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PODCAST

The Powerful Content Podcast with Mel Daniels

Content has the power to connect us all. It’s up to you how you use it.The Powerful Content Podcast with Mel Daniels, a Content Marketing Strategist, helps small business owners create purposeful content that connects and converts—without the burnout. Tune in weekly for practical content strategy, social media and email marketing tips, storytelling, audience nurture, and heart-led sales that feel easy.

business marketing

All Episodes

38:32

How to use ChatGPT without losing your authentic...

The Powerful Content Podcast with Mel Daniels ·

2025/03/05

AI tools like ChatGPT can be a huge time-saver, but only if they help you create content that still feels like you. So, how do you make sure AI works for you and not instead of you? In this episode, I’m joined by Melanie Campbell, an intuitive copywriter and holistic business guide, to talk about how women in business can use AI without losing their authentic voice. We dive into: Why knowing your voice, values, and business foundations is key before you even open ChatGPT How to train AI so it

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22:36

How to develop your thought leadership

The Powerful Content Podcast with Mel Daniels ·

2025/02/26

Thought leadership isn’t just for academics or people with huge social media followings—it’s for you. It’s about sharing your insights, shifting perspectives, and creating real impact in your industry. In this episode of The Powerful Content Podcast, Mel breaks down what thought leadership really means and how you can start shaping your own. She tackles some of the biggest misconceptions (like thinking you need to be “the best” before you start), and walks you through the key steps to developing

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17:49

How to create content that reflects your true value

The Powerful Content Podcast with Mel Daniels ·

2025/02/20

Ever feel like your content isn’t selling your offers? Like no matter how much you create, it’s not landing the way you want it to? In this episode of The Powerful Content Podcast, Mel Daniels explains the connection between self-worth and content creation—because if you don’t fully own the value you bring, your audience won’t see it either. You’ll learn: ✨ How your self-worth shapes the way you show up in your content ✨ Why so many women struggle to articulate their value (hello, imposter

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37:27

How to speak with confidence & authenticity in your...

The Powerful Content Podcast with Mel Daniels ·

2025/02/12

Welcome to the Powerful Content Podcast Episode 154Speaking with confidence isn’t just for the ‘naturals’—it’s for anyone who has something to say (which, let’s be honest, is all of us). But for so many business owners, the fear of getting it wrong holds them back from showing up, sharing their message, and making the impact they know they’re capable of. And that’s what speaking coach Cat Matson is all about. Cat knows what it takes to go from feeling nervous and over-rehearsed to speaking with

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14:59

Expertise isn’t about knowing everything—it’s about...

The Powerful Content Podcast with Mel Daniels ·

2025/02/05

What does it really take to position yourself as an expert? Is it years of experience, a fancy certification, or a massive audience? Or is it possible that you already have everything you need—you just haven’t fully owned it yet? In this episode of The Powerful Content Podcast, Mel Daniels explores becoming the go-to expert in your space and positioning yourself with confidence. Mel walks you through: ⚡ How to get crystal clear on your niche and expertise (so people instantly get what you do) ⚡

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17:18

4 Content Marketing Must-knows for 2025

The Powerful Content Podcast with Mel Daniels ·

2025/01/29

What Small Business Owners Need to Know About Content Marketing in 2025 Does it feel like content marketing is changing so fast that you don’t know what actually matters anymore? You’re not alone. The pressure to keep up with every new trend can be exhausting—but here’s the good news: you don’t have to do it all to make an impact. In this episode of The Powerful Content Podcast, Mel Daniels shares the key content marketing shifts small business owners actually need to pay attention to in 2025

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18:43

Your Year, Your Timeline: Ditching January Pressure

The Powerful Content Podcast with Mel Daniels ·

2025/01/22

How do you really feel about the start of this new year? Excited? Overwhelmed? Stuck? In this episode of The Powerful Content Podcast, I’m diving into the pressure-filled world of New Year resolutions and why it’s perfectly okay if you’re not ready to dive into goal-setting just yet.I’ll be sharing my own experiences with the ‘New Year, New You’ message and how, after a busy holiday season, I’ve learned to take a slower, more intentional approach to starting the year. We’ll talk about what it

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17:02

Embracing your authentic self in 2025 – Inspiration...

The Powerful Content Podcast with Mel Daniels ·

2025/01/15

How do you align your content and business with the most authentic version of yourself?In this very special milestone episode of The Powerful Content Podcast, Mel dives into the power of choosing a 'word of the year' and how it can shape the way you approach life and business. She shares her personal journey to uncovering her word of the year and unpacks what it means to her and and how it’s already helping her be more conscious of intention, ease, and purpose. Mel also gives you four simple but

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15:22

BEST OF - The 3 things your content needs to stand...

The Powerful Content Podcast with Mel Daniels ·

2025/01/08

🎉 BEST OF The Powerful Content Podcast: The Most-Downloaded Episodes of the Year! 🎉This year has been incredible, and we’re thrilled to revisit the episodes that resonated most with you, our amazing listeners! Whether you’re tuning in for the first time or reliving these favourites, these standout conversations offer insights, inspiration, and moments that truly defined the year. Sit back, relax, and enjoy the BEST OF episodes that captured your hearts, sparked your curiosity, and kept you coming

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28:36

BEST OF - Powerful sales that feel easy with Emma...

