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PODCAST

Marketing Dribble Podcast

Rob Boyle & Jonny Kenyon

Jonny Kenyon and Rob Boyle are professional marketers and have come together to talk all things marketing from their combined years of experience.

business marketing

All Episodes

49:02

Episode 44: Fractional Marketing with Lottie Unwin

Marketing Dribble Podcast ·

2023/10/31

In this episode, we dive into Fractional Marketing with Lottie Unwin. We learn about Lottie's background in marketing and what Fractional Consultancy entails. The discussion covers its suitability for different businesses and how it differs from traditional agency models. We explore the many benefits of Fractional Marketing and whether educating businesses about it is necessary. Lottie shares her "secret sauce," Progress Loops, and offers advice for those aspiring to be Fractional Marketing

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35:55

Episode 43: Growth Marketing Mindset with Olga Denisova

Marketing Dribble Podcast ·

2023/10/17

In this episode, Rob and Jonny are joined by Olga Denisova, an expert in B2B Marketing with 14 years of experience across hyper-growth startups and major enterprise companies. Most recently, Olga has made her mark at Semrush, managing large teams and handling multi-million-pound budgets to achieve remarkable growth. She shares invaluable insights into growth marketing strategies, leadership, and more. We discuss the following: Personal Journey: Olga discusses her career journey, what led her to B2B

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38:47

Episode 42: How To Run a Marketing Agency with Rick...

Marketing Dribble Podcast ·

2023/09/06

In this episode, Rob and Jonny dive deep into the journey of starting and running a digital marketing agency with a focus on PPC (Pay-Per-Click). Our guest, Rick Tobin, shares his insights and experiences, addressing key questions like why he chose to start an agency, the benefits of specialisation, and the pros and cons of transitioning from a consultant to an agency owner. We'll also explore the topic of credibility in the marketing industry, discussing whether agencies hold more sway than

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41:37

Episode 41: How to build your public speaking profile...

Marketing Dribble Podcast ·

2023/08/01

Welcome to another exciting episode of the "Marketing Dribble Podcast" with your hosts, Rob Boyle and Jonny Kenyon! In this episode, we are joined by a remarkable guest, Niraj, a sales and LinkedIn trainer, bestselling author, and captivating keynote speaker. Niraj is a LinkedIn Top Voice, renowned for his expertise in mindset, sales, LinkedIn training, and public speaking. Having delivered LinkedIn and Sales Training to over 500 businesses and spoken at more than 100 events, he made waves with his

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52:19

Episode 40: Public Speaking with Max Hoppy

Marketing Dribble Podcast ·

2023/07/19

This time Rob and Jonny take a deep drive into the world of public speaking with their special guest Max Hoppy, a renowned marketing expert and passionate advocate for public speaking. Max is the co-founder of the growth marketing agency Bind and a prominent figure in the public speaking scene, he shares his invaluable expertise and personal experiences, with practical tips and inspiring stories. Discover the intriguing backstory of The Keynote Club, an engaging public speaking group co-founded by

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42:22

Episode 39: Challenger Brand Marketing with John Gumas

Marketing Dribble Podcast ·

2023/07/04

This week Jonny and Rob delve into the world of challenger brand marketing with the industry's leading expert, John Gumas. Join us as we explore the strategies and insights that empower challenger brands to take on their larger competitors and thrive in the competitive market. About the Host: John Gumas is the CEO of Gumas, an award-winning, full-service advertising agency based in San Francisco. With decades of experience in Challenger Brand Marketing, John has established himself as the foremost

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46:19

Episode 38: Podcasting for Businesses with Kath...

Marketing Dribble Podcast ·

2023/05/31

In this episode Rob and Jonny speak to Kath Lord-Green, we discuss her impressive background as a successful entrepreneur and her current venture as the founder of 'Voice it, a podcast agency helping businesses start and run their own podcast. Kath shares her insights into various topics related to podcasting, including why businesses should consider starting a podcast, the types of businesses that benefit the most from podcasting, and general tips for starting a successful podcast. Kath also

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18:47

Episode 36: 10 Minute Tips - How to Nail Your...

Marketing Dribble Podcast ·

2023/05/17

In this episode, Rob and Jonny delve into the dark world of marketing reports, sharing invaluable insights and expert tips to elevate your report creation process. Join them as they unveil the key elements required to craft exceptional reports that resonate with your audience and gain a deeper understanding of the art of report creation and discover actionable strategies for delivering impactful marketing insights. Including: Don't automate everything Start collecting your data early Keep your

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37:19

Episode 35: Advice for running your own successful...

Marketing Dribble Podcast ·

2023/04/25

This week Rob and Jonny speak to Kate Toon, who is an entrepreneur, coach, speaker, author, mentor and a podcaster who has built an impressive following of almost 20,000 members and over 1 million podcast downloads. We explore Kate's journey into freelancing and how she has created resources for others to succeed on their own journey. We dive into the topics of: How she got into Freelancing How she is making the resources she wished she had when she started her journey How being authentic to

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50:21

Episode 34: SEO with Jason Barnard

Marketing Dribble Podcast ·

2023/04/17

This week Rob and Jonny talk to Jason Barnard 'The Brand SERP Guy' and CEO of Kalicude. This episode includes: How to appear on the Search Engine Results Page (SERP's) Cleaning up your digital footprint How Ai and TikTok will impact traditional search engines Of course the 'Golden Nuggett' SEO tip And so much more, you are going to have to listen to this episode more than once as Jason just keeps on giving so much amazing information and advise.

