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PODCAST

Emerging Brands Podcast

Welcome to Emerging Brands Podcast® with Kelly Bennett This is the podcast where you’ll discover the stories behind your new favorite CPG brands. Each episode dives into the brand and founder journey—how they launched, what sets them apart, and the strategy behind going to market. We talk plans for growth, practical advice for emerging founders, and where to shop the products making waves in food, beverage, wellness, and beyond. You’ll also hear from industry experts—brand builders, investors, and

business entrepreneurship

All Episodes

27:01

Ting A Ling

Emerging Brands Podcast ·

2025/07/09

In this episode, I’m joined by Shanice Black, co-founder of Ting A Ling—a Caribbean-inspired food brand bringing bold, authentic Jamaican flavors to kitchens everywhere. Shanice is on a mission to make Caribbean cuisine more accessible while honoring tradition and delivering clean, better-for-you ingredients. Ting A Ling’s vibrant line of sauces and marinades captures the spirit of the islands, allowing home cooks to infuse everyday meals with the flavors of Jamaica—without sacrificing quality or

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26:20

Yes! Apples

Emerging Brands Podcast ·

2025/07/01

In this episode, I’m joined by Tenley Fitzgerald, Vice President of Marketing at Yes! Apples—a bold, modern apple brand with deep roots in New York agriculture. With over 100 years in the apple business, Yes! Apples is a network of 50+ family farms growing more than 10 high-quality varieties—and stands out as the only female-run apple organization in the country. Tenley began working with the team as a freelancer in 2017 and ultimately led the charge to take the Yes! Apples brand from concept to

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30:30

Moxie Sozo

Emerging Brands Podcast ·

2025/07/01

In this episode, I’m joined by Derek Springston, CEO and Managing Partner of Moxie Sozo—the award-winning, Boulder-based branding and design agency celebrating its 25th anniversary this year. Derek’s journey is a true creative arc: he started as an unpaid intern and worked his way up to lead the agency that now serves some of the most disruptive brands across food, beverage, and beyond. Under his leadership, Moxie Sozo has created standout work for brands like Boston Beer Company, Campari America,

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27:24

Enthuse Foundation

Emerging Brands Podcast ·

2025/07/01

In this episode, I’m joined by Kristy Snyder, lifelong educator and co-founder of the Enthuse Foundation—an organization dedicated to supporting women entrepreneurs in the CPG space through education, community, and funding. Kristy’s passion for teaching and mentorship has been a constant throughout her career, and with Enthuse Foundation, she’s helping create access and opportunity for the next generation of female founders. From grant programs to pitch competitions, community events to founder

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40:56

Floura

Emerging Brands Podcast ·

2025/06/22

In this episode, I’m joined by Jeni Britton, celebrated entrepreneur, New York Times best-selling author, and founder of the iconic Jeni’s Splendid Ice Creams. Now, she’s channeling her creativity and industry insight into her latest venture: Floura & Co., a brand on a mission to change the way we think about food waste—and fiber. Floura reinvents fresh produce trimmings as delicious, nutrient-dense foods with the ambitious goal of diverting 100 million pounds of upcycled produce from the commercial

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37:41

Sage Matcha

Emerging Brands Podcast ·

2025/06/22

In this episode, I’m joined by Larry Yu, founder of Sage Matcha—a brand on a mission to bring the magic of ceremonial-grade matcha to your daily routine, no matter how busy life gets. Originally from New Jersey, Larry’s love for matcha started in high school. But it was during his time at NYU Tisch—navigating long hours, creative hustle, and constant movement—that the idea for a more convenient, high-quality matcha latte was born. Sage Matcha’s single-serve sticks combine ceremonial-grade matcha

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27:13

Keya's Snacks

Emerging Brands Podcast ·

2025/06/22

In this episode, I’m joined by Keya Wingfield, award-winning pastry chef, Food Network Baking Champion, and founder of Keya’s Snacks—a bold, flavor-packed snack brand redefining the chip aisle through cultural representation and culinary excellence. Originally from Mumbai, Keya moved to the U.S. without ever having used an oven—only to become a sought-after pastry chef and culinary instructor. During the pandemic, she began offering modern Indian American meals to-go. With each order, she included a

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26:21

Nemi Snacks

Emerging Brands Podcast ·

2025/06/15

In this episode, I’m joined by Regina Trillo, founder of Nemi Snacks—a boldly flavored snack brand rooted in Mexican heritage with clean ingredients. Originally from Mexico City and now based in Chicago, Regina launched Nemi Snacks after feeling unrepresented in the grocery aisle. She saw Mexican culture reduced to stereotypes and products packed with artificial ingredients—and knew there was a better way. Before building her brand, Regina spent her legal career advocating for human rights,

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28:08

Gloria Chou PR

Emerging Brands Podcast ·

2025/06/15

Meet Gloria Chou—award-winning PR strategist and host of the Small Business PR Podcast, known for helping resourceful founders land top-tier press without a publicist, agency, or insider connections. Her untraditional (but proven) pitch strategies have helped thousands of small businesses earn over a billion organic views and secure features in The New York Times, Oprah’s Favorite Things, Vogue, Forbes, and more—all without pay-to-play. This episode is like a quick PR masterclass. Gloria shares

