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PODCAST

Garage Grit Podcast

Welcome to the Garage Grit Podcast, hosted by Brad Hurlock from AA Shop Marketing. Join us as we tackle common stress points in the auto repair shop space, uniting owners for insightful conversations. Our mission is to guide your shop towards success. Tune in, be part of the conversation, and propel your business forward. Explore strategies, insights, and camaraderie needed to thrive in the competitive auto repair industry. Welcome to Garage Grit, where we shift your business into high gear, one

business management

All Episodes

00:37:11

#024 Origin & Impact: David Light of Lighthouse...

Garage Grit Podcast ·

2025/07/01

Join host Brad Hurlock for another Origin & Impact episode of the Garage Grit Podcast! This week, we sit down with David Light of Lighthouse Automotive, located on the iconic Outer Banks of North Carolina.David shares how he and his wife built their auto repair business from the ground up—literally starting with a backyard, a tree, and a metal shed. Hear how they grew to two locations, how they weathered a changing industry, and what it takes to build relationships that last decades.In this

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01:06:33

#023 Balancing the Wrenches: Achieving Work-Life...

Garage Grit Podcast ·

2025/06/24

In this episode of the Garage Grit Podcast, host Brad Hurlock of AA Shop Marketing discusses the challenges of work-life balance in the auto repair industry with guests David Light from Lighthouse Automotive, Paul from Clintonville Auto Repair, and Kevin from Fox River Tire and Auto. The conversation covers various aspects of managing work-life balance, such as delegating responsibilities, the importance of using technology and automation, and the value of having a coach. The guests share personal

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01:21:08

#022 Origin & Impact: Kelli Weatherby of Accurate...

Garage Grit Podcast ·

2025/06/17

Join Brad Hurlock on the Garage Grit podcast as he sits down with Kelli Weatherby, co-owner of Accurate Automotive in Mesa, Arizona, for an inspiring "Origin and Impact" story!In this candid conversation, Kelli shares the remarkable journey of building Accurate Automotive from the ground up with her husband, Lee, starting from an unexpected decision to quit a dealership job. Discover how they transformed side work into a thriving business, focusing on their core philosophy of "friends

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01:00:10

#021 Guided Growth: Navigating Auto Shop Challenges...

Garage Grit Podcast ·

2025/05/27

In this episode of the Garage Grit Podcast, hosted by Brad Hurlock of AA Shop Marketing, shop owners Mike, Josiah, and Kevin discuss the significant impact coaches have had on their automotive businesses. They describe their varied backgrounds and experiences in the industry, emphasizing the importance of finding the right coach who aligns with their values and goals. The panel delves into topics such as overcoming emotional discounting, employing effective pricing strategies, and utilizing digital

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00:58:17

#020 Origin & Impact: Kevin Millevoi of Millevoi's...

Garage Grit Podcast ·

2025/05/20

From Milk Deliveries to Multi-Shop Success 🛠️Kevin Millevoi joins host Brad Hurlock for Episode 3 of the Garage Grit “Origin & Impact” series. What began as a three-bay Exxon gas station in 1965—run by his father, a former milkman—has grown into a multi-generational family of trusted auto repair shops across Northeast Philly and Bucks County.This episode is packed with lessons on resilience, customer service, blue-collar work ethic, and adapting through economic uncertainty. Kevin reflects on

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01:28:48

#019 Origin & Impact: Chris Whited of Community Auto...

Garage Grit Podcast ·

2025/05/13

In this episode of the Garage Grit Podcast, host Brad Hurlock interviews Chris Whited from Community Auto, exploring the profound impact of community involvement on auto shop success. Chris shares his journey from a troubled youth to a community-focused business leader, emphasizing the importance of genuine service, building trust, and investing in employees. The conversation highlights how strategic partnerships and a commitment to giving back can transform not only a business but also the

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01:48:01

#018 Origin & Impact: Kevin Bickford's Auto Journey

Garage Grit Podcast ·

2025/05/06

In this episode of the Garage Grit Podcast's Origin & Impact series, host Brad Hurlock interviews Kevin Bickford, the owner of Fox River Tire and Auto. Kevin shares his journey from a young car enthusiast in Southern California to becoming a successful shop owner in Illinois. He discusses the challenges he faced in management, the importance of building trust with customers, and the transition from employee to owner. Kevin emphasizes the significance of creating a supportive work environment and

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01:18:27

#017 From Interviews to Integration: Building Strong...

