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PODCAST

The Magic of Songwriting with Francesca de Valence

I Heart Songwriting Club, Francesca de Valence

Ever wish you had a songwriting mentor with over two decades of experience encouraging and supporting your songwriting success? "The Magic of Songwriting" is all about helping you reconnect with and experience the transformation, joy and magic of songwriting to become the songwriter you’ve always dreamed of being. In this podcast, award-winning songwriter, educator, and founder of I Heart Songwriting Club, Francesca de Valence, guides you to have songwriting breakthroughs. In her solo episodes,

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All Episodes

00:30:43

Do I Need a Music Manager and How Can They Help Me...

The Magic of Songwriting with Francesca de Valence ·

2023/09/20

Do I need a music manager? When do I need a manager? What does a manager really do? And until I have one, how can I effectively manage myself as an artist? To answer these questions, we chat with Simone Ubaldi, co-director of Sundowner Artists and co-manager of internationally acclaimed, three-time ARIA award winning band, Amyl and The Sniffers. In this conversation, Simone clearly articulates the role of a manager and offers valuable insights on how to build a team. Want Professional Development

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00:01:44

The Magic of Songwriting Season 5

The Magic of Songwriting with Francesca de Valence ·

2023/09/20

How do you fit into the music industry as a songwriter and artist, and how do you build your music industry team? These music industry conversations will offer you a deeper understanding of what support exists in the industry, how you can build your team, what roles different people play to help you take your career to the next level, and how you can take some of those steps yourself.Want Professional Development mentorship to guide and support you to release your songs to the world? Find out more

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01:02:12

Building Confidence and a Strong Creative Team:...

The Magic of Songwriting with Francesca de Valence ·

2023/07/19

17 year old queer singer songwriter, Kaiyah Mercedes has gone from writing their first song at eleven years old to their debut album being streamed over 200,000 times, just a handful of years later. In this Club Conversation, Kaiyah shares her clear artistic vision and how they manifest this into tangible form with the support of their creative community, and as well as their discovery of sexual identity, and their diagnosis with ADHD and Autism. Want Professional Development mentorship to guide and

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00:12:20

How Do I Develop My Audience When I’m Not Promoting a...

The Magic of Songwriting with Francesca de Valence ·

2023/07/05

Many artists go quiet when they don’t have a release to promote, but when they do this they miss out on opportunities to continue to develop and build their audience. In this episode, we outline some commonly used and out of the box ways to develop your audience when you’re not promoting a release.Want Professional Development mentorship to guide and support you to release your songs to the world? Find out more about Level Up Club here. Find out more and contact us at I Heart Songwriting Club &

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01:11:06

Why Musicians Are Holding Back Their Music Despite...

The Magic of Songwriting with Francesca de Valence ·

2023/06/21

In this club conversation with UK singer songwriter and producer, Kwun, we talk about the magic of channelling music, sound frequency and light language, and recording music in 432 Hz, juxtaposed with the big blocks that come up for artists when it comes to releasing and promoting music.Want Professional Development mentorship to guide and support you to release your songs to the world? Find out more about Level Up Club here. Timestamp:4:08 - How high energy places in the world can affect people and

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00:14:53

How Do I Get My Music Out There? 6 Effective Ways to...

The Magic of Songwriting with Francesca de Valence ·

2023/06/07

What do I do after releasing a song? How can I promote my music by myself? How do I attract listeners to my music? How do I increase the number of streams on Spotify? If you’re asking these questions, listen in as we offer up ways that you can take a professional approach to your music business. Get tips to promote and market your brand and music so that you can optimize your reach and grow your audience, and do it in a way that allows your time, energy and financial resources to be sustainable.Want

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00:50:30

Creating an Exciting New Artist Project with a Clear...

The Magic of Songwriting with Francesca de Valence ·

2023/05/24

Starting a new musical project? Get some tips and insights on clarifying your artistic sound, brand and message from neo-soul, r&b artist, meadowhip. Cara also shares that having a stroke changed the course of her career and gave her a new outlook on life. This is an empowering conversation for any emerging artist who lacks the confidence and drive to back themselves and follow through on their new artistic project. Want Professional Development mentorship to guide and support you to release your

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00:14:37

What is My Artist Brand? Being Seen and Heard in a...

The Magic of Songwriting with Francesca de Valence ·

2023/05/10

With over 100,000 songs being added to DSPs each day, how can you be heard above the noise? In this podcast episode we look at the benefits of a clear artist brand and release plan, plus answer the questions - who am I as an artist, how can I make the most of my music release, and how do I build an audience?Want Professional Development mentorship to guide and support you to release your songs to the world? Find out more about Level Up Club here. Find out more and contact us at I Heart Songwriting

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01:08:07

Hobby or Career? Making Strong Choices to Power up...

The Magic of Songwriting with Francesca de Valence ·

2023/04/26

We discuss the first 12 months of an artist's career including business and marketing strategies to have a sustainable career and making money, plus tips for recording your debut album and playing festivals.Want the mentorship and guidance that Isabel had to help you get similar results? Find out more about Level Up Club here. Timestamp:4.22 - The transformation of an artist's role in the online space8:11 - One year in the life of an emerging artist15: 00 - Space for business vs space for

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00:14:18

What Songs Should I Record? Best Practices to...

