The Growth Equation

In this episode, we're joined by Tyneal Alexander, founder of Ritual Consulting, who shares her journey of transitioning from managing multi-million-dollar budgets for big brands to helping small businesses create intentional marketing strategies. Tyneal explains how she needed to do something meaningful with the skills and knowledge she acquired in the corporate world, leading her to establish a consultancy focused on empowering business owners. She discusses her belief that all businesses—no

In this episode, we sit down with Anthony Murphy, the Founder and CEO of Attention Media, a digital marketing agency making waves from the regional hub of Shepparton, Victoria. Anthony shares how a humble podcast launched in 2015 sparked a full-fledged business journey—growing from solo freelance projects into a team-driven agency helping clients amplify their online presence.We explore the lessons learned from early challenges, including navigating financial hurdles, investor partnerships, and the

Mitch Hills shares his practical approach to building efficient systems and workflows in his digital agency. We discuss his strategies for team management, reporting, and streamlining operations, along with his insights on developing internal software solutions to address specific agency needs.

Whether you’re running a startup or a well-established company, growth is a challenge. Ben Simkin has spent nearly 20 years helping businesses scale efficiently by refining marketing strategies, leveraging AI, and optimizing business operations. In this episode, we discuss what it really takes to scale, common growth mistakes, and why automation is key to long-term success.

Tristan Wright speaks with Serena Mastin, who shares her story of navigating business and life’s challenges. Explore her perspective on creating work environments where team members can bring their whole selves to work, and how to support team members through personal struggles. Learn about Pulse Marketing's approach to time-based project management, and how they are making strides in the area of AI integration.

Join Tristan Wright as he sits down with David Hayes of HBK, a creative agency that has thrived for over 25 years. They dive into the secrets behind long-term client relationships, the evolution of the creative landscape, and the importance of human connection in a digital world. Discover HBK's approach to talent acquisition, the challenges of scaling, and why David believes interesting messages will always trump measurability.

In this episode, we're keepin' it real with Ryan Jenkins from The Hype Society. This dude’s been in the agency game for 10 years, and he's not afraid to drop some truth bombs about the rollercoaster of scaling.We're talking about:The Early Days:Ryan spills the tea on his first agency, Digital Eagles, and why he decided to do things differently with The Hype Society. Hint: it’s about moving past being a 'gun for hire' and creating real partnerships.Integrated vs. Specialised:We get into the weeds on

In this episode of The Growth Equation, Tristan Wright chats with Quentin Weber, the founder and CEO of Unbound, a New Zealand-based digital marketing agency. They talk about Quentin’s journey, from starting his first agency, navigating a business partnership split, and the challenges of scaling an agency from a solo operation to a team of nine. Quentin shares his insights on growth plateaus, the importance of systems, and how AI is transforming agency operations. He also highlights the critical