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PODCAST

Window Treatments for Profit with LuAnn Nigara

This podcast is specifically designed for window treatment professionals. If you are interested in doing what you do better, whether you are a retailer, installer, workroom, sales rep or from our industry partner community, you have found your people. We are going to talk about sales, marketing, hiring, efficiency, productivity and of course, profitability. Because why do any of it if you are not profitable, right? My name is LuAnn Nigara and I have been in the window treatment industry for 4

business design

All Episodes

64:14

309: Overheard: Inside a Window Treatment Mastermind:...

Window Treatments for Profit with LuAnn Nigara ·

2025/03/03

Today With Vita, Jill, Nikki, Julie, Leslie:Hi, welcome to Window Treatments for Profit. On today's episode, I'm joined by five powerhouse window treatment experts: Vita Vygovska, Leslie Excell, Jill Ballew, Julie Murphy, and Nikki Greenwood. For the past two years, they've been meeting monthly in their own mastermind group, sharing everything from financials to marketing strategies. More About Vita, Jill, Nikki, Julie, Leslie Nikki Greenwood: Nikki is the owner and lead designer of Savannah Window

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64:53

308: Bound by Business: Tim Yurek: Succession...

Window Treatments for Profit with LuAnn Nigara ·

2025/02/24

Today With Tim Yurek:Succession planning—it’s something every family business needs, but so many owners put off. In this episode of Window Treatments for Profit, I’m bringing you a powerful conversation from our Bound by Business series, where Jessica Harling sits down with financial expert Tim Yurek to break down exactly how to plan for the future of your business without disrupting your present. Tim shares how business owners can uncover hidden cash flow, avoid common financial pitfalls, and set

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49:31

307: What Would Lu Do?: Part 4 – Ghosting:...

Window Treatments for Profit with LuAnn Nigara ·

2025/02/17

Today With LuAnn Nigara: Over the past few episodes of Window Treatments for Profit, we’ve tackled the four biggest reasons why clients ghost: ✔ Not standing out as the expert ✔ Overwhelming them with too many choices (decision fatigue) ✔ Fear of making a costly mistake ✔ And now, in our final episode of this series—unaddressed concerns or objections. This episode dives into the silent hesitation that stops clients from saying "yes." When they don’t voice their doubts, they simply disappear. But as

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42:21

306: What Would Lu Do?: Part 3 – Ghosting: Fear of...

Window Treatments for Profit with LuAnn Nigara ·

2025/02/10

Today With LuAnn Nigara:Why do some clients disappear just when they seem ready to buy? In this episode of Window Treatments for Profit, we’re tackling a major reason why potential clients ghost: fear of making a big mistake. Even the most excited clients can hesitate if they feel uncertain, uneducated, or afraid of regret. As the expert in the room, it's your job to recognize and ease these fears so they feel confident moving forward. In this episode, you’ll learn: ✔️ The four ways fear of

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21:32

305: What Would Lu Do?: Ghosted After the Quote? The...

Window Treatments for Profit with LuAnn Nigara ·

2025/02/03

Today With LuAnn Nigara:Welcome to Window Treatments for Profit! We’ve been diving deep into the topic of ghosting—why clients disappear and how to stop it from happening. This was supposed to be Part 3 of our four-part series, but something happened... A listener, Beatriz, wrote in with a real-life scenario that perfectly ties into our topic. She got ghosted after sending a quote, and when she looked back at her process, she realized she never set a clear pricing expectation. And she’s not alone

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25:28

304: What Would Lu Do?: Part 2: Why Clients Ghost -...

Window Treatments for Profit with LuAnn Nigara ·

2025/01/27

Today With LuAnn Nigara:Are you losing clients because they feel overwhelmed by choices? In this episode of Window Treatments for Profit, we tackle decision fatigue—why it happens and how it can sabotage your sales process. Discover actionable strategies to: Simplify the decision-making process for your clients. Position yourself as the trusted expert they rely on. Secure sales while building lasting relationships. Don't miss these powerful insights to reduce client ghosting and take your

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22:07

303: What Would Lu Do?: Here’s One Strategy to...

