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PODCAST

That UGC Mum

The User Generated Content Podcast For mums who want to have it all. I’m talking about the feminine urge to be there for your kids at the drop of a hat, never miss a sports carnival… but also the feminine urge to build a god damn empire. Hosted by me, Xanthe

business marketing

All Episodes

00:25:09

The POWER of being a 35+ UGC Creator

That UGC Mum ·

2025/01/19

Send us a textWelcome back, UGC fam! 👋 Today, I’m diving into a topic close to my heart: What it’s really like being a 35+ UGC creator.This episode is all about the challenges, the unexpected benefits, and how to carve out your space as a creator when you’re not in your 20s or even early 30s anymore. As a 38-year-old UGC creator, I’ve been navigating this unique space—juggling shifts in my body, identity, and the industry itself. If you’ve ever felt like you’re in “UGC limbo land,” this one’s for

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40:42

Get Time Back in your UGC Business & Crush 2025...

That UGC Mum ·

2025/01/12

Hey, UGC fam! 👋Are you feeling stretched thin between admin tasks and actually creating content? Wondering how to really get time back in your UGC biz without burning out? This episode is all about time freedom—how to work smarter, not harder, and make more money without sacrificing your sanity (or those baby cuddles 🤍).I’m sharing the practical steps I’ve implemented to reduce time spent on the non-money-making tasks in my business and spend more time doing what actually brings in the cash:

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00:40:42

Get Time Back in your UGC Business & Crush 2025...

That UGC Mum ·

2025/01/12

Send us a textHey, UGC fam! 👋Are you feeling stretched thin between admin tasks and actually creating content? Wondering how to really get time back in your UGC biz without burning out? This episode is all about time freedom—how to work smarter, not harder, and make more money without sacrificing your sanity (or those baby cuddles 🤍).I’m sharing the practical steps I’ve implemented to reduce time spent on the non-money-making tasks in my business and spend more time doing what actually brings in

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00:32:25

Content Creation Amidst Chronic Illness as a 40+ Mum...

That UGC Mum ·

2025/01/05

Send us a textIn this inspiring episode of That UGC Mum, I sit down with Mel Krazilovski, a 40+ mum who has faced the challenges of living with a chronic illness while striving to provide for her family. Mel shares her journey from being a burnt-out influencer to discovering User-Generated Content (UGC)—a career that not only reignited her passion but also gave her the flexibility to work from home and sustain her family life.If you’ve ever felt like your circumstances are holding you back, Mel’s

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32:25

Content Creation Amidst Chronic Illness as a 40+ Mum...

That UGC Mum ·

2025/01/05

In this inspiring episode of That UGC Mum, I sit down with Mel Krazilovski, a 40+ mum who has faced the challenges of living with a chronic illness while striving to provide for her family. Mel shares her journey from being a burnt-out influencer to discovering User-Generated Content (UGC)—a career that not only reignited her passion but also gave her the flexibility to work from home and sustain her family life.If you’ve ever felt like your circumstances are holding you back, Mel’s story wil...

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00:50:06

My UGC Highlights, Hiccups, Lessons & Favourite...

That UGC Mum ·

2024/12/29

Send us a textThis week, we’re embracing the blissful lull between Christmas and New Year—those magical days where the to-do list vanishes, and it’s all about family, leftovers, and fun. I share a surprising realization about balance and reflect on the whirlwind year that was 2024. From the highs to the hiccups, the lessons learned, and my big goals for 2025, this episode is packed with insights for UGC mums navigating business, family, and life.Plus, I spill some tea about a VA experience gone

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50:06

My UGC Highlights, Hiccups, Lessons & Favourite...

That UGC Mum ·

2024/12/29

This week, we’re embracing the blissful lull between Christmas and New Year—those magical days where the to-do list vanishes, and it’s all about family, leftovers, and fun. I share a surprising realization about balance and reflect on the whirlwind year that was 2024. From the highs to the hiccups, the lessons learned, and my big goals for 2025, this episode is packed with insights for UGC mums navigating business, family, and life.Plus, I spill some tea about a VA experience gone wrong and t...

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00:34:03

UGC Will Die in 2025? Addressing Hot Takes About...

That UGC Mum ·

2024/12/22

Send us a textBecome a Beta Tester for KiteSite!As we wrap up the year and get ready to celebrate the holidays, I’m diving headfirst into some of the hottest takes about where UGC is heading in 2025. From claims that UGC is dying to concerns about AI and market saturation, we’re unpacking it all with real talk, actionable advice, and plenty of optimism.This episode is a must-listen for anyone in the UGC space, whether you’re a seasoned creator or just starting out. Let’s talk about how to stay ahead

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34:03

UGC Will Die in 2025? Addressing Hot Takes About...

That UGC Mum ·

2024/12/22

Become a Beta Tester for KiteSite!As we wrap up the year and get ready to celebrate the holidays, I’m diving headfirst into some of the hottest takes about where UGC is heading in 2025. From claims that UGC is dying to concerns about AI and market saturation, we’re unpacking it all with real talk, actionable advice, and plenty of optimism.This episode is a must-listen for anyone in the UGC space, whether you’re a seasoned creator or just starting out. Let’s talk about how to stay ahead of the...

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00:33:04

Building a UGC Empire While Juggling a 9-5 & 3 Kids...

