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PODCAST

Virtual GM - A Hotel Management Podcast

Vibrant Management

Welcome to Virtual GM, the ultimate podcast for anyone looking to elevate their game in the modern hospitality industry! Whether you"re a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or just someone trying to navigate the ever-changing landscape of the hospitality world, this podcast is for you! Each episode is packed with valuable insights, expert advice, and real-life stories from industry leaders and innovators. We"ll cover everything from how to effectively market

business management

All Episodes

17:41

Episode 35: Preparing for a Successful 2025 Season

Virtual GM - A Hotel Management Podcast ·

2025/02/27

In this episode, Cody is flying solo and diving deep into everything you need to do to prepare for your 2025 season. Success in hospitality doesn’t happen by accident—it’s all about planning, strategy, and execution. Cody shares his top tools, tricks, and insights to ensure your business is set up for a profitable and efficient year ahead. Topics covered include: ✅ Budgeting for 2025 – How to forecast revenue and expenses effectively. ✅ Marketing Strategy – The must-do’s to boost bookings and...

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29:34

Episode 34: A Legacy of Luxury – Interview with...

Virtual GM - A Hotel Management Podcast ·

2025/02/13

In this episode, Cody sits down with Richard Kessler, the visionary Chairman and CEO of The Kessler Collection. With over 50 years of experience in hospitality, Kessler has built a legacy of innovation, luxury, and excellence in hotel development and management. Kessler’s impact on the industry is undeniable. He previously served as President and Chairman of Days Inns of America and has played a pivotal role in the boutique hotel movement. His passion for historic renovations has brought life...

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20:50

Top Hospitality Events for 2025 & HR Insights with...

Virtual GM - A Hotel Management Podcast ·

2025/01/09

In this episode, Cody sits down with Joe Ruzicka, Director of Business Development at Adams Keegan, Inc. Cody and Joe first connected at BITAC, one of the hospitality industry’s premier networking events. Known for his commitment to the industry, Joe shares his top three hospitality events for 2025 that every professional should attend:Hunter Hotel Conference: A leading event for hotel investors and developers to connect and share insights. More info hereBITAC: A top-tier event for networking...

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11:51

Happy New Year & A Look Ahead to 2025

Virtual GM - A Hotel Management Podcast ·

2025/01/02

Happy New Year from Cody and Meagan! In this first episode of 2025, Cody and Meagan kick off the year by reflecting on what lies ahead and wishing all their listeners a successful and joyful New Year. They give a sneak peek at some of the exciting guests lined up for the month—episodes 33, 34, and 35 will feature inspiring industry professionals who will share their insights and success stories in hospitality and beyond.This episode sets the tone for a year of fresh ideas, motivating conversa...

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13:33

Top 5 Christmas Movies of All Time

Virtual GM - A Hotel Management Podcast ·

2024/12/26

In this special post-Christmas episode, Cody and Meagan kick back to wish everyone a Merry Christmas and a Happy New Year! Recognizing that work is probably the last thing on listeners' minds on December 26, they keep things light and festive by diving into their favorite holiday films. Cody and Meagan each share their top Christmas movie picks, with classics like Christmas Vacation, Jingle All the Way, Elf, The Night Before, Die Hard, The Santa Clause, and Home Alone making the list. From hi...

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14:10

Marketing Tips to End the Year Strong

Virtual GM - A Hotel Management Podcast ·

2024/12/19

In this episode, Cody and Meagan dive into actionable marketing strategies to finish the year on a high note. With the episode launching on December 19, 2024, they focus on last-minute tactics that can drive engagement and revenue during the holiday season and set the stage for a strong start to 2025.They cover topics like setting up holiday promotions and flash sales to attract last-minute bookings, leveraging email marketing to reconnect with past guests, and creating engaging social media ...

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31:17

12 Days of Christmas with Vibrant Management

Virtual GM - A Hotel Management Podcast ·

2024/12/12

In this episode, Cody and Meagan share their essential toolkit for effectively managing a hospitality business. They discuss the 12 top tools that help streamline operations, enhance guest communication, and boost revenue. From property management systems like WebRezPro and Think Reservations to communication platforms like Mango Voice and Akia, each tool plays a unique role in building a seamless experience for guests and staff alike.They highlight how using Lynx Locks simplifies access cont...

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13:16

Preparing Your Hospitality Business for Success in 2025

Virtual GM - A Hotel Management Podcast ·

2024/12/05

In this episode, Cody and Meagan guide you through the essential steps to set your hospitality business up for success in 2025. They cover how to start building your annual budget, forecasting both revenues and expenses to ensure your financial roadmap is in place. The episode also dives into creating a powerful annual marketing plan, focusing on promotions, key marketing dates, and the best ways to align with seasonal trends.They offer expert tips on making informed adjustments based on prev...

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13:18

Thanksgiving Cheers and Last-Minute Black Friday Tips

Virtual GM - A Hotel Management Podcast ·

2024/11/28

In this Thanksgiving episode, Cody and Meagan share a lighthearted conversation as they dive into what would be on their ultimate Thanksgiving plate, from favorite classic dishes to unique must-haves. They express gratitude for their audience and the hospitality community, adding a touch of warmth and celebration to the holiday spirit.They also share a quick, practical tip for property owners: if you're in need of a last-minute marketing boost, there’s still time to create a simple, effective...

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61:50

From Front Desk to GM - Nick Bonniksen’s Inspiring...

