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Masters of Scale

On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world"s most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream

business management

All Episodes

00:35:28

115. Drive full-speed at opportunity, w/AKQA’s Ajaz...

Masters of Scale ·

2022/07/19

If you want to capitalize on an opportunity that you think could change the world, you need to drive full speed toward it. Back in 1994, when Ajaz Ahmed dropped out of college to start one of the first digital ad agencies, AKQA, he knew he was at the cusp of the next revolution in tech. And if he wanted to be part of it, he’d have to move fast. Ahmed shares stories about how a band of 21-year-old dropouts built the agency from ground up, winning over early clients by building prototypes ahead of the

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00:27:05

Rapid Response: Waging a $1.4 trillion food fight,...

Masters of Scale ·

2022/07/14

What’s the difference between an activist brand and an active brand? Impossible Foods CEO Peter McGuinness says that acting on your values defines a business — from climate change to Roe v. Wade. To unleash the next wave of growth for plant-based meat purveyor Impossible, McGuiness is rethinking how the whole category presents itself, taking aim at what he calls “safe and lame” approaches, partnering with the likes of Billie Eilish, and targeting the $1.4 trillion global meat industry. Read a

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00:36:05

114. Harness the passion of internal factions,...

Masters of Scale ·

2022/07/12

Every company has its own internal factions: engineers vs. designers, East Coast vs. West, IT vs. everybody. The trick is turning factionalism into healthy competition that propels you toward your shared mission. At Motorola, Cisco, and now her start-up Fable, Padma Warrior has tapped into the power of internal divisions. It's not about separating people into warring camps; it's about building bridges from our differences, rather than divisions. Read a transcript of this

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00:25:37

Rapid Response: Volunteer for impact, w/AmeriCorps’...

Masters of Scale ·

2022/07/07

Volunteering and service are muscles that can close America’s divides and push social change. Speaking live at the 2022 Social Innovation Summit in Washington, D.C., AmeriCorps’ new CEO, Michael Smith, shares a vision for healing sociopolitical divides through partnerships and on-the-ground experiences. When it comes to tackling natural and social crises, he’s prioritizing impact over volume. Read a transcript of this episode: www.mastersofscale.com Subscribe to the Masters of Scale weekly

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00:40:09

17. Sam Altman: Customer love is all you need

Masters of Scale ·

2022/07/05

The true seed of scale is customer love, which you can’t buy, hack, or game. Sam Altman, former president of Y Combinator, scaled countless start-ups by focusing on this one idea: Finding 100 users who love you is better than 1 million who kinda like you. As CEO of OpenAI, Sam leads the creation of genuinely useful AI products. He shares timeless insights in his interview from 2018 on how to build on the love of passionate customers to create world-shifting tools. Read a transcript of this episode

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00:27:47

Rapid Response: From ‘delusion’ to criminal justice...

Masters of Scale ·

2022/06/30

When a tech nonprofit competes against a $2 billion incumbent dominating the market, its odds are slim. But Zo Orchingwa took that bet, founding Ameelio, believing that access to communication and education for the incarcerated is needed for their future success. Ameelio is on a quest to partner with every prison district in the country until one day, it scales enough to be redundant. Read a transcript of this episode: www.mastersofscale.com Subscribe to the Masters of Scale weekly

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00:33:05

113. Michael Dell: Break it ’til you make it

Masters of Scale ·

2022/06/28

The first stage of building up a business is to break things down. Michael Dell started a computer company in his dorm room by cracking open some early IBM PCs and figuring out what he could do better, faster, and cheaper. Then he did the same thing to the entire model of computer sales. Learn from Dell how to revolutionize an industry — using deconstruction to gain insight your competitors lack, and then building something bigger and better. Read a transcript of this

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00:25:19

Rapid Response: Solar energy’s time to shine,...

Masters of Scale ·

2022/06/25

While gasoline prices soar, solar company Sunrun is poised to usher in a customer-led revolution of distributed energy technologies. Sunrun’s CEO Mary Powell combats a “no and slow” culture to transform more homes into virtual energy plants by preaching optimism and scorning bureaucracy. She’s moving with urgency to create a cleaner and more cost-effective future as fast as possible. Read a transcript of this episode: www.mastersofscale.com Subscribe to the Masters of Scale weekly

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00:41:39

112. Improving human dignity is an engine of scale,...

Masters of Scale ·

2022/06/21

Delivering human dignity to your customers is more than just good practice. It can be a powerful engine of scale. This insight has inspired Phaedra Ellis-Lamkins her whole career, as a labor leader, a music manager, and now as a fin-tech entrepreneur with Promise. Her secret? Take a contrarian lens to existing systems. Find a space where human dignity is lacking, create a product that gives your customers flexibility, options, access they didn’t have before — and unlock new value. Watch the signed

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00:19:13

Above all else, invest in friendship: Reid Hoffman’s...

Masters of Scale ·

2022/06/18

For Reid Hoffman, the way to live a meaningful and productive life is to focus on one key area: friendships. Speaking at Vanderbilt University’s 2022 commencement, he shares four lessons on why friendships are crucial for helping us achieve our potential and enact meaningful change. Read a transcript of this episode: www.mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California

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00:38:18

Rapid Response: Redesigning work in a crisis,...

