comes to starting a home based design business. To some, the thought of starting their own home based design business can seem quite daunting. In this episode of Resourceful Designer I cover 8 myths that often holds people back from taking the leap in their entrepreneurial journey. The 8 Myths You need a lot of clients to make your home based design

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