Window Treatments for Profit with LuAnn Nigara ·

2025/01/20

Today With LuAnn Nigara:If you’ve been in the window treatment business for any length of time, you’ve likely experienced this: you pour hours into a proposal or consultation, think you’ve nailed it, and then—silence. The client disappears, leaving you frustrated, confused, and wondering what went wrong. Let me assure you, ghosting isn’t about your worth as a person. But it is often about how you communicate your value as a professional. The good news? This is fixable. A Big THANK YOU to Today’s

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81:28

302: Bound by Business: Insights from Jessica Harling...

Window Treatments for Profit with LuAnn Nigara ·

2025/01/13

Today With Jessica Harling:Hi, welcome to Window Treatments For Profit! Today, Jessica and I recap the key insights from our 'Bound by Business' series. We’ll dive into the five invaluable lessons Jessica has learned from her experiences in family business dynamics. From navigating challenges to celebrating the unique joys of working together, we’ll explore the reality behind family businesses, the importance of setting boundaries, and how to communicate effectively. Join us for a candid discussion

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28:23

301: What Would Lu Do?: How to Handle: Can You Lower...

Window Treatments for Profit with LuAnn Nigara ·

2025/01/06

Today With LuAnn Nigara:In this episode of "Window Treatments for Profit," I tackle a challenge many window treatment professionals face: the dreaded question, "Can you do better on the price?" Join me as I share my insights on pricing and the importance of understanding your value. I’ll guide you through the beliefs that shape your quotes and how to maintain confidence in your pricing strategy. Let’s dive into practical strategies to handle price objections and ensure you’re not undervaluing your

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22:13

300: What Would Lu Do?: Teamwork, Trust, and...

Window Treatments for Profit with LuAnn Nigara ·

2024/12/23

Today With LuAnn Nigara: Welcome to Window Treatments for Profit! Today, I’m diving into the vital elements of building a high-performing team, drawing insights from Patrick Lencioni’s The Five Dysfunctions of a Team. We’ll explore the importance of trust, the role of healthy conflict, accountability, and focusing on collective results. If you’ve ever felt like your team just isn’t “gelling,” this episode is for you! Plus, I’ll share details about my upcoming workshop that will help you kick off the

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61:49

299: Amanda Smith: Lessons on the Power of Systems,...

Window Treatments for Profit with LuAnn Nigara ·

2024/12/16

Today With Amanda Smith: Hi, welcome to Window Treatments for Profit! In this episode, we’re sitting down with Amanda Smith, a leader in the window treatment industry and co-founder of Seamless Workroom. From her start as a teacher to becoming a sought-after partner for interior designers, Amanda’s story is a testament to the power of systems, efficiency, and a commitment to quality. More About Amanda Smith Like many others in this business, I did not start out as a fabricator of window treatments

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46:51

298: Theresa Harmon: Creating Success Through...

Window Treatments for Profit with LuAnn Nigara ·

2024/12/09

Today With Theresa Harmon:Join me in this inspiring episode as I chat with Theresa Harmon, the current president of the Richmond, Virginia WCAA chapter. Theresa shares her journey in the window covering industry and emphasizes the importance of discovering your "why." With a background in graphic design and a passion for creating, she discusses the challenges and joys of running her own business, from problem-solving design dilemmas to connecting with clients. We also dive into the supportive

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75:44

297: Bound by Business: Brandon Barton: Honoring the...

Window Treatments for Profit with LuAnn Nigara ·

2024/12/02

Today With Brandon Barton:Welcome to Window Treatments for Profit for another Bound by Business episode hosted by Jessica Harling. In today’s episode, Jessica interviews Brandon Barton of K to Z Window Coverings based in Louisiana. Brandon is a a 25-year veteran of the window treatments industry who took over the family business from his grandparents—and currently works closely with his brother and his wife. He’s here to share the lessons he’s learned from working with family, overcoming

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59:10

296: Lisa Jones: Full Circle from Struggling Business...

