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PODCAST

The Contractor Fight with Tom Reber

Stop stressing out about your contracting business and take back control. The Contractor Fight is bringing respect and dignity back to the trades one contractor at a time. Discover how to market, sell, and consistently produce your projects at a profit with industry expert and powerful motivator Tom Reber. Stop stealing from your family. Earn what you"re worth. Build a business that serves you.

business entrepreneurship

All Episodes

13:43

TCF1059: How to Screw Up, Get Better, and Keep Fighting

The Contractor Fight with Tom Reber ·

2025/09/20

Business isn’t about being perfect. It’s about showing up, screwing up, and learning fast. In this raw episode, Derek and Tim share a hilarious (and humbling) story about being “set up” at an event — and how that ties into the lessons every contractor needs to learn:Why perfection is the enemy of progressHow to keep showing up when you feel embarrassed or unpreparedWhy the “who” is more important than the “how” in businessWhy you don’t need to be good at everything — just at what mattersIf you’ve

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19:27

TCF1058: Why Your Money Fear is Killing Your Business

The Contractor Fight with Tom Reber ·

2025/09/13

Most contractors tiptoe around money, and it’s killing their profits. In this episode, Derek Johnson and Tim Cutroni rip the curtain back on why talking openly about money is the #1 skill you need if you want to stop financing your client’s projects.They share raw stories about deposits, draws, and payment schedules, plus how to stop being afraid of giving real numbers to customers. You’ll hear:Why deposits and progress draws protect your businessHow to talk about price without losing

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38:57

TCF1057: From Broke Musicians to $655K Contractors...

The Contractor Fight with Tom Reber ·

2025/09/11

Today on the show, Tom sits down with Ben and Amy Wright — Nashville-based contractors who went from touring musicians making $40K a year to running a thriving construction company doing over $655,000 YTD.They talk about:The shift from “broke band mindset” to building real wealthHow The Contractor Fight helped them kill bad money habitsWhat it takes to run a business and a marriage without burning outWhy keeping your “pack light” matters if you want to growThe role of faith, mindset, and community

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10:41

TCF1056: The Lull

The Contractor Fight with Tom Reber ·

2025/09/06

The Lull is Real. Don’t Panic.In this episode, Derek and Tim dive into the seasonal slowdown that every contractor faces. When the phones stop ringing as much and it feels like all you’re hearing is “no,” it’s easy to think you’re doing something wrong.But here’s the truth: this is a normal cycle. Kids go back to school, families finish summer vacations, and homeowners hit pause on big projects. That doesn’t mean your business is broken. It means you’re in the lull.We’ll break down:Why “no” isn’t

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10:39

TCF1055: Why Contractors Waste Thousands on Marketing

The Contractor Fight with Tom Reber ·

2025/09/04

Most contractors are wasting thousands on marketing that doesn’t make them a dime. Why? Because they don’t track their Customer Acquisition Cost (CAC).In this episode, Tom breaks down:- The formula to calculate your CAC- Why “busy but broke” means your CAC is too high- The fastest ways to lower CAC (speed-to-lead, better targeting, sales process fixes)- How to know which lead sources to double down onChapters:00:00 – If you don’t know your CAC, you’re not running a business02:00 – Why tracking CAC

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13:35

TCF1054: Getting Uncomfortable

The Contractor Fight with Tom Reber ·

2025/08/30

In this episode, Tim and Derek dive deep into the uncomfortable moments that test contractors daily—both in business and life. From tech frustrations to difficult sales conversations, they highlight how discomfort is a necessary catalyst for growth and success. If you’re stuck in a rut, it’s likely because you’re avoiding the uncomfortable steps that push you forward.In this episode Tim and Derek discuss:The real reason most contractors struggle: a lack of willingness to get uncomfortableTheir own

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20:37

TCF1053: Marketing Roast: Truck Wraps on Trial

The Contractor Fight with Tom Reber ·

2025/08/28

In this episode of The Contractor Fight, Tom breaks down real contractor truck wraps submitted by fighters just like you. He exposes the good, the bad, and the downright embarrassing mistakes contractors make when they slap their name on a vehicle.You’ll hear:Why your truck is a moving billboard (and how most of you waste it)Tom’s 5-point checklist for evaluating a wrap designReal-life examples of what works and what fails at 60mphHow your wrap, website, and branding must all connect👉 Want to stop

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14:27

TCF1052: Look-Alike

The Contractor Fight with Tom Reber ·

2025/08/23

Tim and Derek dive into a real-world sales story that illustrates the power of connection, emotional intelligence, and proper communication. Tim shares how a routine consultation for pond maintenance turned into an unforgettable sales experience—one that highlights the importance of trust, empathy, and being fully prepared through training.In this episode Tim and Derek discuss:How a simple pond consultation evolved into a deep emotional connection with the clientThe critical moment when trust was

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59:56

TCF1051: Smart Kids Should Skip College (And Learn a...

