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PODCAST

Good Enough Counsellors

Josephine Hughes

Do you feel overwhelmed when you look around and see what all the other counsellors and psychotherapists are doing out there? Does it make you wonder if you"ll ever be able to make your dreams of working as a therapist come true? The truth is, while there are lots of strategies out there that can help (which I"ll tell you about), the most important thing is for you to get going on your practice and your marketing. But I know how hard that can feel when you"re faced with so many options, an empty

business marketing

All Episodes

42:59

Susie Jamieson on Surviving Therapist Complaints

Good Enough Counsellors ·

2025/02/06

Suzie Jamieson, a seasoned therapist, tells Josephine Hughes about her experience following a professional complaint that shook her confidence and career. On March 25, 2021, she received an email from the BACP informing her of a complaint, thrusting her into a world of fear and shame. Despite having a flourishing practice, the complaint triggered a profound personal crisis leading to a two-year ordeal filled with emotional turmoil. Susie candidly discusses the psychological impact of the

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36:55

Are You Charging Enough as a Therapist?

Good Enough Counsellors ·

2025/01/30

Setting appropriate fees in private practice is crucial for maintaining a sustainable and ethical counselling private practice. Josephine Hughes explores the challenges therapists face regarding client attendance and the impact on income. She argues that a well-structured fee system allows therapists to absorb seasonal fluctuations and client cancellations without undue pressure. This enables counsellors to focus on their clients' well-being rather than their personal financial concerns. Throughout

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50:03

Thriving in Private Practice with Caz Binstead

Good Enough Counsellors ·

2025/01/23

Caz Binstead joins Josephine Hughes to discuss the interplay between ethics and business in private practice counselling. They explore the importance of understanding the unique challenges faced by private practitioners, especially in the current landscape where nearly 70% of therapists are working in private practice. Caz emphasises that ethical practices are not just about client care but also about creating a sustainable business model that supports therapists' well-being and professional growth

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25:27

Confident Social Media Marketing for Counsellors

Good Enough Counsellors ·

2025/01/16

Finding clarity in your purpose for social media is essential for effective marketing, especially as we enter a new year. Josephine Hughes discusses the importance of understanding your "why" behind your social media presence and how it can guide your content strategy. She emphasizes three key points: clarity, consistency, and character, which are vital for resonating with your audience and attracting clients. By defining who you're trying to reach and establishing measurable goals, you can create a

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51:39

The No-Bullsh*t Guide to Creating Practice Success

Good Enough Counsellors ·

2025/01/09

January is not the ideal time for new beginnings; instead, it's a period for rest and reflection, as Helen Calvert passionately argues in her interview with Josephine Hughes. She challenges the conventional "new year, new you" mindset, highlighting the importance of aligning personal growth with the natural rhythms of the year, suggesting that spring is the true season for renewal. Helen shares her journey of self-discovery, revealing how her autism has shaped her experiences and perspectives on

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15:51

From Self-Doubt to Self-Love: A Journey for Counsellors

Good Enough Counsellors ·

2025/01/02

In this episode, Josephine Hughes emphasises the importance of self-belief and the unique experiences that shape who we are. She addresses the common struggle many face in receiving praise and appreciation, often rooted in past experiences and negative self-perception. The discussion encourages listeners to recognise their uniqueness and the value of their life experiences, even those that have been challenging. Ultimately, it inspires a shift in perspective, urging listeners to embrace their

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24:33

Building a Successful Private Practice with Tracey...

Good Enough Counsellors ·

2024/12/26

In this episode, Josephine Hughes interviews Tracey Carlisle about her inspiring journey from secure employment to establishing a fulfilling counselling private practice. Faced with frustration and the fear of returning to a job she didn't enjoy, Tracey found the courage to make a significant change in her life. She decided to take the leap into full-time private practice, realising that all her hard work and training were leading her to this moment. Tracey highlights the importance of mindset and

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28:17

Private Practice Success Stories

Good Enough Counsellors ·

2024/12/19

This final episode of series one of the Good Enough Counsellors Podcast focuses on embracing imperfection and taking bold steps towards personal and professional growth. Josephine Hughes reflects on her journey and the insights gained from various guests, highlighting the importance of being authentic and true to oneself in building a successful private practice. With inspiring stories from guests like Tracy Carlisle and Emma Radway Bright, listeners are encouraged to take leaps of faith,

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19:52

Social Media Strategies for December and January

Good Enough Counsellors ·

2024/12/12

Is it worth continuing to post on social media during busy times, even when you're not seeing results? Josephine Hughes shares her insights on how maintaining a consistent presence can build trust and familiarity with potential clients, ultimately leading to better engagement and client enquiries. She discusses practical strategies for creating content efficiently and provides ideas for January using relevant themes and awareness days.Takeaways: Consistency is crucial for building trust and

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27:43

Managing Cancellations and Income during December

Good Enough Counsellors ·

2024/12/05

The festive season often brings challenges for counsellors in private practice. These include client cancellations, fluctuating appointment numbers and the associated reduction in income. In this episode Josephine Hughes encourages therapists to take proactive steps in managing their schedules, finances and communicating boundaries so that they can look after themselves as well as their clients. Takeaways:As you approach the festive season, be intentional and prepared for client changes.It's

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52:12

How to Set Up a Clinical Will for Therapists with...

