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PODCAST

Artist Academy

Andrea Ehrhardt

The Artist Academy Podcast hosted by Andrea Ehrhardt. The purpose of this series is to show aspiring painters that it"s completely possible to make a great career in the arts. We focus on the business side of art to help you attract more customers, increase profits, and ultimately live a life of creativity and financial freedom. www.ArtistAcademy.co

arts visual arts

All Episodes

31:32

54. Stay Inspired With My Top Book & Podcast...

Artist Academy ·

2020/01/09

Favorite Books: Art Money Success by Maria BrophyBig Magic by Elizabeth GilbertArt Inc. by Lisa CongdonThe 4 hour workweek by Tim FerrissThe Power of Habit by Charles DuhiggMillionaire Success Habits by Dean Graziosi#Girlboss by Sophia AmorusoFinish by Jon AcuffThe Alchemist by Paulo CoelhoShoe Dog by Phil Knight200 mini meditations for instant manifestations by Sarah ProutFavorite Podcasts: Savvy Painter by Antrese WoodBossBabe by Natalie Ellis and Danielle CantyGoal Digger by Jenna

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45:39

53. Social Media Strategies with Laurence White

Artist Academy ·

2020/01/07

This week’s episode features our first returning guest artist, Laurence White. I first met Laurence about 6 months ago when he came on to chat with me live here on this podcast and we talked all things social media. So this time it was nice to just catch up and see how his social media strategies are working and how he’s been able to take the transition from doing art part time to doing art the majority of the time while still taking side jobs here and there. Laurence is well on his way to

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45:47

52. Yearly Recap and Planning for 2020

Artist Academy ·

2019/12/31

This episode breaks down the simple strategy of how to reflect on 2019 in order to make a successful plan for 2020. Also get the scoop what went on behind the scenes in the first year of the Artist Academy; the good, the bad, and what’s ahead! www.artistacademy.cowww.instagram.com/artbyandreaehrhardt

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43:44

51. 31 Paintings in 31 Days

Artist Academy ·

2019/12/26

Join our January paint challenge at https://www.facebook.com/groups/artistacademy or by using the hashtag #31Paintingsin31Days or #JanuaryPaintChallengewww.artistacademy.cowww.instagram.com/artbyandreaehrhardt

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57:55

50. Art Shows 101 with Lyssa Bowen

Artist Academy ·

2019/12/17

This week’s episode features Artist Academy Advanced student, Lyssa Bowen, who just happens to be an art show veteran. Lyssa has been with me since the very first day I opened the doors to the Artist Academy, and I have to brag on her for a quick second due to the fact that this woman works her buns off to achieve her goals. She is a Rockstar student and today I wanted to get her on to talk about something that I know very little about, which is art shows. The majority of my sales are done

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39:27

49. How To Set Up Residual Income Systems In Your Art...

Artist Academy ·

2019/12/10

VIDEO: https://www.artistacademy.co/blog/residualincomeDon’t believe the myth that you can set some kind of residual income machine up and it works for you while you sip fruity drinks on the beach. That just isn’t real. What is real is thinking smart and working hard to set up systems in your business that allow you to profit without trading time for dollars. In this episode I uncover the methods behind how I started and continue to grow my $7/month Print Club:

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29:48

48. Increase Your Sales With 3 Tier Pricing

Artist Academy ·

2019/12/05

This episode uncovers what 3 tier pricing is and why it might be smart to consider this method for your art business. The psychology behind why people buy art often has to do with the price point almost as much as the visual aspect. You could be ignoring an entire segment of customers by not taking perceived value into consideration. Listen to this episode for clarity on the 3 tier pricing subject.www.artistacademy.cowww.instagram.com/artbyandreaehrhardt

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60:23

47. The Benefits of Completing 30 Paintings in 30...

Artist Academy ·

2019/12/03

This week’s episode features California based wildlife artist, Aimee Hoover. I was so pleasantly surprised with how real Aimee is and how she showed up with such honest feedback in this interview. And I asked her all the questions like, “How do you get the majority of your sales?” and, “What are the processes behind her dynamic, realistic paintings?” She lets us know everything from where she gets her reference photos to how she gets collectors coming back time and time again to buy her

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27:50

46. Promote Your Art Business This Holiday Season...

Artist Academy ·

2019/11/28

Use this simple strategy to make quick cash and to promote your business this holiday season. Seriously, this is one of the easiest pitches you will ever make. Holiday window painting is an easy YES to a business because who doesn’t like to show off their Christmas spirit?! https://www.artistacademy.co/HolidayWindowPaintingwww.artistacademy.cowww.instagram.com/artbyandreaehrhardt