The Magic of Songwriting with Francesca de Valence ·

2023/04/12

In this episode, we answer commonly asked questions emerging artists have including: What is the best way for me to go about recording my songs? How do I choose the best songs for the album? How do I get clear on my artistic sound? What are the steps involved in the recording process? Want Professional Development mentorship to guide and support you to release your songs to the world? Find out more about Level Up Club here. Find out more and contact us at I Heart Songwriting Club & Francesca de

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00:01:32

The Magic of Songwriting Season 4

The Magic of Songwriting with Francesca de Valence ·

2023/04/12

Explore commonly asked music industry questions that emerging artists have and best practices to level up your music business and take your songs from the bedroom to the stage, and beyond.Want Professional Development mentorship to guide and support you to release your songs to the world? Find out more about Level Up Club here. Contact us at I Heart Songwriting Club & Francesca de Valence.Get your creativity, confidence, and songwriting output flowing. Join The Club and receive the support and

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01:07:12

How Courage to Take Action Can Result in Confidence...

The Magic of Songwriting with Francesca de Valence ·

2023/02/15

French-Canadian songwriter and artist Émilie Landry shares how taking simple practical steps each morning helped her to write her second album in both French and English language. This is a conversation about not relying on talent alone, but building confidence and skill through the courage to take action. Timestamp:5:00 - Co-writing and collaborating with other musicians online 10:00 - A discussion about French country-folk music and Francophone music14:38 - Émilie shares about her Acadian heritage

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00:19:15

How Relevant and Helpful Feedback on your Songs can...

The Magic of Songwriting with Francesca de Valence ·

2023/02/01

Receiving feedback on your songs can feel really scary, yet it’s been proven time and again that success doesn’t happen in isolation. Let us guide you through the process of giving and receiving relevant and helpful feedback on your songs so that you can create your best work yet. Find out more and contact us at I Heart Songwriting Club & Francesca de Valence.Get your creativity, confidence, and songwriting output flowing. Join The Club and receive the support and structure to write 10 songs in 10

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01:27:06

A Quality or Quantity Approach - Which is Better for...

The Magic of Songwriting with Francesca de Valence ·

2023/01/18

Many musicians know that it takes years of practice to become proficient on their instrument. But with songwriters, that can all go out the window and they can get stuck for months on one song. This brings up the old quality over quantity argument and which approach is more likely to result in great songs.In this Club Conversation with bilingual Emmy-Award winning voice actor Kari Loya, we discuss Kari’s bold new adventure into songwriting and how taking a fearless, fun and abundant outlook on

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00:17:26

The Creative Songwriting Process - How to Write a...

The Magic of Songwriting with Francesca de Valence ·

2023/01/04

One of our listeners requested we write a song live on the podcast, and so we did! Take a listen to the creative process behind Francesca de Valence’s song “Houseboat”. Listen to how her melodic themes were created around harmonic progressions, and witness the surprise development from an exercise that resulted in this unique song.Song Credit: “Houseboat" - Written by Francesca de Valence. Performed live by Francesca de Valence at I Heart Songwriting Club HeadquartersFind out more and contact us at

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01:07:07

How Music Saved Me - A Triumphant Road to Recovery...

The Magic of Songwriting with Francesca de Valence ·

2022/12/14

An open conversation with Australian songwriter Lisa Richards about her triumphant journey from addiction and abuse, to listening to and following her fierce and bright voice; a voice that pulled her out of the darkness to learn how to sing, play guitar, write songs and record, all the way to releasing her 8th studio album. Timestamp:4:20 - How music overtook Lisa’s old substance abuse patterns22:35 - Lisa’s songwriting journey started in NYC in her 30s 34:00 - How Lisa’s success was a series of

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00:13:01

How to Create a Masterpiece - Behind the Scenes of a...

The Magic of Songwriting with Francesca de Valence ·

2022/11/30

If you knew what it took to create a masterpiece, would you do it? In this podcast episode, master artist Pablo Picasso shows us what it takes to create a songwriting masterpiece.Find out how you can write your best songs and an album every year! Watch our Free Songwriting Masterclass. Find out more and contact us at I Heart Songwriting Club & Francesca de Valence.Get your creativity, confidence, and songwriting output flowing. Join The Club and receive the support and structure to write 10 songs in

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01:09:19

What Genre Is My Music? An Insightful Journey from...

The Magic of Songwriting with Francesca de Valence ·

2022/11/16

If you feel bound by genre or stuck in your creative styles, liberate your self-expression to realise the music you’ve always wanted to make. Be inspired by the journey from folk songwriter to gospel artist with Hannah Acfield.Timestamp:3:49 – How the pandemic created some positive circumstances for artists to write and record work8:00 – A journey from folk songwriter to soul artist12:27 – How to navigate questions about genre15:00 – Skill development required to write new genres 21:47 – Integrating

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00:17:45

Simple Ways That You Can Stay Open To Songwriting...

The Magic of Songwriting with Francesca de Valence ·

2022/11/02

Discover how to experience songwriting magic in a real and tangible way to up-level your creative practice and your life.Find out more and contact us at I Heart Songwriting Club & Francesca de Valence.Get your creativity, confidence, and songwriting output flowing. Join The Club and receive the support and structure to write 10 songs in 10 weeks and get feedback from a private peer community. This is THE essential writing practice that has changed the careers and lives of 1000s of songwriters

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00:01:16

The Magic of Songwriting Season 3

The Magic of Songwriting with Francesca de Valence ·

2022/11/02

Take a look at behind the scenes of the magic of songwriting. In Season Three of the podcast, we unveil more of the mystery of songwriting and what this magic can look and feel like, and that when you start to tap into this magic, you can rely on it to take your songwriting somewhere really special.Find out more and contact us at I Heart Songwriting Club & Francesca de Valence.Get your creativity, confidence, and songwriting output flowing. Join The Club and receive the support and structure to

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