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PODCAST

Conversations with Women in Sales

Lori Richardson

Conversations with Women in Sales is a top podcast hosted by Lori Richardson. Every episode features a woman in sales who is doing incredible work, or an interview with a male ally, or conversation on a related topic. For the past 100+ episodes, guests share practical advice for advancing one"s sales career. The podcast is dedicated to the memory of Barbara Giamanco, who founded CWWIS in 2018. Each episode features topics like: leadership, career management, dealing with imposter syndrome,

business careers

All Episodes

19:38

172: Another Teacher Goes into B2B Sales, Meredith...

Conversations with Women in Sales ·

2024/04/25

When Meredith graduated from college, she taught English as a second language in Spain. She had graduated in 2011 and from Spain saw and heard that her friends back in the San Francisco Bay / Silicon Valley area were all getting tech jobs. Friends encourged her to hurry back and get on with a big tech company. Using her background as an NCAA varsity field hockey athlete, she walked into a sales role at Yelp - a super fast growing company at the time. We talked about office dynamics at some of the

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17:29

171: A Role Model for Anyone Working Bigger Deals,...

Conversations with Women in Sales ·

2024/03/29

If you have ever wanted bigger deals to build or to work on, you need to know our guest this episode, Dr. Barbara Weaver Smith. Having known Barbara for the last 10 or so years, I don't know why she hasn't been on the show sooner - and today she is talking about a new service she's launched utilizing generative AI, "Barbara AI" and the launch of her online Whale Hunters Institute. Barbara runs The Whale Hunters and is entirely focused on helping people win bigger deals through a process she's

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25:13

170: Learn How to Really Sell and Become Too Good To...

Conversations with Women in Sales ·

2024/03/20

It started for both Cherilynn and me by selling Girl Scout cookies. Like me, she LOVED selling cookies, and it seems to be one of the commonalities in our sales careers. Cherilynn Castleman wants to empower 1 million women for C-suite success by 2030! She is a force to be reckoned with - listen to our conversation and how we both want everyone to know how selling is really helping others. Learn sales skills and become "too good to be ignored" - as Cherilynn says. Follow her on LinkedIn:

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30:00

169: From Criminology Studies to Sales, Hannah...

Conversations with Women in Sales ·

2024/02/29

Hannah and I had a rousing conversation about all things sales. Hannah is founder of Revenue Funnel and is based in London. She and I talked about many topics - including: A Conversation with Hannah Ajikawo - Journey from Sales to CEO and Founder of Revenue Funnel In this episode, Hannah Ajikawo, CEO and Founder of Revenue Funnel, discusses her journey through experiences in Sales to forming her company. Raised in inner-city areas heavily influenced by crime, Hannah obtained a degree in

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08:22

168: Staying Focused in Challenging Times - Quick...

Conversations with Women in Sales ·

2024/02/16

In a candid conversation, communication expert and sideline reporter for the Seattle Seahawks and the Seattle Mariners, Jen Mueller shares her perspective on maintaining focus and supportive beliefs amidst challenging times, such as a difficult economic climate or personal setbacks. She discusses the significance of honesty in assessing failures and emphasizes the importance of competing against oneself to improve. Jen also highlights the value of small, incremental successes in boosting confidence

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22:22

167: Buyer First by Carole Mahoney of Unbound Growth...

Conversations with Women in Sales ·

2024/02/05

Carole Mahoney has written an excellent book for sales professionals and entrepreneurs on collaborative selling and in changing the sales industry. She mixes in stories, anecdotes and statistics to help one learn and improve around critical sales skills and mindset for success. 00:00 Introduction and Guest Background 00:59 Carol's Journey and Book Contribution 02:48 The Impact of 'Buyer First' on Salespeople 04:57 The Concept of Collaborative Selling 09:20 The Importance of Mindset in Sales 10:56

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35:07

166: Interview of Lori Richardson and She Sells book,...

Conversations with Women in Sales ·

2024/01/24

I hadn't planned an episode about "She Sells" but jumped at the chance when a wonderful interviewer, Caroline Jones, offered to ask me about it. This session is dedicated to those who helped me with their stories and stats which are included in the book. It is exciting, too, that it just won "FIRST PLACE" in Top Sales Magazine's Sales Book of the Year. Wow. 00:00 Introduction and Guest Welcome 00:26 Discussing the Impact of 'She Sells' 03:06 The Importance of Male Allies in Sales 05:20 The Journey

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26:09

165: How the Universe Conspires in Sales and...

Conversations with Women in Sales ·

2024/01/04

Kristie's parents were both in real estate sales and Kristie grew up hearing her parents talk at the dinner table about commissions, sales, and more. After getting a degree in Journalism from University of Kansas, she ended up as a waitress and then worked for the legendary Kansas City department store called The Jones Co (later became Macy's) Kristie worked as a sales leader for companies like Network Solutions, Gainsight, and Netskope. Listen how the universe conspired for her to start her own

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08:45

Conversations with Women in Sales Year in Review,...

Conversations with Women in Sales ·

2023/12/13

We had a big year at Women Sales Pros and now are going through the review of all of our wonderful podcast guests in 2023. I would like to thank all of our guests for their focus and contribution to topics we discussed such as: Getting into sales in the first place as a woman or another "only" Growing in your sales career Becoming a sales leader - what is required? Dealing with a "male majority" environment and if you are a leader, how you can improve it. Various industries, like avation, SaaS,

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17:45

163: Greatness is Defined by Character, not Gender;...

