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PODCAST

Strategy Hour | Online Marketing for Business Growth

Abagail Pumphrey - Business Strategist

Listen to our show as host Abagail Pumphrey, CEO of Boss Project, shares proven business strategies, expert interviews, and no-fluff advice for growing an online business—your way. With millions of downloads and recognition from INC & Forbes as one of the best podcasts for entrepreneurs, this podcast is a must-listen for small business owners, service providers, course creators, and digital product sellers ready to take their business to the next level. Discover how to: ✔ Launch digital products

business marketing

All Episodes

58:08

960: What No One Told My Husband About Marrying an...

Strategy Hour | Online Marketing for Business Growth ·

2025/06/12

Today’s episode is a little bit different. It’s a vulnerable, intimate conversation that I just happen to be letting you in on. I’m having my husband Jared on the show today, to talk about something I see more people than you might imagine, navigating. We’re talking about what it really looks like to be married to a strong, ambitious woman, but more than that, I hope we can have an honest conversation about confronting cultural norms, redefining roles, and getting honest about the stuff we wish

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40:34

959: Build for Your Bandwidth

Strategy Hour | Online Marketing for Business Growth ·

2025/06/10

Your business needs to be designed with your bandwidth in mind so that you’re capable of doing it in every season! You have other priorities outside of business, and I want to help you design a business with your capacity in mind. I want you to ignore society and other business gurus when they tell you how much bandwidth you need to have for your business, and instead, I want you to design it around you! I think there’s a misconception that designing a business around bandwidth limits your capacity

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42:22

958: Crop Top Confidence: How to Get Out of a...

Strategy Hour | Online Marketing for Business Growth ·

2025/06/05

If you’re feeling stuck, stalled, or just tired of feeling like you’re going through the motions, this episode is for you. I’ve been in a funk for weeks, feeling lost, confused, and frustrated, and everyone was giving me really lame advice. I went on my own discovery journey to figure out what I needed to do to get out of my own funk. It was so much simpler than I realized and if I had this structure from the start, I would have gotten there a lot sooner and felt a lot less frustrated! I’m here for

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42:49

957: Instagram Strategy That Actually Feels Good with...

Strategy Hour | Online Marketing for Business Growth ·

2025/06/03

When it comes to Instagram, it is so easy to get stuck in the cycle of chasing trends. Today’s guest, Michelle Gifford, is here to remind us that sustainable Instagram growth doesn’t come from constant performance! It comes from purpose. Michelle is an incredible Instagram strategist behind multiple six and seven-figure brands. She’s helped business owners grow their reach, amplify their voice, and drive real results without losing themselves in the algorithm. In this episode, we’re talking about

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57:53

956: The Loneliness Epidemic with Community Builder...

Strategy Hour | Online Marketing for Business Growth ·

2025/05/29

Statistics show that 97% of small business owners would say that they have felt really alone and unsupported in their journey. Though we have the opportunity to be more connected than ever, we are also lonelier than ever. If you’ve built a business, you’ve probably felt that paradox deeply. Today’s guest, Liz Forkin Bohannon, knows that connection isn’t just a feel-good value – it’s a radical, transformative growth strategy. Liz is passionate about women and girls living in extreme poverty. She

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45:40

955: How to Build a Creator-First Business (That...

Strategy Hour | Online Marketing for Business Growth ·

2025/05/27

Being a creator-first business sounds great in theory, but it can be slow to grow! Today, I’m talking with Jay Clouse, who has been there, built that, and now runs one of the most respected businesses in the creator economy. But, it didn’t happen overnight! In this episode, we talk about creating content, building an audience instead of attracting a crowd, and how to create sustainability in an evolving industry. ⁠Join The Co-op – The Membership for Online Businesses⁠ Connect with Abagail⁠

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32:12

954: How I’m Rewriting the Rules for a “Successful”...

Strategy Hour | Online Marketing for Business Growth ·

2025/05/22

What would your summer look like if peace, ease, and cash flow could just exist together? This summer, I’m breaking up with the idea that success requires intensity and redefining what’s truly productive! I used to believe that the more I worked, the more successful I would be. But I know that I want to work less. Those things are in direct competition with each other! What if you didn’t need to work harder for the next level? What if less effort actually created more results, space, creativity,

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35:42

953: What Happens When You Don’t Want to Perform...

Strategy Hour | Online Marketing for Business Growth ·

2025/05/20

There’s so much pressure online to stay relevant, to constantly provide value, to always be on. But what happens when you don’t want to perform anymore, when peace starts to feel more urgent than praise? I’m learning how to show up as myself, without the mask, without the metrics, without pretending to be someone I’m not. I’m not hiding, I’m in transition! And I know I’m not the only one feeling this way.Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram

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51:33

952: Stop Overworking and Underliving: How to...

Strategy Hour | Online Marketing for Business Growth ·

2025/05/15

Ever felt like you're chasing milestones that look great on paper but leave you feeling empty? This episode gives you permission to pause, reset, and redefine what success means to you. Bri Seeley is no stranger to ambition, but she's flipped the script on what it looks like to succeed. As a TEDx speaker, success coach, and award-winning businesswoman, she helps entrepreneurs achieve big, bold goals without burnout. Her signature “Defy” process invites you to ditch the hustle, tune into your truth,

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32:34

951: Friendships in Your 30s and 40s: Loving, Losing,...

