PODCAST

The Sales Playbook Podcast

Paul Castain

Sales tips for the aspiring rock star!

business management & marketing

All Episodes

05:18

Episode 411 "There Is No Tomorrow" August 9, 2024

The Sales Playbook Podcast ·

2024/08/09

Please listen to this episode ASAP;It's exactly what you need to hear TODAY! And pass it along to a friend when you're done!

23:35

Episode 410 This Will Create Momentum For You August...

The Sales Playbook Podcast ·

2024/08/07

Next time you find yourself procrastinating, try this incredibly simple tactic, or;Have fun losing 55 days over the next year to the silent killer we call "procrastinating"! Think I'm kidding? Then I triple dog dare ya to check out this episode of The Sales Playbook Podcast. Email me Paul@yoursalesplaybook.com to learn more about how we can work together to help you get the results you deserve!

27:01

Episode 409 The Hardest Thing When It Comes To Your...

The Sales Playbook Podcast ·

2024/08/06

There's something really challenging when it comes to goals and quite frankly; It isn't talked about enough! On this week's episode of The Sales Playbook Podcast; We're gonna go there! Click Here for information about my 1 on 1 coaching program. Click HERE to learn how you can hire me to speak at your next event. PS I had intended on making this a much shorter episode but so much for that :)

30:30

Episode 408 How To Gain An Incredible Advantage...

The Sales Playbook Podcast ·

2024/08/03

There's something that you can do, starting TODAY that will give you an immediate advantage!On this week's episode of The Sales Playbook Podcast; We're gonna go there! Click Here for information about my 1 on 1 coaching program. Click HERE to learn how you can hire me to speak at your next event.

46:37

Episode 407 Sales Reps, Is This The New "F-Bomb"?...

The Sales Playbook Podcast ·

2024/07/28

There's something all the influencers are saying you should NEVER say during a demo; I say bullsh*t!

46:37

Episode 406 Creating A Peer To Peer Relationship With...

The Sales Playbook Podcast ·

2024/07/21

How your prospects regard you can influence their behavior and;Can make or break the deal! But HOW do you influence that? In this week's episode of The Sales Playbook Podcast, we're gonna go there!

46:44

Episode 405 How To Use No Oriented Questions July 14,...

The Sales Playbook Podcast ·

2024/07/14

Chris Voss has a brilliant set of questions labeled "No oriented questions".In this week's episode of The Sales Playbook Podcast, we get into the tactics, and the psychology behind it, and I provide you with a few cold call openers, cold email templates, and; A cool template you can use when a deal stalls or if you've been ghosted! Here's a link to the Closers Academy download and FREEBIE mentioned during this episode!

45:04

Episode 404 The Trap That's Waiting For You In The...

The Sales Playbook Podcast ·

2024/07/07

The 3rd and 4th quarters are by far THE most misleading quarters and there's a HUGE trap you'll want to avoid, but;It's something you have to adjust immediately or you'll pay dearly for it! This week's episode of The Sales Playbook Podcast is brought to you by our prospecting download. Click HERE for details.

30:51

Episode 403 The WARM Email That Blew My Mind June 9,...

The Sales Playbook Podcast ·

2024/06/09

I came across a warm email tactic (and template) that blew my mind and in this week's episode of The Sales Playbook Podcast, I share it all, step, by step.Oh, and it's so incredibly simple to do and costs nothing! FREE Resource Mentioned During The Podcast: I offer a FREE, 3-touch email sequence with templates and you can download it for FREE by clicking HERE At the end of the podcast, I mentioned my prospecting download. Click HERE to learn more.

27:22

Episode 402 How To Write A Cold Email When Your...

The Sales Playbook Podcast ·

2024/06/02

We've all had those situations where we do our homework on a potential client and come up empty! How do you personalize a cold email when you don't have anything specific? Better check out this week's episode of The Sales Playbook Podcast to find out!

44:31

Episode 401 Things To Do When Potential Clients Are...

The Sales Playbook Podcast ·

2024/05/19

Admit it, it totally sucks when potential clients aren't giving us the time of day.I have 3 ways you can get a potential client's attention and I've loaded this episode up with all kinds of additional ideas, and; Some mighty cool freebies! Think I'm bluffing? Then I triple dog dare ya to check out this week's episode of The Sales Playbook Podcast. Resources mentioned in this episode; 3 FREE appointment setter email templates click HERE about.me seekingalpha.com Castain's Summer Sales Challenge

31:07

Episode 400 THE Biggest Personal Branding Mistake A...

The Sales Playbook Podcast ·

2024/05/12

There is an all caps HUGE personal branding mistake that many sales reps make, and; It costs them business! In this week's episode of The Sales Playbook Podcast, we're gonna go there!

31:07

Episode 399 Insincere Cold Email Tactics May 5, 2024

The Sales Playbook Podcast ·

2024/05/05

There's a new cold email tactic making the rounds that 9 out of 10 times will make you look like a liar, but; There's a much better (and more honest) way to approach the tactic that creates genuine dialogue with your prospects! In this week's episode of The Sales Playbook Podcast, we're gonna go there!

32:37

Episode 397 How One Idiot Can Immobilize You April 6,...

The Sales Playbook Podcast ·

2024/04/06

Isn't it amazing how we can have 99 great things going on but an encounter with one idiot, becomes the focus?In this week's episode of The Sales Playbook Podcast, we're going to explore some sound advice from a multi-millionaire (270 million net worth). I'm also going to open up and tell you how I almost lost my business several years ago because of doing the exact opposite of this man's advice!

34:47

Episode 397 Bet You Haven't Thought About Demos This...

The Sales Playbook Podcast ·

2024/03/24

We always think about demos in the traditional sense of perhaps an overview of our solution, showing functionality, etc.In this week's episode of The Sales Playbook Podcast, I'm going to open 5 new doors for you!

02:28

This Could Change Your Perspective March 22, 2024

The Sales Playbook Podcast ·

2024/03/22

21:12

Episode 396 How To Slow The Scroll In A Cold Email...

The Sales Playbook Podcast ·

2024/03/17

Busy decision makers LOVE to scroll through emails and oftentimes they miss THE most important points we were trying to articulate.In this week's episode of The Sales Playbook Podcast, we're going to look at 3 super important things; 1) WHY decision-makers scroll in the first place 2) We'll take a look at the latest eye scan research to see HOW (as in the specific pattern) they scroll. 3) I'll show you 12 things you can use, within the body copy of your cold email to; Slow the scroll! This week's

00:30

Episode 395 The Cold Email Subject Line Makeover...

The Sales Playbook Podcast ·

2024/03/09

The subject line on your cold emails can dramatically improve your open rates and they can even dramatically REDUCE the probability of your email getting flagged for spam!In this week's episode of The Sales Playbook Podcast, we're going to talk about several things you can do to improve your subject lines in an all caps, EPIC way!

02:07

3 FREE Cold Email Templates From Paul Castain...

The Sales Playbook Podcast ·

2024/02/27

I have 3 FREE cold email templates for you and you can have them for FREE, no purchase necessary!My way of saying "Thank you" to all the awesome people who support me!

22:03

Episode 394 The 100 Hour Rule February 25, 2024

The Sales Playbook Podcast ·

2024/02/25

I came across a super cool and super simple concept called "The 100 Hour Rule" and it's about to become your new best friend!

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