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PODCAST

Music Marketing Podcast with Bob Baker

Bob Baker"s podcast of music marketing ideas, self-promotion tips, and inspiration for songwriters, musicians, bands, and music biz pros. From the author of "Guerrilla Music Marketing Handbook" and TheBuzzFactor.com

arts management & marketing

All Episodes

29:06

How I Grew My YouTube Channel to 1 Million Monthly...

Music Marketing Podcast with Bob Baker ·

2020/08/24

Want to know how I grew my YouTube channel to 1 million views per month and 145,000 subscribers? In Part 2 of this series I share the exact tools and strategies that allowed me to grow my channel - https://www.youtube.com/mrbuzzfactor/featured I use TubeBuddy for all my keyword research https://www.tubebuddy.com/BobBakerSTL I use Buzzsprout for all of my podcasts. Start your own free podcasting account at https://www.buzzsprout.com/?referrer_id=599692 Check out all of my books, ebooks, and

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18:54

How I Grew My YouTube Channel to 135k Subscribers,...

Music Marketing Podcast with Bob Baker ·

2020/07/21

Want to know how I grew my YouTube channel to 135k subscribers? In this first of a multi-part series, I share my YouTube journey and the steps that led to it being my main source of self-employed income - https://www.youtube.com/mrbuzzfactor/featured Here's a link to my three-book mega package deal https://link.medium.com/m2qRToq5y6 Check out all of my books, ebooks, and audiobooks on my Amazon Author page => https://amzn.to/2wJfXij - Titles include Guerrilla Music Marketing Handbook, The

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10:29

Full-Time Musician? Be Self-Employed in the Music Biz

Music Marketing Podcast with Bob Baker ·

2020/07/07

Want to know how to be your own boss as a musician? Great! But, if you really want to earn a full-time living with music, don’t get stuck in this common trap. On this episode I explain what this obstacle is and how to overcome it. I’ve been a solo entrepreneur in the arts for many years, so I have a lot of hard-won advice on this topic to share. Watch the original YouTube version of this lesson here https://youtu.be/XNIA9PZIYQY Get a FREE collection of Music Marketing reports when you get on the

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15:25

Timeless Music Career Advice From a Hit Songwriter...

Music Marketing Podcast with Bob Baker ·

2020/05/26

If you’re a singer, songwriter, or DIY musician, this may be the most important, hard-hitting advice you’ll ever hear. This encore episode, first published in the fall of 2017, features Mary Gauthier, a highly acclaimed songwriter who has written songs for Jimmy Buffet, Tim McGraw, Blake Shelton, and more. Listen to these highlights from an interview with Mary, where she discussed the “I’m too old for music” myth, being an independent musician, what it takes to have a long-term music career, and –

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14:32

5 Ways Musicians Can Make Money During a Pandemic

Music Marketing Podcast with Bob Baker ·

2020/05/12

You have many choices during these strange times. You can give up, slow down, and wait out the storm. Or, you can be proactive and find creative ways to earn money with your music. I cover five excellent ways on this episode. Get a FREE collection of Music Marketing reports when you get on the Buzz Factor Music Marketing VIP list. It’s free and easy. Click here to grab them now: https://bob-baker.com/buzz/free-reports/ Check out all of my books, ebooks, and audiobooks on my Amazon Author page =>

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24:41

Going Full-Time with Music: Dina Bach Interview

Music Marketing Podcast with Bob Baker ·

2020/04/25

From High School Spanish Teacher to Full-Time Musician. I first met Dina Bach in 2016, when she was a high school Spanish teacher in Chicago. I saw her again a year later, soon after she took the leap of faith and quit her teaching gig. In August 2018, with over a year of being a full-time piano-pop singer-songwriter behind her, I sat down with Dina to get the first-hand scoop on her transition – and her ambitious Song a Week project. For more info on Dina, visit DinaBachMusic.com. The featured song

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26:20

Confessions of a Rock Radio Veteran, Part 2 - Lern...