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18:54

Hamkke Home

Emerging Brands Podcast ·

2025/06/15

In this episode, I’m joined by Jamie Han, founder of Hamkke—a modern tableware brand rooted in tradition, intentional design, and the joy of gathering. With over 17 years of experience in marketing, Jamie brings a thoughtful, community-first approach to brand building. Her goal with Hamkke? To turn everyday meals into meaningful rituals. Inside the Episode: How Jamie’s heritage and background in marketing shaped the vision behind Hamkke Jamie’s vision to bridge culture, craftsmanship, and modern

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26:35

High Mesa Chile Co

Emerging Brands Podcast ·

2025/06/11

In this episode, I’m joined by Brock Giles, founder of High Mesa Chile Co.—a modern Southwest kitchen crafting small-batch sauces, condiments, and cocktail mixers inspired by the bold flavor of flame-roasted chiles. Brock’s brand is rooted in a deep love for flame-roasted chiles and a passion for turning regional ingredients into shelf-worthy staples that elevate everyday meals. Inside the Episode How Brock turned his obsession with flame-roasted chiles into a growing line of Southwest-inspired

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21:34

Froot Thief

Emerging Brands Podcast ·

2025/06/11

In this episode, I’m joined by Jonathan Cornish, founder of Froot Thief—the bold, better-for-you fruit snack brand, now one of the fastest-growing fruit snack brands across the United States. With over 20 years in the food industry, Jonathan has developed products for major retailers—but launched Froot Thief to shake up the fruit snack aisle with clean ingredients, a playful identity, and a mission to win over both kids and parents. Inside the Episode How Jonathan’s background in food product

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36:07

Bawi

Emerging Brands Podcast ·

2025/06/11

In this episode, I’m joined by Victor Guardiola, founder of Bawi—a better-for-you sparkling agua fresca brand inspired by his Mexican roots. Victor grew up drinking aguas frescas made with fresh fruit and a lot of sugar. When he couldn’t find a version that honored the tradition but felt better for the body, he created one himself. Bawi is a love letter to culture and community—crafted with real ingredients, bold flavor, and a fresh take on a nostalgic classic. Through the brand, Victor is not only

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27:52

Behind the scenes with Kelly Bennett

Emerging Brands Podcast ·

2025/06/05

With so many new listeners joining the Emerging Brands Podcast® lately, I thought now was the perfect time to reintroduce myself and share more about the work I do behind the scenes. I’m Kelly Bennett—a Brooklyn-based brand strategist with a front-row seat to what makes early-stage CPG food & beverage brands stand out. I’ve advised over 1,000 founders and stay tapped into what’s working in the industry through my client work, this podcast, and collaborations like Bread & Butter®—a trademark law firm

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31:35

Seenaya

Emerging Brands Podcast ·

2025/06/03

Saman and Maha are the mother-daughter duo behind Seenaya, a skincare brand born from a deep love of their Pakistani heritage and a desire to share its generational beauty rituals with the world. Inspired by family’s remedies and the natural ingredients they grew up with, they created Seenaya to preserve and celebrate the power of ancestral skincare—blending traditions with modern science. With each product, they’re not just offering results-driven skincare—they’re building a bridge between

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31:49

Philo

Emerging Brands Podcast ·

2025/06/03

Erica Bonelli is the founder of Philo—a full-service event planning and art direction studio inspired by Philoxenia, the ancient Greek art of hospitality. With a background in tech and food media, Erica launched Philo to help brands tell their story through intentional, in-person experiences that create lasting emotional impact. Today, Philo specializes in brand launch events, experiential activations, and visual storytelling for emerging CPG, food, and beverage brands—blending aesthetic magic with

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26:07

Jason B James

Emerging Brands Podcast ·

2025/05/25

Jason B James is a photographer and graphic artist celebrated for his bold, surreal, and concept-driven style. He transforms unconventional subjects into vivid, imaginative visuals that resonate with both local and global audiences. With a signature blend of creativity and practicality, Jason approaches every project—whether a product campaign, hospitality rebrand, CPG shoot, or food editorial—as a chance to tell a story, push creative boundaries, and keep the process collaborative and fun. Inside

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27:06

Citrus Diaries Studio

Emerging Brands Podcast ·

2025/05/25

Lauren Hodgen is a passionate food enthusiast and the creative force behind Citrus Diaries Studio—a design and social media agency dedicated to elevating food and beverage brands. Since launching her platform in 2018, Lauren has blended her personal wellness journey with creative strategy, building a business rooted in storytelling, authenticity, and visual impact. Today, she helps emerging brands show up with clarity and consistency across digital channels. Inside the episode How Lauren’s

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32:01

Unbothered Foods

Emerging Brands Podcast ·

2025/05/25

Morgan Murdock is a digestive health dietitian turned founder on a mission to make gut-friendly foods more joyful, accessible, and delicious. Through her brand, Unbothered Foods, she’s reimagining snack time with sourdough crackers designed specifically for the GI community. With deep expertise in nutrition and a passion for people, Morgan is creating products that support digestive health and a positive relationship with food—without compromising flavor or fun. Inside the episode How Morgan’s

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22:36

Smearcase

Emerging Brands Podcast ·

2025/05/19

In a recent episode, I talked with Joe Rotondo, Founder & CEO of Smearcase, shared the story behind launching FroCo—the world’s first frozen cottage cheese dessert. The idea was born during marathon training when Joe couldn't find a high-protein ice cream option. This led him to experiment with cottage cheese and eventually developing a product that offers 40 grams of protein per pint. Smearcase quickly scaled from a kitchen experiment to being stocked in over 100 stores, including Whole Foods and

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211 results

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