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PODCAST

The Real Bottom Line

Wendy Brookhouse

Welcome to The Real Bottom Line – the podcast for business owners who want to exit on their terms. I"m Wendy Brookhouse, creator of The Exit Lab and the Business Value Amplifier. In each episode, I talk with founders and experts about what really drives value in a business – and how to build a company that"s ready to sell, whether that"s in 2 years or 10. We unpack what makes a business more attractive to buyers. We tackle financials, recurring revenue, customer satisfaction, and systems that take

business entrepreneurship

All Episodes

34:31

Episode 115: Overcoming Burnout and Prioritizing...

The Real Bottom Line ·

2023/08/01

So many entrepreneurs struggle with mental health – quietly, afraid to acknowledge and certainly not to discuss it. Rebecca Bitten was a successful marketing consultant before she burned out. Not looking after herself led to a months-long hospital stay -where she met other entrepreneurs who had all the outward trappings of success, but had burned out. And that is when Rebecca realized her true calling – to become a mental health coach for entrepreneurs. This episode delves into The cost

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30:10

Episode 114: Scaling Success: Unlocking Growth...

The Real Bottom Line ·

2023/07/25

In this second episode about entrepreneurship, Lisa Hrabluk takes the interviewer's seat and we delve into some of the tactics that business owners can use to increase the value of their business and move up from micro and small to medium-sized business. To be ready in case you get an offer, to be able to scale and grow your business – without it running you into overwhelm. The tactics we discuss are for all businesses – not just those prepped for sale! Join us for the Bottleneck to

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29:49

Episode 113: The Eco-System of Entrepreneurship with...

The Real Bottom Line ·

2023/07/18

Lisa Hrabluk is back in the two-part episode. In the first episode, we are going on a bit of deep dive into the eco-system of entrepreneurship. Why is it important overall and why your role as a business owner is critical to the overall success? We also talk about the role of government and the future of Entrepreneurship in the Atlantic region. How Entrepreneurship plays a crucial role in Immigration. How we need to think big and Why we need to move from a predominantly micro and small

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40:35

Episode 112 - Breaking Boundaries: Unleashing...

The Real Bottom Line ·

2023/07/11

My guest on this episode of The Real Bottom Line is Giles Crouch. He is a digital anthropologist and a practical fore sighter – and our conversation covers some pretty interesting ground. Including What is innovation and why small businesses need to do more of it?What are the top innovation myths?The difference between internal and external innovation?Are surveys and focus groups still relevant?Why talking to your clients is more important than ever?What your current analytical stack may

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14:05

Episode 111: Navigating the Succession Tsunami:...

The Real Bottom Line ·

2023/07/04

In this episode of "The Real Bottom Line" podcast, the host discusses the importance of planning for the end game of a business. While the podcast typically focuses on interviews with entrepreneurs at different stages of their business journey, this episode delves into the topic of succession planning and exit strategies. The host shares insights from a survey conducted by the Canadian Federation of Independent Businesses, which reveals that a significant number of Canadian business owners

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48:51

Episode 110: Power Sharing for Profitability in Your...

The Real Bottom Line ·

2023/06/28

Welcome to "Power Sharing for Profitability in Your Couple Partnership," the latest episode of the Real Bottom Line podcast. In this unique roundtable slash webinar, we delve into the experiences of Anthea Mumby and Douglas Pinnell, a dynamic couple who have successfully navigated the world of entrepreneurial coupleship for over 25 years. Douglas and Anthea share their invaluable tips and tricks on how they've managed to work together harmoniously as spouses and business partners. Join us

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38:46

Episode 109: The Power Of A Challenge with Matt Benvie

The Real Bottom Line ·

2023/06/27

Matt Benvie is the owner of Evolve Fitness – a gym that focuses on group and semi-private training. The gym has grown to 4 locations and Matt is focused on total health – including good nutrition, sleep and weight training. We talked about Work/life balance is a mythOwning a business is going to be hardFinding and staying in your zone of geniusHow personal growth may result in a change of friendsHow music and travel is his self careHow the 6 week challenge helped grow his business Join us

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37:44

Episode 108: Navigating the Top Stressor in Canada -...

The Real Bottom Line ·

2023/06/20

The 6th Annual Financial Stress Index from FP Canada has just been released and surprise, surprise Canadians are more stressed about money - it is their number one stressor yet again. In this special edition of The Real Bottom Line I am joined by financial literacy champion Tracey Bissett and Financial Therapist Aseel El-Baba. We are going beyond the numbers and discuss real actionable strategies to reduce your stress around money. Join us for the Bottleneck to Breakthrough 5-Day

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8:32

Episode 107: Transitioning from Rainmaker to...

