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PODCAST

The Changemakers

We interview leading B2B marketers and creatives from the tech world to find out the role that creativity plays in helping them market their business. Changemakers are people and brands making waves, embracing new ways of thinking, and working. Applying creativity to bring about change. Hopefully, they inspire you on your journey to more effective marketing. Hosted by Shaped By, a creative agency for the B2B tech world. Follow us on social for more creative insights, inspiration and

All Episodes

35:47
Building creativity into product marketing: Shobhana...
The Changemakers ·
2023/03/02
en
44:36
The art of design: Nando Costa, Microsoft
The Changemakers ·
2023/02/13
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11:12
Soundbite: Alan Cohen on cutting through with...
The Changemakers ·
2023/02/09
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41:14
Building from scratch: Heidi Joy Tretheway, Garden
The Changemakers ·
2023/02/02
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47:39
The journey to CMO: Dillon Nugent, Khoros
The Changemakers ·
2023/01/19
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47:32
Cybersecurity special: Mike O’Malley, Noname Security
The Changemakers ·
2023/01/06
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33:23
Cybersecurity special: Donna Estrin, Estrin...
The Changemakers ·
2022/12/07
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48:44
Mastering enterprise tech go-to-market: Alan Cohen, DCVC
The Changemakers ·
2022/12/01
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39:40
How to build a thriving creative team: Jessica...
The Changemakers ·
2022/11/18
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38:54
Growing a B2B brand through storytelling and fun:...
The Changemakers ·
2022/10/27
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35:36
Nailing the fundamentals of effective demand...
The Changemakers ·
2022/10/21
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48:56
Leading marketing through tough times: Robin Daniels,...
The Changemakers ·
2022/10/06
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42:08
Creative leadership in a crisis: Michael Jeter, Zapier
The Changemakers ·
2022/09/16
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32:59
Creative innovation at a global giant: Jessica...
The Changemakers ·
2022/09/01
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41:18
Women in creative leadership part 3: Ling Koay, Oneflow
The Changemakers ·
2022/08/18
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33:22
Women in creative leadership part 2: Jess Ellis, Slack
The Changemakers ·
2022/08/03
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37:45
Women in creative leadership part 1: Larissa...
The Changemakers ·
2022/07/18
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42:35
The importance of empathy in B2B tech marketing:...
The Changemakers ·
2022/07/04
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48:29
Getting the most out of your agency: Wei Kee, Shaped By
The Changemakers ·
2022/06/16
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30:55
Leading a global creative team: Dmitry Shamis, HubSpot
The Changemakers ·
2022/05/25
en
71 results

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