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PODCAST

4 Day Weekends: Sacred Marketing & Magic

Join Business Priestess Donna Ashton as she guides conscious entrepreneurs through the evolving business landscape. Traditional marketing isn"t working like it used to—because business itself is transforming. Each episode explores Sacred Marketing, seasonal business alignment, and authentic practices that naturally attract ideal clients. As a Human Design Projector with over 15 years of experience, Donna offers unique insights for spiritually-minded entrepreneurs looking to create sustainable

business management

All Episodes

14:13

Stop Making Your Business Harder Than It Needs to Be

4 Day Weekends: Sacred Marketing & Magic ·

2024/10/24

You've probably caught yourself thinking "This should just be a lot easier" more times than you'd like to admit.Let's be honest, running a business is no walk in the park but I'm here to show you that it can be easier. I'm going to help you uncover three critical signs that you're making things too hard in your business. We'll explore actionable strategies to streamline your processes and make your business run smoother and more efficiently.It's time to stop overthinking decisions, adding

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15:10

Holiday Sales Success: The Secret to Selling Programs...

4 Day Weekends: Sacred Marketing & Magic ·

2024/10/17

We're about to crack the code on holiday sales success!Let me reveal the secrets behind holiday buyer psychology and discover why customers are in a frenzy for deals and how to make sure your offers hit the mark.Learn how to make your offers stand out with irresistible deals as I walk you through creating special bundles, adding extra value, and offering discounts without giving away the farm.Don't reinvent the wheel—repurpose it! Find out how you can use existing products to create high-value

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16:47

Harnessing Seasonal Energies: Align Your Business...

4 Day Weekends: Sacred Marketing & Magic ·

2024/10/10

Ready to ride the waves of seasonal energy in your business?Grab a cup of your favorite warm drink, cozy up, and join us in this episode as we dive into how the natural cycles of the year can supercharge your business.We explore how the natural cycles of the year influence our business activities. From the renewal of spring to the harvest of autumn, we discuss leveraging seasonal energy to enhance productivity and well-being in business. Learn why spring is the best time for new initiatives, how

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35:41

The Evolution of Friendship and Business with Jeannie...

4 Day Weekends: Sacred Marketing & Magic ·

2024/10/03

Today we're celebrating my landmark 200th episode with my amazing friend Jeannie Spiro! Join us as we reminisce about our incredible 12-year friendship, sharing the story of how we met and how our business collaboration has evolved over the years. From personal anecdotes to professional insights, we reflect on our journeys and the importance of events in fostering deep connections.Tune in to hear about Jeannie’s journey from corporate life to online entrepreneurship and how my expertise in creating

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20:24

Harnessing the Power of the Universe: Merging Magic...

4 Day Weekends: Sacred Marketing & Magic ·

2024/09/26

Add a touch of magic to your business and watch your success soar in ways you never imagined!Discover how harnessing the power of the universe can elevate your business to new heights, and enhance your business with these insights on integrating universal laws, vibrations, and intuition into your business strategy. Tune in to learn about the intersection between the energies of the universe and business success, and how you can start making quantum leaps in your entrepreneurial journey.Get a sneak

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10:36

Simplify to Expand: Declutter Your Business for Growth

4 Day Weekends: Sacred Marketing & Magic ·

2024/09/19

Let's spice it up today with one of the hottest topics for entrepreneurs—simplifying your business for ultimate growth. If you're feeling overwhelmed, overworked, and just plain exhausted, this episode is for you. We’ll explore how cutting out the noise and focusing on what truly matters can help you work less and achieve more. We'll also be exploring some real success stories from my journey and the first steps you need to take in order to gain back your time and freedom.Just a quick heads up

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30:06

Finding Your Voice: A Journey from Stage to...

4 Day Weekends: Sacred Marketing & Magic ·

2024/09/12

Are you feeling stuck in your current business model, unable to scale or transition to something more fulfilling? Meet Stephanie Bonte-Lebair, and discover her powerful story of transformation and reinvention.Stephanie Bonte Libert is a classically trained singer and stage performer turned voice and networking coach for creative entrepreneurs. She's founded Empowered Business Networking in 2020, a virtual networking membership that focuses on collaboration to create visibility in the marketplace.Sit

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13:02

Price It Right: Mastering the Psychology Behind...

4 Day Weekends: Sacred Marketing & Magic ·

2024/09/05

Often, our purchases are driven by emotions rather than logic. For instance, you might walk into a store with the intention of buying a pair of black shoes but end up drawn to a pair of stunning boots you didn’t plan to buy.It’s not just about numbers—it's about how those numbers play tricks on our minds.In this episode, we delve into the fascinating psychology behind pricing your business offerings. Discover how emotional decisions, perceived value, and charm pricing strategies can influence

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11:58

Auto Magic: How Automation Can Revolutionize Your...