Good Enough Counsellors ·

2024/11/28

In today’s episode of the Good Enough Counsellors podcast, Josephine Hughes talks with Michael Toller, psychotherapist and creator of the Clinical Will App, about why every therapist needs a clinical will. Michael shares his journey of developing the app to help therapists protect their clients’ privacy and ensure ethical practice in case something unexpected happens. We dive into what a clinical will is, how it works, and why it’s essential for all solo practitioners to have one in

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30:04

Simple SEO to Attract More Counselling Clients

Good Enough Counsellors ·

2024/11/21

Search engine optimization (SEO) is an essential aspect of marketing your private practice, as it helps potential clients find you online. In this episode, Josephine Hughes demystifies SEO, breaking it down into practical tips that even those intimidated by technology can easily understand. She emphasises the importance of having a clear and relevant URL, effective keywords, and engaging content like blogs to boost your website's visibility. Additionally, she highlights that while SEO is valuable,

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25:30

3 Simple Tweaks to Boost Your Client Enquiries

Good Enough Counsellors ·

2024/11/14

In this episode of Good Enough Counsellors, Josephine Hughes talks about quick and practical marketing tweaks you can make to your directory profile, website, and social media presence to attract more clients during the busy pre-Christmas period. If you've got a gap in your calendar, why not use it to audit your marketing materials? Josephine walks you through three key areas to focus on:Your Directory Profile – Learn how to make your profile stand out with a compelling headline, clear and impactful

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28:40

Social Media Toolkit for Introverts

Good Enough Counsellors ·

2024/11/07

Does the thought of social media fill you with dread? Navigating social media can be particularly daunting for introverts, but in this episode, Josephine Hughes offers practical strategies for using social media platforms effectively while remaining true to oneself. The episode also contains creative ideas for December social media posts, highlighting ways to engage with followers during the holiday season while addressing the challenges many face during this time. Therapists are offered advice on

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26:24

Small Steps to Success: Insights from the Independent...

Good Enough Counsellors ·

2024/10/31

In this episode, Josephine Hughes reflects on her experience at the Independent Podcast Awards, sharing insights on achieving dreams, the importance of community, and the unique role of counsellors. She emphasizes that success is attainable by being true to oneself, taking small steps, and seeking support from others. The conversation highlights the need for therapists to promote their services and the impact they can have on clients' lives.TakeawaysThe warmth of connection can profoundly impact

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50:41

Helping Clients Breathe Through Panic Attacks with...

Good Enough Counsellors ·

2024/10/23

Have you ever recommended breathing techniques to clients to help them manage panic attacks, trauma or anxiety? Have you considered how breathing may be able to help clients who feel angry? And if so, are you aware that some breathing techniques may be unsuitable depending on the client's existing breathing patterns?In this podcast episode, Josephine Hughes interviews Nicola Pott, a trained counsellor and EFT practitioner with a background in physiotherapy. Nicola emphasises the importance of

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27:48

Turning Doubt into Growth

Good Enough Counsellors ·

2024/10/16

Embracing a growth mindset is crucial for overcoming self-doubt and navigating challenges, as highlighted by Josephine Hughes in this episode of the Good Enough Counsellors podcast. She emphasises the importance of viewing experiences as opportunities for learning rather than assessments of personal worth. Josephine shares her recent journey of stepping out of her comfort zone by hiring a business coach, which initially sparked doubts but ultimately reinforced her decision. Throughout the podcast,

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18:17

Write Your Directory Profile Without Feeling Like a...

Good Enough Counsellors ·

2024/10/09

Have you ever sat in front of blank computer screen, stuck about how to describe yourself in a directory profile entry? You doubt whether you've got anything unique to offer and worry you'll mislead clients if you claim any special expertise. In this episode, Josephine Hughes discusses how imposter syndrome hinders therapists from writing effective profiles, and offers practical tips to make directories appeal to potential clients. By embracing their experiences and asserting their value,

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17:22

Social Media Toolkit: November

Good Enough Counsellors ·

2024/10/02

Do you find it difficult to post on social media - perhaps you’re always double and triple checking what you say? Maybe you worry about what others will think or you compare yourself to other private practice counsellors who seem much more knowledgeable than you. In this week’s episode, Josephine Hughes discusses the impact of imposter syndrome on private practice therapists and their social media marketing and how to combat it. The second part of the episode includes ideas for posts in November

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42:57

Using EFT in Therapy with Katie Bowers

Good Enough Counsellors ·

2024/09/25

If traditional counselling isn't working for you, what are the alternatives? Join Josephine Hughes and Katie Bowers as they discuss Emotional Freedom Technique (EFT). They discuss the challenges Katie faced in her early counselling experiences, her eventual shift to EFT, and how it has helped her and her clients process trauma and anxiety. The conversation highlights the importance of mindfulness, the nervous system's role in emotional regulation, and the practical applications of EFT in everyday

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92 results

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