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PODCAST

Real Pet Industry News

Clayton Payne and Sam Muelas

Real Pet Industry News brings you raw, unfiltered commentary on the latest trends, controversies, and innovations shaping the pet industry. Hosted by Clayton Payne (Pet Business Disruptors) and Sam Muelas (Dog and Cat Nutrition on YouTube), this podcast cuts through the noise to deliver real talk on everything from pet food scandals to game-changing business moves. Whether you"re a pet industry pro, entrepreneur, or just a passionate pet owner, Clayton and Sam break it all down with expert insight,

kids & family pets & animals

All Episodes

33:57

Pets at Home and Private Equity

Real Pet Industry News ·

2025/03/31

In this episode, Clayton Payne and Sam discuss the current struggles of Pets at Home, focusing on their declining retail performance and the impact of competition from other pet supply stores. They explore the changing landscape of the pet retail industry, the importance of veterinary services, and the potential for Pets at Home to go private. The conversation also delves into branding strategies and growth opportunities for the company, emphasizing the need for innovation and adaptation in a

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27:11

Corporate Vets and Halal pet food

Real Pet Industry News ·

2025/03/25

In this episode of Real Pet Industry News, Clayton and Sam discuss the rapid corporatization of veterinary practices, the challenges faced by independent vets, and the implications for pet care and nutrition. They explore the viability of ancillary pet services like grooming and hydrotherapy, and delve into the emerging niche market of halal cat food, evaluating its potential and challenges in the pet food industry.takeawaysThe rapid expansion of corporate veterinary practices is concerning for

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27:13

B Corps, Napo pet insurance and Bella and Duke

Real Pet Industry News ·

2025/03/17

SummaryIn this episode, Clayton and Sam discuss the recent decision by Scrambles to not renew their B Corp certification, citing concerns over the certification's integrity and its shift towards marketing rather than genuine ethical business practices. They delve into the broader implications of sustainability in the pet food industry, questioning whether consumers truly care about certifications like B Corp. The conversation shifts to Scrambles' strategy of entering supermarkets, the challenges

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33:54

Nutriment, Biome9 and Wilsons cold pressed

Real Pet Industry News ·

2025/03/11

SummaryIn this episode, Clayton and Sam discuss the implications of NutriMint's rapid acquisitions in the pet food industry, questioning whether it is becoming a monopoly. They explore the distribution strategies of NutriMint and the potential impact on competition and consumer choice. The conversation then shifts to Pooch and Mutt's acquisition of Biome 9, analyzing the complexities of the subscription model in pet health. Finally, they evaluate Wilson's Pet Food's diverse product range and the

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27:53

Omni pet food, Vets vs CMA and Jolleye's price 'drops'

Real Pet Industry News ·

2025/03/04

SummaryIn this episode, Clayton and Sam delve into the current trends and challenges in the pet industry, focusing on the controversial vegan dog food brand Omni, the competitive landscape of pet retailers like Jolly's, and the complexities of the veterinary market. They discuss the implications of marketing strategies, consumer preferences, and the need for regulatory oversight in pet food and veterinary practices.TakeawaysOmni's reliance on questionable research raises concerns about their

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