4 Day Weekends: Sacred Marketing & Magic ·

2024/08/29

Welcome to the magic of automation where your most tedious tasks are handled effortlessly, giving you more time to focus on what truly matters!Imagine transforming tedious, repetitive tasks into smooth, efficient processes that practically run themselves. From automating your email campaigns and social media posts to streamlining invoicing and project management, we’ll dive into the tools and strategies that can save you time, cut costs, and boost your productivity. Today we’re unlocking the secrets

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22:39

Client Story: Empowering Women with Kenya Dunn

4 Day Weekends: Sacred Marketing & Magic ·

2024/08/22

Get ready for this exciting interview with Kenya Dunn, to reveal her business strategies and the inspiring vision behind the Power Tribe Community!Kenya Dunn is an executive development and strategic leadership expert who empowers high visibility, high impact leaders to achieve exceptional results through visionary leadership, strategic innovation, and expert communication. Her mission is to seed the world with leaders of consequence. Kenya also serves on several boards and commissions throughout

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11:32

Leveraged Loot: The Secret to Recurring Income

4 Day Weekends: Sacred Marketing & Magic ·

2024/08/15

Ever dreamt of having money flow in while you’re sipping a latte or catching up on your favorite binge-watch? Well, recurring income could be your ticket to making that dream a reality! Let me break down what recurring income is, how it stacks up against other types of income, and how you can get in on the action!Dive with me into the world of leveraged loot and explore the concept of recurring income. let's break down what recurring income means, how it differs from other income types like passive

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09:41

Beyond One-to-One: Strategies to Expand Your Business

4 Day Weekends: Sacred Marketing & Magic ·

2024/08/08

If you're a coach, consultant, or service provider looking to scale up and reach more clients without multiplying your work hours this episode is for you.The session explores the transition from a one-to-one business model to a one-to-many model, highlighting the scalability and flexibility benefits for business owners. It offers practical examples and strategies for shifting from personalized, single-client services to group programs, courses, and memberships. Grab a notebook and get ready to

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13:32

Maximize Your Fall Launch: Formula for Success

4 Day Weekends: Sacred Marketing & Magic ·

2024/08/01

After the summer break, it's a prime opportunity to maximize your impact and profits.Before summer comes to an end, let's dive into the 'Fall Launch Formula', a strategic approach to launching your courses and programs during the fall season. We discuss why fall is an ideal time for launches, how to prepare and plan your launch strategy, the importance of specificity in your course offerings, and practical steps to take advantage of this high-potential period.Step into this season prepared to

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23:23

Designing Success: An Interview with Kim Russo

4 Day Weekends: Sacred Marketing & Magic ·

2024/07/25

In this episode, we sit down with Kim Russo, founder of On Brand Designs, to talk about her journey from freelancing to building a successful design studio and creating the Profitable Brand Designer course. We delve into her business strategies, creative processes, and how she manages to maintain a work-life balance.Kim Russo is the Founder, CEO, and Lead Designer of On Brand Designs, a boutique design studio in Charleston, SC. She began her career working for top branding agencies in NYC after

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35:07

Bridging worlds: Interview with Susan Morrow-Johnson

4 Day Weekends: Sacred Marketing & Magic ·

2024/07/18

Today in this exciting interview we are thrilled to have a very special guest with us Susan "MoJo" Morrow-Johnson, share her extraordinary abilities to connect with the spirit world and how she uses her gifts to create multiple courses and a thriving business.Susan "MoJo" Morrow-Johnson has served as a psychic medium and coach since 2005. After talking with thousands of dead people, MoJo spooned in a heaping helping of the Other Side to her cauldron of talents, including writing, speaking,

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10:10

Major mistakes Series (Part 2) - Post Launch Letdowns

4 Day Weekends: Sacred Marketing & Magic ·

2024/07/12

Welcome to the third and final part of our series on common course creation mistakes! In this episode, we focus on what happens after you’ve launched your course. Many course creators experience post-launch letdowns due to avoidable mistakes. Today, we’ll explore three critical mistakes and provide strategies to ensure your course remains successful and continues to attract new students.Some of the major post launch letdowns include:Failing to Market ContinuouslyIgnoring Feedback and ReviewsLack of

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11:51

Major Mistakes Series (Part 2) - Creator Letdowns

4 Day Weekends: Sacred Marketing & Magic ·

2024/07/04

In part 2 of the major mistakes series, we dive deep into the critical phase of course creation, addressing the most common mistakes that hold creators back. Building on the discussion from last week about planning pitfalls, we now focus on the actual creation process where the rubber meets the road. These are the 3 major creator letdowns:PerfectionismMany creators delay launching their courses because they believe everything must be perfect.The danger of striving for perfection is that it often

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09:05

Major Mistakes Series (Part 1) - Planning Pitfalls

4 Day Weekends: Sacred Marketing & Magic ·

2024/06/27

I'm excited to be starting this three-part series called "Major Mistakes," where we'll dive into the three phases of creating a course and the biggest mistakes that course creators make during those phases.Today's Topic: Planning PitfallsMistake #1: Choosing the Wrong TopicImportance of addressing the client's "migraine problem."Example: The struggle of getting Febreze smell out of a sofa.Emphasis on effective market research.Mistake #2: Lack of Clear Course OutcomeNeed for clear objectives and a

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29:04

Empowering Woman Through Soulful Courses with Dana...

4 Day Weekends: Sacred Marketing & Magic ·

2024/06/20

In this episode I'm thrilled to welcome and interview Dana Cannetto to discuss her transformative course offerings and how she successfully monetizes her expertise!Dana Canneto is the Founder of The Luminary Woman, helping soul-inspired, mission-driven women unearth and embody the next incarnation of their soul's purpose so they can live and lead from soul to create more impact, wealth and freedom in all areas of their life. She helps aspiring and emerging soul-led leaders awaken, align and embody

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13:31

Why Summer is the Perfect Time to Finish Your Course

4 Day Weekends: Sacred Marketing & Magic ·

2024/06/13

Summer is here and it's time to finally finish up that course!I've found that summer is an amazing time to polish up your course, revive it if it's been stale, and get it ready to launch in the fall. It's a season that invites creativity and productivity, making it the perfect time to tackle that course you've been thinking about. Over the years, I’ve experienced everything from summer school to summer sales and even running summer groups, and I’ve found that this season is perfect for getting

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