Masters of Scale ·

2022/06/16

Most future of work conversations revolve around the “where,” but Upwork CEO Hayden Brown says it’s more important to focus on the “who.” 10% of the workforce at Upwork, the global tech platform for millions of freelance workers, was directly impacted by the Ukrainian war. Hayden’s people-focused approach to the difficult decision of how to manage remote employees in Russia is the same mindset she applies to meet the needs of all workers, from people feeling conflict to working mothers. Learn more

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00:40:47

Strategy Session Live!: How can a start-up beat a...

Masters of Scale ·

2022/06/14

How can a small business survive a David vs. Goliath competition? If two sets of stakeholders have opposing needs, how can a startup pivot to keep them both happy? Reid Hoffman and Bob Safian answer these questions and more from small business owners in the Masters of Scale community. Plus: another round of Pivot Point! Learn more about becoming a Masters of Scale Member: www.mastersofscale.com/members Read a transcript of Strategy Session 12

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00:30:17

Rapid Response: Don’t wait for the system, build it!,...

Masters of Scale ·

2022/06/09

Entrepreneurship is an essential tool for building a more equitable society — which is why Kathryn Finney is laser-focused on encouraging people who don’t fit the mold of the stereotypical founder to jump in. Her new book, “Build the Damn Thing,” taps into wisdom from her years at the venture studio Genius Guild and beyond. She brings a message to founders: The universe is conspiring for your greatness. Read a transcript of this interview at: mastersofscale.com Subscribe to the Masters of Scale

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00:35:02

5. Lead, lead again, w/Meta's Sheryl Sandberg

Masters of Scale ·

2022/06/07

In just 6 years, Facebook grew to 2 billion users and 14,000 employees. How? Well, first, they hired COO Sheryl Sandberg. And she knew that to lead a fast-changing organization, you have to be as skilled at breaking plans as you are at making them. Great scale leaders know how to pivot, because every day there are new competitors, new threats, new opportunities. Sandberg shares the practical, tactical on-the-ground leadership lessons she learned while scaling at Google and Meta. Read a transcript

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00:29:01

Rapid Response: Why business must be a force for...

Masters of Scale ·

2022/06/02

"Corporations can be a force for good – and they can also be very successful," says Ken Chenault, chair of investment firm General Catalyst and former longtime CEO of American Express. During the past year, Ken has been an outspoken advocate for business leaders to actively engage in societal matters. After George Floyd’s death, he and Merck CEO Ken Frazier launched OneTen, a coalition to create 1 million jobs for Black Americans that now includes major brands from IBM to Nike to Walmart. Chenault

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00:32:16

111. Extraordinary leaps need solid foundations, part...

Masters of Scale ·

2022/05/31

A diverse network of collaborators is key when making scale leaps. Moderna CEO Stéphane Bancel has cultivated a wide network of scientists, business leaders, and government officials across his career. When COVID-19 struck, Bancel called upon this nexus of experts to aid the warp-speed development of the mRNA-based vaccine in the race to save millions of lives. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly

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00:24:44

Rapid Response: A global benefit concert for Ukraine,...

Masters of Scale ·

2022/05/26

It’s easy to have a grand idea; putting that plan into action is not. Victoria Yampolsky conceived of a global concert in support of Ukraine. Without any experience in entertainment or international aid, she shares how she didn’t accept “no” for an answer in her quest to book big-name guests like Pink Floyd and negotiate a streaming deal — to pursue a fundraising goal of $10 million. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly

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00:34:03

110. Extraordinary leaps need solid foundations, part...

Masters of Scale ·

2022/05/24

If you're launching a moonshot, success depends on how you manage the trajectory of risk. When Stéphane Bancel became Moderna's first CEO, the biotech start-up was chasing a way-out idea many experts thought was impossible. Stéphane built a culture of calculated risk-taking to create a platform for extraordinary leaps — one that enabled life-saving mRNA vaccines when Covid-19 struck. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly

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00:33:44

Rapid Response: Inside a $2.4 billion bet on talent,...

Masters of Scale ·

2022/05/19

With the workplace in historic flux, consulting firm PwC is committing a whopping $2.4 billion to create an employee engagement platform offering a radically new level of choice. PwC’s U.S. chair, Tim Ryan, shares why the bold initiative is necessary in the face of the Great Resignation. It's just one of several evolving crises, Ryan says, that has made leading a business more complex and demanding than ever. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of

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00:33:05

109. Ford’s Bill Ford: The Refounder Mindset, part 2

Masters of Scale ·

2022/05/17

Massive change isn’t something you can brute-force — you need to ignite buy-in, again and again, up and down your organization. Because even if your changes will make things more fun, more interesting, and more profitable, you’re going to face defiance and inertia until you clue everyone in. That’s what Bill Ford learned while working to remake Ford Motor Company as an environmental powerhouse — against surprising internal and even national-level resistance. Read a transcript of this

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666 results

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