Conversations with Women in Sales ·

2023/10/19

Riley Blaisdell is currently a Major Market Account Executive at Paycor. In his AE role, I'd say Riley has done more for helping shine a light on women in sales than many senior leaders I know. He has done this through his growing visibility on LinkedIn. Right now during "Women in Sales" month, he's talking up different women in sales each day. I noticed that Riley has this list of women he gladly shares anytime one of the "bro's" in sales will post a number of guys and here will come Riley's list

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21:39

162: From Research to Sales, Rana Salman, PhD,...

Conversations with Women in Sales ·

2023/09/22

Rana Salman, MBA PhD, is the author of the new book, Sales Essentials: The Tools You need at Every Stage to Close More Deals and Crush your Quota. She is CEO of Salman Consulting, started in research, and stumbled (as she says) into sales and consulting. Rana is also co-founder of WISE (Women in Sales Enablement) We had a great conversation about her childhood and how her dad's sales role made a huge impact on her. For more info: www.salmanconsulting.com Follow us on Twitter: @SalmanConsult email

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13:58

161: For the Love of Sales, Miram Ebrahim, Yelp

Conversations with Women in Sales ·

2023/07/31

Miram (Mimi) Ebrahim is Brand Sales Leader for the GTM Team at Yelp. She has been in sales and sales leadership for more than eight years and has a background in television production and has an MBA. We talked about how she got into sales in the first place, what she loves about sales, and has tips for reaching prospects in addition to lots of other great advice. "When I think of No, I think of KNOW" and she tells her reps, "Your goal is to build momentum" Miram talked about staying motivated and

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29:52

160: Lessons from a Senior Biz Dev and Sales Manager,...

Conversations with Women in Sales ·

2023/07/29

After hearing Rhasheeda Hughes on a panel webinar, I had to invite her to join our podcast so that others could learn about her journey and her strategies for being a successful woman in sales leadership. Rhasheeda has a proven record as a sales expert, trainer, and team leader with a reputation for enhancing organizational capabilities. She led a national team of 10 Account Managers with full responsibility for team hiring, development, and performance coaching. She is adept at consultative sales

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23:50

159: Perspective From a Sales and Leadership Coach,...

Conversations with Women in Sales ·

2023/07/19

It was a LinkedIn post that got my attention. Sales managers are acting poorly, according to Tara Ryan's coachees. As an Executive and Leadership Coach, she's heard more complaints from women in sales roles about managers with lack of empathy, perhaps fear-motivated. I couldn't let the conversation go - so we recorded. What is important to you in a sales manager? I wrote about making reps more coachable, with some very interesting data. Learn more about what a coach does in this conversation

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22:29

158: Amazing Careers in RevOps, Bayley Fesler and...

Conversations with Women in Sales ·

2023/06/30

When you think about careers for women in sales, we typically talk about revenue responsibility roles plus sales leadership. In the past 5-7 years we started to see sales enablement roles as well as RevOps. .Personally I get a little confused between enablement and ops, so I brought on a team of RevOps leaders at Xactly to help us understand what their roles are and how they both got into them. Meet Bayley Fesler, Director, Revenue Ops, and Annie Jones, Revenue Ops Business Partner. Together these

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17:38

157: Dreamed of Being a Supreme Court Justice, Ended...

Conversations with Women in Sales ·

2023/06/15

Jaquelin Jenkins is Executive Director of Client Services at Tangible Security, having worked previously at Citrix and other orgs. She graduated from University of Alabama with degrees in Political Science and Communications - so how'd she end up in sales roles? Listen to this episode and learn how she pivoted once she realized how much she loved working with people and the idea of sales in her head for some reason. As a 5th generation North Carolinian, Jaquelin has a passion for serving her

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22:24

156: Traits and Qualities of a Sales Leader, Radhika...

Conversations with Women in Sales ·

2023/06/07

Radhika Shukla is a long time sales leader in the tech sales space, working for big brands like Microsoft and IBM. in Radhika’s own words, she wants everyone to master the art of Sales: Serve passionately, Connect authentically and Thrive collectively. We have a wonderful conversation about all of the skills and traits that women bring to the table when we are able to be our authentic selves. Join us to learn more. Reach out to Radhika on Linkedin.

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32:54

155: On Getting Fair Compensation, Dan Goodman,...

Conversations with Women in Sales ·

2023/05/23

This is an important episode for anyone who has ever been paid less than their peers doing the same role, or who was fired while pregnant (yep, it still happens in 2023) or who got downsized and didn't negotiate severance - my guest, Dan Goodman will cover it all. Dan is Founder and CEO of TruCommish, an app that helps verify true commission - and Dan also has been shining a light on horrible compensation situations that companies have been doing quietly - to advocate on the part of the seller or

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29:24

154: Life in the US in a Sales Career, Niyanta...

Conversations with Women in Sales ·

2023/05/18

Niya Khatri is a long way from her home of Kathmandu, Nepal. She is a Millenial b2b seller who has lived in Pune, India, Colorado Springs, Toronto, and now the Bay Area, SF. She brings a wonderful and different perspective as a woman of color, as a woman "up and coming" in sales, and has openly helped her employers to improve revenues by looking through a different lens. We had a fun conversation.

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19:30

153: Keep Your Personal Brand Positive, Katherine...

Conversations with Women in Sales ·

2023/05/09

Katherine Andruha has been leading sales teams for 14 years at brands like Aruba Networks, Anaplan, Sugar CRM, Cloudflare, and now at Simpplr. Katherine's advice, "Focus on your job, and hit your numbers - you'll be OK" - She also advises to speak up about your career goals and be intentional. Katherine is now focused on strategy in her leadership roles. She encourages women to not just settle for a position - "life is too short to work for a crappy boss" - words to live by.

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213 results

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