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PODCAST

Women In Leadership

Annemarie Cross - The Podcasting Queen

The podcast that empowers women to reach their full potential. Join your host - Annemarie Cross, Brand & Communication Strategist (also known as The Podcasting Queen) as she interviews influential leaders and leadership experts from across the globe.

business careers

All Episodes

4:04

26. The number 1 rule when it comes to podcasting

Women In Leadership ·

2023/03/12

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #26. You’ve heard me say this before in this #ListenerIntoLead Series and I’ll say it again. There are NO rules to podcasting other than the rules you set yourself. And, as the CEO of your business, you get to make the rules AND you get to break the rules if you

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33:43

[Ep#203] How you can do more with less

Women In Leadership ·

2023/03/09

My Guest today says, “I believe that creating a lifestyle of freedom can happen without the hustle.” Joining me on today’s show is Rachel Ngom. Rachel Ngom is the host of the She’s Making an Impact Podcast. She is a business and lead-generation expert, helping purpose-driven entrepreneurs create more freedom in their businesses so they can spend time on what matters most. Rachel went from being on food stamps with negative $400 in her checking account to a millionaire by 34 while working 20

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4:46

25. Your Umbrella Statement for your podcast

Women In Leadership ·

2023/03/05

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #25 Here’s another shout out to all of the multi-passionate #entrepreneurs who struggle with defining their ONE THING. Because limiting yourself to just ONE THING seems totally foreign to you. And, life is too short to just focus on ONE THING. You’ve got

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5:31

24. Authenticity is Paramount for your podcast

Women In Leadership ·

2023/02/26

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #24 Ever heard the saying ‘marketers ruin everything’? EVERY Tom, Dick and Harry (sorry to all of the Tom, Dick and Harry’s out there – no offence to you) however just making my point that every sadly unscrupulous marketer under the sun – jumps on the bandwagon

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3:33

23. Your Unique and Uncopyable Personal Brand on your...

Women In Leadership ·

2023/02/19

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #23. If I was to ask you to define Personal Branding – or your Personal Brand – how would you respond? If you said your Personal Brand is your reputation – you'd be correct. Personal Branding – or your Personal Brand is not a fad, it’s not a buzz word that some

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28:43

[Ep#202] Coaches: 3 tips on how NOT to let your...

Women In Leadership ·

2023/02/16

A number of years ago, I shocked people, when I announced, I was going to stop production of my award-winning podcast – The Ambitious Entrepreneur Show. (What shocked me, was following my announcement I received several messages asking whether I’d be interested in selling it. I had no idea anyone would see that much value in what I had created and would even consider asking whether I would sell it to them, which is a story for another day). In this week’s podcast episode, I want to share the

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5:41

22. Build Reputation Equity NOT Vanity Numbers

Women In Leadership ·

2023/02/12

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #22. Today’s tip is something that many businesses who are starting a podcast get stuck focusing on. And, that is number of downloads. Just like number of followers across your social media platform, number of likes and comments on your social media posts. We love

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43:21

[Ep#201] 6 tips on what to do when your message isn't...

Women In Leadership ·

2023/02/09

When I first started my career coaching practice – the idea of helping people find a career they loved, was exciting. However, I soon learned what was less exciting, was everything leading up to the getting a client. From marketing my business (which is even more complicated today for coaches due to the plethora of ways to market your business and many more coaches to compete with), having sales conversations, right through to being able to respond professionally to that cringe-worthy question,

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5:13

21. The Podcast Positioning Quadrant

Women In Leadership ·

2023/02/05

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #21 In this tip, I want to introduce you to my Podcast Positioning Quadrant, which is a model I developed after observing what was happening with my podcasts, other podcast hosts as well as hosts from mainstream media. Now because you are listening to this

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37:46

[Ep#200] How to build a Podcast Audience of your...

