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PODCAST

Branding Momentum with Veronica Di Polo

Veronica Di Polo

Veronica Di Polo | Marketing Strategist & Host of Branding Momentum I"ve spent nearly two decades helping service-based business owners get chosen faster by fixing the way they talk about what they do. Branding Momentum is a top-rated podcast for busy service pros who want better leads, clearer messaging, and real marketing strategies that actually work. I help service-based business owners get more visible, say what actually matters, and get clients without overthinking every post or

business marketing

All Episodes

10:09

Your Simple Lead Plan for 2025

Branding Momentum with Veronica Di Polo ·

2025/01/16

Feel like lead generation is overwhelming? It doesn’t have to be. In this episode, we’re keeping it simple with a three-step plan to help you attract more clients this year—without the stress. Here’s what we’ll cover: - How to choose the right platform for your business. - The secret to creating a lead magnet your ideal clients actually want (and how to make it easy with templates). - Why 30 minutes a day focused on leads can change your business—and what NOT to waste your time on. Want

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06:40

Set Goals That Actually Work

Branding Momentum with Veronica Di Polo ·

2025/01/09

It’s January, and everyone’s making plans for the year ahead—but let’s be honest, sticking to those goals can feel impossible. In this episode, we’re keeping it simple. I’ll show you how to set goals that feel good, make sense, and actually help you move your business forward. Here’s what we’ll chat about: Why some goals don’t work and how to fix that. A super easy way to break your goals into steps you can actually do. How to stay on track without stressing yourself out. If you’re

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16:18

Best of 2024: Get leads for your service with this...

Branding Momentum with Veronica Di Polo ·

2024/12/19

The last episode for 2024 is my all-time favorite: Get leads for your service with this landing page! Have you ever wondered what are the ingredients to creating a great landing page to get more leads? Step into the world of unparalleled landing page optimization with the latest episode of the Branding Momentum Podcast: "Get leads for your service with this landing page"! Unlocking the Hero Section's Potential: Learn how to transform your landing page's hero section from basic to brilliant

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17:58

What Worked in 2024: Lessons, Strategies, and Surprises

Branding Momentum with Veronica Di Polo ·

2024/12/12

As we wrap up 2024, I’m spilling all the tea on what worked (and what didn’t) in my business this year. From simplifying our website messaging and leveraging automation tools like ManyChat to daily email strategies and a six-month podcast interview tour—it’s been a year of growth, learning, and adaptation. We’ll dive into: How we’ve revamped our website to make it easier for clients to navigate. Why switching back to Libsyn transformed how we track our podcast growth and audience. The

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13:15

What’s Changing in 2025—and What You Can Ignore

Branding Momentum with Veronica Di Polo ·

2024/12/05

Feeling overwhelmed by all the buzz about 2025? You’re not alone. In this episode, we’re diving into what’s actually changing in business next year—and what trends you can safely ignore. You’ll learn: Why being real will get you further than being perfect. How smaller, loyal communities can drive big results. The minimalist strategies that simplify your life and grow your business. We’re also revisiting repurposing strategies (as mentioned in Finishing Q4 Strong Without Burning Out) to show how

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9:03

Crush Q4 Without Crushing Yourself

Branding Momentum with Veronica Di Polo ·

2024/11/28

Feeling overwhelmed as the year wraps up? In this episode, we’re redefining what it means to finish Q4 strong. Learn how to repurpose content you already have, double down on what’s working, and simplify your to-do list to focus on what really matters. Plus, discover why rest is the secret ingredient to walking into 2024 ready to crush it. Tune in for a fresh, no-fluff approach to ending the year on a high note—without burning out.______________________*If this episode inspired you, take a

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7:42

The Self-Talk Mistake

Branding Momentum with Veronica Di Polo ·

2024/11/21

Ever catch yourself overthinking every little decision? In this episode, we dive into the trap of self-talk that holds you back, why second-guessing yourself is the real obstacle, and how to break free. Learn how to turn mistakes into growth moments, build confidence one step at a time, and stop letting self-doubt steal your momentum. Tune in to start taking control of your inner voice and make moves that matter._______________________ *If this episode inspired you, take a screenshot

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14:35

What the USA Elections Expose About Messaging

Branding Momentum with Veronica Di Polo ·

2024/11/14

In this episode, we’re breaking down what the 2024 USA elections reveal about the power of messaging—no politics, just lessons. Discover what makes certain messages resonate, how repetition can either make or break your connection, and what strategies you can borrow to make your own business messaging unforgettable. Whether you're trying to connect with clients, grab attention, or refine your voice, these insights will help you cut through the noise.___________________________ *If this

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13:22

Sell Every Day, Not Just Black Friday

Branding Momentum with Veronica Di Polo ·

2024/11/07

Tired of waiting until Black Friday to make a splash in your business? In this episode, I’ll show you why selling daily—not just during big sale events—keeps your revenue consistent and your business thriving. You’ll learn how to subtly sell every day without being pushy and how this small mindset shift can help you avoid the income rollercoaster (where you're either climbing up or screaming on the way down).We’ll cover creating consistent, evergreen offers, showing up for your clients all