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60:46

45. How To Attract Buyers For Your Niche with Samm...

Artist Academy ·

2019/11/26

This week’s episode features yet another Artist Academy Advanced student who is booked out this holiday season, Samm Wehman. Samm has been a student for the past few months and this conversation was our first official virtual meetup; the first of many to come! We talk about a number of things but something that really stood out to me was Samm’s passion for animals which ultimately led to art success within that niche. She has close to 100 orders to fill in the next month and all of those

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60:53

44. Embracing Your Authentic Style with Christine...

Artist Academy ·

2019/11/19

This week’s episode features another Artist Academy Advanced student who’s doing big things, Christine Riutzel. I first met Christine about a year ago when I was doing a project in Branson and she was introduced to me as the artist who was painting Skateland. As you listen to this episode I urge you to go check out Christine’s Instagram (@beautyfromlight) so you get a visual of who she is and what her unique art style is all about. She uses such vibrant colors and it’s inspiring the way she

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43:34

43. Transitioning to Full Time Muralist with Meg Wagler

Artist Academy ·

2019/11/12

This week’s episode features Artist Academy Advanced student Meg Wagler. Meg has been a student for several months and just recently has taken the leap out of her comfy 9-5 position working for another company as an illustrator into the independent contractor life of a muralist. I first met Meg about 6 months ago or so when she reached out and asked to meet up and shadow me on the job for the day. I of course said yes and brought her on the job with me to teach her everything I knew about

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37:32

42. Illustrating Her Way to A Million Dollar Business...

Artist Academy ·

2019/11/05

This week’s episode features California based artist, Jenna Rainey. Jenna is a CEO, illustrator, calligrapher, and new mother who has built her art business to 7 figures. Honestly, I feel like Jenna is myself just a few years ahead of me which is why I was latching on to every word she said from advice on being a new mom to hiring help and everything in between. Jenna teaches courses to help artists with things like licensing and branding since she’s currently working on projects for big

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32:03

41. Hyperrealism Painting with Nick Sider

Artist Academy ·

2019/10/29

This week’s episode features New York based, hyperrealism artist Nick Sider. This guy is sooo good at what he does! After just 5 years of being in the art game, Nick sells out paintings as quick as he completes them and how does he do it? On Instagram! What an amazing time we’re living in to have the internet as free advertising at our fingertips and to quote Nick, “you are leaving money on the table by not posting on social media.” Nick lets us in on all of his processes like taking photos

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42:01

40. The Benefits of Playing to Your Strengths &...

Artist Academy ·

2019/10/22

This week’s episode features Shaunna Russell but you might know her as @weekdaybest on social media. Shaunna paints these beautiful rainbow style pet portraits. Her colors are so bright and fun so you can imagine why she caught my eye on Instagram over a year ago. Shaunna’s story is an inspiring one with one reason being that she started her art career with two very young kids at home. I think she’s a shining example of what happens when you’re consistent and intentionally play to your

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34:48

39. How To Find Your Art Niche

Artist Academy ·

2019/10/15

Go to www.findyourartniche.com to take the fun quiz to figure out what your niche might be.www.artistacademy.cowww.instagram.com/artbyandreaehrhardt In this episode I’ll walk you through the 5 questions you can ask yourself to take a deep dive into finding YOUR art niche. 1. What’s distinctive about your style?2. Do you find yourself drawn to a specific subject matter?3. What medium do you use?4. What message do you want people to take away?5. Why do you create?

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27:51

38. Coaching Call with Jen Baum

Artist Academy ·

2019/10/08

This week I asked Artist Academy Advanced student Jen Baum if she wanted to hop on a live coaching call to talk about her art business. I asked Jen specifically because I knew recently she was feeling a bit discouraged and anxious that her art business wasn’t growing as fast as she’s wanting it to. Jen is brand new to the art world, having just made her website and is just recently getting used to the idea of actually calling herself an artist for the first time. This can be such an

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55:22

37. How To Excel On TikTok

Artist Academy ·

2019/10/01

What is it?Why should you be on there?& How to excel on TikTok. Check out my TikTok profile: http://vm.tiktok.com/fevUoA/www.artistacademy.cowww.instagram.com/artbyandreaehrhardt

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29:50

36. How To Start A Podcast 101

Artist Academy ·

2019/09/24

This episode is a look inside behind the scenes of the Artist Academy Podcast where I break down how we put it all together and why.www.artistacademy.cowww.instagram.com/artbyandreaehrhardt

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40:51

35. How SEO Can Increase Your Art Profits with...

Artist Academy ·

2019/09/17

This week’s episode features ecommerce expert, Chelsea Cardoza. You might recognize this last name since Chelsea’s husband, Justin Cardoza, was on a recent podcast episode talking all about his life as a cinematographer. Chelsea is the online marketer behind the scenes of their new company ModBox so she knows all things SEO and Google adds. In this episode she breaks it down for us and explains how we can use these online marketing tools to benefit our art business. I think of Google as a

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