PODCAST

Marketing Over Coffee Marketing Podcast

John Wall and Christopher Penn

At the Intersection of Marketing and Technology

business management & marketing

All Episodes

AI Voice Chat, Agents, and Cannoli

Marketing Over Coffee Marketing Podcast ·

2024/10/04

In this Marketing Over Coffee: Now with more synthetic focus groups, AI memory manipulation, and Deadpool Wolverine Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Open AI text to chat Voice Interface now available Voice as the next big interface Virtual focus groups by training models on your Ideal […]The post AI Voice Chat, Agents, and Cannoli appeared first on Marketing Over Coffee Marketing Podcast.

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Nataly Kelly, CMO of Zappi on Consumer Insights

Marketing Over Coffee Marketing Podcast ·

2024/09/27

In this Marketing Over Coffee: Learn how enterprise B2C organizations gather customer insights from around the globe for marketing, product and advertising insight on this Marketing Over Coffee Direct Link to File Brought to you by our sponsors:NetSuite and Wix Studio Bringing Hubspot to the rest of the world! Starting out in music and then […]The post Nataly Kelly, CMO of Zappi on Consumer Insights appeared first on Marketing Over Coffee Marketing Podcast.

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Marketing AI Conference Wrap Up, Reddit, and Cobra Kai!

Marketing Over Coffee Marketing Podcast ·

2024/09/20

In this Marketing Over Coffee: Now with more trip reporting, smart speakers, and Boston Accents! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite The exceptional glory of "With Special Guest" Post MAICON trip report Headphone demos on the expo floor 8:14 – 8:56 Wix Studio is the web platform […]The post Marketing AI Conference Wrap Up, Reddit, and Cobra Kai! appeared first on Marketing Over Coffee Marketing Podcast.

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Catching up with Mignon Fogarty, The Grammar Girl!

Marketing Over Coffee Marketing Podcast ·

2024/09/13

In this Marketing Over Coffee: Mignon Fogarty talks about grammar, creating her digital network, writing and podcasting! Direct Link to File Brought to you by our sponsors: Wix Studio and Keeper 18 years of Grammar Girl! Quick and Dirty Tips Network Site Getting the network going right at the start Signing with MacMillian to get […]The post Catching up with Mignon Fogarty, The Grammar Girl! appeared first on Marketing Over Coffee Marketing Podcast.

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Hands On Using an LLM for Storytelling

Marketing Over Coffee Marketing Podcast ·

2024/08/30

In this Marketing Over Coffee: Katie does a tour of Google Gemini writing copy trained on an Ideal Customer Profile (ICP)! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Using your Ideal Customer Profile (ICP) to improve your storytelling ability If you want to watch the video on YouTube […]The post Hands On Using an LLM for Storytelling appeared first on Marketing Over Coffee Marketing Podcast.

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Skip Week and Something New!

Marketing Over Coffee Marketing Podcast ·

2024/08/23

In this Marketing Over Coffee: It’s our week off but I wanted to talk with you about my new project! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite If you or someone you know is doing amazing work to help us all do better tell me about them. You […]The post Skip Week and Something New! appeared first on Marketing Over Coffee Marketing Podcast.

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Katie Robbert on Ideal Customer Profiles, The 5Ps,...

Marketing Over Coffee Marketing Podcast ·

2024/08/09

In this Marketing Over Coffee: Learn about the Trust Insights ICP, Google Keep, True Crime, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Since the last interview…. Remodeling the house Changes in the market from analytics to AI Working with the 5P Framework Applying AI with a […]The post Katie Robbert on Ideal Customer Profiles, The 5Ps, and more! appeared first on Marketing Over Coffee Marketing Podcast.

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Ryan Holiday on Growth Hacking – From the MoC Archives

Marketing Over Coffee Marketing Podcast ·

2024/07/25

In this Marketing Over Coffee: Before he became the most popular author on stoicism, we talked with Ryan Holiday about his marketing books! Direct Link to File We put this episode together as part of some exclusive content, the feedback was so positive we’ve decided to put it in the feed for everyone! You can […]The post Ryan Holiday on Growth Hacking – From the MoC Archives appeared first on Marketing Over Coffee Marketing Podcast.

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CDP Functions, AI Creatives, Reddit and The Acolyte!