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14:28

Leads for Your Service with ManyChat

Branding Momentum with Veronica Di Polo ·

2024/10/31

Ready to simplify your lead generation? In this episode, I’m diving into how I use Manychat to automate my lead generation and free up my time. Whether you’re a service-based business owner or entrepreneur, I’ll walk you through how to set up trigger words that do the heavy lifting for you. No more "link in bio" instructions—just DM specific words to unlock valuable freebies instantly. Want to try it out?👉Sign up to get your free account with Manychat 👉Grab your Manychat Leads Template

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15:08

How AI Helps Me Run My Business

Branding Momentum with Veronica Di Polo ·

2024/10/24

Curious about how AI can simplify your life? In this episode, I’m pulling back the curtain on how I use my super smart AI assistant to streamline everything from lead generation to writing SEO descriptions, and even helping me brainstorm podcast topics. If you’ve ever felt overwhelmed with tasks, AI might be the game-changing tool you need to free up time and focus on what really matters.We’ll cover how AI takes over research, messaging, and marketing tasks, giving you more time to run

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8:46

From Words to Clients

Branding Momentum with Veronica Di Polo ·

2024/10/17

If your words aren’t pulling in the clients you want, it’s time for a messaging makeover! In today’s episode, we’re diving into why the right words can turn your messaging from blah to brilliant and, most importantly, into a client magnet. Whether you’re a coach, consultant, or service-based entrepreneur, your words are the key to connecting with your ideal clients—and we’re here to show you how. We’ll cover how to craft messages that actually speak to your clients’ needs, avoid common

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11:53

5 Ways to Build Real Connections Beyond Social

Branding Momentum with Veronica Di Polo ·

2024/10/10

Social media engagement can feel like shouting into the void, right?In this episode, I’m sharing 5 ways to build real, meaningful connections with your audience that go beyond likes and comments. It’s all about starting conversations, offering value, and creating genuine relationships with your potential clients. Plus, if you want to keep the conversation going, sign up for my daily emails where I share no-fluff marketing tips, real stories, and insider insights—oh, and get my Top 5

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7:10

Cut Through the Noise

Branding Momentum with Veronica Di Polo ·

2024/10/03

Tired of shouting into the void and feeling like no one’s listening?It’s time to cut through the noise with a lead magnet that grabs your ideal clients' attention and brings them into your world. In this episode, we’ll dive into how to create an irresistible hook, build an ecosystem that nurtures leads, and keep delivering value long after they’ve downloaded your freebie. Get ready to discover how a solid lead magnet can transform how you connect with your audience and turn potential

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11:45

Influencing your Brand

Branding Momentum with Veronica Di Polo ·

2024/09/26

Forget influencers—this one’s about you. In this episode, we dive deep into 5 ways you can influence your brand through smart messaging and marketing strategies. Learn how to craft a message that speaks directly to your potential clients, create curiosity that drives action, and present your brand in a way that builds trust. It’s all about mastering your own voice to make people choose you. Tune in for actionable tips to elevate your brand's influence. Book a discovery now and let’s work

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0:53

Branding Momentum Podcast Trailer

Branding Momentum with Veronica Di Polo ·

2024/09/20

Welcome to The Branding Momentum Podcast! With more than 15 years being a Marketing Strategist you’re going to experience the new way to promote your business with clear and unique messaging, By giving you actionable marketing & messaging strategies that get you interested leads, to transform the lives of your audiences, so that you build up your brand with continuous momentum.It's short, gutsy and packed with wittiness! Get ready because here is where we say NO to outdated marketing

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9:51

Short-Form Video Magic

Branding Momentum with Veronica Di Polo ·

2024/09/19

What makes short-form videos so addictive? We’re breaking down the psychology behind those irresistible 15-second clips and why they work so well. Learn how they tap into instant gratification, emotional triggers, and the fear of missing out—all while keeping things simple and effective. If you want to understand why these quick hits are magic for your business, this episode is for you! Book a discovery now and let’s work on how you can design your messaging to get more leads

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12:47

Map the Customer Journey

Branding Momentum with Veronica Di Polo ·

2024/09/12

Ever wonder what happens after someone becomes a client?That’s where the real journey begins! In this episode, we dive into how to keep your clients engaged, happy, and coming back for more. From onboarding like a pro to delivering on your promises and adding those little extra touches that make clients feel valued, we’re mapping out the full post-purchase experience. Get ready to turn clients into raving fans! ______________________ P.S. Fun fact: You don’t need to be a marketing expert

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14:49

Tell Your Story, Win More Clients

Branding Momentum with Veronica Di Polo ·

2024/09/05

I’m back from a bit of summer fun, feeling recharged and ready to dive into something I think is seriously underrated—storytelling. Yep, you heard that right. In this episode, I’m sharing how you can take your brand’s story and turn it into a powerful tool that not only connects with your audience but also transforms them into loyal clients. If you've ever wondered how to use your narrative to stand out and win more business, this episode is for you. Trust me, you don’t want to miss

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9:56

Mid-Year Marketing Check in 2024

Branding Momentum with Veronica Di Polo ·

2024/08/01

🌞 Feeling like your marketing’s hit the snooze button? Time to wake up, buttercup! Join me for a refreshing mid-year marketing checkup to get your strategy back on track. We’re diving into why this pit stop is crucial, reviewing those big January goals, and exploring the hot trend of short-form video content. We’ll also give your social media a makeover, reconnect with your audience, and plan for a killer second half of the year. So grab your iced drink, kick back, and let’s make sure your

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