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PODCAST

6-Figure Secrets with Allison Hardy

Welcome to the 6-Figure Secrets Podcast, where we pull back the curtain and have real conversations about the real things that are helping us to see and experience results in our online business. I’m your host Allison Hardy, I’m an email funnel and lead generation strategist for online coaches who are fed up with the live launch rollercoaster and all of the “salesy” strategies you’ll find, and may have been victim to, in the online marketing space. It my intention through the episodes you’ll find on

business

All Episodes

23:42

EP 420 | Using tools and systems to their full...

6-Figure Secrets with Allison Hardy ·

2025/03/03

Beth Kocol is a Systems & Automation Strategist and Certified Dubsado Specialist with a strong passion for helping women bring efficiency to their service-based businesses.She founded Studio320 as a Virtual Assistant and learned rather quickly just how challenging it can be to juggle family and personal fulfillment - solid systems were a necessity to keep all the wheels turning and all the people happy. With a keen ability to spot areas for streamlining and optimization, Beth now helps her

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20:08

EP 419 | Boundaries and non-negotiables that your...

6-Figure Secrets with Allison Hardy ·

2025/02/24

I want to set you up for success by helping your future self. If you can learn to create boundaries, rules and non-negotiables, you will be able to look back on your current self and say, “thank you for doing that”.This does not mean that you have to change, but it does require that your actions and how you show up is different from what you are doing. You have to ask yourself, what’s working, what’s not and what can you outsource. Answering these questions will help you set boundaries for yourself

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23:58

EP 418 | Speed up your results with a Summit...

6-Figure Secrets with Allison Hardy ·

2025/02/17

At Summit in a Box®, Krista helps online business owners replace slow-growth and costly marketing strategies with high-converting virtual summits that lead to record-breaking course, membership, and group program launches.Her method incorporates highly-targeted positioning and feel-good, engagement-based strategies that lead to higher than average conversion rates, true connections, and making a difference through your summit in a way that creates ongoing benefits for months after the event wraps

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8:13

EP 417 | How to talk about pain points without...

6-Figure Secrets with Allison Hardy ·

2025/02/10

It’s not always fun talking about pain points in your marketing, but I want to show you how you can talk about pain points and not feel like a salesy jerk. Your ideal client has a problem they want to solve. And your program or offer can solve that pain point. So you talking about pain points can help a lot of people to understand more about how you can help them. ...when you do it the right way.TAKEAWAYS:Speaking about pain points helps your audience feel understood. Your audience wants to feel

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33:12

EP 416 | Asking for and receiving support featuring...

6-Figure Secrets with Allison Hardy ·

2025/02/03

Amy Reinecke and Jennifer Draper are passionate about helping women create blogs that allow them to build a business that offers them the avenue to their goals and dreams.They started Spark Media Concepts in 2017 to help women share their stories, passion, expertise, and perspectives that adds value to others via their blog.Together they coach bloggers in their membership and podcast about growing their blogging business because they believe in community over competition and helping others

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12:31

EP 415 | Why surveying your clients is your...

6-Figure Secrets with Allison Hardy ·

2025/01/27

Asking your clients questions is a really important part of the client journey. It can sometimes feel like you’re creating in a vacuum. Especially with things like courses, digital products, and even sometimes memberships, you don’t have a ton of interaction with your clients. So creating a culture of surveying them, to get them to talk to you, is a necessary part of the client experience process.So in today’s episode I wanted to talk more about surveys, when to use them, and how you can start to

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22:04

EP 414 | Investing in yourself featuring Kwadwo...

6-Figure Secrets with Allison Hardy ·

2025/01/20

Kwadwo – (sounds like QUĀY.jo) – is the host of The Art of Online Business podcast with 849 episodes and 4.92M downloads, a Meta ads manager and online business strategist, specializing in serving established online course creators with annual earnings ranging from $250,000 to $1.2 million.But unlike most ads managers, he doesn't just bring in quality leads. With over three years of experience, he excels in optimizing funnels and providing marketing, sales, operations and hiring guidance. All of

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14:33

EP 413 | How AI Assistants are transforming my business

6-Figure Secrets with Allison Hardy ·

2025/01/13

We’ve all seen content written by ChatGPT using words like “unleash”, “uplevel”, or “game changer” and it all sounds generic, and robotic, and ridiculously insincere.But I have to tell you that AI assistants, quite honestly, are transforming my business. The reality of the situation is that if I want to grow my business this year, I need more time. And so adding AI tools has helped me spend less time having to learn or do new things. I’m sure you need or want more time too!So in this week's 6-Figure

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22:39

EP 412 | The 4 A's of a successful pre-launch...

6-Figure Secrets with Allison Hardy ·

2025/01/06

Brenna McGowan is launch strategist and copywriter. She believes that hustle-based, high-pressure program launches don’t serve you or your customers. Instead, she teaches a systemized pre-launch process to put leads through so they’re primed, pre-sold, qualified, and raring to buy your offer. By leveraging her pre-launch and Anticipation Marketing™ strategies, Brenna’s clients have tripled — and even quadrupled launch revenue growth — without the frenzy and chaos they used to feel when launching

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12:24

EP 411 | 5 of my favorite purchases in 2024

6-Figure Secrets with Allison Hardy ·

2024/12/30

To finish out the podcast this year, I wanted to do an episode about some of my most favorite purchases I made for my business tin 2024! This year I really dug into doing what I was doing, better. And because of this focus, I needed to invest in a lot of new tools and ways to outsource to assist with that focus. TAKEAWAYS:Opus Clip AI. This is an AI tool that takes your podcast video and splices them up into 10 or so clips to use on social media. This saves me so much time.Build a Bot workshop with

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12:18

EP 410 | 5 email marketing predictions for 2025

6-Figure Secrets with Allison Hardy ·

2024/12/23

As I was prepping for this episode, I was looking at what trends I saw this past year that were getting my clients results. What were they saying and doing? How many emails were they sending? What was their email structure?So in this episode, I'm predicting 5 email marketing trends for 2025, based on what I saw in 2024.TAKEAWAYS:Entrepreneurs will start to move off of social media and rely on more sustainable platforms, like email. You might also be getting exhausted with the algorithm and want your

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27:04

EP 409 | Human-centered selling featuring Stacey...