Marketing Over Coffee Marketing Podcast ·

2024/07/04

In this Marketing Over Coffee: Learn about Customer Data Platforms, Virtual Event Content, Luxury Apple Watch Bands and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Customer Data Platform – a single customer record is maybe not required? What are the 3 functions of a CDP? Gemini showing […]The post CDP Functions, AI Creatives, Reddit and The Acolyte! appeared first on Marketing Over Coffee Marketing Podcast.

en-US

Crystal Carter on SEO, Multiple Site Management, Wix...

Marketing Over Coffee Marketing Podcast ·

2024/06/21

In this Marketing Over Coffee: Learn the best way for agencies to manage websites, especially if you offer SEO as a service, and how to move fast enough so that you never miss opportunities. Direct Link to File Brought to you by our sponsors: NetSuite and Wix Studio She’s been on both the client and […]The post Crystal Carter on SEO, Multiple Site Management, Wix Studio and More! appeared first on Marketing Over Coffee Marketing Podcast.

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TikTok Ban, GenAI for Email, and Now With More Apple...

Marketing Over Coffee Marketing Podcast ·

2024/05/03

In this Marketing Over Coffee: Learn how a TikTok ban would work, GenAI for Agencies, Star Trek and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite TikTok? Can’t be banned, but will it be bought? Google and Meta (+27%) Ad Revenue up for Q1 YouTube Pushing Back on […]The post TikTok Ban, GenAI for Email, and Now With More Apple Watch! appeared first on Marketing Over Coffee Marketing Podcast.

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Getting the Most Out of Meta with Facebook Queen Mari...

Marketing Over Coffee Marketing Podcast ·

2024/04/26

In this Marketing Over Coffee: Learn about Strategies for Facebook, Meta, Instagram and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite What was the path to becoming the Queen of Facebook? Emigrating in 1999 and becoming an entrepreneur Bringing her experience in relationships to tech 7:31 NetSuite is […] The post Getting the Most Out of Meta with Facebook Queen Mari Smith! appeared first on Marketing Over Coffee Marketing Podcast.

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Social Listening, HARO to HERO, and a Little Pesticide

Marketing Over Coffee Marketing Podcast ·

2024/04/19

In this Marketing Over Coffee: Learn about Social Media Tool Consolidation, Free AI Resources, Review Strategies and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite The Bank of America Boston Marathon! Nothing is replacing Twitter for live news Meta shutting down Crowdtangle Hootsuite acquiring Talkwalker 5:48 Wix Studio […]The post Social Listening, HARO to HERO, and a Little Pesticide appeared first on Marketing Over Coffee Marketing Podcast.

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Equity and Human Centered Design

Marketing Over Coffee Marketing Podcast ·

2024/04/05

In this Marketing Over Coffee: Learn about Equity, Equality, How to Screen Your Content, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights Author Minal Bopaiah talks to us about her latest book: Equity – How to Design Organizations Where […]The post Equity and Human Centered Design appeared first on Marketing Over Coffee Marketing Podcast.

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Now With More Groking Data Analysts

Marketing Over Coffee Marketing Podcast ·

2024/03/22

In this Marketing Over Coffee: Learn about Adding Data Science to Your Team, Rendering Video, Media Servers and more! Direct Link to File Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights Data Analyst vs. Marketing Analyst vs. Data Scientist When do you need to hire […]The post Now With More Groking Data Analysts appeared first on Marketing Over Coffee Marketing Podcast.

en-US

Now with more ABM, AI, and AB

Marketing Over Coffee Marketing Podcast ·

2024/03/07

In this Marketing Over Coffee: Learn about Account Based Marketing, AI Video, Testing and more! Direct Link to File Brought to you by our sponsor:The Generative AI for Marketing Course from Trust Insights San Diego for Social Media Marketing World to London ABM Join the Analytics for Marketers Slack Group! Open AI Sora for Video […]The post Now with more ABM, AI, and AB appeared first on Marketing Over Coffee Marketing Podcast.

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Talking Measurement with Katrina Wong

Marketing Over Coffee Marketing Podcast ·

2022/05/06

In this Marketing Over Coffee: Katrina will change the way you think about how you measure the effectiveness of marketing campaigns Direct Link to File Brought to you by our sponsors: Terminus and LinkedIn Shout out to Greg at CloudKettle The Importance of the 360 Degree View of the Customer Data Platform (CDP) The Data […] The post Talking Measurement with Katrina Wong appeared first on Marketing Over Coffee Marketing Podcast.

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Marketing Over Coffee Marketing Podcast

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