Virtual GM - A Hotel Management Podcast ·

2024/11/21

In this episode, Cody is joined by Nick Bonniksen, Director of Kiln St. George, to talk about the transformative power of sports, resilience, and the dynamic hospitality industry. Originally on the path to a professional baseball career, Nick’s journey took a sharp turn after sports injuries forced him to rethink his future. With no Plan B, Nick started at the front desk of a Marriott and quickly rose through the ranks, proving that determination can turn entry-level beginnings into something...

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26:11

Mastering Airbnb Investments with John Bianchi,...

Virtual GM - A Hotel Management Podcast ·

2024/11/14

In this insightful episode, Cody sits down with John Bianchi, the Founder of STR Search, a data-driven mastermind behind over $70M in Airbnb investments across the country. John has successfully helped clients acquire more than 150 cash-flowing Airbnbs, all with a 100% success rate. When he's not analyzing data, John enjoys spending time with his newborn daughter.This episode dives into the world of Airbnb investing, focusing on how to use data to make smarter decisions and avoid analysis par...

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34:00

Simplifying Vacation Rental Operations with Will...

Virtual GM - A Hotel Management Podcast ·

2024/11/07

In this exciting episode, Cody is joined by a special guest, Will Rogers, founder of Dormi.io—a cutting-edge software designed to simplify vacation rental operations. Will shares his incredible entrepreneurial journey, from purchasing a small cleaning company to expanding it nationwide, focusing on commercial and hospitality cleaning.As Will's business grew, he realized a major gap in the hospitality industry: the need for a streamlined solution to manage operations. That’s where Dormi.io was...

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20:04

Happy Halloween! Spooky Ideas for a Thriving Holiday...

Virtual GM - A Hotel Management Podcast ·

2024/10/31

In this light and festive Halloween episode, Cody and Meagan are here to wish everyone a Happy Halloween and share some fun, creative ways to make the upcoming holiday season exciting for property owners and guests alike! As we transition into the full holiday season, it's time to start planning how to bring the holiday spirit to your property.From decorating tips to creating themed experiences for your guests, Cody and Meagan discuss how small touches can make a big impact. Learn how you can...

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25:24

The Canyons Collection is for Sale – Don’t Miss Out!

Virtual GM - A Hotel Management Podcast ·

2024/10/24

In this episode of the Virtual GM Podcast, Cody and Meagan are excited to talk about one of their favorite properties hitting the market—The Canyons Collection! Located just on the outskirts of Zion National Park, The Canyons Collection offers a rare opportunity for investors and hoteliers looking to own a prime piece of hospitality real estate in one of the most iconic natural settings in the United States. With its strategic location and stunning views, this property is perfect for those lo...

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19:39

DIY Marketing Tips for Your Property

Virtual GM - A Hotel Management Podcast ·

2024/10/17

In this episode of the Virtual GM Podcast, Cody and Meagan dive into practical, do-it-yourself marketing tips that any property owner can implement—without breaking the bank! Whether you manage a small boutique hotel, a vacation rental, or a larger hospitality business, these simple yet effective strategies can help you boost your online presence and drive more bookings. And the best part? Many of these tactics are either free or very low cost.Key DIY marketing tips include boosting ads on so...

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20:04

A Hidden Gem for Sale – The Dwellings Near Zion...

Virtual GM - A Hotel Management Podcast ·

2024/10/10

In this episode, Cody and Meagan share exciting news about one of their all-time favorite properties going up for sale—The Dwellings, located just outside Zion National Park. This stunning property offers an exceptional opportunity for those looking to invest in hospitality and real estate. Whether you’re an experienced hotelier or a first-time buyer, The Dwellings is a hidden gem with immense potential that won’t be on the market for long.Nestled near one of the most visited national parks i...

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26:27

Mastering Your Finances and Transforming Your...

Virtual GM - A Hotel Management Podcast ·

2024/10/03

In this episode, Cody and Meagan dive deep into the crucial topic of financial management for hospitality businesses. They discuss how mastering your finances is key to transforming your business and ensuring long-term success. With over a decade of experience, the Vibrant team shares their best practices for smart budgeting and financial planning, providing actionable insights to help you stay on top of your business finances.Cody walks listeners through his tried-and-true methods for settin...

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22:56

Maximizing Your Q4 Promotions and Setting Holiday...

Virtual GM - A Hotel Management Podcast ·

2024/09/26

In this episode, we explore the importance of preparing your hospitality business for the upcoming 4th quarter, one of the busiest times of the year. Cody and Meagan dive into the essential steps for setting your promotions well in advance, including special pricing for key holidays such as Halloween, Thanksgiving, Christmas, and New Year's.We discuss how to strategically plan your pricing for both the remainder of 2024 and into 2025, ensuring your property is ready to capture holiday travele...

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17:48

Cody goes to BITAC Independent at the Ritz Carlton,...

Virtual GM - A Hotel Management Podcast ·

2024/09/19

In this episode, we dive into Cody’s most recent experience at the BITAC Independent event, held at the beautiful Ritz Carlton in Amelia Island, Florida. BITAC brings together top-level executives from independent properties across the country to discuss the future of hospitality. Cody shares key takeaways from the event, networking opportunities, and the innovative strategies being implemented by leaders in the independent hotel space. Don’t miss the insights from this incredible gathering o...

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18:45

Financial Foundations: Mastering Budgeting and Cash...

Virtual GM - A Hotel Management Podcast ·

2024/09/12

Podcast Description: Season 2, Episode 16 of the Virtual GM PodcastIn this episode of the Virtual GM Podcast, Cody and Meagan Adent from Vibrant Management dive into the critical topic of financial management in the hospitality industry. They share Vibrant’s proven financial process, including the creation of detailed budget sheets for all companies, the use of QuickBooks Online, and the importance of having everything in place for financial planning and success.The episode emphasizes the sig...

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133 results

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