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16:12

Episode 33: AI Written episode by ChatGPT

Marketing Dribble Podcast ·

2023/03/29

Welcome to the latest episode of Rob and Jonny's podcast! In this episode, we delve into the exciting and ever-changing world of marketing, and explore the latest trends and strategies that businesses are using to stay ahead of the game. But, we're not alone in this endeavor. Instead, we have enlisted the help of ChatGPT, a cutting-edge language model trained by OpenAI, to assist us in writing this entire episode. With ChatGPT's advanced capabilities and vast knowledge base, we can be sure that we

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42:53

Episode 32 : SEO with Mark Preston

Marketing Dribble Podcast ·

2023/02/15

This week Rob and Jonny are joined by a real guru from the world of SEO, Mark Preston. We discuss with Mark all things SEO, from what has changed in SEO over the years to what the future holds. The episode also includes tips for beginners and of course Rob’s favourite ‘golden nugget’ tip. The big takeaway is that SEO is not a checklist and you need to go back to basics, so take a listen to find out how a real expert approaches SEO.

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18:39

Episode 37: 10 Minute Tips - How to Supercharge your CV

Marketing Dribble Podcast ·

2023/02/01

This week Rob and Jonny discuss ways you can supercharge your CV. With years of marketing experience between them and both Heads of departments they have seen a lot of CV's in their time and discuss some key observations and tips to help your CV stand out and secure that all important interview: Including: Read the job spec and tailor it and/or your cover letter Use a readable font and make sure you check the formatting. How does it look on mobile. Get someone else to read it. Should you have a

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15:09

Episode 31: 10 Minute Tips - LinkedIn Ads Beginners...

Marketing Dribble Podcast ·

2023/01/18

In this episode Rob quizzes Jonny all about LinkedIn Advertisement. What is is, who is it for, what the backend and targeting look like and why it's important for businesses to leverage this ads platform. If you're a beginner looking for a very brief overview of what LinkedIn Ads is about then this episode is for you.

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11:49

Episode 30: 10 minute Tips - Should You Swear in...

Marketing Dribble Podcast ·

2023/01/04

Should you swear in marketing? Do you need to consider brand vs personal branding? For our first episode of 2023 we cover a controversial topic which Rob and Jonny half commit their opinions to, admit they themselves are probably not authentic and then talk around in circles before finally coming to a weak conclusion. Bet you can’t wait to listen.

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13:33

Episode 29: 10 minute Tips - Simple SEO Tips

Marketing Dribble Podcast ·

2022/12/13

Continuing our new 10-minute tips series, Rob and Jonny turn their attention to providing 10 minutes of simple SEO tips. This week episode discusses: Starting a blog Competitor research and benchmarking Review keywords monthly (and how we do this) Website speed

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59:59

Episode 28: Disruptive Marketing with Lewis Ellis

Marketing Dribble Podcast ·

2022/11/29

This week Rob and Jonny are joined by Lewis Ellis the founder and owner of Hussel Marketing a digital marketing agency who shake things up and works outside of the norm. This episode explores the world of disruptive marketing, what it is and why Lewis has decided to think outside of the box and do things a little differently in the marketing world. I don’t want to give too much away but this is a real eye opener for all the conventional marketers out there and that includes Rob and Jonny. Take a

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11:42

Episode 27: 10 Minute Tips - Starting a Podcast

Marketing Dribble Podcast ·

2022/11/09

Introducing our exciting new series called 10-minute tips. In this new mini series Rob and Jonny have only 10 minutes to talk about a chosen subject, that means cutting down on the waffle which is easier said than done for these two! This week the 10-minute tips are all about starting a podcast including: Which software to use Get a co-host Keep it relevant Have a plan

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23:53

Episode 26: Marketing Quiz

Marketing Dribble Podcast ·

2022/10/26

In this week's episode Jonny tests Rob's knowledge of marketing under the four categories: SEO General Acronym Attack True or False You can also test your own knowledge as we give a pause before answering the questions, see how many you got right and if you beat Rob! **This show was recorded in mid-September as some of the questions are relevant to events in this month**

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45:32

Episode 25: TikTok with Ethan Golding

Marketing Dribble Podcast ·

2022/08/24

This week Rob and Jonny are guided through the mysterious world of TikTok by Ethan Golding who is co-founder of Team Hustle a TikTok marketing agency. If like Rob and Jonny you thought TikTok was just a social platform for dancing and not a serious marketing tool then think again, Ethan goes into so much detail about how you can leverage the platform, what content to post and some great tips for getting started and of course the ‘Golden Nugget’ for the more experienced user. So, if you have ever

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