Women In Leadership ·

2023/02/02

According to recent feedback from various podcasting survey’s the greatest challenge many podcasters face is how to ensure their podcast can be discovered amongst millions of other podcasts, so they can successfully build their audience. If this is a challenge you’re facing too with your coaching business podcast, or you’re planning to launch a podcast soon, and you want to make sure you have a robust strategy in place to ensure you're able to build an audience of your ideal clients with your

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4:24

20. Finding the right podcast audience

Women In Leadership ·

2023/01/29

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #20 Want to find the right audience for your podcast? You’ve probably heard many marketers say you need to share more content, across more platforms, with more frequency so our message can cut through the noise? So, get your podcast across as many social media

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32:49

[Ep#199] The power of listening & the key steps for...

Women In Leadership ·

2023/01/26

Joining me on today’s show is Julia Barbaro. Julia Barbaro is a mother of 6 and wife to Gino Barbaro, an entrepreneur and cofounder of Jake and Gino, together they host the Julia and Gino podcast where they focus on raising a family and running a business. Julia is the author of "The cannolis exploded" and "A Gelato Blast" books for all ages encouraging responsibility, creativity and decision making. Julia and her family live in St. Augustine, Florida where they enjoy the old city and the simple

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5:48

19. Compelling communication techniques for podcast...

Women In Leadership ·

2023/01/22

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #19. Today’s tip is about developing compelling communication techniques. I could spend an entire day on this topic, so for now I want to share in what areas do you want to hone your communication skills and how these can make a difference in the overall success of

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41:19

[Ep#198] Simplify and Streamline so you can scale...

Women In Leadership ·

2023/01/19

In this episode Annemarie pulls back the curtain to share what she’s been working on over the last several months – specifically the three key areas she’s been streamlining and simplifying and the difference it’s made in her business not just recently, but since she began her first Secretarial Practice and later her Career Coaching Practice. Listen to find out: What three key areas you’ll want to focus on when it comes to simplifying and streamlining your business; The simple way to recognize

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6:10

18. How to create an uncopyable and irresistible...

Women In Leadership ·

2023/01/15

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #18 Today I want to speak about what I mean when I speak about being Uncopyable. To me and what I’m supporting my clients in identifying are all of the unique and uncopyable elements about who they are, along with their journey and experience that no-one else can

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32:35

[Ep#197] Strategy & Tactic(s): Why both matter when...

Women In Leadership ·

2023/01/12

Recently, I had conversations with three coaches who were experiencing different challenges that stemmed from the same core issue – a core issue that can keep many coaches stuck. It’s something I struggled with for many years, which sent me off on a wild goose chase of more courses and training, different business focuses, and what felt like an exhausting treadmill of action taking, but never really being able to build the momentum I needed to grow my business to the level I wanted. Perhaps it’s

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5:36

17. How to define your niched topic for your podcast

Women In Leadership ·

2023/01/08

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #17 Are you a multi-passionate person, who loves to learn, you have many interests and you struggle to define who you are and how you can support people into one succinct statement? Yeah – me too. I struggled with that for YEARS. In fact, if you’ve followed me for

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24:36

[Ep#196] Distraction or a Valuable Opportunity: 7...

Women In Leadership ·

2023/01/05

Distraction or Opportunity? How do you gauge whether a project you’re considering is a valuable opportunity or a distraction? This is something I’ve often struggled with over the years. For those of you who have worked with me on their Signature Brands (with the Branding with Archetypes system I use) my leading Archetype is Explorer. So, of course new projects, shiny objects, learning something new (which can take me off in another direction from what I was originally focusing on) can be an issue

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3:35

16. The importance of speaking to an audience of...

Women In Leadership ·

2023/01/01

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #16. Do you want to build your reach while become known as a trusted authority in your field with your podcast? Don’t try to be all things to all people – especially with the message you share. The broader your message is, the longer it’ll take to build your reach OR

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31:31

[Ep#195] Success Principles to Start the Year STRONG

Women In Leadership ·

2022/12/29

Like many other business owners, as we prepare for the year ahead, there are certain things you do in order to position yourself to start the New Year strong. I’m doing exactly that in Podcast HQ and our business as well, along with encouraging my clients to do the same. So, in today’s episode I thought I’d share my very simple yet powerful process in the hopes that if you don’t yet have your own practice to finish the previous year as well as start the year strong - you can borrow mine! One

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