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PODCAST

Trapital

Trapital is where technology meets culture. Hear breakdowns on the most important trends in tech, media, and entertainment. Trapital founder Dan Runcie and various guests break down the moves that shape the rest of society. Learn more

technology

All Episodes

38:40

Can New Superstars Ever Surpass Current Superstars...

Trapital ·

2025/03/11

It’s the perfect time to revisit one of our more popular episodes. Taylor Swift and Beyoncé are still at the top of the music industry despite the newer artists that do well on streaming and TikTok. That said, can today’s new class of stars ever match that same level of superstardom? .In this episode, I’m joined by Tati Cirisano from MIDiA Research to explore how artists like Billie Eilish, Dua Lipa, and Bad Bunny are navigating the ever-changing music landscape. What does it take to break through

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32:16

Who is ‘Spotify Music Pro’ Really For?

Trapital ·

2025/02/25

According to Bloomberg, Spotify is exploring a new premium tier, Music Pro, which will include several new features and perks. But given what we know about music streaming, consumers, and record labels, who is this product really for? Will it work?Listen to me and MIDiA Research’s Tati Cirisano break down all aspects of the industry’s goal to get consumers to pay more for music streaming.05:15 Breaking Down Music Pro07:52 Challenges in Music Streaming15:56 How Concert Presale Tickets Work20:33

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34:33

Meta’s Media Strategy: An On-Again, Off-Again...

Trapital ·

2025/02/17

Every few years, Meta makes a big push with a media-related product, but few of then have lasted long.Instant Articles, Facebook Watch, Instagram Live, podcasts, music videos and more. Why don’t these initiatives stick? Is this similar with most social media platforms that try new things? How will this evolve in the future?Join me and MIDiA Research’s Tati Cirisano as we discuss Meta, its suite of apps, and why these initiatives come and go.04:32 Entertainment vs. Social Platforms12:29 Meta’s

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34:31

The Biggest Surprises in Streaming

Trapital ·

2025/02/10

The most streamed song on Spotify from the 1980s is not from Queen, Michael Jackson, Prince, or Madonna. The most streamed Spotify song from the 2000s is not from Eminem, Usher, Beyonce, or Kanye West.The streaming data is full of unique takeaways about what people really listen to.Join me and Zack O'Malley Greenburg as we delve deep into Spotify and YouTube data, unraveling the surprises and the complex layers of music consumption.04:10 Queen vs. Michael Jackson07:23 The Rise of 'Mr

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36:26

Disney’s Pop Star Pipeline

Trapital ·

2025/02/03

When it comes to music, Disney is a generational hitmaker. From Miley Cyrus to Hilary Duff, Disney has consistently produced some of the biggest names in music over the past few decades. We break down what worked well, what hasn’t, and how it has evolved with artists like Olivia Rodrigo.Join me and MIDiA Research’s Tati Cirisano as we dive in Disney’s enduring influence in the music industry.02:00 The Pop Star Pipeline05:16 The Eras of Disney’s Pop Stars09:04 Why Nickelodeon Doesn’t Have a

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25:14

What’s Next for TikTok?

Trapital ·

2025/01/27

Join me and Billboard’s Kristin Robinson as we break down everything from the political context up to creator reactions to TikTok’s Shutdown.9:11 Stalled Antitrust Efforts14:12 How Creators Reacted to the Ban16:05 TikTok's Role for Creators25:12 Predictions on TikTok OwnershipThis episode is presented by State Farm, the home for your small business needs. Like a good neighbor, State Farm is there.Listen in for our Chartmetric Stat of the Week.If you enjoy Trapital, please rate and review on your

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36:35

How the Podcast Mega Deals Evolved

Trapital ·

2025/01/21

In the podcasting world, audio quality used to be king. Today, however, video elements have become increasingly essential. As platforms like Spotify, YouTube, and Apple Podcasts continue to shift their strategies, the landscape of audio content is changing faster than ever.Join me and Ashley Carman of Bloomberg News as we break down everything about the podcast business, the current state of podcast deals, and paid podcasting and subscription models.08:48 Video's Impact on Podcasting12:44

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33:39

How YouTube Became Every Company’s Competition

Trapital ·

2025/01/13

YouTube turns 20 this year, and it’s influence continues to grow. In music, video, podcasts, advertising, entertainment, attention, and more. It’s in a unique role, where plenty of companies compete with YouTube, but few compete with it on all levels. But what does the future look like? Despite its edge, what are the challenges ahead?Listen to me and MIDiA Research’s Tati Cirisano to break it all down.08:45 Video Podcasting Trends11:56 YouTube Premium20:52 Paying for Ad-Free Experience29:42

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34:20

Spotify’s Road to $100B and Profitability

Trapital ·

2025/01/06

Spotify went from a $14 billion market cap in 2022 to crossing $100 billion toward the end of 2024. A lot has changed in two years, but there’s more to the story than just the past 24 months. Join me and Sleepwell Capital, an investor, to break down Spotify’s journey to profitability. Hope you enjoy!04:59 Spotify vs Big Tech DSPs10:16 Spotify's growth signifies change in music distribution.14:26 Netflix comparisons21:44 YouTube vs Spotify28:19 Is Spotify's PE ratio too high?32:31 Major

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30:15

Winners and Losers of 2024: Part 2

Trapital ·

2024/12/24

Here’s Part 2 of the winners and losers of 2024 in streaming, artist, and record label with Zack O’ Malley Greenburg. We talked about the shifting terrain of the music industry, down to the decline of festival headliners and the emergence of “Peak Superstar”. Hope you enjoy!02:00 Live music - winners and losers08:22 M&A - winners and losers24:38 Comeback players of the year28:13 Honorable mentions

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36:00

Winners and Losers of 2024: Part 1

Trapital ·

2024/12/24

Here are our winners and losers of 2024 in streaming, artist, and record label. Part 2 coming in a few days. Hear me and Zack O’ Malley Greenburg break it all down!00:00 Streaming - winners and losers15:23 Artist - winners and losers26:00 Record Label - winners and losersListen in for our Chartmetric Stat of the Week!