The Powerful Content Podcast with Mel Daniels ·

2025/01/01

🎉 BEST OF The Powerful Content Podcast: The Most-Downloaded Episodes of the Year! 🎉This year has been incredible, and we’re thrilled to revisit the episodes that resonated most with you, our amazing listeners! Whether you’re tuning in for the first time or reliving these favourites, these standout conversations offer insights, inspiration, and moments that truly defined the year. Sit back, relax, and enjoy the BEST OF episodes that captured your hearts, sparked your curiosity, and kept you coming

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13:48

BEST OF - How to craft a content strategy you’ll...

The Powerful Content Podcast with Mel Daniels ·

2024/12/25

🎉 BEST OF The Powerful Content Podcast: The Most-Downloaded Episodes of the Year! 🎉This year has been incredible, and I'm thrilled to revisit the episodes that resonated most with you, our amazing listeners! Whether you’re tuning in for the first time or reliving these favourites, these standout conversations offer insights, inspiration, and moments that truly defined the year. Sit back, relax, and enjoy the BEST OF episodes that captured your hearts, sparked your curiosity, and kept you coming

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14:40

Looking back on 2024 to look forward to 2025

The Powerful Content Podcast with Mel Daniels ·

2024/12/18

Reflect, Review, and Reignite Your Content Strategy for 2025 In episode 146 of the Powerful Content Podcast, host Mel Daniels encourages listeners to pause and reflect on their content creation journey as 2024 comes to a close. She provides a reflective exercise to review what worked, what didn't, and where growth occurred in their content strategy. Celebrating her own three major wins of 2024—publishing a book, guesting on 10 podcasts, and trying new things—Mel stresses the importance of

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33:33

Unlocking the Power of Storytelling in Content...

The Powerful Content Podcast with Mel Daniels ·

2024/12/11

Do you know where to start with storytelling in your content? In Episode 145 of the Powerful Content Podcast, host Mel Daniels and her guest Communication and Business Strategist Lizzie McCauley explore the significance of storytelling in content marketing. Lizzie explains why every story, regardless how big or small, is crucial for building trust and connection with your audience. She shares her tips on integrating personal experiences into content so that you can not only humanise your brand

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19:56

Using AI to sound like YOU in your content

The Powerful Content Podcast with Mel Daniels ·

2024/12/04

Have you ever stared at a blank screen, wondering what to post or write next? Maybe you're feeling overwhelmed by all the content you "should" create, or perhaps inspiration is nowhere to be found. Enter AI. In this episode, Mel Daniels dives into how AI can spark fresh ideas, save you time, and make content creation feel lighter—without sacrificing your unique voice or authenticity. Because let’s face it, none of us want our content to sound robotic or disingenuous! Mel explores: The biggest

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36:15

Rediscovering your identity with Dawn Walton

The Powerful Content Podcast with Mel Daniels ·

2024/11/27

Are you feeling a little lost in your business or unsure of who you really are? In this episode of *The Powerful Content Podcast*, I’m chatting with life and empowerment coach Dawn Walton about the crucial role identity plays in creating a fulfilling life and thriving business. We’ll dive into what it means to truly understand and embrace your authentic self, how to spot the signs of losing your identity and practical ways to reconnect with who you are. Dawn also shares her insights on balancing

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18:44

Why content planning is so hard and what you can do...

The Powerful Content Podcast with Mel Daniels ·

2024/11/20

Do you know in your head that content planning is good for your business, especially as you go into the end of the year, but feel like it's such a hard thing to actually do? Whilst it may feel like just another thing on your to-do list, in this episode you'll learn how a structured approach saves time and stress, ultimately leading to more intentional and impactful content. Mel Daniels introduces the concept of minimum viable content and how to apply it to your busy business life without

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18:51

Plan your content smarter: Busting the myths that...

The Powerful Content Podcast with Mel Daniels ·

2024/11/13

Is content planning really worth the time and effort, or is it just another task that stifles your creativity and adds to your overwhelm? In episode 141 of The Powerful Content Podcast, Mel Daniels looks at this question by debunking common myths around content planning, Mel highlights how it doesn't stifle creativity or add to your workload. Instead, she explains how a flexible and simple content plan can enhance creativity, consistency, and business growth. Mel shares practical strategies to

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19:39

Transforming ideas into strategic content

The Powerful Content Podcast with Mel Daniels ·

2024/11/06

Welcome to The Powerful Content Podcast Subscribe on your favourite podcast app to be notified when a new episode is released each Thursday. Loved the episode? Leave me review and let me know your ‘aha’ moment! How do you turn a content idea into something meaningful and strategic for your audience? In this episode, Mel Daniels addresses the challenge of turning ideas into meaningful content and shares actionable steps to streamline the process of being more intentional. She discusses the

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35:57

Embrace your creative potential for business success...

The Powerful Content Podcast with Mel Daniels ·

2024/10/30

Can creativity transform your business? In this of The Powerful Content Podcast, Mel Daniels speaks with Creativity Coach Dr Marion Piper on the impact of creativity on business success. Listen in as they explore debunking creativity myths, actionable steps to harness creativity such as setting boundaries and dealing with overwhelming inputs and the significance of viewing your business as an art form. Dr Maz gives practical tips to foster creativity through constraints and breaking

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19:32

Map your content ecosystem to streamline your strategy

The Powerful Content Podcast with Mel Daniels ·

2024/10/23

Feeling overwhelmed with content creation and unsure how it all connects? The answer may lie in creating a content ecosystem map. In this episode of The Powerful Content Podcast, Mel Daniels addresses the common challenge of content overwhelm by giving you a step by step run down on how to map your content ecosystem. She explains how to align your content efforts with your objectives through a visual representation of how your content fits together. She covers how to integrate platforms,

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197 results

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