Music Marketing Podcast with Bob Baker ·

2020/04/18

Welcome to part two of my interview with Lauren Elwell. She’s an on-air personality at KSHE 95, the longest running rock radio station in the world. In this final segment we talk about the realities of commercial radio, creative ways musicians can still get on traditional radio, ways to make a living with your voice, or at least reach people and make an impact with your unique perspective. Connect with Lauren on Facebook, Twitter, and Instagram. Get a FREE collection of Music Marketing reports when

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27:50

Confessions of a Commercial Radio Veteran - Lern from...

Music Marketing Podcast with Bob Baker ·

2020/04/11

Get the inside scoop from a commercial radio veteran on what it's like to work for the longest running rock radio station in the world. This is Part 1 of a two-part interview with Lauren Elwell aka Lern from KSHE 95. Connect with Lauren on Facebook, Twitter, and Instagram. Get a FREE collection of Music Marketing reports when you get on the Buzz Factor Music Marketing VIP list. It’s free and easy. Click here to grab them now: https://bob-baker.com/buzz/free-reports/ Check out all of my books,

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4:53

“Isolation Blues” A funny song to make you laugh...

Music Marketing Podcast with Bob Baker ·

2020/04/05

I got the idea about a week ago. I felt compelled to sit down and write the lyrics. They came pretty quickly. A few hours later I set up a mic and camera in my home office. The fourth take was a keeper. I hope my original song “Isolation Blues” brings a smile to your face and makes you laugh during this time of crisis. Watch the YouTube version here: https://youtu.be/QqzxfpedzQw You'll find the lyrics here. Get a FREE collection of Music Marketing reports when you get on the Buzz Factor Music

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12:43

Creative Ways to Connect with Music Fans + Neil Diamond

Music Marketing Podcast with Bob Baker ·

2020/03/25

Last week I asked for examples of how musicians are staying connected with fans from a distance. I received some good ones and uncovered a few of my own. Here are some clever ways music creators are making the most of staying home during the 2020 virus crisis. Links to all of the artists and videos mentioned in this episode can be found at https://link.medium.com/5SGmVA5y74 Get a FREE collection of Music Marketing reports when you get on the Buzz Factor Music Marketing VIP list. It’s free and easy

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12:13

How Musicians Can Thrive While Sheltered in Place

Music Marketing Podcast with Bob Baker ·

2020/03/21

Your Ideas Wanted! Leave them as a comment here on Medium https://link.medium.com/PSH9ISzF24 Wow! So much has changed in recent weeks. Our normal, predictable lives have been turned upside-down. People in the performing arts in particular (musicians, actors, venues, and those who support them) have seen their livelihoods disappear. Yes, these are challenging times. It’s also a time when we can let our creativity shine! Get a FREE collection of Music Marketing reports when you get on the Buzz Factor

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49:17

Lance Allen, the Spotify Guitar King w/ 500k Monthly...

Music Marketing Podcast with Bob Baker ·

2020/03/10

You hear it all the time: Nobody is making money from streaming music. Well, that just isn’t true. As a recent Rolling Stone article demonstrated, there’s a lucrative solo piano niche that many independent artists are capitalizing on. But that’s the exception, right? Wrong. Lance Allen is having similar success as one of the most streamed guitarists on Spotify, and he makes a good living from the streaming revenues! Without a record label or corporate backing. Learn more about Lance at

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18:37

Build Your Fanbase! 5 Ways to Thank Your Fans

Music Marketing Podcast with Bob Baker ·

2020/03/05

I've said it for decades: The #1 factor that determines your success in music is your fanbase - the people who support you, buy your music, attend your shows, and purchase your merchandise and services. That's why it's so important to thank your fans regularly. But there are lazy ways and more meaningful ways to show your appreciation. I cover five effective ways in this episode. Get a FREE collection of Music Marketing reports when you get on the Buzz Factor Music Marketing VIP