6-Figure Secrets with Allison Hardy ·

2024/12/16

Stacey Brass-Russell is a Transformational Business and Life Coach. She helps coaches and experts launch their mission-driven passions into the world with signature offers and valuable content that attracts their ideal clients and helps them to go from "best-kept secrets" to profitable business owners.Stacey’s career spans from Broadway actress to yoga studio owner, to program and event creator, to inspirational speaker, and now the host of the popular podcast PASSIONATE & PROSPEROUS. She has

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21:31

EP 408 | The singular question you need to ask...

6-Figure Secrets with Allison Hardy ·

2024/12/09

At the end of the year, I know many of you are starting to think about your plans and goals for 2025. While making big goals are good, I notice that most people don’t take into consideration action when making these goals.So in today's episode, I want to dig into the action behind your goals. Because without action, goals are just wishes, right?! In this episode we will dive into the action behind goals that will help you to approach 2025 with a fresh perspective, arsenal of tools, and a way to

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25:34

EP 407 | Hiring to grow featuring Kimberly Tara

6-Figure Secrets with Allison Hardy ·

2024/12/02

Kimberly Tara, CPA, CTC, is a wife, mom to 4 little kids, and a multi-passionate entrepreneur.As a Tax Strategist & Business Growth Advisor, Kimberly & her team partner with CEO Mom Service Providers to maximize revenues, reduce taxes, build wealth, and create a legacy. She believes in fostering a supportive community where CEO Moms are proactively encouraged to learn and ask difficult tax and financial questions so they can understand their numbers and confidently make better business

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24:16

EP 406 | Storytelling, social proof, and SEO...

6-Figure Secrets with Allison Hardy ·

2024/11/25

Once upon a time, Brittany Herzberg was an introverted massage therapist just trying not to let her clients hear her tummy rumbling. Now? She’s still introverted, but she's perched behind her MacBook increasing visibility and income for 6-figure entrepreneurs using the most misunderstood organic marketing strategy—SEO! Brittany is known for being loud about the benefits of SEO, giggling, & keeping things basic. (Oh, so basic!)TAKEAWAYS:Social proof is important. Social proof is what people are

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12:55

EP 405 | Why Welcome Sequences are dead + what to do...

6-Figure Secrets with Allison Hardy ·

2024/11/18

I’ve never found the Welcome Sequence in an email funnel effective. I’m not a huge fan because these tend to be all about you as the business owner. I know the intention behind it is to establish you as an expert and deliver value, but I think the way it's presented is fatally flawed.So how do we get our ideal customers to a point where the pitch for your offer makes sense?Listen to the episode to hear why I think Welcome Sequences are dead and what to do instead. TAKEAWAYS:Help your leads have a

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15:14

EP 404 | When to make changes in your email funnel...

6-Figure Secrets with Allison Hardy ·

2024/11/11

Welcome to this episode inside of our Ask Me Anything Series on the 6-Figure Secrets Podcast! Today, I’m answering three questions submitted by our Funnel of the Month Club members.The questions I'm digging into today are: How can I get more people to click over to my sales page from my emails?How can I generate more leads for my funnel?When do I make changes in my funnel? RESOURCES:Check out the blog post that goes along with this episode for additional resourcesJoin the Funnel of the Month Club

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23:04

EP 403 | Growing a leveraged business featuring...

6-Figure Secrets with Allison Hardy ·

2024/11/04

Stephen and Chelsey Diaz are the founders of The Rainmaker Family. This past year they ranked #148 on the Inc 5000 list, a list of the fastest growing privately held companies in America, and #2 in the category of education.This power couple is making a major impact in the online learning space, while pioneering a family-first model of entrepreneurship. Authors of an Amazon best seller: The Family Freedom Challenge, their program helped a new family cross the six figure mark every 14.2 days on

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13:55

EP 402 | Why your emails aren’t selling (+ what to do...

6-Figure Secrets with Allison Hardy ·

2024/10/28

Have you been wondering why your emails aren’t selling?Most coaches and experts struggle to sell, especially through email. When I dig into their Email Pitch Sequences, most of them have a collection of fatal flaws that are killing their sales. In this 6-Figure Secrets episode I want to talk about the 5 most common Email Pitch Sequence fatal flaws that I see and how you can avoid making these mistakes.TAKEAWAYS:Volume is important. Simply put, the more you email, the more sales you will see.You have

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26:40

Creating content that actually matters | EP 4 Fill...

6-Figure Secrets with Allison Hardy ·

2024/10/25

Welcome to a very special series here on the 6-Figure Secrets Podcast, the Fill Your Funnel Series! In this four-part series, I’ll help you expand your reach, grow your email list, and ultimately…sell without feeling like a total sleazeball!And to make it extra special, I’m co-hosting it with business strategist, the one and only, Holly Haynes! Holly and I are both working moms who understand the hustle. We want to help you build a thriving business without the crazy TikTok dances or insane

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