The Real Bottom Line ·

2023/06/13

In this thought-provoking episode of "The Real Bottom Line", we delve deep into the critical role of a CEO and how transitioning into this role can help you amass wealth. Our discussion begins by defining wealth not just in terms of money but also time, freedom, and resources. We illuminate how your growing business becomes your primary asset and how its increasing value directly impacts your wealth. Drawing references from Michael Gerber's book "The E-Myth", we explore the different hats

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36:44

Episode 106: Fueling Your Mindset with Terry Tucker

The Real Bottom Line ·

2023/06/06

Terry Tucker is an inspiring human being. His beautiful soul shined through in this interview and it was like an aura that makes you want to be his friend. Founder of Motivational Excellence, speaker and author, Terry is currently in his 11th year of battling cancer and he has had his foot and leg amputated in the last couple of years and currently has tumors in his lungs. Terry uses this as his fuel to spread his 4 truths to the world. There is much to be learned from Terry and his

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33:17

Episode 105: The Riches are in the Niches with Mark Chyz

The Real Bottom Line ·

2023/05/30

The Riches are in the Niches – as business owners we have probably heard this saying a number of times. My guest Mark Chyz, President of CM2 Media. He niches in a couple of ways, but one of the most interesting is by psychographic markers. He also keeps a list ranking his clients – a fascinating exercise. Some of the other roads we go down are: SEO vs SEMWhy you should start with StrategyCost of Client AcquisitionSetting your marketing budget and how oftenHow to interview for a marketing

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50:38

Episode 104: Challenging your Fears with Corey Poirier

The Real Bottom Line ·

2023/05/23

Have you ever been fearful of public speaking? Of taking the stage in front of an audience? My guest, Corey Poirer is now known as That Speaker Guy – but he had a huge fear of both of those things. We talk about how his fear of having regrets, of looking back and wishing he had done something was great than those fears. And that set the stage for some pretty interesting and philosophical topics like: Who do you have to become to achieve your milestonesWhat if the journey is the

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38:05

Episode 103: From Comfort Zones to Uncharted...

The Real Bottom Line ·

2023/05/16

Building a business over 35 years and then recognizing a niche and then going for it – that is Larry Keating story. In this episode, we talk about How to stay excited about businessRecognizing opportunitiesThe importance of getting out of your comfort zoneHiring to keep people at least 2 yearsThe importance of recognizing teachable versus non-teachablePersonal blocks vs. World blocksWe also got into the subject of confidence and over presenting. I really enjoyed this conversation. Join

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32:06

Episode 102: Cultivating Creativity: Balancing...

The Real Bottom Line ·

2023/05/09

The importance of being true to yourself and energy is what Lisa Drader Murphy is all about. Lisa is the founder of LDM Group of Companies – which encompasses her namesake fashion line, Studio, Willow Vale Estate, and coming soon a fabric enterprise. Lisa is a force of nature, extremely focused, and a true businesswoman. She has always carved her own path and is unique in the fashion world – she designs, manufactures, and retails all her own products. The pandemic resulted in a hard stop

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52:45

Episode 101: My Favorite Story: A Personal Episode...

The Real Bottom Line ·

2023/05/02

It was time to turn the tables! In this episode, Andre Brisson is the host and I am the guest! After 100 episodes where I ask all the questions of my guests, we flipped the script so that you could learn more about me. Andre was able to get some pretty interesting stories and philosophies out of me. My favorite story is one that I haven’t spoken of in years – and it is about my mother. I lost my mother to cancer just over 17 years ago. She was and is a driving force in my life. When I

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71:44

Episode 100 - The Best Of The Past 100 Shows with 12...

The Real Bottom Line ·

2023/04/25

2 years and 13 days later, we are at Episode 100 of The Real Bottom Line. Along with co-host Donna Alteen, we are featuring clips from 12 previous guests: Ross SimmonsAnthea MumbyKatelyn BourgoinDiana LidstoneShelagh CumminsLaural CarrCynthia MasonJohn SwainMichael DevenneyMonique BryanTeresa EaslerPaul Fitzgerald The lessons from the past 100 episodes are almost too many to list - and were certainly super hard to narrow down! The big takeaway I had after reviewing a few hundred pages of

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33:33

Episode 99: "I am too small…it won’t happen to me":...

The Real Bottom Line ·

2023/04/18

I am too small….it won’t happen to me. Thoughts that a lot of small business owners have when they think about Cyber Security. You aren’t. Cyber theft is big business and we cover a lot of ground in this interview. We talk aboutThe dark web.The importance of cyber insurance and the way it works.The importance of ongoing training and awareness for all your staffWhat is your cyber security stack Darryl Cresswell is the founder of MYDWARE a firm that specializes in helping small businesses

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35:53

Episode 98: Building a Positive Workplace Culture:...

The Real Bottom Line ·

2023/04/11

In this week's episode of The Real Bottom Line, Jesse Adams, Founder of Ember Experience, shares insights on building a positive workplace culture and how leaders can model behavior that encourages psychological safety. Here's a breakdown of the key takeaways: Acknowledgement vs Agreement: Leaders can create a culture that values open and honest communication by acknowledging without necessarily agreeing. By doing so, they can foster a safe environment where employees feel comfortable

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42:04

Episode 97: Wickedly Wise: Harnessing the Power of...

The Real Bottom Line ·

2023/04/04

Lisa Hrabuk is a former award-winning writer and journalist turned business strategist and problem solver. Through her company, Wicked Ideas, Lisa helps shift power dynamics, untangle problems, and access the money and influence needed to create sustainable change that sticks. We get philosophical, yet also practical, as we discuss wicked problems, what they are, and how they can be solved. If you want to find out what FAST and SLOW mean when it comes to these wicked problems and ideas,

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43:06

Episode 96: How to grow from 3 to 50 employees with...

The Real Bottom Line ·

2023/03/28

Alison Taylor is the Co-founder, CEO, and Portfolio Manager of Invico Capital – a leader in the alternative investment space. She is the winner of several prestigious awards, including Female Executive of the Year in 2019, and made the 2021 Top 100 list of Canada’s Most Powerful Women. We dig deep down into how Alison and her Co-founder started Invico, the products they have, and how they work. We also talk about how she grew the company from 3 employees to 50, and the importance of

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