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PODCAST

Sole Material

Growing up in the DMV during the 80’s & 90’s has strongly influenced our lifestyle. Listen to our take on sneaker culture along with untold stories from behind the scenes of the footwear industry. Whether home or away, your hosts TMart Da Street Shark & The OG EOH are ready to trash-talk, motivate and shock the podcast world in the same fashion as the Fab5 DC duo Juwan Howard & Chris Webber! The Podcast You Cheer For!

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All Episodes

23:01

S4E15 - SEASON 4 - Black Mamba Legacy Remembered

Sole Material ·

2024/03/09

Sole Material spotlights the significance of 2-8-24 upon the unveiling of Kobe Bryant's first statue and reminisce on the impact of his legacy.

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26:34

S4E14 - SEASON 4 - The Kyrie Irving ANTA Movement

Sole Material ·

2024/03/02

Sole Materials details Kryie Irving's partnership with Chinese brand ANTA Sports and gives insights on the US market rollout specs for retail stores and digital releases.

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25:05

S4E13 - SEASON 4 - Trump Sells Soles

Sole Material ·

2024/02/24

Sole Material reacts to Donald Trump's cameo at Sneaker Con in Philadelphia where he unveiled his new footwear collection.

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32:06

S4E12 - SEASON 4 - Footwear Consumer Behavior

Sole Material ·

2024/02/11

Sole Material analyzes the drivers to consumer behavior in the sneaker industry and forecasts the impact on the retail vertical market.

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26:19

S4E11 - SEASON 4 - Regional Sneaker Boutique...

Sole Material ·

2024/02/03

Sole Material highlights the importance of how footwear brands partnering with local and global boutique shops impacts brand equity in the sneaker marketplace.

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28:00

S4E10 - SEASON 4 - Licensed Collaborations

Sole Material ·

2024/01/27

Sole Materials reviews the elements of a successful licensed footwear partnership and showcases a sample of our favorite branded releases.

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26:22

S4E9 - SEASON 4 - 90's Kicks, Life & Styles

Sole Material ·

2024/01/15

Sole Material takes a trip down memory lane sharing sneaker stories from the 1990's benchmarking iconic styles and nostalgic moments.

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27:09

S4E8 - SEASON 4 - What Happened to Grails?

Sole Material ·

2024/01/01

Sole Material reviews the history of sneaker grails and debates why the consumer market has produced diminishing returns for holy grails inside the footwear culture.

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26:48

S4E7 - SEASON 4 - Sneaker Boxes Matter

Sole Material ·

2023/12/25

Sole Material details the history of shoe boxes, custom artwork, story telling and the marketing components that have driven consumer intrinsic value to a low point.

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25:00

S4E6 - SEASON 4 - NBA Kicks on Court

Sole Material ·

2023/12/09

Sole Material reviews signature footwear and sneaker business news across the NBA that have caught our attention to start off the 2023-24 basketball season.

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25:47

S4E5 - SEASON 4 - A Jumpman Christmas Story

Sole Material ·

2023/12/02

Sole Material discusses the history of December Air Jordan XI retro releases including market impact, media coverage and debating our favorite launch colorways.

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25:45

S4E4 - SEASON 4 - Holiday Buying Guide 2023

Sole Material ·

2023/11/25

Sole Material laces you with more tips on how to catch the best retail deals during Black Friday, Cyber Monday and the Christmas shopping season for 2023.

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29:47

S4E3 - SEASON 4 - Remembering ATMOS USA

Sole Material ·

2023/11/11

Sole Material pays homage to ATMOS after their parent company Foot Locker Inc. announced they will be shutting down all USA retail operations including the website and physical store locations.

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27:12

S4E2 - SEASON 4 - Art of Acquisition ”SUMMER/FALL ’23”

Sole Material ·

2023/11/04

Sole Material unveils our top 2023 Summer and early Fall activewear deals plus footwear sales including Air Jordan Raptor 7 & 37's, Nike KD15 and a special Nike By You Dunk Low reveal.

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21:18

S4E1 - SEASON 4 - Clarity Over Popularity

Sole Material ·

2023/10/28

Sole Material kicks off Season 4 with a Summer 2023 recap including a retro review of the Reebok ES22 along with a summary of the Washington Wizards Style Showcase prior to NBA Opening Week.

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30:34

Interview with Footwear Designer Xavier Jones - Part...

Sole Material ·

2023/09/09

Guest Xavier Jones talks about his origin story with the Sole Material podcast, shares performance details on Reebok's DMX and Hexalite cushioning systems and concludes with a rapidfire of classic silhouettes.

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22:31

Interview with Footwear Designer Xavier Jones - Part...

Sole Material ·

2023/09/02

Guest Xavier Jones talks about his personal motivation for joining the sneaker industry along with his take on the future of the consumer marketplace and maintaining executive staff diversity.

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35:13

Interview with Footwear Designer Xavier Jones - Part...

Sole Material ·

2023/08/27

Guest Xavier Jones talks about his current role with Nike and shares stories working abroad earlier in his career at the adidas-Reebok Creation Center.

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30:32

S3E40 - SEASON 3 - Thank You, Come Again!

Sole Material ·

2023/07/08

Sole Material reflects on the third season of "The Podcast You Cheer For!" with a finale filled with gratitude towards our listeners and followers across the world.

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20:21

S3E39 - SEASON 3 - Art of Acquisition ”SUMMER ’23”

Sole Material ·

2023/07/01

Sole Material provides clarity over popularity with the signature advice segment detailing retail sales trends and under the radar deals.

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122 results

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