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Digital Marketing Today

<p>How to do it, who is doing what and how to succeed in the wild world of digital marketing. Every day we scour the world for the best stories on Digital Marketing. Tune in each week day to get new ideas and techniques.</p>

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All Episodes

4:12

Revolutionizing Digital Marketing: Precision...

Digital Marketing Today ·

2024/10/31

Welcome to Digital Marketing TodayIn this episode of Digital Marketing Today, we dive into the latest trends and groundbreaking strategies reshaping the world of digital marketing. From cutting-edge tools to shifts in industry standards, join us as we explore what's driving success in today's digital landscape.Spotlight on Innovation: The Lead Accelerator FormulaWe start with a close look at Sitehues Media Inc.'s revolutionary Lead Accelerator Formula, a game-changer for roofing and solar con...

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4:55

Unconventional Tactics and AI Advances: Shaping...

Digital Marketing Today ·

2024/10/30

Podcast Description - Digital Marketing Today Welcome to Digital Marketing Today Explore the frontiers of digital marketing with our latest podcast episode, where we delve deep into cutting-edge marketing strategies and technological advancements that are shaping today's market dynamics. Get ready for an exciting journey through the latest discoveries in the world of digital marketing. Episode Highlights: Case Study: Freedom To Watch PAC's Unconventiona...

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3:53

Revolutionizing Strategies: Performance-Based SEO and...

Digital Marketing Today ·

2024/10/29

Welcome to Digital Marketing TodayIn this episode of Digital Marketing Today, we delve into the latest news and noteworthy innovations shaking up the digital marketing world. Join us as we explore new developments in SEO, digital advertising, and more: Dominate Marketing NZ's Revolutionary Business Model: Discover how Dominate Marketing NZ is changing the game with its new performance-based approach to SEO and Google Ads. Learn about their unique business model designed to boost client reven...

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5:11

Mastering Modern Marketing: AI, Social Strategies,...

Digital Marketing Today ·

2024/10/28

Welcome to This Week's Episode of "Digital Marketing Today"In our latest episode, we dive deep into the evolving world of digital marketing, exploring how the landscape has transformed, particularly in the wake of the global pandemic. We focus on how social media platforms like TikTok and Instagram have become essential for maintaining a competitive edge by fostering immersive and engaging content that resonates on a personal level with consumers.Key Highlights from This Episode: Data-Driven...

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4:37

Revolutionizing eCommerce: Innovative Strategies and...

Digital Marketing Today ·

2024/10/27

Welcome to Today's Episode of Digital Marketing TodayIn this enlightening segment, our focus shifts towards the seamless integration of advanced digital marketing techniques and groundbreaking digital innovations into the realm of brand development. Joining us today is the esteemed Susan Lim Clowes from Digital Silk, where they are pioneers in crafting superior digital experiences aimed at revolutionizing eCommerce platforms.Unpacking eCommerce and Customer NeedsOur discussion underscores the...

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5:35

Boosting Your Digital Marketing Career with Top...

Digital Marketing Today ·

2024/10/24

Podcast Episode Description: Digital Marketing TodayEpisode Title: Elevating Your Career: The Power of Digital Marketing CertificationsWelcome to this enlightening episode of the Digital Marketing Today podcast, where we dive into the strategic value of digital marketing certifications in boosting skills and enhancing employability within the competitive marketing industry. Join us as we explore essential certifications that every digital marketer should consider.In today’s discussion, we emp...

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4:11

Harnessing AI for Creative Excellence in Digital...

Digital Marketing Today ·

2024/10/23

Welcome to Digital Marketing TodayIn this compelling episode of Digital Marketing Today, we dive deep into the latest findings and forward-thinking innovations that are shaping the landscape of digital marketing. As we explore how Artificial Intelligence (AI) is becoming an integral part of marketing strategies, our discussion centers around pivotal highlights from the informative study titled "The 2025 Marketer's Guide to AI and Creative Impact Measurement" presented at the ANA Masters of Ma...

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4:49

Revolutionizing Engagement: Innovative Digital...

Digital Marketing Today ·

2024/10/22

Digital Marketing Today - Innovations & TechniquesWelcome to Digital Marketing TodayThis episode is a deep dive into the latest innovations and techniques in digital marketing, showcasing how different industries are leveraging emerging digital tools to boost their marketing strategies and overall outcomes.In This Episode: Tiger Pistol's Playbook for Quick-Service Restaurants: Explore how Tiger Pistol is revolutionizing localized digital advertising by using first-party loyalty data from...

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4:42

Timing, Tech, and Transformations: Navigating the New...

Digital Marketing Today ·

2024/10/21

Digital Marketing Today: Latest Innovations and InsightsWelcome to this week's episode of "Digital Marketing Today", where we dive into the most exciting developments in the world of digital marketing. From groundbreaking research findings to the latest technology powering the industry, we keep you at the forefront of all things digital marketing.In This Episode: Discovery of "Spend O'Clock": Our segment opens with a discussion on recent research by Talker Research, which pinpoints the peak ...

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4:43

Amplifying Your Brand: Harnessing Hashtags and...

Digital Marketing Today ·

2024/10/20

Welcome to Digital Marketing TodayIn this enlightening episode of Digital Marketing Today, we delve into some of the most cutting-edge strategies in the realm of digital marketing, with a special focus on how brands are leveraging social media to elevate their marketing campaigns.Highlights from This Episode: Customized Hashtags: Explore how the strategic use of customized hashtags, like those in the #LetHawaiiHappen campaign by the Hawaii Tourism Department, can significantly amplify brand ...

