Reach 4 Growth Podcast

In this episode, we covered:1. The basics of attribution, and Marketing attribution models in simple terms2. Why attribution (Multi-touch attribution) is crucial for ANY marketing using a Data-driven marketing strategy3. Common mistakes marketers make (and how to avoid them!)4. Real-world examples to help you apply the concepts5. ROI measurement to drive effective performance marketingWhether you're a junior marketer just starting out, or mid-level looking to up your game, this episode is packed

Join me and Ahmed M. Osman, as we dive into his journey from e-commerce to real estate marketing.Packed with insights on:- Resilience- Industry shifts- Performance marketing strategiesThis episode is a must-listen for anyone looking to grow in digital marketing.🎧 Listen now This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.reach4growth.com

Welcome to the first episode of the Reach 4 Growth Podcast! We’re kicking things off with an incredible guest, Faheem Ahmed, head of growth at Challhoub group, a seasoned expert in performance marketing and omnichannel strategies. Faheem shares his deep insights into several crucial topics that are shaping the future of digital marketing. 📌 Episode Highlights: - A/B Testing: Understanding the fundamentals and identifying common mistakes in A/B testing. Learn how to optimize your tests for better