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PODCAST

Creator Science

Creating content has never been easier—but breaking through the noise has gotten harder. The only reliable way to grow as a creator is through systematic observation, experimentation, and iteration. This podcast is your weekly guide to evidence-backed strategies you can test in your own business. Each episode features candid conversations with creators like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez. We explore what"s actually working for them: the experiments they"re running, the data

business marketing

All Episodes

4:30

#249: This is helping me make better decisions...

Creator Science ·

2025/03/29

If you enjoy this episode, please leave a comment on Spotify or a review on Apple Podcasts!→ Subscribe to the newsletter → Join The Lab

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42:02

#248: Justin Moore - Lessons from hosting his first...

Creator Science ·

2025/03/25

Last week, my good friend and frequent podcast guest, Justin Moore, hosted his first in-person event, Sponsor Games. It was three days designed to help people master their sponsorship pitch, get expert coaching in real-time, connect with fellow creators, and land repeat brand deals. If you remember the last conversation between Justin and I, he was launching his book and feeling a little nervous about planning this event. I was excited to join him in San Antonio for Sponsor Games, but

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58:01

#247: How you can plan for growth in 2025

Creator Science ·

2025/03/18

We are almost a quarter through 2025. This is a good time to look against your goals for the year, take stock, and say, how are things tracking a quarter through the year? Do I need to refocus, redirect, and reallocate to hit these goals I set earlier in the year? Or, in some cases, maybe your goals have changed. I typically judge the health of my business on revenue and profitability. And for a little behind-the-scenes, I'm taking some big bets in the business this year and investing a lot of

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81:22

#246: Planning for a recession, my approach to email,...

Creator Science ·

2025/03/11

In this episode, I'm recording for the first time in the brand-new Creator Science home studio. Kevin Shen's team came out and visited the house, put the finishing touches on setting up the studio and it is glorious. I'm so excited to have this just steps away every moment of the day to come down here and record. I feel like this is going to be truly life and business-changing. So, I thought this would be a great opportunity to do another listener Q&A episode. I've been asking for questions this

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5:09

#245: How to get more done [Voice Memo]

Creator Science ·

2025/03/07

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64:35

#199: Katelyn Bourgoin – How to write great social...

Creator Science ·

2025/03/04

Katelyn Bourgoin is the founder of Customer Camp and the writer behind the buyer psychology newsletter, Why We Buy, which has nearly 75,000 subscribers. Katelyn is also the co-creator of a couple of great products. The first being Unignorable, a 36 day group challenge designed to help you build an audience of future buyers. That's a collaboration with the Demand Curve team. And the second is Wallet Opening Words, 26 and a half science-backed copywriting techniques. That's a collaboration with

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60:31

#221: Ryan Hawk – Anatomy of a $12,500 membership...

Creator Science ·

2025/02/25

Ryan Hawk is a keynote speaker and the host of the Learning Leader Show. The show has been listened to by millions of people in more than 150 countries, and Forbes called it, “the most dynamic leadership podcast around.” He’s also the author of Welcome to Management: How To Grow From Top Performer To Excellent Leader.Ryan is actually a repeat guest—he was first on the show in episode #61 to talk about his podcasting journey. He’s become a friend and someone I really admire for his intentionality

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6:16

#244: I've been avoiding this for too long [Voice Memo]

Creator Science ·

2025/02/21

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59:41

#243: Brock Johnson – How to grow on Instagram in 2025

Creator Science ·

2025/02/18

Brock Johnson is an Instagram growth coach with nearly 800,000 followers. Brock has grown his Instagram by 1,000 followers per day, for the last two years. He's helped thousands of people improve their Instagram through one-on-one coaching and his membership, the InstaClub Hub. In this episode, I ask Brock a lot of my basic questions, like how often to post and whether scheduling has a negative impact, and some more nuanced questions, like how to move people off of Instagram. Full transcript and

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53:01

#242: Mark Manson – Why YouTubers aren’t making more...