Garage Grit Podcast ·

2025/04/22

In this episode of the Garage Grit Podcast, host Brad Hurlock delves into the red flags encountered during the hiring process. He is joined by auto repair shop owners Jen, Mark, and Chris, who share their experiences and strategies for vetting potential employees. Topics discussed include the importance of team culture, the impact of the mechanic shortage, effective interview processes, and the growing trend of younger generations preferring text communication over phone calls. The episode also

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01:29:28

#016 Reimagining Profit: Innovative Revenue Streams...

Garage Grit Podcast ·

2025/03/25

Show NotesIn this episode of the Garage Grit Podcast, hosted by Brad Hurlock, the focus is on finding alternative revenue streams for auto repair shops to boost cash flow during downtimes and overall business enhancement. The guests, Tyson Fisher from Star Import Service in Gainesville, Florida, and Bill Vallely from Tru-Fix Auto Works in Long Island, New York, discuss their respective experiences and insights. They cover a variety of potential revenue-enhancing strategies, such as selling used

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01:03:59

#015 Debunking the 10,000 Mile Myth: Rebuilding Trust...

Garage Grit Podcast ·

2025/02/27

In this episode of the Garage Grit Podcast, Brad Hurlock of AA Shop Marketing discusses the misleading information from car manufacturers and dealerships regarding extended service intervals. Joined by guests Jeremy Bucy and Mitch Fasnacht, they delve into the consequences of adhering to the 10,000-mile oil change myth and share insights on how shops can rebuild trust with their customers. The conversation includes personal anecdotes, customer relations strategies, and the importance of proper

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01:08:26

#014 Community Connections: Building Trust Beyond the...

Garage Grit Podcast ·

2025/01/28

Building Strong Community Connections for Auto Repair ShopsIn this episode of the Garage Grit Podcast, host Brad Hurlock from AA Shop Marketing converses with shop owners and managers, including Paul Hurst, Sarah Warfield, and Jason Musser, about the importance of community connections for auto repair shops. With detailed discussions around various community involvement strategies, such as sponsoring youth sports teams, volunteering, offering educational classes, collaborating with nonprofits, and

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01:07:06

#013 Rides and Rentals: Navigating Transportation...

Garage Grit Podcast ·

2024/12/31

Car Rental and Shuttle Services for Auto Repair ShopsIn this episode of the Garage Grit Podcast, host Brad Hurlock of AA Shop Marketing discusses solutions for customers who drop off their cars and need another ride. The discussion features three auto repair shop owners: Stephan from Indiana, Brian from Michigan, and Brian from Iowa. They explore different approaches like shuttle services, rental programs, and ride shares, sharing their successes, challenges, and insurance implications. The

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01:22:41

#012 Beyond the Wrench: Evolving Shop Culture

Garage Grit Podcast ·

2024/11/29

In this episode of the Garage Grit podcast, host Brad Hurlock from AA Shop Marketing leads a discussion with three experienced shop owners: Moira from Karma Auto Care in Georgia, Kendall from A1 Automotive in Nebraska, and Matt from Carz R Us in Illinois. The conversation focuses on building and maintaining a positive shop culture, with each guest sharing their unique experiences, challenges, and strategies. Topics include team-building activities, personal development, mentoring young technicians,

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01:13:44

#011 Mastering Auto Repair: Transparency, Pricing,...

