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PODCAST

The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More

Matt McWilliams, Award-Winning Affiliate Manager

The Affiliate Guy Podcast is your source for affiliate marketing news, tips, and strategies to take your online business to the next level. Learn how to boost your commissions, manage affiliate programs, and so much more. More information at theaffiliateguy.tv and mattmcwilliams.com.

business marketing

All Episodes

42:08

2025 Affiliate Marketing Predictions (BIG Changes...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2025/01/13

2025 is here, and the affiliate marketing world is evolving faster than ever. From the rise of AI to compliance and Google algorithm updates, this year is shaping up to be a big one. In this episode, I’ll break down the hottest trends, key predictions, and strategies to help you stay ahead of the curve. Plus, I’ll share what we learned from 2024 and how you can use it to make 2025 your best year yet. LINKS MENTIONED IN THIS EPISODE XP Affiliate Your First 100 Affiliates How to Get Started with

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27:48

5 Affiliate Recruiting Mistakes That Are Costing You...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2025/01/06

Recruiting affiliates doesn’t have to be hard. But let’s be honest…sometimes we make it WAY harder than it needs to be. There are five big mistakes that can completely derail your efforts (trust me, I’ve seen it happen more times than I can count...and made every mistake myself). In this episode, I’ll break down the most common affiliate recruiting blunders...and more importantly, how to avoid them so you can start building your affiliate dream team. Links Mentioned in this Episode Get My #1

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49:44

New Year's Resolutions for Both Affiliate Managers...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/12/31

If you’re serious about making this year your best yet for your affiliate program and affiliate marketing, you’ve got to commit to doing things the right way. Today, I’m sharing 10 resolutions that will set you up for a year to remember. Trust me...if you follow what I share, you’ll take your business (and your life) to a whole new level. Links Mentioned in this Episode Turn Your Passions into Profits Book Meet Edgar Social Media Scheduler Affiliate Activation Email Templates Find Affiliates Now

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01:30:08

BONUS: How to 10X Your Sales WITHOUT Spending All Day...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/12/24

Today, I'm giving you something that was previously only available privately. I'm going to share a training about how to get your affiliate program up and running from scratch and use it to scale your business...without spending all day on social media or having to run paid advertising. And I'm going to show you how to do it all in about an hour a day. Links Mentioned in this Episode Workbook Affiliate Program Kickstarter Package Schedule a Call XP Affiliate

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01:09:54

The 10 Commandments of Building a Winning Affiliate...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/12/17

Today, I'm sharing my 10 Commandments for building a winning affiliate program. After 20 years of experience, I've distilled the essentials of affiliate management into these must-do principles that can make a huge impact. And thou must followest these commandments. Trust me, you won't want to miss #6 – it might sound crazy at first, but you'll see why it works. LINKS MENTIONED IN THIS EPISODE TEXT ME - +1 260-217-4619

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31:15

Should Your Affiliate Program be on a Network or...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/12/09

Trying to decide whether to run your affiliate program on a network or keep it in-house? It’s a HUGE decision that can make or break your program. In this episode, I’ll share the pros and cons of both options and help you figure out what’s right for YOUR business. LINKS MENTIONED IN THIS EPISODE XP Affiliate Network TEXT ME - +1 260-217-4619

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11:04

Should we Stop Using the Term "Affiliate Manager"?

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/12/03

Managers are for burger joints, not affiliate programs. Seriously, I can’t stand...no, scratch that...I HATE the term "Affiliate Manager." In this episode, I’m sharing why it drives me crazy…and what we should be calling ourselves instead. LINKS MENTIONED IN THIS EPISODE Your First 100 Affiliates: mattmcwilliams.com/first100 TEXT ME - +1 260-217-4619

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31:44

Oops! This Affiliate Program Totally Blew It (Here’s...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/11/26

Running an affiliate program? Most mistakes aren’t fatal…except this one. I recently witnessed a program make a colossal error, and it was painful to watch. In this episode, I’ll break down what went wrong...and how to make sure you avoid it. LINKS MENTIONED IN THIS EPISODE How to Determine the Right Commission Structure for Your Affiliate Program: https://youtu.be/wHYgeRCh7tE TEXT ME: 260-217-4619

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22:11

7 Things Every Affiliate Manager Needs to Know About...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/11/19

The holiday season is just around the corner, and affiliate managers everywhere are gearing up for the busiest (and potentially most profitable) time of year. For some programs, we’re talking 40%, 50%, even 60% of their entire year’s sales crammed into just a few hectic weeks! So, if you’re not prepared…it’s gonna be a rough ride. In today’s episode, I’m sharing the seven essential things every affiliate manager needs to know to absolutely crush it this holiday season. From prepping your affiliates

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24:20

How Great Affiliate Programs Stand Out in the Holiday...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/11/12

Welcome to the holiday season—the busiest, noisiest time in the affiliate world! Every program out there is cranking up their promotions, their recruiting, their emails…and let’s be real, it can feel like trying to shout over a crowd of holiday shoppers. So how do you make sure your affiliate program doesn’t get lost in all the holiday clutter? In today’s episode, I’m breaking down exactly what it takes to make your program stand out this season. Let’s cut through the noise and make this your best