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4:50

Exploring AI Innovations and Industry Consolidations...

Digital Marketing Today ·

2024/10/17

Welcome to "Digital Marketing Today"In today's episode, we dive deep into the latest innovations and significant shifts in the digital marketing world. We begin by exploring the release of CLiQ by Conversion Logix, a new marketing operating system tailored for the multifamily and senior living sectors. CLiQ integrates cutting-edge artificial intelligence (AI) to enhance campaign management and optimization, moving beyond the realm of traditional automation. This tool not only amalgamates tech...

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4:43

AI Enhancements and Advanced Analytics:...

Digital Marketing Today ·

2024/10/16

Description of "Digital Marketing Today" PodcastEpisode SummaryWelcome to the latest episode of Digital Marketing Today, where we dive into the most recent developments and innovations in digital marketing that are shaping the future of this dynamic field. This episode is a must-listen for marketing professionals, enthusiasts, and anyone looking to stay abreast of cutting-edge digital marketing techniques.AI Writing Assistants: The Future of Content CreationThe episode kicks off with an in-de...

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5:31

Revolutionizing Digital Campaigns: AI Automation,...

Digital Marketing Today ·

2024/10/15

Welcome to Digital Marketing Today PodcastStay ahead of the curve with Digital Marketing Today, the essential podcast for marketers, brands, and businesses keen to leverage the latest in digital marketing techniques and innovations.In this episode: Abby by Taboola: Dive into the game-changing capabilities of Abby, an AI-driven automation tool designed to revolutionalize how digital campaigns are managed. Discover how Generative AI is making campaign setup a breeze, reducing time by a stagger...

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5:07

Mastering PPC, Analytics, and Social Commerce:...

Digital Marketing Today ·

2024/10/13

Digital Marketing Today: Leveraging PPC, Analytics, and Social CommerceWelcome to Digital Marketing Today, the podcast for industry professionals and enthusiasts alike. In this episode, we dive deep into the realms of Pay-per-Click (PPC) advertising, the sophisticated use of analytics in website development, and the groundbreaking approach of social commerce.Key Highlights of This Episode: Mastering PPC: Discover the nuances of PPC advertising. Learn how effective keyword optimization and ta...

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4:52

Revolutionizing Engagement: AI Innovations and...

Digital Marketing Today ·

2024/10/10

Welcome to "Digital Marketing Today"In today's episode, we delve deep into the latest innovations reshaping the landscape of digital marketing. Join us as we uncover how cutting-edge technologies and sustainable practices are becoming increasingly crucial in our digital strategies.Spotlight on Attentive Signal's AI-Powered Mobile MarketingOur first segment explores the groundbreaking features introduced by Attentive Signal. Discover how their Enhanced Attentive Tag and Smart Resolution techno...

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5:16

Revolutionizing Engagement: In-Game and POS...

Digital Marketing Today ·

2024/10/09

Podcast Description for "Digital Marketing Today"Welcome to the latest episode of Digital Marketing Today, the go-to podcast for the latest and most groundbreaking developments in the digital marketing world. This episode zeroes in on pioneering advancements that are reshaping the landscape of digital advertising and consumer engagement.Highlight #1: Innovations in In-Game AdvertisingOur first segment dives into the dynamic partnership among Frameplay, Adverty, and AdInMo, which has introduce...

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4:23

Reshaping Digital Dialogues: The Innovations of...

Digital Marketing Today ·

2024/10/08

Welcome to Digital Marketing TodayIn the latest episode of Digital Marketing Today, we dive into the cutting-edge advancements from two industry giants, LivePerson and LiveRamp. Join us as we explore how these companies are reshaping the landscape of digital marketing through groundbreaking technologies.Spotlight on LivePersonOur discussion kicks off with LivePerson, which has recently been celebrated in the G2's Fall 2024 Grid reports. Achieving high marks across several crucial categories s...

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3:34

Revolutionizing Engagement: App-Based Solutions and...

Digital Marketing Today ·

2024/10/07

Podcast DescriptionWelcome to a brand new episode of "Digital Marketing Today", the go-to podcast for the latest news, trends, and innovations in digital marketing. Today's episode offers deep dives into the most current techniques reshaping the landscape of digital marketing, ensuring our listeners stay ahead in the ever-evolving marketing game.In This Episode: App-Based Services Revolution: Discover how app-based services like CRM applications are transforming small businesses. Learn how t...

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4:10

Boosting Retail Success with Cutting-Edge Digital...

Digital Marketing Today ·

2024/10/06

Digital Marketing Today: Leveraging Techniques for Retail GrowthWelcome to "Digital Marketing Today" – Your Guide to Thriving in RetailIn today's episode, we delve into the transformative world of digital marketing, specializing in how retail businesses can harness innovative strategies to fuel their growth and expand customer reach in a primarily online consumer interaction space.Episode Highlights: Paid Advertising: We explore the power of the pay-per-click (PPC) model. Known for its preci...

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5:34

Innovations Reshaping Digital Marketing: AI,...

Digital Marketing Today ·

2024/10/03

Digital Marketing Today: Navigating Innovations and Techniques Transforming the IndustryWelcome to the latest episode of Digital Marketing Today, where we dive deep into the fascinating world of digital marketing innovations and techniques reshaping the industry's landscape. This episode is a must-listen for anyone eager to stay ahead in the competitive and ever-evolving field of digital marketing.Episode Highlights: Revolutionizing Campaign Development: Discover how Bloomreach's next-genera...

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