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14:07

The No 1 Music Marketing Question to Ask Yourself

Music Marketing Podcast with Bob Baker ·

2020/02/18

I've seen a lot of music marketing mistakes over my 25+ years of covering and living this topic. I reveal one of the biggest blunders in this episode. The good news is, you can avoid it by always asking this one simple question BEFORE you take action to promote your music! Get a FREE collection of Music Marketing reports when you get on the Buzz Factor Music Marketing VIP list. It’s free and easy. Click here to grab them now … Check out all of my books, ebooks, and audiobooks on my Amazon

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23:55

Lessons from Simon Tam and the CD Baby Music Conference

Music Marketing Podcast with Bob Baker ·

2019/08/31

Fresh off my return from Austin, where I attended the CD Baby DIY Musician Conference, I’m sharing some of my biggest lessons, tips, and take-aways. It was great to hear keynote speakers such as Questlove from The Roots and Darryl McDaniels from Run-DMC. In this episode I focus on the great advice offered my Simon Tam, an author, TEDx speaker, and founding member of the Asian-American band The Slants. Great stuff – so listen up! Get a FREE collection of Music Marketing reports when you get on the

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15:57

Ralph Murphy Tribute: The Songwriter’s Secret Weapon

Music Marketing Podcast with Bob Baker ·

2019/07/21

If you knew of Ralph Murphy, you know the loss the music business has felt since he passed away in May 2019. If you aren’t familiar with him, please listen to learn more about this hit songwriter and advocate for artists. This episode also features eight minutes of golden songwriting advice from one of Ralph’s many live workshops. Get a FREE collection of Music Marketing reports when you get on the Buzz Factor Music Marketing VIP list. It’s free and easy. Click here to grab them now … Check out all

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11:22

Turning Pro: Get Your ASK Out There!

Music Marketing Podcast with Bob Baker ·

2019/06/27

You’re a proactive musician. You’re an Empowered Artist! You’re ready to make your mark on the world – and make money doing it. However, there’s a good chance you’ll quickly get frustrated by slow progress. You might become cynical because few people seem to give a damn about your music or other new project. Can you relate? If so, maybe you just need to get your ASK out there more often! Listen to this episode for inspiration ... You’ll find a written blog post version of this Get Your ASK Out There

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10:37

Get Paid What You’re Worth as a Musician

Music Marketing Podcast with Bob Baker ·

2019/06/04

Here’s a great strategy if you want to generate the kind of music revenue you know you deserve. Listen up and take notes! Also, be sure to check out 19 Cash Flow Strategies for Songwriters, Musicians, and Bands. Get a FREE collection of Music Marketing reports when you get on the Buzz Factor Music Marketing VIP list. It’s free and easy. Click here to grab them now … Check out all of my books, ebooks, and audiobooks on my Amazon Author page here. Be sure to subscribe to the podcast on Apple, Spotify,

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13:15

Tommy Emmanuel on Loving Your Fans

Music Marketing Podcast with Bob Baker ·

2019/05/24

Tommy Emmanuel is amazing in so many ways. Certainly, his virtuoso playing ability is one of the main things that put him on the map and allows him to wow fans and gain respect from fellow musicians. However, there is another element to his success just as important and impactful. I cover that on this episode. Get a FREE collection of Music Marketing reports when you get on the Buzz Factor Music Marketing VIP list. It’s free and easy. Click here to grab them now … Check out all of my books, ebooks,

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9:53

Get People to Show Up at Gigs – A Brilliant Idea

Music Marketing Podcast with Bob Baker ·

2019/05/16

I’m sure you’ve asked yourself this frustrating question before: What do I have to do to get people to show up at my live music events? Never mind getting them to arrive on time. How do you get them to show up at all? Here’s an idea worth trying … Get a FREE collection of Music Marketing reports when you get on the Buzz Factor Music Marketing VIP list. It’s free and easy. Click here to grab them now … Check out all of my books, ebooks, and audiobooks on my Amazon Author page here. Be sure to

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