Creator Science ·

2025/02/11

Mark Manson is an entrepreneur and author of the best-selling book, The Subtle Art of Not Giving a F*ck.Mark's entrepreneur-first approach has enabled him to speed-run his YouTube success, gaining 2,600,000 subscribers in just two years. In this episode, we break down Mark's approach to YouTube, from content strategy to setting up his channel for long-term success. Full transcript and show notes Mark's Website / Twitter / Instagram / YouTube / LinkedIn / TikTok *** TIMESTAMPS (00:00) YouTubers and

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58:04

#241: Lara Acosta — How LinkedIn’s fastest-growing...

Creator Science ·

2025/02/04

Lara Acosta is one of the fastest-growing creators on LinkedIn. She specializes in personal branding and teaching people how to tell short stories in their posts. As a result of her SLAY framework (which you’ll hear about in this conversation), Lara has generated tens of millions of impressions on LinkedIn.In this episode, Lara teaches us her secrets to growth on LinkedIn, her outlook on the future of video on the platform, how she thinks about the opportunity of Company Pages, and more. Full

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57:57

#240: Valerie Feghali – Her FAST evolution from coach...

Creator Science ·

2025/01/28

Valerie Feghali is a member of our membership community, The Lab. She impressed me immediately – and during my paternity leave, she hosted a workshop inside The Lab about how she’s used paid ads to grow her business. Namely, she used paid ads to convert to paying customers for a low-priced membership, generating enough revenue to cover the ad spend while also growing her email list.Her story gets even more incredible because just a few years ago, she was a wellness coach serving clients 1:1. But

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57:51

#239: Justin Moore – What it feels like launching a...

Creator Science ·

2025/01/21

Justin Moore is a sponsorship coach who has generated over $5,000,000 in brand partnerships. As a full-time creator since 2014 and a former influencer marketing agency owner, he brings unique insider knowledge of how brands evaluate and select their ideal partners. Through his school, community, and latest book, Sponsor Magnet, Justin shares proven frameworks for attracting, pricing, and executing lucrative brand deals with a mission to help creators big and small land one million paid sponsorships

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6:44

#238: OK I have some thoughts on AI (and its impact...

Creator Science ·

2025/01/17

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54:04

#237: Rachel Botsman – Trust expert on how you can...

Creator Science ·

2025/01/14

Rachel Botsman is a leading expert on trust in the modern world. She is the author of 3 critically acclaimed books, What's Mine is Yours, Who Can You Trust, and How to Trust and Be Trusted, that have been translated into 14 languages. That last one, How to Trust and Be Trusted, is brand new and actually just released today in audio only, which is a fascinating decision that we'll also discuss later in the conversation. Rachel is consistently recognized as a top keynote speaker, and her TED Talks

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57:30

#236: Mike Michalowicz – How the author of Profit...

Creator Science ·

2025/01/07

Mike Michalowicz is the author of Profit First, which is used by hundreds of thousands of companies across the globe to drive profit – Creator Science is one of those companies. Profit First has helped me develop sound financials for my business.He’s also the author of Clockwork, a powerful method to make any business run on automatic, and seven other books as well. With more than 500,000 book sales, all of Mike’s books have the same goal – to help small business owners and eliminate what he calls

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3:49

#235: Take 5 minutes and journal on this question...

Creator Science ·

2025/01/04

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58:41

#234: Garrett Kennell – How thinking big helped...

Creator Science ·

2024/12/31

Garrett Kennell is the Chief Creative Officer for - and husband to - Michelle Khare. Garrett has been working on the channel since Michelle’s very first video all the way back in 2016. Since that first video, their channel has grown to nearly 5 million subscribers and has over 740 million views, making it one of the most intense and complicated productions YouTube has ever seen. Their secret? They have a process for everything. In this episode, Garrett breaks some of those processes down,

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5:34

#233: Resource Allocation [Voice Memo]

Creator Science ·

2024/12/27

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46:28

#232: Dan Andrews – Secrets of building a...

Creator Science ·

2024/12/17

Dan Andrews founded the Dynamite Circle and Dynamite Jobs and is now a repeat guest. Dan was first on the show in episode #32 in November 2020. I've been listening to Dan's podcast, Tropical MBA, since 2014, and that was 5 years after they started. Tropical MBA started as a podcast for location-independent entrepreneurs and has grown into a thriving global community. The Dynamite Circle is a paid membership community that Dan and his partner, Ian, built from the podcast's success. It has more than

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114 results

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