Garage Grit Podcast ·

2024/10/29

In this comprehensive series of the Garage Grit podcast, host Brad Hurlock of AA Shop Marketing, gathers insights from three seasoned auto repair shop owners: Kevin Millevoi of Millevoi's Tire & Automotive in Bensalem, PA; Bill Stegich of Hynes Auto Service in Glenview, Illinois; and Jeremy McQueen of B.A.T. Boys in Branson, Missouri. The discussions cover a wide range of topics crucial to the auto repair industry, including the importance of transparency and communication with customers,

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01:22:01

#010 Streamlining Shop Operations with CRM: Real Talk...

Garage Grit Podcast ·

2024/09/24

About the Host:Brad Hurlock is the voice behind the Garage Grit Podcast and co-owner of AA Shop Marketing. With a keen focus on helping independent auto repair shops succeed, Brad enjoys delivering practical insights and industry expertise to his listeners with every episode.The PanelChris Barker is from Myers Tire & Auto Center of Statesville, NC. He started out in an independent shop, then worked for a big box store but found that he wanted a more personal connection with customers, so came

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00:54:57

#009 Shop Owners Discuss Industry Conferences and...

Garage Grit Podcast ·

2024/08/27

The Panel:Kory Rozema: Kory Rozema is the second-generation owner of Rozema's Car Care in Hudsonville, Michigan. Since acquiring the business in 2016, Kory has expanded its operations significantly, from four bays to ten, and added a satellite location. He has also ventured into the highly technical field of ADAS calibrations. Kory is deeply involved in industry networking and training, fostering a community of continual learning and ethical business practices.Philip Korbel: Philip Korbel is the

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01:18:41

#008 Family Succession in Auto Repair Shops: Passing...

Garage Grit Podcast ·

2024/07/30

About the Host: Brad Hurlock: Host of the Garage Grit Podcast, co-owner of AA Shop Marketing, with a focus on independent auto repair shops and a passion for sharing knowledge and insights with his audience.About the Guest(s): Mitch Fasnacht: Owner of Green Lawn Garage in Denver, PA. He is a third-generation owner with two sons planning to take over as the fourth generation. Mitch is a member of an ATI group and has successfully navigated the process of succession planning within a family-owned

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01:24:23

#007 Training for Success: Building Stronger Teams...

Garage Grit Podcast ·

2024/06/18

About the Host: Brad Hurlock: Host of the Garage Grit Podcast, with a background in the automotive industry and a passion for sharing knowledge and insights with his audience.About the Guests: Shiju Thomas: An experienced business owner with a deep understanding of training and development in the automotive repair industry. Mr. Thomas is the owner of ⁠Hotchkiss Auto Repair⁠. Darin David: Owner of a successful auto repair shop, focused on team training and maximizing the potential of his technicians

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01:14:58

#006 Recruiting Top Talent: Strategies for Building a...

Garage Grit Podcast ·

2024/05/28

About the Guests:Brad Hurlock: Host of the Garage Grit Podcast and owner of AA Shop Marketing. Pat Schnaidt: Shop owner of All Tech Automotive Eric Scheidt: Shop owner of Norwood Auto Service Steve Finzel: Shop owner of Finzel Mastertech Episode Summary: In this episode of the Garage Grit Podcast, host Brad Hurlock discusses the topic of recruiting top talent onto your team with a panel of shop owners: Pat Schnaidt, Eric Scheidt, and Steve Finzel. The panel shares their experiences and

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01:04:21

#005 Working on Your Shop Instead of in Your Shop for...

Garage Grit Podcast ·

2024/04/23

About the Guests: Kelli Weatherby: Owner of Accurate Automotive, a repair shop in Mesa, Arizona with 32+ years of experience. The shop has 14 bays and focuses on providing quality service to their customers. Joe Ferone: Owner of Proper Service, an auto repair shop with two locations in New York State. Joe has been in the industry for over 28 years and is passionate about growing his business and providing excellent service to his customers. Isaac: Technician at World Auto Repair in Eden

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64 results

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