That UGC Mum ·

2024/12/15

Send us a textIn this episode, I sit down with the inspiring Lia Weightman, also known as @lia.creations.ugc on Instagram, to discuss her journey into UGC. Lia shares her story of juggling motherhood, her side hustle, and a part-time admin job while building her UGC empire. We dive into her first gig, the lessons she’s learned along the way, and how she's grown as both a creator and a person. Lia also shares exciting details about the upcoming UGC Wellness Retreat in February, which is not to

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33:03

Building a UGC Empire While Juggling a 9-5 & 3 Kids...

That UGC Mum ·

2024/12/15

In this episode, I sit down with the inspiring Lia Waitman, also known as @lts.creations.ugc on Instagram, to discuss her journey into UGC. Lia shares her story of juggling motherhood, her side hustle, and a part-time admin job while building her UGC empire. We dive into her first gig, the lessons she’s learned along the way, and how she's grown as both a creator and a person. Lia also shares exciting details about the upcoming UGC Wellness Retreat in February, which is not to be missed!Plus,...

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25:08

5 Things to Do Now to Set Yourself Up for UGC Success...

That UGC Mum ·

2024/12/08

What the actual?! It’s December already, and while the cicadas are chirping and renovations are underway, it’s the perfect time to talk about how to set yourself up for an incredible 2025 in your UGC business. Whether you’ve had a cracker of a year or are ready for a fresh start, this episode is packed with actionable tips to help you smash your goals and nurture your nervous system at the same time.I’m breaking down five key things you can do during this quieter period to lay the foundation ...

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00:25:08

5 Things to Do Now to Set Yourself Up for UGC Success...

That UGC Mum ·

2024/12/08

Send us a textWhat the actual?! It’s December already, and while the cicadas are chirping and renovations are underway, it’s the perfect time to talk about how to set yourself up for an incredible 2025 in your UGC business. Whether you’ve had a cracker of a year or are ready for a fresh start, this episode is packed with actionable tips to help you smash your goals and nurture your nervous system at the same time.I’m breaking down five key things you can do during this quieter period to lay the

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34:27

Your Legal/ Contract UGC Questions Answered by Aussie...

That UGC Mum ·

2024/12/01

Today’s episode is a must-listen for UGC creators who want to ensure their business is legally compliant. I’ve tracked down the brilliant Ange McDonald—lawyer, content creator, brand ambassador, podcast host, and YouTuber—to answer all your burning legal questions. Ange brings her expertise as both a legal professional and a fellow creator to help you navigate the unique challenges of running a UGC business.🌟 What You’ll Learn in This Episode:Essential legal considerations for UGC

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00:34:27

Your Legal/ Contract UGC Questions Answered by Aussie...

That UGC Mum ·

2024/12/01

Send us a textToday’s episode is a must-listen for UGC creators who want to ensure their business is legally compliant. I’ve tracked down the brilliant Ange McDonald—lawyer, content creator, brand ambassador, podcast host, and YouTuber—to answer all your burning legal questions. Ange brings her expertise as both a legal professional and a fellow creator to help you navigate the unique challenges of running a UGC business.🌟 What You’ll Learn in This Episode:Essential legal considerations for UGC

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23:51

Dom Acciarito Shares Secrets Behind Building her 6...

That UGC Mum ·

2024/11/24

🌟 Episode Summary:What a woman, guys. In this episode, I’m joined by the powerhouse Dom Acciarito, who earned a jaw-dropping $60K in just the last two months of the year—all while mumming hard and launching the first-ever UGC awards for our industry. Truly incredible!Dom shares her strategies for achieving massive success, balancing family life, and still finding time to innovate in the UGC space. She’s proof of what’s possible in this business, and her story will leave you inspired and

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00:12:13

How (and why) I Switched Corporate Life for Content...

That UGC Mum ·

2024/11/24

Send us a textHey mamas! Welcome to the very first episode of That UGC Mum! In this episode, I share why I created this podcast: to provide a space where UGC creators (and aspiring ones!) can come together to learn, grow, and support one another. Whether you’re juggling content creation with motherhood or just starting your UGC journey, this podcast is here to help you thrive.You’ll also hear my personal story of how I discovered UGC, transitioned from a corporate job to building my dream life as a

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12:12

How (and why) I Switched Corporate Life for Content...

That UGC Mum ·

2024/11/24

Hey mamas! Welcome to the very first episode of That UGC Mum! In this episode, I share why I created this podcast: to provide a space where UGC creators (and aspiring ones!) can come together to learn, grow, and support one another. Whether you’re juggling content creation with motherhood or just starting your UGC journey, this podcast is here to help you thrive.You’ll also hear my personal story of how I discovered UGC, transitioned from a corporate job to building my dream life as a creator...

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00:23:51

Dom Acciarito Shares Secrets Behind Building her 6...

That UGC Mum ·

2024/11/24

Send us a text🌟 Episode Summary:What a woman, guys. In this episode, I’m joined by the powerhouse Dom Acciarito, who earned a jaw-dropping $60K in just the last two months of the year—all while mumming hard and launching the first-ever UGC awards for our industry. Truly incredible!Dom shares her strategies for achieving massive success, balancing family life, and still finding time to innovate in the UGC space. She’s proof of what’s possible in this business, and her story will leave you inspired

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59 results

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