Window Treatments for Profit with LuAnn Nigara ·

2024/11/25

Today With Lisa Jones:Welcome to Window Treatments for Profit. Today, I am excited to welcome Lisa Jones, owner of Lisa Jones Interiors and president of the Atlanta chapter of the WCAA. Lisa started her business 25 years ago, but at her 17th she reached a breaking point—she decided either she was going to close up shop or make a big shift in her business. After joining the WCAA and listening to A Well Designed Business along with other industry podcasts, Lisa discovered how to transform her

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23:09

295: What Would Lu Do?: Slow Down to Go...

Window Treatments for Profit with LuAnn Nigara ·

2024/11/18

Today With LuAnn Nigara: Hi, welcome! In this episode of Window Treatments for Profit, I dive into the concept of "slow down to go fast." As the year wraps up and we prepare for a new one, it's the perfect time to strategize and strengthen our businesses. Drawing insights from industry leaders like Kate O'Hara and Rick Baker, I discuss essential strategies for creating efficient processes, establishing routines, and defining your vision, whether you have a small team or are looking to scale. Join me

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31:23

294: What Would Lu Do?: Building Trust Through...

Window Treatments for Profit with LuAnn Nigara ·

2024/11/11

Today With LuAnn Nigara: Hi! Welcome to Window Treatments for Profit. Today, we’re talking about the art and strategy of effective marketing through compelling lead magnets and persuasive follow-up email sequences. What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources This

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29:12

293: What Would Lu Do?: Strategies to Handle Hard...

Window Treatments for Profit with LuAnn Nigara ·

2024/11/04

Today With LuAnn Nigara: In today’s WTFP episode, I’m diving into one of the toughest yet most rewarding skills for any leader—navigating hard conversations. Conflict with clients, vendors, or team members is inevitable, but how we handle these moments can make all the difference in our business relationships and reputation. From setting boundaries to keeping calm under pressure, I’m sharing the methods I’ve honed over the years for turning tough situations into opportunities for growth. These are

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63:51

292: Bound by Business: Wilma and Tamara Kulyk:...

Window Treatments for Profit with LuAnn Nigara ·

2024/10/28

Today With Wilma and Tamara Kulyk:Today with Wilma and Tamara Kulyk of Sensational Seams, we explore how this mother-daughter team has built a thriving window treatment business in Ontario since 1986. They share how they balance Wilma's technical expertise with Tamara's innovative design approach to create unique projects for their clients, and discuss creative marketing initiatives like their 'Seams to Me' newsletter and Thankful Pumpkins tradition. The Kulyks offer valuable insights about working

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50:35

291: Linda Woodard: From Interior Designer to Window...

Window Treatments for Profit with LuAnn Nigara ·

2024/10/21

Today With Linda Woodard: Welcome to Window Treatments for Profit. It’s no secret that I am a big believer in organizations like the WCAA, Exciting Windows, IDS—places where you can form the relationships that become gamechangers for your business, whether it’s through lessons and advice, client referrals, vendor connections—whatever it is. Relationships are everything. My guest today, Linda Woodard, understands that all too well. When she transitioned from designer to window treatment

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71:15

290: Bound by Business: Insolroll: Jamie Friedlander...

Window Treatments for Profit with LuAnn Nigara ·

2024/10/14

Today With Jamie Friedlander and Natalie Lockwood: In this exciting episode of Window Treatments for Profit, Jessica Harling dives deep into the world of family business with Jamie Friedlander and Natalie Lockwood, the next generation at Innovative Openings. They’ll share their unique insights on how they’re navigating the challenges of succession planning and maintaining their family legacy in the window covering industry. Don't miss this inspiring conversation filled with valuable lessons and

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349 results

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