Strategy Hour | Online Marketing for Business Growth ·

2025/05/13

I don’t know a single person in their 30s and 40s who doesn’t want deeper and more meaningful friendships. The last place I expected to get friendship advice was from Mel Robbins’ new book, The Let Them Theory. Today, I want to share the unexpected ways this book shifted how I think about making, retaining, and even releasing friendships, especially in the complicated season of adulthood that is your 30s and 40s. Join The Co-op - The Membership for Online Businesses⁠ Connect with Abagail

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25:00

950: Your Audience Is Craving Dopamine, Not Information

Strategy Hour | Online Marketing for Business Growth ·

2025/05/08

Your audience isn’t addicted to your content. They’re addicted to dopamine. And if your marketing isn't delivering those micro hits of satisfaction, they're scrolling right past it. In this episode, I'm unpacking how I'm rethinking everything in content, from what I post to how I write. Not to teach better, but to create content that feels better to consume, because that's what people are responding to right now.Join The Co-op - The Membership for Online Businesses Connect with Abagail

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45:24

949: How to Live Freely in a Goal-Obsessed World with...

Strategy Hour | Online Marketing for Business Growth ·

2025/05/06

If you’ve ever felt overwhelmed by traditional goal-setting, stuck chasing someone else’s version of success, or paralyzed by the fear of getting it wrong, this conversation will feel like a breath of fresh air. Joining me is Anne-Laure Le Cunff, an award-winning neuroscientist, entrepreneur, and the founder of Ness Labs, where her insights on lifelong learning, curiosity, and adaptability reach more than 100 000 curious minds every week.Join The Co-op - The Membership for Online

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51:26

948: The RealReal Truth About Power, Wealth & $1B...

Strategy Hour | Online Marketing for Business Growth ·

2025/05/01

If you don’t believe in yourself, who else will? This episode is for everyone! Whether you’re a solopreneur, a startup founder, or growing a team of your own, this conversation is full of real-world advice from someone who’s lived it and started all over again. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Today, we are joined by Julie Wainwright, founder and former CEO of The RealReal; a company that she scaled to over a

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30:10

947: Creator Story Toolkit: Part 2 - The Stories...

Strategy Hour | Online Marketing for Business Growth ·

2025/04/29

We’re talking about the kinds of stories that help you connect with your audience, build trust, and grow your business! In today’s episode, we’re focusing on stories that help you sell your offers and expand your impact. They’re the ones that move people to action, help you overcome objections, and grow your community by making your message land. These stories don’t just connect with your audience; they convert!Join The Co-op - The Membership for Online Businesses Connect with Abagail

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47:57

946: Creator Story Toolkit: Part 1 – The Stories That...

Strategy Hour | Online Marketing for Business Growth ·

2025/04/24

I believe storytelling is one of the most powerful tools you have as a marketer. In a recent podcast, I talked about pulling out the kinds of stories that you can use again and again. I want to teach you to write narratives that you can come back to and use in a bunch of different situations.Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! These are the stories that are going to help build your brand and make you memorable. We’re talking

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40:33

945: What AI Can’t Replace (And What You Should...

Strategy Hour | Online Marketing for Business Growth ·

2025/04/22

AI is everywhere. It’s an undeniably powerful tool, it’s evolving fast, and it’s not going away. But even with all that momentum, there are still some things it can’t do and some things you should absolutely let it handle for you.It also provokes a lot of different reactions. For some, fear is the first response. Others feel overwhelmed or confused. Maybe you’re just tired of the noise! All anyone has talked about for the last two years has been AI, and honestly? I get it. Every one of those

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41:15

944: The Business Advice I’m Actively Ignoring Right Now

Strategy Hour | Online Marketing for Business Growth ·

2025/04/17

There’s no shortage of business advice out there, but let’s be real, some of it just doesn’t work for me. And I’m guessing it’s not all going to work for you either!Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! I’ve learned the hard way that not all advice is created equal. In today’s episode, I’m sharing where I’m intentionally being a rebel; where I’m choosing what actually aligns with my values and giving myself permission to evolve. I

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47:59

943: How to Build ADHD-Friendly Systems that Support...

Strategy Hour | Online Marketing for Business Growth ·

2025/04/15

If traditional business advice has ever felt like it was made for someone else’s brain, you’re not imagining it! This episode is all about building systems that truly support how you think, especially if you’re an entrepreneur with ADHD or leading a neurodiverse team.Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Our guest, Latrice Prater, is a neurodivergent CEO and founder of The Digital Solutions Team. In just a few short years, she’s

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50:29

942: Growing a Viral National Brand with a $0...

Strategy Hour | Online Marketing for Business Growth ·

2025/04/10

Most brands assume going viral takes a big ad budget. But what if you could build national recognition, a cult-like following, and a thriving e-commerce business without spending a single dollar on paid ads? Lindzi Shanks is the co-founder of XO Marshmallow and the world’s first gourmet marshmallow cafe. It’s a wildly fun online brand with flavors as nostalgic as they are delicious. She is an entrepreneur, strategist, and content genius who knows how to make people fall in love with a product, and

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33:03

941: Creating Without Guilt: The Middle Ground...

Strategy Hour | Online Marketing for Business Growth ·

2025/04/08

We've been conditioned to believe that work falls into one of two extremes: either you're grinding non-stop, pushing yourself to exhaustion, or you've mastered the elusive work-life balance. But what if that’s a false choice? As a creator, I’ve realized that some of my work doesn’t feel like work at all. It can be play, it can be art, and it can feel deeply satisfying. Yet, there’s pressure to justify how we spend our time, as if every choice determines our worth.Join The Co-op - The Membership for

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174 results

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