The Contractor Fight with Tom Reber ·

2025/08/21

Benji Carlson has spent his life building movements in the trades. From the franchise painting world to Breakthrough Academy to now helping lead Leanscaper, an AI-powered platform for landscapers. In this deep-dive with Tom, they tackle the real reasons the trades lost their shine, and what it’s going to take to make them cool again.They talk content, culture, recruiting, money, and what separates struggling contractors from thriving ones. This episode is pure 🔥 for anyone serious about growing a

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15:12

TCF1050: Intentions

The Contractor Fight with Tom Reber ·

2025/08/16

In this episode, Tim and Derek break away from the usual sales-focused content to explore deeper, more personal aspects of life as a contractor. They reflect on the evolving direction of the podcast, emphasizing the importance of authenticity, vulnerability, and addressing the challenges that affect both business and personal life. From parenting and emotional triggers to frustrating bank experiences, this episode dives into how life’s realities shape us as leaders and business owners.In this

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10:45

TCF1049: 3 Sales Phrases That Close Leads Fast

The Contractor Fight with Tom Reber ·

2025/08/14

Contractors, stop blowing your sales calls.In this episode, Tom breaks down his 6 go-to sales phrases that instantly shift the power dynamic and help you close more deals. These aren’t manipulative tricks. They’re battle-tested mindset resets that keep you from sounding desperate when a prospect pushes back.Plus, he shares bonus “kill shot” lines to disarm objections and gain the upper hand.Whether you’re new to sales or a seasoned vet, these phrases will change how you sell forever.It’s time to

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12:39

TCF1048: French Fries

The Contractor Fight with Tom Reber ·

2025/08/09

Consistency isn’t just a nice-to-have in business—it’s the cornerstone of trust and reputation. In this episode, Derek Johnson and Tim Cutroni dig into why holding your service standards high and delivering the same level of quality every single time is essential for long-term success. Using everything from French fry experiences to oil change mishaps, they show how even small deviations can make customers question your reliability.In this episode Derek and Tim discuss:How consistent customer

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06:05

TCF1047: Why You're Missing Out on Client Reviews

The Contractor Fight with Tom Reber ·

2025/08/07

Most contractors are crushing it for 90% of the job, then they blow everything in the final 10%. You nail the work, cash the check, and think you're done. WRONG. You just fumbled at the goal line and killed your shot at referrals, reviews, and repeat clients. Tom breaks down the brutal truth: how you finish determines whether you're hunting for your next job or turning clients away because you're booked solid.⏱️ Timestamps[00:00] – Why finishing strong matters more than ever[00:28] – Chaos creates

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14:54

TCF1046: The Great Flood

The Contractor Fight with Tom Reber ·

2025/08/02

In this episode of the Contractor Fight Sales Podcast, hosts Tim and Derek dive deep into the shifting landscape of how customers buy and what contractors must do to adapt. Drawing from real-world conversations within the Battleground group, they explore how to respond when potential clients hesitate on big projects and how crucial it is to anticipate market changes before it's too late.Tim and Derek emphasize the importance of being proactive, investing in your sales skills, and surrounding

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39:08

TCF1045: More Marketing ROASTS! (Micah Joins the Fire...

The Contractor Fight with Tom Reber ·

2025/07/31

Contractors submitted their marketing for a no-holds-barred roast, and Tom brought in WAR ROOM Coach Micah Miller to join the fun. Together, they deliver straight-shooting critiques of websites, logos, calls to action, and more. If your marketing sucks, this episode will show you why and how to fix it. Learn what truly converts, the power of storytelling, and how to make your digital presence work harder for your business.In this episode Tom and Micah discuss:[00:25] Introduction of Micah Miller and

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24:23

TCF1044: Business in 20 Minutes

The Contractor Fight with Tom Reber ·

2025/07/26

In this episode, Tim and Derek dive into the common pitfalls contractors face when trying to grow too quickly. Drawing from their own experiences and observations of younger entrepreneurs, they break down the key aspects of running a lean, profitable business and knowing when and how to scale. Whether you're just starting out or years into your business, this episode will push you to reflect on your goals and how to reach them without sabotaging your own success.In this episode Tim and Derek

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01:00:15

TCF1043: From Paint Brush to 7-Figure Sales Machine...

The Contractor Fight with Tom Reber ·

2025/07/24

In this episode, Tom interviews Tanner Mullen, a successful painting contractor and the founder of DripJobs CRM. Tanner shares his journey from working in the restaurant industry to building a million-dollar painting business and launching a powerful CRM software designed specifically for contractors. They dive deep into sales strategies, the importance of follow-up, how to leverage Facebook ads effectively, and why communication is the ultimate differentiator in today's contracting world. Tanner

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22:21

TCF1042: Say What Needs to be Said

The Contractor Fight with Tom Reber ·

2025/07/19

In this episode of The Contractor Fight Sales Podcast, Tim and Derek dive deep into the importance of having tough, clear conversations with clients — before the shovel ever hits the dirt. From buried wires to dead irrigation systems, they share real-world stories where contracts and communication saved the day. Learn how preparation, confidence, and transparency can keep your jobs profitable and your clients happy.In this episode Tim and Derek discuss:The importance of having a thorough,

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07:33

TCF1041: The Harsh Truth About Leadership and Hiring

The Contractor Fight with Tom Reber ·

2025/07/17

Hiring more people doesn’t automatically fix the chaos in your contracting business—in fact, it can make things worse if you're not leading properly. In this no-BS solo episode, Tom breaks down why hiring alone won’t save your business and how poor leadership is often the real issue. Drawing from his own hard-earned experiences, Tom lays out a practical framework for transforming from a chaotic boss to a true leader that empowers a high-performing team.In this episode, Tom discusses:[00:20] Why

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22:56

TCF1040: Tomorrow's You Will Be Thankful

The Contractor Fight with Tom Reber ·

2025/07/12

In this episode of The Contractor Fight, Tim and Derek dive into a powerful mindset shift every contractor should adopt — taking action today for the benefit of your future self. They discuss how to evaluate daily decisions, avoid regret, and maintain focus on long-term success, both personally and professionally. From turning down high-maintenance projects to refining sales techniques, this episode is all about being intentional with your time, energy, and choices.In this episode, Tim and Derek

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225 results

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