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19:35

7 Keys to Successful Affiliate Management During the...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/11/05

The holiday season is here and your affiliates need special attention. As an affiliate manager, it's your job to provide them with the support they need. In this episode, I’ll reveal the 7 key strategies to ensure your affiliates thrive during the holidays. Tune in to discover what your affiliates need to make their holiday promotions a hit. LINKS MENTIONED IN THIS EPISODE Affiliate Promo Plan Template The Ultimate Guide to Holiday Affiliate Marketing Promotions Warm Up Your Audience Guide

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26:22

How to Help Your Affiliates Write Better Emails

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/10/29

One of the best ways to level up your affiliate program and make everyone more money is to help your affiliates write better emails. In today’s episode, I’ll share proven strategies and tips for guiding your affiliates to write compelling emails that actually convert. LINKS MENTIONED IN THIS EPISODE Video - How to Use Swipe Copy as an Affiliate: mattmcwilliams.com/freeswipetraining Video - How to SERVE Your Audience by Promoting Affiliate Offers: mattmcwilliams.com/serve Podcast - Overcoming

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48:52

7 Affiliate Management LIES That Will Kill Your Program

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/10/22

Today, I’m pulling back the curtain on the 7 biggest lies people buy into about affiliate management. These myths? They’re program killers. Believing them can sabotage your entire affiliate strategy. But don’t worry—I’m here to debunk them all and share the truth you need to keep your program thriving. Buckle up…you’re about to rewire the way you think about affiliate success! LINKS MENTIONED IN THIS EPISODE Select How to Hear YES from More Affiliates (Recruiting Tips) How to Hear YES from

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26:05

How to Get Hired as an Affiliate Manager

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/10/15

Ever thought about getting a job as an affiliate manager? It’s a role that has a lot of people curious...great earning potential, flexibility, and, let’s be honest, it’s a pretty cool gig. If you’ve ever wondered how to get hired as an affiliate manager, this episode is for you. I’m sharing the exact steps to get hired, the skills you need to develop, and who knows...there might even be a job opportunity waiting for you at the end. LINKS MENTIONED IN THIS EPISODE Apply for Our Affiliate

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25:52

The MASSIVE Shift in Affiliate Programs is Here: Are...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/10/08

There is a massive shift taking place in the affiliate marketing world. The old way of running affiliate programs is broken. For years, we've seen the signs of change, but now there's a fundamental change happening in how the most successful programs are run. In today’s episode, I’m revealing the new model that's shaping the future of affiliate marketing. Ignore these changes, and you risk being left behind. LINKS MENTIONED IN THIS EPISODE 10 Reasons Why You Should Work with Small Affiliates

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28:28

How to Activate Your Inactive Affiliates (And Make...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/10/01

You’ve been there, right? You spend weeks—or even months—finding the perfect affiliate, building the relationship, getting them excited to promote…and then…crickets. No traffic, no sales, no effort. So, what now? How do you turn those inactive affiliates into your top promoters? In this episode, I’m sharing the secrets to wake them up and get them in the game! You won’t want to miss this. LINKS MENTIONED IN THIS EPISODE Affiliate Activation Email Templates How I Built a $1 Million a Month

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How to Activate Your Inactive Affiliates (And Make...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/10/01

You’ve been there, right? You spend weeks—or even months—finding the perfect affiliate, building the relationship, getting them excited to promote…and then…crickets. No traffic, no sales, no effort. So, what now? How do you turn those inactive affiliates into your top promoters? In this episode, I’m sharing the secrets to wake them up and get them in the game! You won’t want to miss this. LINKS MENTIONED IN THIS EPISODE Affiliate Activation Email Templates How I Built a $1 Million a Month

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23:38

7 Secrets of 7-Figure Affiliate Launches

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/09/24

Today, I'm lifting the curtain on some of the most coveted secrets in the affiliate marketing world: the seven strategies that I’ve used to run seven-figure launches. These are the exact tactics that have taken five and six-figure launches and turned them into multi-million dollar successes. I've never shared some of these strategies before, so listen up! LINKS MENTIONED IN THIS EPISODE Your Affiliate Launch Coach: youraffiliatelaunchcoach.com Avatar Creation Guide: mattmcwilliams.com/avatar

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18:00

Should You Approve or Decline an Affiliate? How to...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/09/17

Deciding whether to approve or decline an affiliate can be a tricky process. How do you distinguish between good and bad affiliates? Should you always accept or decline, or is there a middle ground? In today's episode, I’ll walk you through our exact process for evaluating affiliate applications. Listen up to learn how we make these important decisions. LINKS MENTIONED IN THIS EPISODE Your Affiliate Launch Coach TEXT ME: 260-217-4619

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25:30

How to Communicate Better with Your Affiliates

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/09/10

Effective communication with your affiliates is crucial for success. What should you communicate? When is the right time to reach out? And how should you deliver your messages? In this episode, I’ll answer these three critical questions and share strategies to improve your communication with affiliates. Get ready to take your affiliate communication to the next level! LINKS MENTIONED IN THIS EPISODE Get the Sample Affiliate Training + Slides Here Get the Weekend Email Template Here How to

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678 results

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