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29:04

What Superfans Really Want with SoundCloud CEO Eliah...

Trapital ·

2024/12/19

Here’s my fireside chat with Eliah Seton, CEO of SoundCloud, from our Trapital Summit. We talked about the company’s sale process, how it became profitable, SoundCloud as a platform for tastemakers, and more. Hope you enjoy!06:25 Connecting music creators and fans07:48 How SoundCloud became profitable13:30 Adding value for superfans20:24 Helping smaller artists monetize and engage fans25:26 The latest on the sale process29:42 AI and artist autonomy will alter music

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27:27

The State of Hip-Hop with Def Jam CEO Tunji Balogun -...

Trapital ·

2024/12/16

Here’s my fireside chat with Tunji Balogun, Chairman and CEO of Def Jam, and our Trapital Summit. We talked about the evolving landscape of Universal Music Group, fluidity of music genres, the state of hip-hop, and the role of artist development. Hope you enjoy!04:31 Def Jam's evolution11:32 Hip-hop’s current state and influence across genres20:29 Artist development28:11 Afrobeats' global rise.This episode was brought to you by music creation platform Splice.

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28:40

The Future of Music Creation with Splice CEO Kakul...

Trapital ·

2024/12/12

At our Trapital Summit, we had a fireside chat on the overlooked areas of music with Splice CEO Kakul Srivastava and MIDiA Research’s Tati Cirisano. They discussed why it matters to invest in the new generation of talent, the tension between creators and rightsholders, and AI’s influence in music creation. Hope you enjoy!08:22 Exploring differences between recorded music and creator tools.08:56 Focus on creative vision, subscription model success.12:34 Creating tools for human-centered artistic

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27:32

Founder Mode vs. Manager Mode with Believe’s Denis...

Trapital ·

2024/12/09

At our Trapital Summit, we had to talk about Founder Mode vs. Manager Mode. We were joined by the founder and CEO of Believe, Denis Ladegaillerie. Believe is global music company that owns TuneCore and had its IPO in 2021. But in 2024, a consortium led by Ladegaillerie tried to take the company private, while fending of a takeover attempt from Warner Music Group.We talked about that experience, Believe’s plans to 2025, and more.Note: This conversation was recorded on October 3, 2024, before

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29:07

Unpacking The Value of Music

Trapital ·

2024/12/06

The global value of music copyright is now $45.5 billion. In this episode, we'll explore the global music market with friend of the pod, Spotify’s former chief economist, Will Page. We examine how glocalization is transforming the industry from Colombia to Brazil, Mexico, and beyond.We'll also discuss the difference between value and volume, streaming revenue, the need for better measurement of emerging markets, and more.**Stay tuned as we unravel the complexities and opportunities of the

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33:28

What is Drake's Goal?

Trapital ·

2024/12/04

Aubrey Graham has taken two legal actions against Universal Music Group, Spotify, iHeartMedia, after the success of "Not Like Us." Are Drake's claims of inflated streams and defamation of character valid? Even if they are, what is Drake's end game with all of this?Listen to me and Brian "Z" Zisook, Audiomack co-founder, break it all down.This episode is brought to you by elgato, my go-to for podcasting.

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28:27

What's Next After Streaming? Troy Carter - Trapital...

Trapital ·

2024/11/27

Here's my fireside chat with Venice Music CEO and co-founder, Troy Carter, live from the summit. We talked about the shift to independence, the need to sell more than just an audio experience, why it's a sellers market for music distributors, and the next revenue driver for music will be after streaming.We'll be sharing more conversations from the summit over the next few weeks!This episode is brought to you by Hangout, the new social music platform.Listen in for our Chartmetric Stat of

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31:58

TikTok’s Future in Music

Trapital ·

2024/11/21

TikTok has had quite the 2024, especially in music. The year started with a very public dispute with UMG. But TikTok also saw the rise of SoundOn, the end of TikTok Music, lingering threats of a US ban, the force of TikTok Shop, and more.Join me and MIDiA’s Tati Cirisano as we break it all down.Sponsors:HubSpot: download your free AI playbook here. Chartmetric: check out our Stat of the Week!

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29:10

AI and Music - Trapital Summit

Trapital ·

2024/11/18

Here’s another great fireside chat from our Trapital Summit. Listen to Warner Music Group’s chief digital officer Carletta Higginson and MIDiA Research’s Tatiana Cirisano discuss AI’s impact on music, and the ongoing tug-of-war for startup founders asking for permission vs forgivenes.Higginson has seen it from all sides of the table; as an attorney, at YouTube, and now at a major label and rights holder.Enjoy!This episode was brought to you by Too Lost, the all-in-one technology solution for

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304 results

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